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• Ubuntu Server Cannot Route to the Internet

  - by ejes

  I've been having this problem for weeks now, and I can't seem to figure out the problem. My server can route the local network and serves it well, however it cannot access the internet. It can't be the router because everything else on this lan can route through the router. I've even switched the ethernet port. Any help would be appreciated. I've tried all the usual places, anyway, here are the configs: root@uhs:~# uname -a Linux uhs 3.0.0-16-generic-pae #28-Ubuntu SMP Fri Jan 27 19:24:01 UTC 2012 i686 i686 i386 GNU/Linux root@uhs:~# cat /etc/network/interfaces # This file describes the network interfaces available on your system # and how to activate them. For more information, see interfaces(5). # The loopback network interface auto lo iface lo inet loopback # The primary network interface # auto eth1 # iface eth1 inet dhcp auto eth0 iface eth0 inet static address 192.168.0.3 netmask 255.255.255.0 broadcast 192.168.0.255 gateway 192.168.0.1 root@uhs:~# ping -c 4 192.168.0.1 PING 192.168.0.1 (192.168.0.1) 56(84) bytes of data. 64 bytes from 192.168.0.1: icmp_req=1 ttl=64 time=0.334 ms 64 bytes from 192.168.0.1: icmp_req=2 ttl=64 time=0.339 ms 64 bytes from 192.168.0.1: icmp_req=3 ttl=64 time=0.324 ms 64 bytes from 192.168.0.1: icmp_req=4 ttl=64 time=0.339 ms --- 192.168.0.1 ping statistics --- 4 packets transmitted, 4 received, 0% packet loss, time 2997ms rtt min/avg/max/mdev = 0.324/0.334/0.339/0.006 ms root@uhs:~# ping -c 4 209.85.145.103 PING 209.85.145.103 (209.85.145.103) 56(84) bytes of data. --- 209.85.145.103 ping statistics --- 4 packets transmitted, 0 received, 100% packet loss, time 3023ms root@uhs:~# ifconfig eth0 Link encap:Ethernet HWaddr 00:0c:6e:a0:92:6e inet addr:192.168.0.3 Bcast:192.168.0.255 Mask:255.255.255.0 inet6 addr: fe80::20c:6eff:fea0:926e/64 Scope:Link UP BROADCAST RUNNING MULTICAST MTU:1500 Metric:1 RX packets:13131114 errors:0 dropped:0 overruns:0 frame:0 TX packets:10540297 errors:0 dropped:0 overruns:5 carrier:0 collisions:0 txqueuelen:1000 RX bytes:3077922794 (3.0 GB) TX bytes:3827489734 (3.8 GB) Interrupt:10 Base address:0xa000 lo Link encap:Local Loopback inet addr:127.0.0.1 Mask:255.0.0.0 inet6 addr: ::1/128 Scope:Host UP LOOPBACK RUNNING MTU:16436 Metric:1 RX packets:7721 errors:0 dropped:0 overruns:0 frame:0 TX packets:7721 errors:0 dropped:0 overruns:0 carrier:0 collisions:0 txqueuelen:0 RX bytes:551950 (551.9 KB) TX bytes:551950 (551.9 KB) root@uhs:~# route -n Kernel IP routing table Destination Gateway Genmask Flags Metric Ref Use Iface 0.0.0.0 192.168.0.1 0.0.0.0 UG 100 0 0 eth0 192.168.0.0 0.0.0.0 255.255.255.0 U 0 0 0 eth0 root@uhs:~# # PRETEND Traceroute root@uhs:~# for i in {1..30}; do ping -t $i -c 1 209.85.145.103; done | grep "Time to live exceeded" root@uhs:~#

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• Random thoughts on Monday

  - by user10760339

  I know that it has been a long time since my last post, just though that I would update you my latest thoughts of Governance. I just recently completed an executive round table series on EA and Cloud in Singapore, Indonesia and Malaysia. The response was phenomenal. The key point of the session was that Enterprise is the key enabler of innovation - All companies want to drive to be market leaders, EA can lay the foundation for the path to deliver that at innovation. When it comes to innovation, I see two distinct types: (a) Passive innovation is where a company creates innovation thought increments improvement over time. A great example is when airlines went from paper tickets to electronic ticket. Next logical progression is to do the same with boarding passes. There are a lot of examples to choose from, thought the thing to keep in mind, is that passive innovation will only keep you in the lead, it won’t allow you to create new markets or jump from #3 to #1 in one go. For that we need another type of innovation. (b) Disruptive innovation is where you create market where none existed before. Thought very difficult to do and requires significant investment in research, product and software development and not least of all, visionary thinking and timing, if done correctly, can turn the world on it’s ear. A great example is Apple iTunes. Some might say that this is incremental innovation, but only in one aspect, the downloading of music. Other then that, it’s all disruptive innovation. Being able to buy a single song rather then the album fundamentally changed the way we get out music. Behind all of these types of innovation is Enterprise Architecture. EA creates the infrastructure foundation, then delivery systems and the end-user experience to deliver this innovation. At Oracle, we are driving that EA innovation with our private cloud offerings from “bolt-to-glass” as I like to say. For more on what Oracle has to offer in EA and cloud, have a look at Cloud Computing | Oracle and Enterprise Architecture - OracleI am working on new material that I will be posting in a couple of weeks, so check back regularly for new updates or feel free to subscript for updates.

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• Endeca Information Discovery 3-Day Hands-on Training Workshop

  - by Mike.Hallett(at)Oracle-BI&EPM

  For Oracle Partners, on October 3-5, 2012 in Milan, Italy: Register here. Endeca Information Discovery plays a key role with your big data analysis and complements Oracle Business Intelligence Solutions such as OBIEE. This FREE hands-on workshop for Oracle Partners highlights technical know-how of the product and helps understand its value proposition. We will walk you through four key components of the product: Oracle Endeca Server—A highly scalable, search-analytical database that derives the data model based on the data presented to it, thereby reducing data modeling requirements. Studio—A highly interactive, component-based user interface for configuring advanced, yet intuitive, analytical applications. Integration Suite—Provides rapid unification and enrichment of diverse sources of information into a single integrated view. Extensible Value-Added Modules—Add-on modules that provide value quickly through configuration instead of custom coding. Topics covered will include Data Exploration with Endeca Information Discovery, Data Ingest, Project Lifecycle, Building an Endeca Server data model and advanced modeling techniques, and Working with Studio. Lab Outline The labs showcase Oracle Endeca Information Discovery components and functionality by providing expertise on features and know-how of building such applications. The hands-on activities are based on a Quick Start application provided during the class. Audience Oracle Partners, Big Data Analytics Developer and Architects BI and EPM Application Developers and Implementers, Data Warehouse Developers Equipment Requirements This workshop requires attendees to provide their own laptops for this class. Attendee laptops must meet the following minimum hardware/software requirements: Hardware 8GB RAM is highly recommended (Windows 64 bit Machine is required) 40 GB free space (includes staging) USB 2.0 port (at least one available) Software One of the following operating systems: 64-bit Windows host/laptop OS (Windows 7 or Windows Server 2008) 64-bit host/laptop OS with a Windows VM (Server, or Win 7, BIC2g, etc.) Internet Explorer 8.x , Firefox 3.6 or Firefox 6.0 WINRAR or 7ziputility to unzip workshop files: Download-able from http://www.win-rar.com/download.html Download-able from http://www.7zip.com/ Oracle Endeca Information Discovery Workshop Register here: October 3-5, 2012: Cinisello Balsamo, Milan.  We will confirm with you your place within 2 weeks. Questions?  Send email to: [email protected]  :  Oracle Platform Technologies Enablement Services.

