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  • Oracle's Vision of the CRM Industry

    Anthony Lye, Senior Vice President for Oracle's CRM Solutions talks to Cliff Godwin about the state of the Customer Relationship Management Industry today, Oracle's CRM Vision and Oracle's comprehensive CRM On Demand Model.

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  • Learn more about SPARC by listening to our newly recorded podcasts

    - by Cinzia Mascanzoni
    Please listen to our newly recorded series of four podcasts focused on SPARC. The topics are: How SPARC T4 Servers Open New Opportunities SPARC Roadmap and SPARC T4 Architecture Highlights SPARC T4 For Installed Base Refresh and Consolidation SPARC T4 – How Does it Stack up Against the Competition? Rob Ludeman, from SPARC Product Management, and Thomas Ressler, WWA&C Alliances Consultant, are your hosts. The intent is to continue to help you understand how to position and sell SPARC/T4 into your customer architecture.Details on how to access these podcasts can be found here.

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  • How can I find out if my domain has been added to email blacklists?

    - by Rob Sobers
    We do a lot of mass emailing of our contacts to promote events, send out newsletters, etc. Some people read and react, some people unsubscribe, but I fear that some might actually mark the email as spam. Is there any way to figure out whether my domain has been added to email blacklists or spam registries? Also, if I use a service like MailChimp to send the emails, how would this work? If one unscrupulous customer was using MailChimp for evil, wouldn't it affect all of their customers?

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  • Read This before You Get Rid of Your Landline

    There are many reasons why you might want to get rid of your landline. Maybe, you?ve had one too many irritating calls with your local phone company?s customer service department. Perhaps, you?re fin... [Author: Albert Smith - Computers and Internet - March 27, 2010]

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  • Value Chain Execution E-Book

    - by John Murphy
    Taking a smart approach to logistics – from streamlining transport networks and global trade management, to optimizing everyday warehouse operations – can simultaneously reduce costs and maximize competitive advantage.Download your exclusive Oracle e-book, Oracle Value Chain Execution: Reinventing Logistics Excellence, to learn why our world-leading, unified solution is relied on by market-leading companies across the planet.Discover how it can help you: Drive business agility, scalability and innovation Reduce costs and increase efficiency Enhance visibility, productivity and inventory accuracy Simplify compliance and mitigate risk Measure and boost customer satisfaction See what reinventing logistics excellence could mean for your organization.

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  • Microsoft Virtual Academy

    Carpe Diem It's been since a while that I could write an article for this blog but alas, I was (and still am) very busy with customer's work. Which is actually good. So, what is this article going to tell you? Well, in general, just what I already tweeted, that life is constant process of learning - especially as software craftsman. Due to an upcoming new customer project in ASP.NET I had to seize the opportunity to get my head deeper into latest available technologies, like Windows Azure and SQL Azure. I know... cloud computing and so on is not a recent development and already available since quite a while but I never any means to get myself into this since roughly two weeks ago. Microsoft Virtual Academy I can't remember exactly what guided me towards the Microsoft Virtual Academy (MVA), oh wait... Yes, it was a posting on Facebook from an old CLIP community friend. He posted a shortened URL with #MVA tag that caught my attention. Thanks for that Thomas Kuberek. After the usual sign in or registration via Live ID I was a little bit surprised that Mauritius is not an available country option... Quick mail exchange with the MVA Decan, and yeah, apologies for the missing entry. So, currently I'm learning about Microsoft products and services, and collecting points under "Not Listed Country" until Mauritius is going to be added. Hopefully soon, as MVA honors your effort with different knowledge ranks that are compared to other students with public profiles. I think it's a nice move to add some game and competition factor into the learning game. The tracks and their different modules are mainly references to publicly available material online, namely on either MSDN, TechNet, Channel9, or other Microsoft based sites. The course material therefore also varies in different media and formats, ranging from simple online articles over downloadable documents (.docx or .pdf) to Silverlight / Windows Media streams with download options. Self-assessment and students ranking Each module in a track can be finished by taking part in a self-assessment. Up to now, the assessment I did (and passed) were limited to 10 minutes available time, and consisted of six to seven questions on the module training material. Nothing too serious but it gives you a glimpse idea how Microsoft certification exams are structured. Conclusion Nothing really new but nicely gathered, assembled and presented to the MVA students. At the moment, I wouldn't dare to compare the richness and quality of those courses with professional training offers, like Pluralsight .NET Training, LearnDevNow, VTC, etc. at all, but I think that MVA has potential. Give it a try, and let me know about your opinions.

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  • Commerce Anywhere...Where the Web, Store, Mobile, Social and Call Center Come Together

    - by divya.malik
    I am pleased to introduce guest blogger, Bill Zujewski today. Bill has just joined the Oracle CRM Product Marketing team as part of our recent ATG acquisition. Based in Cambridge, MA Bill was the VP of Product Marketing for ATG and collaborated on eCommerce strategy with some of the best brands in the world. Welcome Bill!! BY BILL ZUJEWSKI "Times are a changing"...or so the song goes. Not long ago, eCommerce just meant having a cool brand and a slick website. Today, customers expect much more... what I think they really want...Commerce Anywhere...a seamless, consistent and personal way to interact or transact business with you and your products, whether they start on the web, go into a store, talk over the phone, access products via their mobile device or on their favorite social media site. They want one more thing... for you to remember them and their history with you... so they can be treated more intelligently and not have to repeat previous interactions. It makes sense to me, I want it too... it saves me time and money. I work with many companies that are trying to understand how to evolve their business structure and technology solutions to meet the challenges of Commerce Anywhere. My advice ... think differently and take a more holistic approach to the customer experience and the cross-channel selling solution. Stop integrating siloed legacy systems and start thinking about a single platform as your new foundation... the e-Commerce platform. I recently wrote a new white paper, Commerce Anywhere - A Business and Technology ! Strategy to Maximize Cross- channel Commerce Growth to help our customers better understand how to create that "Commerce Anywhere" customer experience that customers really want. The paper offers practical insights into an IT transformation that can help you leverage a commerce platform to go beyond the web store front and instead use it to enable rapid expansion into mobile apps, new in-store apps, and interact with your customers through social commerce. Let me know what you think by posting a comment on this blog.

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  • Oracle WebCenter: Composite Applications & Mash-Ups

    - by kellsey.ruppel(at)oracle.com
    We’ve talked in previous weeks about the key goals of the new release of WebCenter are providing a Modern User Experience, unparalleled Application Integration, converging all the best of the existing portal platforms into WebCenter and delivering a Common User Experience Architecture.  We’ve provided an overview of Oracle WebCenter and discussed some of the other key goals in previous weeks, and this week, we’ll focus on how with the new release of Oracle WebCenter you can create composite applications and mashups.We recently talked with Sachin Agarwal, Director of Product Management of Enterprise 2.0 at Oracle around the topic of Composite Applications and Mashups. Oracle WebCenter provides a rich set of tools and capabilities for pulling in content, applications and collaboration functionality from various different sources and weaving them together into what we call Mashups. Mashups that also consists of transactional applications from multiple sources are specifically called Composite Applications. With the latest release of Oracle WebCenter one can develop highly productive tasked based interfaces that aggregate a related set of applications that are part of a business process and provide in context collaboration tools so that users don’t have to navigate away to different tabs to achieve these tasks. For instance, a call center representative (CSR), not only needs to be able to pull customer information from a CRM application like Siebel, but also related information from Oracle E-Business Suite about whether a specific order has shipped. The CSR will be far more efficient if he or she does not have to open different tabs to login into multiple applications while the customer is waiting, but can access all this information in one mashup.Oracle WebCenter Suite provides a comprehensive set of tooling that enables a business user to quickly aggregate together a mashup and wire-in different backend applications to create a custom dashboard. Not only does Oracle WebCenter supports a wide set of standards (WSRP 1.0, 2.0, JSR 168, JSR 286) that allow portlets  from other applications to be surfaced within WebCenter, but it also provides tools to bring in other web applications such as .Net Applications  as well as SharePoint webparts. The new Business Mash-up editor allows business users to take any Oracle Application or 3rd party application and wire the backend data sources or APIs to a rich set of visualizations and reuse them in mashups.  Moreover, Business users can customize or personalize any page using Oracle WebCenter Composer’s on-the-fly visual page editing features. Users access and select different resource components available in Oracle WebCenter’s Business Dictionary in order to add new content to the page. The Business Dictionary provides a role-based view of available components or resources, and these components can include information from a variety of enterprise resources such as enterprise applications, managed content, rich media, business processes, or business intelligence systems. Together, Oracle WebCenter’s Composer and Business Dictionary give users access to a powerful, yet easy to use, set of tools to personalize and extend their Oracle WebCenter portals and applications without involving IT.Keep checking back this week as we share more information on how you can easily create Commposite Applications and Mashups with Oracle WebCenter .Technorati Tags: UXP, collaboration, enterprise 2.0, modern user experience, oracle, portals, webcenter, applications, mashups, composite applications