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• The JDEdwards EnterpriseOne PreSales University

  - by Julien Haye

  Istanbul NOV 5-9 Wednesday, NOV 7 - It is raining outside and I am sitting in my hotel room (#106) in Istanbul and create my first blog entry. Today this blog was enabled and I am excited to have the ability to share my (first) thoughts with the EMEA JDE Partner Community. I am here in Istanbul because we are currently running the JDEdwards PreSales University Event series. This PreSales University is an established event series which we deliver the fifth time now and the first time in the ECEMEA region. Delegates value the openness and competence from the Product Strategy and Product Development Team from Denver and India. Together with the regional Oracle PreSales team we had very valuable discussions around product features and functions and about the business value of the new delivered applications and tools. Additionally the event provides endless opportunities to exchange ideas with other JD Edwards Partner and the Oracle PreSales Team. With its focus on sharing and learning, best practice, user experience and transforming technologies, delegates will leave this event with an abundance of new ideas and best practices to try for your coming projects and existing customer implementations. A day out of the office gives delegates a chance to gain a new perspective on their business processes. Everybody sees better ways of working just by being immersed in an environment where the focus is on using products more effectively. Apps Track: Highly concentrated participants in Istanbul listening to Jeff Erickson presenting the news about OneView Reporting. Jeff: We believe “The things you said”. The event is organized into two tracks, one for Apps and one for Tech. Everybody was able to learn new features and functions and how to position this products. The focus was on the new Apps release 9.1 and Tools Release 9.1.2 and their Value Propositions. For all topics hands-on exercises has been given to the participants. Even very experienced senior consultants did learn a lot from this event. In total we have 55 people registered and we still have some more content to deliver. By the way: Istanbul is a nice place to be. I already booked my next trip to this beautiful city. In two weeks we deliver the JD Edwards EECIS Executive Forum again in Istanbul. Once again a tough Agenda. I will let you know if I had the ability to have a walk outside and see a bit more of this beautiful city. At least I expect to have a different room number. Many greetings Hartmut WieseOracle Alliances & Channels EMEA

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• Purple Cows, Copernicus, and Shampoo – Lessons in Customer Experience

  - by Christina McKeon

  What makes a great customer experience? And, why should you or your organization care? These are the questions that set the stage for the Oracle Customer Experience Summit, which kicked off yesterday in San Francisco. Day 1: The first day was filled with demos and insights from customer experience experts and Oracle customers sharing what it takes to deliver great customer experiences. Author Seth Godin delivered an entertaining presentation that included an in-depth exploration of the always-connected, always-sharing experience revolution that we are witnessing and yes, talked about the purple cow. It turns out that customer experience is your way to be the purple cow. Before everyone headed out to see Pearl Jam and Kings of Leon at the Oracle customer appreciation event, the day wrapped up with a discussion around building a customer-centric culture. Where do you start? Whom does it involve? What are some pitfalls to avoid? Day 2: The second day addressed the details behind all the questions brought up at the end of Day 1. Before you start on a customer experience initiative, Paul Hagen noted that you must understand you will forge a path similar to Copernicus. You will be proposing ideas and approaches that challenge current thinking in your organization. Just as Copernicus' heliocentric theory started a scientific revolution, your customer-centric efforts will start an experience revolution. If you think customer experience is like a traditional marketing approach, think again. It’s not about controlling your customers and leading them where you want them to go. It might sound like heresy to some, but your customers are already in control, whether or not your company realizes and acknowledges it. And, to survive and thrive, you'll have to focus on customers by thinking outside-in and working towards a brand that is better and more authentic. We learned how Vail Resorts takes this customer-centric approach. Employees must experience the mountain themselves and understand the experience from the guest’s standpoint. This has created a culture where employees do things for guests that are not expected. We also learned a valuable lesson in designing and innovating customer-centered experiences from Kerry Bodine. First you make the thing, and then you make the thing right. In this case, the thing is customer experience. Getting customer experience right means iterative prototyping and testing of your ideas. This is where shampoo comes in—think lather, rinse, repeat. Be prepared to keep repeating until the customer experience is right. Many of these sessions will be posted to YouTube in the coming weeks so be sure to subscribe to our CX channel.

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• Tech Cast Live - Java and Oracle, One Year Later - February 15th 10AM PST

  - by Cassandra Clark

  Join us for a special live conversation with Ajay Patel, Vice President of Product Development for Application Grid Products and Justin Kestelyn, Director of the Oracle Technology Network. Justin and Ajay will discuss the changes that have come to Java and Oracle since the Sun acquisition, just over a year ago. This live broadcast conversation will include discussion on: - Highlights, challenges and what we learned over the past year - The Future of Java and its importance to Oracle and the community - Oracle's Application Grid product portfolio today Watch Live Event February 15th Watch Archived TechCast Lives You will also have the chance to submit questions to the speakers live on the show, for real-time feedback by using #techcastlive. If your question is read on air we will send you a Free I am the Future of Java t-shirt* *Promotion Details After you have submitted your question and it is read on the live TechCast held February 15th your shirt should arrive in two to four weeks while supplies last. No purchase, payments, or fees are required to receive the gift. Limit one thank you gift per person, and the offer is available only while supplies last. Oracle reserves the right to modify or terminate this offer at any time, for any reason. This offer is not available to Oracle employees or residents of countries subject to U.S. embargo (including Cuba, Iran, Iraq, Libya, North Korea, Sudan, and Syria). Due to Federal Government regulations, this offer is not available to Federal Government customers. Those residing in India or Brazil will be given a substitute gift as we can not ship t-shirts to your country. You are responsible for complying with your employer's policies regarding acceptance of promotional items, and for government laws, regulations and agency policies, if you are a government employee you will not be able to participate. Must be 18 years of age or older. Void where prohibited. Neither Oracle nor any third party assisting Oracle with this offer is responsible for any problems, errors, delays, or technical malfunction related to or impacting this offer. Oracle respects your right to privacy and your information will not be distributed or used for any other purpose. For more information on Oracle's privacy policy, please review our http://www.oracle.com/html/privacy-policy.html. If you have any questions, please contact us at [email protected].