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  • Oracle WebCenter: Composite Applications & Mash-Ups

    - by kellsey.ruppel(at)oracle.com
    We’ve talked in previous weeks about the key goals of the new release of WebCenter are providing a Modern User Experience, unparalleled Application Integration, converging all the best of the existing portal platforms into WebCenter and delivering a Common User Experience Architecture.  We’ve provided an overview of Oracle WebCenter and discussed some of the other key goals in previous weeks, and this week, we’ll focus on how with the new release of Oracle WebCenter you can create composite applications and mashups.We recently talked with Sachin Agarwal, Director of Product Management of Enterprise 2.0 at Oracle around the topic of Composite Applications and Mashups. Oracle WebCenter provides a rich set of tools and capabilities for pulling in content, applications and collaboration functionality from various different sources and weaving them together into what we call Mashups. Mashups that also consists of transactional applications from multiple sources are specifically called Composite Applications. With the latest release of Oracle WebCenter one can develop highly productive tasked based interfaces that aggregate a related set of applications that are part of a business process and provide in context collaboration tools so that users don’t have to navigate away to different tabs to achieve these tasks. For instance, a call center representative (CSR), not only needs to be able to pull customer information from a CRM application like Siebel, but also related information from Oracle E-Business Suite about whether a specific order has shipped. The CSR will be far more efficient if he or she does not have to open different tabs to login into multiple applications while the customer is waiting, but can access all this information in one mashup.Oracle WebCenter Suite provides a comprehensive set of tooling that enables a business user to quickly aggregate together a mashup and wire-in different backend applications to create a custom dashboard. Not only does Oracle WebCenter supports a wide set of standards (WSRP 1.0, 2.0, JSR 168, JSR 286) that allow portlets  from other applications to be surfaced within WebCenter, but it also provides tools to bring in other web applications such as .Net Applications  as well as SharePoint webparts. The new Business Mash-up editor allows business users to take any Oracle Application or 3rd party application and wire the backend data sources or APIs to a rich set of visualizations and reuse them in mashups.  Moreover, Business users can customize or personalize any page using Oracle WebCenter Composer’s on-the-fly visual page editing features. Users access and select different resource components available in Oracle WebCenter’s Business Dictionary in order to add new content to the page. The Business Dictionary provides a role-based view of available components or resources, and these components can include information from a variety of enterprise resources such as enterprise applications, managed content, rich media, business processes, or business intelligence systems. Together, Oracle WebCenter’s Composer and Business Dictionary give users access to a powerful, yet easy to use, set of tools to personalize and extend their Oracle WebCenter portals and applications without involving IT.Keep checking back this week as we share more information on how you can easily create Commposite Applications and Mashups with Oracle WebCenter .Technorati Tags: UXP, collaboration, enterprise 2.0, modern user experience, oracle, portals, webcenter, applications, mashups, composite applications

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  • Oracle WebCenter: Composite Applications & Mash-Ups