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• Oracle Gave Me a Chance - ECEMEA Internship Programme

  - by FelixWehmeyer

  My name is Mohammad Raad and I started in the One Year Training program with Oracle on March 1, 2012. I graduated on September 2011 and started searching for a job. Starting your career, as you all know, is hard because some companies see you as a fresh graduate lacking experience and no one is willing to invest in you. I used to check the recruitment websites daily to see if there were openings to apply to, but unfortunately no one wanted to hire a zero year experience fresh graduate. One day I saw Oracle’s 1 year internship program advertised and that was what I needed. I applied but expected nothing to happen because I was used to applying and getting no replies, but they called and that was the start! I had my first interview over the phone and decided to go to Qatar and to continue to search for a job. Two weeks after arriving at Qatar, Oracle called me for a second interview in Lebanon so I booked a ticket on the same day because my interview was the next day I had my interview and went back to Qatar. On January 2012, I heard from Oracle that I was accepted and they choose me for this program, it was a day I will not forget! Starting on 1st March 2012, I was full of energy, willing to do anything to gain experience and prove that I can do it. What really give me a big push is my colleagues’ motivation and support especially from Youssef Halawi, my mentor and Rami Mattar because they believe in me and track my progress day-by-day. At Oracle, I meet customers, attend meetings, demos and presentations, partners’ events and online trainings. Now I’m focusing on a specific product that I really liked and aim to master by the end of my internship. So dear readers wish me good luck! I know that I will get the experience that I want, because from Oracle, a leader in its industry, you have the chance to grab experience as much as you can handle, simply because there are no limits to excellence. Do you want to find out more about the open roles within Oracle? Follow us on https://campus.oracle.com.

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• Phone number in meta description bad or good for local rankings NAP

  - by bybe

  Once again I'm at it with increasing people's local rankings and I've learnt so much about local rankings in the past 2 weeks it feels like my brain is gonna pop anyway, question is fairly simple for someone who engages in local rankings and I appreciate the question may be a little guess work but isn't SEO mostly guessing anyway? From what I've read and learned that Google works of a system called nap for local rankings (With many other factors but this question is purely based on NAP). For people who care about local rankings NAP stands for Name of Business / Address of Business / Phone Number for Business. Now what what I've read you don't need the whole NAP to be on one website, a P or just a N can help towards your local rankings. It's believed that NAP rewards more than just P and N for example but knowing Google they might have a diversity checker which is my concern what your get to in a moment. Now of course sites weight differently where your business is posted, it's certainly going to be more credible if your NAP details are on your national phone book than say a blog site, so taking in this consideration too. Pure Guess (Not apart of the question but none the less makes a good read on my belief). Now my guess work would make me believe that the formula would look something like (N)+(A)+(P)x(T) So (N)name would be 1 or 0 to indicate present or not So (A)dress would be 1 or 0 to indicate present or not So (P)hone would be 1 or 0 to indicate present or not So (T)rust would be 1-100 to indicate level of trust So a phone number appearing on youtube might look something like 0+0+1x95= 95 and a NAP appearing on your national phone book might look something like 1+1+1x100= 300 Please note that I'm not saying this is the sole factor and I'm sure its way more complex that this with things like other factors on the page, off the page (Reviews, Links, Clicks) and so on but its still a contributor). The Question My question is fairly simple and I'd imagine hard to impossible to have an actual definite answer to this but maybe someone has seen official wording else where on this, is it bad to include address or phone number in the Meta Description? The reason I ask is that one of my competitors has these elements in the meta descriptions and their local rankings are absolutely superb, the problem I have with this is scrap bot sites like 'Similar Too' 'Seo Rankings' and 1,000's of the other scrap box networks that scrap site and then make urls with your site information are mostly limited to your meta description what this means that your phone number, address and sometimes even your company name if the domain is exact will appear as AP, and even NAP on thousands of websites. So, is it a bad strategy to include phone number and address in meta description, everything I read into would suggest its good of course with the downside of maybe lowering quality of description for click thoughts but top rankings would increase this 10 folds anyhow..

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• EPM Planning (Hyperion) V11.1.2 Implementation Hands-On Boot-camp

  - by Mike.Hallett(at)Oracle-BI&EPM

  5-Day Training for Partners: 29th October - 2nd November 2012, London (UK): REGISTER Here This FREE for Partners 5-day workshop is designed to provide implementation instruction on Oracle Hyperion EPM Planning.  This boot-camp is intended for prospective implementers of the Planning and Budgeting functionality of Oracle EPM or implementers that are currently familiar with the basics of EPM Planning and looking to strengthen their base of knowledge in the product. The class begins with an overview of Essbase, the foundation of Hyperion Planning. It provides a general overview of Planning and Planning terms, the architecture of all the Planning components, and how they are commonly used. The course goes over all the steps to create an application from scratch. This involves some preparation work outside of Planning and leads to developing the application in both the Planning Windows and Web clients. Participants will modify existing dimensions and build out the hierarchies using the Web client. Topics Covered The boot-camp shows developers how to build out dimensions using Classic Planning and by using EPMA. It covers the mechanics and cover strategies for automating the build process such as interface tables. It reviews data loads using Load Rules to load the Planning database. The course focuses on tasks that end-users must perform during the planning cycle. It walks students through creating and modifying forms, working with forms to enter data, adding annotations, and the rest of the form features such as running business rules and managing task lists. It covers how to use the forms in the Smart View client and finishes up the end-user perspective by going through Workflow Management and the process of submitting a plan for review. The final section of the course covers Security and other administration topics such as automation and deployment. Prerequisites Ideal participants are Oracle partners (SIs and resellers) with a background in business information systems and a clientele of customers with ongoing or prospective EPM initiatives. Alternatively, partners with the background described above and an interest in evolving their practice to a similar profile are suitable participants. Further online OPN guided learning path information and webinars are available at: Oracle Hyperion Planning 11 Essentials. Please note that attendees are required to bring a laptop. View here laptop requirements and detailed agenda. ·       REGISTER Here : acceptance is subject to availability and your place will be confirmed within two weeks  ( and for help see the Partner Registration Guide ). Training Location: Oracle Corporation UK Ltd Columbus Room Customer Visit Center 1 South Place London EC2M 2RB Training Dates: 29th October - 2nd November  9:30 am – 5:00 pm BST For more information please contact [email protected].

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• Oracle GoldenGate: Knowledge Document Series Post #1

  - by Doug Reid

  0 false 18 pt 18 pt 0 0 false false false /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Times New Roman"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;} Over the course of the next several weeks, the Oracle GoldenGate team will be posting highlights from the knowledge base on My Oracle Support. The intent is to bring greater awareness to our user community of some fantastic best practices documents that are available to anyone with a valid CSI.   These documents were originally created for our internal teams, but the content was so good and useful that we have made them available externally for our user community.  The first in our series is the Oracle GoldenGate database Schema Profile check script (Doc ID 1296168.1). “This script is intended to query the database by schema to identify current configuration and identify any unsupported data types or types that may need special considerations for Oracle GoldenGate in an Oracle environment. This is the Oracle database profile script.  Added check for deferred constraints. Deferred constraints may cause ADD TRANDATA to select the wrong column for logging. Use KEYCOLS for tables with deferred constraints.” Click here to view the document  Check back weekly for additional new postings.

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• Northwind now available on SQL Azure

  - by jamiet

  Two weeks ago I made available a copy of [AdventureWorks2012] on SQL Azure and published credentials so that anyone from the SQL community could connect up and experience SQL Azure, probably for the first time. One of the (somewhat) popular requests thereafter was to make the venerable Northwind database available too so I am pleased to say that as of right now, Northwind is up there too. You will notice immediately that all of the Northwind tables (and the stored procedures and views too) have been moved into a schema called [Northwind] – this was so that they could be easily differentiated from the existing [AdventureWorks2012] objects. I used an SQL Server Data Tools (SSDT) project to publish the schema and data up to this SQL Azure database; if you are at all interested in poking around that SSDT project then I have made it available on Codeplex for your convenience under the MS-PL license – go and get it from https://northwindssdt.codeplex.com/. Using SSDT proved particularly useful as it alerted me to some aspects of Northwind that were not compatible with SQL Azure, namely that five of the tables did not have clustered indexes: The beauty of using SSDT is that I am alerted to these issues before I even attempt a connection to SQL Azure. Pretty cool, no? Fixing this situation was of course very easy, I simply changed the following primary keys from being nonclustered to clustered: [PK_Region] [PK_CustomerDemographics] [PK_EmployeeTerritories] [PK_Territories] [PK_CustomerCustomerDemo]   If you want to connect up then here are the credentials that you will need: Server mhknbn2kdz.database.windows.net Database AdventureWorks2012 User sqlfamily Password sqlf@m1ly You will need SQL Server Management Studio (SSMS) 2008R2 installed in order to connect or alternatively simply use this handy website: https://mhknbn2kdz.database.windows.net which provides a web interface to a SQL Azure server. Do remember that hosting this database is not free so if you find that you are making use of it please help to keep it available by visiting Paypal and donating any amount at all to [email protected]. To make this easy you can simply hit this link and the details will be completed for you – all you have to do is login and hit the “Send” button. If you are already a PayPal member then it should take you all of about 20 seconds! I hope this is useful to some of you folks out there. Don’t forget that we also have more data up there than in the conventional [AdventureWorks2012], read more at Big AdventureWorks2012. @Jamiet  AdventureWorks on Azure - Provided by the SQL Server community, for the SQL Server community!

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• MySQL Connect - Save The Date!

  - by Bertrand Matthelié

  @font-face { font-family: "Arial"; }@font-face { font-family: "Cambria"; }p.MsoNormal, li.MsoNormal, div.MsoNormal { margin: 0cm 0cm 0.0001pt; font-size: 12pt; font-family: "Times New Roman"; }a:link, span.MsoHyperlink { color: blue; text-decoration: underline; }a:visited, span.MsoHyperlinkFollowed { color: purple; text-decoration: underline; }div.Section1 { page: Section1; } Oracle today announced that it will hold the MySQL Connect Conference on September 29 and 30 in San Francisco! You can read the Press Release here. MySQL Connect will be jam-packed with technical sessions, hands-on labs and Birds of a Feather (BOF) sessions delivered by MySQL community members, users, customers and MySQL engineers from Oracle. The event is a unique opportunity to learn about the latest MySQL features, discuss product roadmaps, and connect directly with the engineers behind the latest MySQL code. The conference will include six tracks: Performance and Scalability, High Availability, Cloud Computing, Architecture and Design, Database Administration, and Application Development. The call for papers will open on April 16, 2012 for approximately three weeks. MySQL users and community members are encouraged to submit session proposals. Start thinking about your proposals! Registration will also open on April 16. @font-face { font-family: "Arial"; }@font-face { font-family: "Cambria"; }p.MsoNormal, li.MsoNormal, div.MsoNormal { margin: 0cm 0cm 0.0001pt; font-size: 12pt; font-family: "Times New Roman"; }a:link, span.MsoHyperlink { color: blue; text-decoration: underline; }a:visited, span.MsoHyperlinkFollowed { color: purple; text-decoration: underline; }p.pressBullet, li.pressBullet, div.pressBullet { margin: 0cm 0cm 0.0001pt 36pt; text-indent: -18pt; font-size: 11pt; font-family: "Times New Roman"; }div.Section1 { page: Section1; }

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• Oracle OpenWorld Call for MDM Papers

  - by david.butler(at)oracle.com

  As the MDM Track owner, I would like to invite everyone to respond to the Oracle OpenWorld (October 2-6, Moscone Center, San Francisco) Call for Papers (https://oracleus.wingateweb.com/portal/cfp/ ). The Call for Papers is open now through Sunday, March 27. This is an outstanding opportunity for organizations familiar with MDM to tell their story to a very large, knowledgeable and intensely interested community. Opportunities for feedback and networking abound.  I would love to see MDM papers on: business drivers; business benefits; quantified ROI stories; business process optimization; implementation styles; implementation lessons learned; using master data as a service; data governance best practices; end-to-end data quality experiences; support for SOA; Chart of Accounts issues fixed; how to leverage reference data; improving EPM and/or BI across the board; operationalizing a data warehouse; support for cloud computing; compliance success stories; architecture, scalability, and mixed workload RAC platform performance examples; industry specific value propositions (Financial Services; Retail, Telecom; Manufacturing, High Tech Manufacturing, Public Sector, Health Care, …); and line of business specific value propositions (CRM, ERP, PLM, SCM, …); etc. In fact, given that MDM positively impacts all areas of operations and analytics, there are no limits to the ideas you may have for an OpenWorld presentation. When you follow the submission process, be sure to use “Master Data Management” for either the Primary or Optional track. Add “Master Data Management” as an Optional track if you are adding MDM content to a presentation on one of the following tracks: Agile; Customer Relationship Management, Oracle E-Business Suite, Product Lifecycle Management, Siebel, Sourcing and Procurement, Supply Chain Management, or one of the 18 available industry tracks. If Cloud Computing is included, please add “Cloud Computing” as a Cross-Stream Track. And don’t forget to make “MDM” a Tag, along with Business Intelligence, Cloud, CRM, Data Integration, Data Migration, Data Warehousing, EPM, or Service-Oriented Architecture whenever your content includes these items. I will personally review each submission. I hope you all keep me very busy over the next few weeks.