    - by kellsey.ruppel(at)oracle.com
    We’ve talked in previous weeks about the key goals of the new release of WebCenter are providing a Modern User Experience, unparalleled Application Integration, converging all the best of the existing portal platforms into WebCenter and delivering a Common User Experience Architecture.  We’ve provided an overview of Oracle WebCenter and discussed some of the other key goals in previous weeks, and this week, we’ll focus on how with the new release of Oracle WebCenter you can create composite applications and mashups.We recently talked with Sachin Agarwal, Director of Product Management of Enterprise 2.0 at Oracle around the topic of Composite Applications and Mashups. Oracle WebCenter provides a rich set of tools and capabilities for pulling in content, applications and collaboration functionality from various different sources and weaving them together into what we call Mashups. Mashups that also consists of transactional applications from multiple sources are specifically called Composite Applications. With the latest release of Oracle WebCenter one can develop highly productive tasked based interfaces that aggregate a related set of applications that are part of a business process and provide in context collaboration tools so that users don’t have to navigate away to different tabs to achieve these tasks. For instance, a call center representative (CSR), not only needs to be able to pull customer information from a CRM application like Siebel, but also related information from Oracle E-Business Suite about whether a specific order has shipped. The CSR will be far more efficient if he or she does not have to open different tabs to login into multiple applications while the customer is waiting, but can access all this information in one mashup.Oracle WebCenter Suite provides a comprehensive set of tooling that enables a business user to quickly aggregate together a mashup and wire-in different backend applications to create a custom dashboard. Not only does Oracle WebCenter supports a wide set of standards (WSRP 1.0, 2.0, JSR 168, JSR 286) that allow portlets  from other applications to be surfaced within WebCenter, but it also provides tools to bring in other web applications such as .Net Applications  as well as SharePoint webparts. The new Business Mash-up editor allows business users to take any Oracle Application or 3rd party application and wire the backend data sources or APIs to a rich set of visualizations and reuse them in mashups.  Moreover, Business users can customize or personalize any page using Oracle WebCenter Composer’s on-the-fly visual page editing features. Users access and select different resource components available in Oracle WebCenter’s Business Dictionary in order to add new content to the page. The Business Dictionary provides a role-based view of available components or resources, and these components can include information from a variety of enterprise resources such as enterprise applications, managed content, rich media, business processes, or business intelligence systems. Together, Oracle WebCenter’s Composer and Business Dictionary give users access to a powerful, yet easy to use, set of tools to personalize and extend their Oracle WebCenter portals and applications without involving IT.Keep checking back this week as we share more information on how you can easily create Commposite Applications and Mashups with Oracle WebCenter .Technorati Tags: UXP, collaboration, enterprise 2.0, modern user experience, oracle, portals, webcenter, applications, mashups, composite applications

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  • Right-size IT Budgets with Windows Server 2012 "Storage Spaces"

    - by KeithMayer
    What is the Largest Single Cost Category in Your IT Hardware Budget? If you're like most of the enterprise customer organizations that were surveyed when we were designing Windows Server 2012, your answer is probably the same as theirs: STORAGE! For the organizations we surveyed, we found that as much as 60% of their annual hardware budgets were allocated to expensive hardware SAN solutions due to ever-increasing storage requirements. Wouldn't it be nice to have some of that budget back

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  • Should custom data elements be stored as XML or database entries?

    - by meteorainer
    There are a ton of questions like this, but they are mostly very generalized, so I'd like to get some views on my specific usage. General: I'm building a new project on my own in Django. It's focus will be on small businesses. I'd like to make it somewhat customizble for my clients so they can add to their customer/invoice/employee/whatever items. My models would reflect boilerplate items that all ModelX might have. For example: first name last name email address ... Then my user's would be able to add fields for whatever data they might like. I'm still in design phase and am building this myself, so I've got some options. Working on... Right now the 'extra items' models have a FK to the generic model (Customer and CustomerDataPoints for example). All values in the extra data points are stored as char and will be coerced/parced into their actual format at view building. In this build the user could theoretically add whatever values they want, group them in sets and generally access them at will from the views relavent to that model. Pros: Low storage overhead, very extensible, searchable Cons: More sql joins My other option is to use some type of markup, or key-value pairing stored directly onto the boilerplate models. This coul essentially just be any low-overhead method weather XML or literal strings. The view and form generated from the stored data would be taking control of validation and reoganizing on updates. Then it would just dump the data back in as a char/blob/whatever. Something like: <datapoint type='char' value='something' required='true' /> <datapoint type='date' value='01/01/2001' required='false' /> ... Pros: No joins needed, Updates for validation and views are decoupled from data Cons: Much higher storage overhead, limited capacity to search on extra content So my question is: If you didn't live in the contraints impose by your company what method would you use? Why? What benefits or pitfalls do you see down the road for me as a small business trying to help other small businesses? Just to clarify, I am not asking about custom UI elements, those I can handle with forms and template snippets. I'm asking primarily about data storage and retreival of non standardized data relative to a boilerplate model.