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• Started wrong with a project. Should I start over?

  - by solidsnake

  I'm a beginner web developer (one year of experience). A couple of weeks after graduating, I got offered a job to build a web application for a company whose owner is not much of a tech guy. He recruited me to avoid theft of his idea, the high cost of development charged by a service company, and to have someone young he can trust onboard to maintain the project for the long run (I came to these conclusions by myself long after being hired). Cocky as I was back then, with a diploma in computer science, I accepted the offer thinking I can build anything. I was calling the shots. After some research I settled on PHP, and started with plain PHP, no objects, just ugly procedural code. Two months later, everything was getting messy, and it was hard to make any progress. The web application is huge. So I decided to check out an MVC framework that would make my life easier. That's where I stumbled upon the cool kid in the PHP community: Laravel. I loved it, it was easy to learn, and I started coding right away. My code looked cleaner, more organized. It looked very good. But again the web application was huge. The company was pressuring me to deliver the first version, which they wanted to deploy, obviously, and start seeking customers. Because Laravel was fun to work with, it made me remember why I chose this industry in the first place - something I forgot while stuck in the shitty education system. So I started working on small projects at night, reading about methodologies and best practice. I revisited OOP, moved on to object-oriented design and analysis, and read Uncle Bob's book Clean Code. This helped me realize that I really knew nothing. I did not know how to build software THE RIGHT WAY. But at this point it was too late, and now I'm almost done. My code is not clean at all, just spaghetti code, a real pain to fix a bug, all the logic is in the controllers, and there is little object oriented design. I'm having this persistent thought that I have to rewrite the whole project. However, I can't do it... They keep asking when is it going to be all done. I can not imagine this code deployed on a server. Plus I still know nothing about code efficiency and the web application's performance. On one hand, the company is waiting for the product and can not wait anymore. On the other hand I can't see myself going any further with the actual code. I could finish up, wrap it up and deploy, but god only knows what might happen when people start using it. What do you think I should do?

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• Why is my laptop so sluggish? Or Damn You Facebook and Twitter! Or All Hail Chrome!

  - by John Conwell

  In the past three weeks, I've noticed that my laptop (dual core 2.1GHz, 2Gb RAM) has become amazingly sluggish.  I only uses for communications and data lookup workflows, so the slowness was tolerable.  But today I finally got fed up with the suckyness and decided to get to the root of the problem (I do have strong performance roots after all). It actually didn't take all that long to figure it out.  About a year ago I converted to Google Chrome (away from FireFox).  One of the great tools Chrome has is a "Task Manager" tool, that gives you Windows Task Manager like details for all the tabs open in the browser (Shift + Esc).  Since every tab runs in its own process, its easy from Task Manager (both Windows or Chrome) to identify and kill a single performance offending tab.  This is unlike IE, where you only get aggregate data about all tabs open.  Anyway, I digress.  Today my laptop sucked.  Windows Task Manager told me that I had two memory hogging Chrome tabs, but couldn't tell me which web page those tabs are showing.  Enter Chrome Task Manager which tells you the page title, along with CPU, memory and network utilization of each tab.  Enter my amazement.  Turns out Facebook was using just shy of half a Gb of RAM.  Half a Gigabyte!  That's 512 Megabytes!524,288 Kilobytes! 536,870,912 Bytes!  Or 4,294,967,296 Bits!  In other words, that's a frackin boat load of memory.  Now consider that Facebook is running on pretty much 96.3% (statistics based on absolutely nothing) of every house hold desktop, laptop, netbook, and mobile device in America, that is pretty horrific! And I wasn't playing any Facebook games like FarmWars or MafiaVille.  I just had my normal, default home page up showing me who just had breakfast, or just got finished with their morning run. I'm sorry...let me say that again...HALF A GIG OF RAM!  That is just unforgivable. I can just see my mom calling me up:  Mom: "John...I think I need a new computer.  Mine is really slow these days" John: "What do you have running?" Mom: "Oh, just Facebook" John: "Ok, close Facebook and tell me how fast your computer feels" Mom: "Well...I don't know how fast it is.  All I do is use Facebook" John: "Ok Mom, I'll send you a new computer by Tuesday" Oh yea...and the other offending web page?  It was Twitter, using a quarter of a Gigabyte. God I love social networks!

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• Obtaining positional information in the IEnumerable Select extension method

  - by Kyle Burns

  This blog entry is intended to provide a narrow and brief look into a way to use the Select extension method that I had until recently overlooked. Every developer who is using IEnumerable extension methods to work with data has been exposed to the Select extension method, because it is a pretty critical piece of almost every query over a collection of objects.  The method is defined on type IEnumerable and takes as its argument a function that accepts an item from the collection and returns an object which will be an item within the returned collection.  This allows you to perform transformations on the source collection.  A somewhat contrived example would be the following code that transforms a collection of strings into a collection of anonymous objects: 1: var media = new[] {"book", "cd", "tape"}; 2: var transformed = media.Select( item => 3: { 4: Media = item 5: } ); This code transforms the array of strings into a collection of objects which each have a string property called Media. If every developer using the LINQ extension methods already knows this, why am I blogging about it?  I’m blogging about it because the method has another overload that I hadn’t seen before I needed it a few weeks back and I thought I would share a little about it with whoever happens upon my blog.  In the other overload, the function defined in the first overload as: 1: Func<TSource, TResult> is instead defined as: 1: Func<TSource, int, TResult>   The additional parameter is an integer representing the current element’s position in the enumerable sequence.  I used this information in what I thought was a pretty cool way to compare collections and I’ll probably blog about that sometime in the near future, but for now we’ll continue with the contrived example I’ve already started to keep things simple and show how this works.  The following code sample shows how the positional information could be used in an alternating color scenario.  I’m using a foreach loop because IEnumerable doesn’t have a ForEach extension, but many libraries do add the ForEach extension to IEnumerable so you can update the code if you’re using one of these libraries or have created your own. 1: var media = new[] {"book", "cd", "tape"}; 2: foreach (var result in media.Select( 3: (item, index) => 4: new { Item = item, Index = index })) 5: { 6: Console.ForegroundColor = result.Index % 2 == 0 7: ? ConsoleColor.Blue : ConsoleColor.Yellow; 8: Console.WriteLine(result.Item); 9: }