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  • Three Master Data Management Deployment Tips

    - by david.butler(at)oracle.com
    MDM is all about data quality and data governance. We now know that improved data quality raises all operational and analytical boats. But it's not just about deploying data quality tools. It's about deploying data quality tools within and across the IT landscape - from a thousand points of data entry to a single version of the truth. Here are three tips to deploying MDM across your applications and enterprise.   #1: Identify a tactical, high-value business problem where MDM can materially help. §  Support a customer acquisition and retention program with a 'customer' master data solution. §  Accelerate new products and services to market with a 'product' master data solution. §  Reduce supplier exceptions or support spend control initiatives with a 'supplier' master data solution. §  Support new store (branch, campus, restaurant, hospital, office, well head) location analysis with a 'site' master data solution. §  Fix long standing Chart of Accounts and Cost Center problems with a 'financial' master data solution. §  Support M&A activity, application upgrades, an SOA initiative, a cloud computing program, or a new business intelligence deployment by implementing a mix of master data solutions.   #2: Incrementally expand to a full information architecture. Quite often, the measurable return on interest from tactical MDM initiatives will fund future deployments. Over time, the MDM solution expands into its full architecture to cover the entire IT landscape. Operations and analytics are united, IT flexibility is restored, and sustainable competitive advantage is achieved.   #3: Bring business into every MDM deployment. To be successful, MDM must work hand in hand with data governance. In fact, Oracle MDM incorporates data governance tools for business users. IT can insure data quality, but only after the business side has defined what quality means. The business establishes the rules for governing the master data, and then IT enforces the rules via the MDM applications. Without this business/IT collaboration, MDM initiatives seldom achieve their full potential.   It is not very often that a technology comes along that can measurably assist organizations across a wide variety of top IT initiatives. Reducing costs, increasing flexibility, getting more out of existing assets, and aligning business and IT are not easy tasks for any CIO. But with MDM, success is achievable. IT can regain its place as a center for innovation.   For more information on this topic, take a look at my article Master Data Management Deployment Tips in the Opinion Section of Oracle's Profit Online magazine.

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  • ArchBeat Link-o-Rama for 2012-06-06

    - by Bob Rhubart
    Creating an Oracle Endeca Information Discovery 2.3 Application Part 3 : Creating the User Interface | Mark Rittman Oracle ACE Director Mark Rittman continues his article series. WebLogic Advisor WebCasts on-demand A series of videos by WebLogic experts, available to those with access to support.oracle.com. Integrating OBIEE 11g into Weblogic’s SAML SSO | Andre Correa A-Team blogger Andre Correa illustrates a transient federation scenario. InfoQ: Cloud 2017: Cloud Architectures in 5 Years Andrew Phillips, Mark Holdsworth, Martijn Verburg, Patrick Debois, and Richard Davies review the evolution of cloud computing so far and look five years into the future. Call for Nominations: Oracle Fusion Middleware Innovation Awards 2012 - Win a free pass to #OOW12 These awards honor customers for their cutting-edge solutions using Oracle Fusion Middleware. Either a customer, their partner, or an Oracle representative can submit the nomination form on behalf of the customer. Submission deadline: July 17. Winners receive a free pass to Oracle OpenWorld 2012 in San Francisco. SOA Analysis within the Department of Defense Architecture Framework (DoDAF) 2.0 – Part II | Dawit Lessanu The conclusion of Lessanu's two-part series for Service Technology Magazine. Driving from Business Architecture to Business Process Services | Hariharan V. Ganesarethinam "The perfect mixture of EA, SOA and BPM make enterprise IT highly agile so it can quickly accommodate dynamic business strategies, alignments and directions," says Ganesarethinam. "However, there should be a structured approach to drive enterprise architecture to service-oriented architecture and business processes." Book Review: Oracle Application Integration Architecture (AIA) Foundation Pack 11gR1: Essentials | Rajesh Raheja Rajesh Raheja reviews the new AIA book from Packt Publishing. ODTUG Kscope12 - June 24-28 - San Antonio, TX San Antonio, TX June 24-28, 2012 Kscope12, sponsored by ODTUG, is your home for Application Express, BI and Oracle EPM, Database Development, Fusion Middleware, and MySQL training by the best of the best! Oracle Enterprise Manager Ops Center 12c : Enterprise Controller High Availability (EC HA) | Mahesh Sharma Mahesh Sharma describes EC HA, looks at the prerequisites, and shares screen shots. The right way to transform your business via the cloud | David Linthicum A couple of quick tests will show you where you need to focus your transition efforts. Thought for the Day "Most software isn't designed. Rather, it emerges from the development team like a zombie emerging from a bubbling vat of Research and Development juice. When a discipline is hugging the ragged edge of technology, this might be expected, but most of today's software is comprised of mostly 'D' and very little 'R'." — Alan Cooper Source: softwarequotes.com