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• Oracle Service Cloud May 2014 Release – Focus on your driving by JP Saunders

  - by Tuula Fai

  The next time you’re twiddling dials on your car’s dashboard to get the air to blow in the right direction, and the right song to play on the stereo, while pulling on the wires to charge your phone and punching in passwords to re-sync your hands-free headset to take a call, consider this… Does having a better dashboard UI in your car improve your driving performance? The Tesla car has one of the most modern and intuitive dashboards in any commercial car today. It is actually based on the design of a smart phone, which can download apps and updates directly from the cloud.  The 17” touchscreen, Lynx-based dashboard totally integrates all channels and devices, allowing the driver to focus on the smooth driving and power of this luxury (toy) car.  What the folks at Tesla didn't do was avoid the complexity of our needs. Instead, they streamlined them. And, while we might not all be able to afford a Tesla, their approach demonstrates that a modern UI approach can ultimately make a positive difference in our lives and businesses.  This is why the productivity and effectiveness of a Modern Contact Center is many times greater than that of a traditional contact center. Agents in a Modern Contact Center get to focus on the task at hand, the customer engagement, rather than stumbling their way through Lego blocks of complexity.  The Oracle Service Cloud is a modern approach to customer service that empowers your agents to achieve greater focus on improving your operational and strategic success through streamlined business processes.  Here are some of the recent May 2014 release highlights to the Oracle Service Cloud: Performance Enhanced Desktop UI A modern agent desktop interface that optimizes clumsy tasks, logins, screens and workflows and is optimized for agent and system performance. Improvements include performance for drag-and-drop configurable views, saved searches, and improved caching for high-speed performance even during disconnected or slow internet access.  Customer Experience Routing A streamlined automatic way to connect the right customer need to the best agent skills, based on multidimensional variables such as product skills, language skills, workload, call volume to optimize the connection and resolution experience. On-The-Go Mobile Improvements to the Agent mobile app that extend connectivity to websites, and customer surveys that are mobile-ready and rendered for any device, and ensure the customer’s voice is captured while the insight is still top of mind.  Infused Social Engagement Enhancements to infused social capabilities allow agents to respond in social threads directly from within the agent desktop, with the information becoming part of the incident record for automatic actions (such as replay or escalate) triggered off the response. Front-End Siebel Contact Center The market leading online Web Customer Self-Service interface from the Oracle Service Cloud, is now out-of-the-box ready for Oracle Siebel customers. Deploy a new online web self-service interface in a matter of weeks to have customers self-serve and self-solve answers, with escalated incidents routed directly into the Oracle Siebel Contact Center. For more information on the latest enhancements for the Oracle Service Cloud, please see the Oracle Service Cloud May 2014 Capabilities and Benefits. Related blogs: Oracle Service Cloud Feb 2014

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• Impressions from VMworld - Clearing up Misconceptions

  - by Monica Kumar

  Gorgeous sunny weather…none of the usual summer fog…the Oracle Virtualization team has been busy at VMworld in San Francisco this week. From the time exhibits opened on Sunday, our booth staff was fully engaged with visitors. It was great to meet with customers and prospects, and there were many…most with promises to meet again in October at Oracle OpenWorld 2012. Interests and questions ran the gamut - from implementation details to consolidating applications to how does Oracle VM enable rapid application deployment to Oracle support and licensing. All good stuff! Some inquiries are poignant and really help us get at the customer pain points. Some are just based on misconceptions. We’d like to address a couple of common misconceptions that we heard: 1) Rapid deployment of enterprise applications is great but I don’t do this all the time. So why bother? While production applications don’t get updated or upgraded as often, development and QA staging environments are much more dynamic. Also, in today’s Cloud based computing environments, end users expect an entire solution, along with the virtual machine, to be provisioned instantly, on-demand, as and when they need to scale. Whether it’s adding a new feature to meet customer demands or updating applications to meet business/service compliance, these environments undergo change frequently. The ability to rapidly stand up an entire application stack with all the components such as database tier, mid-tier, OS, and applications tightly integrated, can offer significant value. Hand patching, installation of the OS, application and configurations to ensure the entire stack works well together can take days and weeks. Oracle VM Templates provide a much faster path to standing up a development, QA or production stack in a matter of hours or minutes. I see lots of eyes light up as we get to this point of the conversation. 2) Oracle Software licensing on VMware vSphere In the world of multi-vendor IT stacks, understanding license boundaries and terms and conditions for each product in the stack can be challenging.  Oracle’s licensing, though, is straightforward.  Oracle software is licensed per physical processor in the server or cluster where the Oracle software is installed and/or running.  The use of third party virtualization technologies such as VMware is not allowed as a means to change the way Oracle software is licensed.  Exceptions are spelled out in the licensing document labeled “Hard Partitioning". Here are some fun pictures! Visitors to our booth told us they loved the Oracle SUV courtesy shuttles that are helping attendees get to/from hotels. Also spotted were several taxicabs sporting an Oracle banner! Stay tuned for more highlights across desktop and server virtualization as we wrap up our participation at VMworld.

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• Career Development: What should I learn next after Python? and Why? [closed]

  - by Josh

  Hi all I'm currently learning Python. I want to know what should I learn next out of these programming langauages: PHP Actionscript 3 Objective-C (iPhone applications) I work in the Multimedia industry and have decided to learn Python as a first programming language seriously because I would like to learn the basics of programming, to mainly write scripts at work that Automate task (eg. Edit multiple XML files quickly) At work we have a senior developer who knows Actionscript and PHP very well (although knows PHP better). We also have been developing iPhone applications for 2 weeks, Our senior developer could learn it although we have lots of work currently with PHP and Actionscript 3 type work and haven't had time or reason to pick up iOS development. Here are the reasons I want to learn each language, But I cannot decide what I'll learn next: PHP: I want to learn PHP because it will help with Web Development. PHP is very wanted by employers. Senior developer at work writes everything in it web sites, CMS etc. (including XML checks and scripts), I will learn a lot from him (once I learn the basics). However, I don't want to learn Web because you have to deal with lots of cross-browser problems. Actionscript 3: At work we are looking to put on another developer to help with online activities and very small games (using Actionscript 3.0 and Flash CS5) for (eg. First Aid Activities etc) I would like to do things that have a element of design as I'm better at Photoshop then developing. I want to be creative, I like to interact with users in a fun way. Objective-C (iPhone applications): We are a all mac office, we may get more iPhone, iPad application work(jobs) that need to be created. Work has found it nearly impossible to find good iPhone developers. I like apple products (Macs and iPhones), I would like to make my own games, applications in my spare time(if I knew how). Should I learn Actionscript first because it would be easier to learn then Objective-C? Should I learn PHP because it is very widely used? Should I learn Objective-C because it is really wanted by employers now?

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• Updating My Online Boggle Solver Using jQuery Templates and WCF

  With WebForms, each ASP.NET page's rendered output includes a <form> element that performs a postback to the same page whenever a Button control within the form is clicked, or whenever the user modifies a control whose AutoPostBack property is set to True. This model simplifies web page development, but carries with it some costs - namely, the large amount of data exchanged between the client and the server during a postback. On postback the browser sends the values of all of its form fields (including hidden ones, like view state, which may be quite large) to the server; the server then sends back the entire contents of the web page. While there are some scenarios where this amount of information needs to be exchanged, in many cases the user has performed some action that requires far less information to be exchanged. With a little bit of forethought and code we can have the browser and server exchange much less data, which leads to more responsive web pages and an improved user experience. Over the past several weeks I've been writing an article series on accessing server-side data from client script. Rather than rely solely on forms and postbacks, many websites use JavaScript code to asynchronously communicate with the server in response to the page loading or some other user action. The server, upon receiving the JavaScript-initiated request, returns just the data needed by the browser, which the browser then seamlessly integrates into the web page. There are a variety of technologies and techniques that can be employed to provide both the needed server- and client-side functionality. Last week's article, Using WCF Services with jQuery and the ASP.NET Ajax Library, explored using the Windows Communication Foundation, or WCF, to serve data from the web server and showed how to consume such a service using both the ASP.NET Ajax Library and jQuery. In a previous 4Guys article, Creating an Online Boggle Solver, I built an application to find all solutions in a game of Boggle. (Boggle is a word game trademarked by Parker Brothers and Hasbro that involves several players trying to find as many words as they can in a 4x4 grid of letters.) This article takes the lessons learned in Using WCF Services with jQuery and the ASP.NET Ajax Library and uses them to update the user interface for my online Boggle solver, replacing the existing WebForms-based user interface with a more modern and responsive interface. I also used jQuery Templates, a JavaScript-based templating library that is useful for displaying the results from a server-side service. Read on to learn more! Read More >

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• Iterative and Incremental Principle Series 2: Finding Focus

  - by llowitz

  Welcome back to the second blog in a five part series where I recount my personal experience with applying the Iterative and Incremental principle to my daily life.  As you recall from part one of the series, a conversation with my son prompted me to think about practical applications of the Iterative and Incremental approach and I realized I had incorporated this principle in my exercise regime.    I have been a runner since college but about a year ago, I sustained an injury that prevented me from exercising.  When I was sufficiently healed, I decided to pick it up again.  Knowing it was unrealistic to pick up where I left off, I set a goal of running 3 miles or approximately for 30 minutes.    I was excited to get back into running and determined to meet my goal.  Unfortunately, after what felt like a lifetime, I looked at my watch and realized that I had 27 agonizing minutes to go!  My determination waned and my positive “I can do it” attitude was overridden by thoughts of “This is impossible”.   My initial focus and excitement was not sustained so I never met my goal.   Understanding that the 30 minute run was simply too much for me mentally, I changed my approach.   I decided to try interval training.  For each interval, I planned to walk for 3 minutes, then jog for 2 minutes, and finally sprint for 1 minute, and I planned to repeat this pattern 5 times.  I found that each interval set was challenging, yet achievable, leaving me excited and invigorated for my next interval.  I easily completed five intervals – or 30 minutes!!  My sense of accomplishment soared. What does this have to do with OUM?  Have you heard the saying -- “How do you eat an elephant?  One bite at a time!”?  This adage certainly applies in my example and in an OUM systems implementation.  It is easier to manage, track progress and maintain team focus for weeks at a time, rather than for months at a time.   With shorter milestones, the project team focuses on the iteration goal.  Once the iteration goal is met, a sense of accomplishment is experience and the team can be re-focused on a fresh, yet achievable new challenge.  Join me tomorrow as I expand the concept of Iterative and incremental by taking a step back to explore the recommended approach for planning your iterations.

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• Problem with OpenGL or Unity, need Gnome fallback mode

  - by William Wind

  This question is in two parts, and I have been searching the web for days to find answers. With no luck I thought I'd drop by and ask for your help. Here goes: 1.) I'm running Ubuntu 13.04 and one day last week Unity suddenly wound't work. After the login screen, I was either faced with an all black and non-responsive screen, or sometimes it booted and I could see my desktop wallpaper (and add and remove icons/folders from the desktop). But there was no menu in the left hand side and no top bar :-( However I could still enter the terminal. I borrowed my dad's laptop and looked for a solution online. About two days later I gave up (I'm still kind of a n00b at Linux) and found a way to install Gnome Fallback, via the terminal. When I used it, I had the same problem. [clue #1] Missing menues. But if I rebooted into Gnome Fallback mode with no effects. It worked. Great! I have used that for some days now, while still trying to fix the original problem with either Unity or OpenGl or whatever went wrong in the first place. With no luck. After giving up on my search for a fix (I know that came out wrong) -- I decided to reinstall Ubuntu 13.04 from a CD. But! After that I was left where I began. When booting into my account, it only shows the desktop wallpaper and the icons. I can click and enter the folders, but not go into the menues. Last time I fixed it with Gnome Fallback mode, because I could enter the terminal and the PC was automatically online, via wireless network. But not this time, I can't get online. So: 1.) How do I via the LiveCD Ubuntu version (the one I'm using right now) install Gnome Fallback unto the harddrive based system? 2.) If impossible. How can I access the wireless Internet via the terminal, so I can install Gnome Fallback, from the "broken" Unity session. 3.) Is there any other things that I should try? Please help me, PS: My GFX-card is an ATI Radeon something and I have install and used the "Redwood" drive (I think its called) for many weeks prior to the shutdown.