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  • Update on PeopleSoft 9.0

    Doris Wong, Group Vice President and General Manager of PeopleSoft Enterprise updates listeners on the new capabilities of PeopleSoft 9.0, the customer momentum with this new release and why more PeopleSoft customers should consider upgrading to this new release.

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  • SEO, Social Media & Skinny Jeans

    No longer is social media just the "cool thing" to do - like rocking an 80's inspired flat top hairdo in 2010. Social networking now has a definitive effect on your SEO efforts, and as such, it must be monitored closely. While previous social networking efforts were generally tied to connecting with a business's customer base, Google is now including real-time social media into their search results - resulting in increased (and practically effortless) SEO opportunities.

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  • Advice for how to handle company pride

    - by user17971
    We have this "amazing" little product using the latest development methodologies, components with all the bells and whistles. I took over this product maybe 6 months ago and struggled with it from day one. Even though it is supposedly is state of the art because of all its amazing structure, using dependency injections, inversion of control from the unity framework, hibernation and is domain driven in a .net mvvm xaml application to make it streamlined and modular. I knew from the moment I saw the monolith that it was going to be an uphill struggle for me. A lot of little code-bits scattered all around in neatly organized paradigms. Debugging is difficult, tracing the code is difficult, making new code is difficult, although some modifications is surprisinly easy but it doesn't out weight the problems I have with the code by a long shot. When I took over the project I was told that the new management console was ready for delivery and all I had to do was compile it and drop it. This was the beginning of a uphill struggle, our customer didn't agree at all that this was the functionality they had asked for so I had to do modifications to the program to their specifications. Since the project pretty much has been overdue since I took over it it has always been important that we didn't add or change much to the original system. I could modify the existing bits. fast forward until today where I finally completed all their comments and issues with the program but now I think that the users has opened their eyes (even though they saw this program many times) that they will be going backwards with this new system, that it will be much worse than the tool they got today (for a long time due to the fact that I'm the only resource on the project, project manager, tester, developer, integration specialist etc) My problem is that I lost faith in this system quite early due to the nature of the program. Although I made many changes and improvements to the system I wholeheartedly sympathize with the poor users who are going to start using this system. Its not nearly doing all the things it should do. I had this conversation internally with my boss where I told him what I thought about it, that if I were the customer I wouldn't have spent money developing it. So what do I do now? The system in ready, on a staging system and nobody likes it, its too slow and boring and does maybe do 50% of what they need it to do. Despite how much energy and working around the clock I've done to this project: I won't mind scrapping the system but we've spent much money (well my salaries) developing it and my company wants us to be proud of everything we do and advocate it. How will I tackle the contractor when he asks for advice? Surely I can tell him, this is what we agreed upon based on your use case scenarios, and be done with it? How will I inform my boss about this progress? He knows what I feel about it but I always get the feeling he let my criticism pass him by as just hot air, gone tomorrow,.