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• Playing with F#

  - by mroberts

  Project Euler is a awesome site.   When working with a new language it can be tricky to find problems that need solving, that are more complex than "Hello World" and simpler than a full blown application. Project Euler gives use just that, cool and thought provoking problems that usually don't take days to solve.  I've solved a number of questions with C# and some with Java.  BTW, I used Java because it had BigInteger support before .Net. A couple weeks ago, back when winter had a firm grip on Columbus, OH, I began playing (researching) with F#.  I began with Problem #1 from Project Euler.  I started by looking at my solution in C#. Here is my solution in C#. 1: using System; 2: using System.Collections.Generic; 3:   4: namespace Problem001 5: { 6: class Program 7: { 8: static void Main(string[] args) 9: { 10: List<int> values = new List<int>(); 11:   12: for (int i = 1; i < 1000; i++) 13: { 14: if (i % 3 == 0 || i % 5 == 0) 15: values.Add(i); 16: } 17: int total = 0; 18:   19: values.ForEach(v => total += v); 20:   21: Console.WriteLine(total); 22: Console.ReadKey(); 23: } 24: } 25: }   Now, after much tweaking and learning, here is my solution in F#.   1: open System 2:   3: let calc n = 4: [1..n] 5: |> List.map (fun x -> if (x % 3 = 0 || x % 5 = 0) then x else 0) 6: |> List.sum 7:   8: let main() = 9: calc 999 10: |> printfn "result = %d" 11: Console.ReadKey(true) |> ignore 12:   13: main() Just this little example highlights some cool things about F#. Type inference. F# infers the type of a value.  In the C# code above we declare a number of variables, the list, and a couple ints.  F# does not require this, it infers the calc (a function) accepts a int and returns a int. Great built in functionality for Lists.  List.map for example. BTW, I don’t think I’m spilling the beans by giving away the code for Problem 1.  It by far is the easiest question, IMHO, solved by 92,000+ people. Next I’ll look into writing a class library with F#.

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• Sharing on Github

  - by Alan

  Over the past couple weeks I have gotten a lot of help from StackOverflow users on a project, and rather than keep the finished product to myself I wanted to share it unencumbered by licenses, but don't want there to be so much legwork during installation that users shy away from trying it. I am about to post it to Github and choosing public domain licensing. I would like to to be super simple for users to make use of and just FTP it up and go. That being said, do I need to make sure I remove things like the JQuery file, and other GPL / MIT licensed dependencies that I didn't write but that my code depends on? I haven't removed any copyright notices from the other code and all of it open source, it would just be nice if users could download everything at once while of course not trying to represent that I am the license holder of the dependencies. Inside my files are also some snippets, do those have to be externalized with installation instructions or can it be posted as is? Here is an example, my nav.php file is 115 lines long and I have these at the top: <script type="text/javascript" src="./js/ddaccordion.js"> /*********************************************** * Accordion Content script- (c) Dynamic Drive DHTML code library (www.dynamicdrive.com) * Visit http://www.dynamicDrive.com for hundreds of DHTML scripts * This notice must stay intact for legal use ***********************************************/ </script> <link href="css/admin.css" rel="stylesheet"> <script type="text/javascript"> ddaccordion.init({ headerclass: "submenuheader", //Shared CSS class name of headers group contentclass: "submenu", //Shared CSS class name of contents group revealtype: "click", //Reveal content when user clicks or onmouseover the header? Valid value: "click", "clickgo", or "mouseover" mouseoverdelay: 200, //if revealtype="mouseover", set delay in milliseconds before header expands onMouseover collapseprev: false, //Collapse previous content (so only one open at any time)? true/false defaultexpanded: [], //index of content(s) open by default [index1, index2, etc] [] denotes no content onemustopen: false, //Specify whether at least one header should be open always (so never all headers closed) animatedefault: false, //Should contents open by default be animated into view? persiststate: true, //persist state of opened contents within browser session? toggleclass: ["", ""], //Two CSS classes to be applied to the header when it's collapsed and expanded, respectively ["class1", "class2"] togglehtml: ["suffix", "<img src='./images/plus.gif' class='statusicon' />", "<img src='./images/minus.gif' class='statusicon' />"], //Additional HTML added to the header when it's collapsed and expanded, respectively ["position", "html1", "html2"] (see docs) animatespeed: "fast", //speed of animation: integer in milliseconds (ie: 200), or keywords "fast", "normal", or "slow" oninit:function(headers, expandedindices){ //custom code to run when headers have initalized //do nothing }, onopenclose:function(header, index, state, isuseractivated){ //custom code to run whenever a header is opened or closed //do nothing } }) </script>

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• SEO to ensure visibility for a narrow, non-competitive, non-commercial site

  - by hen3ry

  I'm webmaster of a non-commercial site in English. A non-native-English speaker asked me why our site doesn't produce hits in Google searches she conducts for relevant keywords in her native language. I asked her for a list of keywords in her native language, and I naively tried inserting those into the META info in the page headers and waited a couple of weeks. No help. A little searching informed me that Google doesn't use the META info, and has not done so for a very long time. D'oh! To be entirely concrete, suppose the StackExchange folks want Russian speakers to find this site, Pro Webmasters. The direct translation in Russian of "webmaster" --thanks, Google Translator-- is: "?????????". (Not sure this will render properly, but that's not essential to my question.) Assuming Pro Webmasters has a common template for all pages it generates, inserting "?????????" into the Keywords META for that template won't help, it seems. What could StackExchange do to make this site visible to users searching with the Russian keyword "?????????" ? Pretty much all the advice I've seen boils down to this, if I understand correctly: use the desired search term often (but not too often) among site content, and the problem will be solved. That's great, but I don't think sprinkling "?????????" visibly all over Pro Webmasters is going to fly. Just for completeness, crawlers must be long immune to the invisible-to-visitors scheme, e.g, format "?????????" in a tiny text size in a color the same as an existing background, e.g. white-over-white. Or, put that text inside a div styled: ' style="visibility: hidden" '. Probably some other equivalents. I can only think of one slightly effective method, along these lines: place an unobtrusive link on the common template to a page titled "for international users" , and on that page list desired synonyms for "webmaster" in various languages on that page. A test case --admittedly, just one-- using my site implies that a Google search for "international users" ????????? will produce a hit for this page, and thus make the site minimally visible, despite the fact that the page will almost never be visited. At the moment, anyway. Note: All the SEO discussions I have found so far are about competitive and --almost certainly-- commercial sites. To repeat: my site is non-commercial, and it is about an obscure, narrow topic that is of interest to only a small number of people worldwide. This isn't about clawing our way to the top of competitive rankings, just making this content minimally visible to interested non-native-English speakers. Ideas? TIA

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