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  • Erfolgreich sein durch Reference Selling

    - by A&C Redaktion
    Referenzen sind eine hervorragende Möglichkeit, die Zuverlässigkeit von Partner-Lösungen auf Basis von Oracle Technologien darzustellen, denn sie sind ein Spiegelbild zufriedener Kunden. Sie dienen als Best Practices und beeinflussen damit positiv die Kaufentscheidung neuer Kunden. Iris Musiol, Customer Reference Manager DACH, erklärt das Oracle Referenzprogramm für Partner sowie deren Vorteile, Inhalte und Voraussetzungen.

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  • Success with E-Business Suite Release 12 Implementations: Intelligroup, Inc.

    Want to learn more about implementing Oracle E-Business Suite Release 12? Listen to this Srinivas Krishna, Sr. Intelligroup is a global provider of outsourcing services including application management and support services, infrastructure management services, innovative consulting, technology, and implementation services. Learn more at: http://www.intelligroup.com/Direction – Oracle Practice, Intelligroup, Inc discuss customer experiences and benefits from Release 12 implementations.

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  • The Art of Dealing with People

    Technical people generally don't easily adapt to being good salespeople. When a technical person takes on a customer-facing role as a support engineer, there are a whole lot of new skills required. Dr Petrova relates how the experience of a change in job gave her a new respect for the skills of sales and marketing.

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  • Impressions from VMworld - Clearing up Misconceptions

    - by Monica Kumar
    Gorgeous sunny weather…none of the usual summer fog…the Oracle Virtualization team has been busy at VMworld in San Francisco this week. From the time exhibits opened on Sunday, our booth staff was fully engaged with visitors. It was great to meet with customers and prospects, and there were many…most with promises to meet again in October at Oracle OpenWorld 2012. Interests and questions ran the gamut - from implementation details to consolidating applications to how does Oracle VM enable rapid application deployment to Oracle support and licensing. All good stuff! Some inquiries are poignant and really help us get at the customer pain points. Some are just based on misconceptions. We’d like to address a couple of common misconceptions that we heard: 1) Rapid deployment of enterprise applications is great but I don’t do this all the time. So why bother? While production applications don’t get updated or upgraded as often, development and QA staging environments are much more dynamic. Also, in today’s Cloud based computing environments, end users expect an entire solution, along with the virtual machine, to be provisioned instantly, on-demand, as and when they need to scale. Whether it’s adding a new feature to meet customer demands or updating applications to meet business/service compliance, these environments undergo change frequently. The ability to rapidly stand up an entire application stack with all the components such as database tier, mid-tier, OS, and applications tightly integrated, can offer significant value. Hand patching, installation of the OS, application and configurations to ensure the entire stack works well together can take days and weeks. Oracle VM Templates provide a much faster path to standing up a development, QA or production stack in a matter of hours or minutes. I see lots of eyes light up as we get to this point of the conversation. 2) Oracle Software licensing on VMware vSphere In the world of multi-vendor IT stacks, understanding license boundaries and terms and conditions for each product in the stack can be challenging.  Oracle’s licensing, though, is straightforward.  Oracle software is licensed per physical processor in the server or cluster where the Oracle software is installed and/or running.  The use of third party virtualization technologies such as VMware is not allowed as a means to change the way Oracle software is licensed.  Exceptions are spelled out in the licensing document labeled “Hard Partitioning". Here are some fun pictures! Visitors to our booth told us they loved the Oracle SUV courtesy shuttles that are helping attendees get to/from hotels. Also spotted were several taxicabs sporting an Oracle banner! Stay tuned for more highlights across desktop and server virtualization as we wrap up our participation at VMworld.

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  • Direct Sales Consultant? Why You Need a Website

    Picture this: You meet a prospective customer named Ellen in a line-up at your local supermarket. It turns out that not only is Ellen interested in your product, she likes buying from people she knows. She asks for your card and promises to call you.

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  • Tips for Generating Leads from Your Website

    The article 'Tips for Generating Leads' is helpful to all those website owners who are continuously striving to fulfill the customers' needs. After reading this article you will be able to treat your customer as a king through WebPages. The article will help in generating leads, which is the primary target of any website.

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