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• JavaOne 2012 Sunday Strategy Keynote

  - by Janice J. Heiss

  At the Sunday Strategy Keynote, held at the Masonic Auditorium, Hasan Rizvi, EVP, Middleware and Java Development, stated that the theme for this year's JavaOne is: “Make the future Java”-- meaning that Java continues in its role as the most popular, complete, productive, secure, and innovative development platform. But it also means, he qualified, the process by which we make the future Java -- an open, transparent, collaborative, and community-driven evolution. "Many of you have bet your businesses and your careers on Java, and we have bet our business on Java," he said.Rizvi detailed the three factors they consider critical to the success of Java--technology innovation, community participation, and Oracle's leadership/stewardship. He offered a scorecard in these three realms over the past year--with OS X and Linux ARM support on Java SE, open sourcing of JavaFX by the end of the year, the release of Java Embedded Suite 7.0 middleware platform, and multiple releases on the Java EE side. The JCP process continues, with new JSR activity, and JUGs show a 25% increase in participation since last year. Oracle, meanwhile, continues its commitment to both technology and community development/outreach--with four regional JavaOne conferences last year in various part of the world, as well as the release of Java Magazine, with over 120,000 current subscribers. Georges Saab, VP Development, Java SE, next reviewed features of Java SE 7--the first major revision to the platform under Oracle's stewardship, which has included near-monthly update releases offering hundreds of fixes, performance enhancements, and new features. Saab indicated that developers, ISVs, and hosting providers have all been rapid adopters of the platform. He also noted that Oracle's entire Fusion middleware stack is supported on SE 7. The supported platforms for SE 7 has also increased--from Windows, Linux, and Solaris, to OS X, Linux ARM, and the emerging ARM micro-server market. "In the last year, we've added as many new platforms for Java, as were added in the previous decade," said Saab.Saab also explored the upcoming JDK 8 release--including Project Lambda, Project Nashorn (a modern implementation of JavaScript running on the JVM), and others. He noted that Nashorn functionality had already been used internally in NetBeans 7.3, and announced that they were planning to contribute the implementation to OpenJDK. Nandini Ramani, VP Development, Java Client, ME and Card, discussed the latest news pertaining to JavaFX 2.0--releases on Windows, OS X, and Linux, release of the FX Scene Builder tool, the JavaFX WebView component in NetBeans 7.3, and an OpenJFX project in OpenJDK. Nandini announced, as of Sunday, the availability for download of JavaFX on Linux ARM (developer preview), as well as Scene Builder on Linux. She noted that for next year's JDK 8 release, JavaFX will offer 3D, as well as third-party component integration. Avinder Brar, Senior Software Engineer, Navis, and Dierk König, Canoo Fellow, next took the stage and demonstrated all that JavaFX offers, with a feature-rich, animation-rich, real-time cargo management application that employs Canoo's just open-sourced Dolphin technology.Saab also explored Java SE 9 and beyond--Jigsaw modularity, Penrose Project for interoperability with OSGi, improved multi-tenancy for Java in the cloud, and Project Sumatra. Phil Rogers, HSA Foundation President and AMD Corporate Fellow, explored heterogeneous computing platforms that combine the CPU and the parallel processor of the GPU into a single piece of silicon and shared memory—a hardware technology driven by such advanced functionalities as HD video, face recognition, and cloud workloads. Project Sumatra is an OpenJDK project targeted at bringing Java to such heterogeneous platforms--with hardware and software experts working together to modify the JVM for these advanced applications and platforms.Ramani next discussed the latest with Java in the embedded space--"the Internet of things" and M2M--declaring this to be "the next IT revolution," with Java as the ideal technology for the ecosystem. Last week, Oracle released Java ME Embedded 3.2 (for micro-contollers and low-power devices), and Java Embedded Suite 7.0 (a middleware stack based on Java SE 7). Axel Hansmann, VP Strategy and Marketing, Cinterion, explored his company's use of Java in M2M, and their new release of EHS5, the world's smallest 3G-capable M2M module, running Java ME Embedded. Hansmaan explained that Java offers them the ability to create a "simple to use, scalable, coherent, end-to-end layer" for such diverse edge devices.Marc Brule, Chief Financial Office, Royal Canadian Mint, also explored the fascinating use-case of JavaCard in his country's MintChip e-cash technology--deployable on smartphones, USB device, computer, tablet, or cloud. In parting, Ramani encouraged developers to download the latest releases of Java Embedded, and try them out.Cameron Purdy, VP, Fusion Middleware Development and Java EE, summarized the latest developments and announcements in the Enterprise space--greater developer productivity in Java EE6 (with more on the way in EE 7), portability between platforms, vendors, and even cloud-to-cloud portability. The earliest version of the Java EE 7 SDK is now available for download--in GlassFish 4--with WebSocket support, better JSON support, and more. The final release is scheduled for April of 2013. Nicole Otto, Senior Director, Consumer Digital Technology, Nike, explored her company's Java technology driven enterprise ecosystem for all things sports, including the NikeFuel accelerometer wrist band. Looking beyond Java EE 7, Purdy mentioned NoSQL database functionality for EE 8, the concurrency utilities (possibly in EE 7), some of the Avatar projects in EE 7, some in EE 8, multi-tenancy for the cloud, supporting SaaS applications, and more.Rizvi ended by introducing Dr. Robert Ballard, oceanographer and National Geographic Explorer in Residence--part of Oracle's philanthropic relationship with the National Geographic Society to fund K-12 education around ocean science and conservation. Ballard is best known for having discovered the wreckage of the Titanic. He offered a fascinating video and overview of the cutting edge technology used in such deep-sea explorations, noting that in his early days, high-bandwidth exploration meant that you’d go down in a submarine and "stick your face up against the window." Now, it's a remotely operated, technology telepresence--"I think of my Hercules vehicle as my equivalent of a Na'vi. When I go beneath the sea, I actually send my spirit." Using high bandwidth satellite links, such amazing explorations can now occur via smartphone, laptop, or whatever platform. Ballard’s team regularly offers live feeds and programming out to schools and the world, spanning 188 countries--with embedding educators as part of the expeditions. It's technology at its finest, inspiring the next-generation of scientists and explorers!

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• Can You Name the Top 10 Technology Trends?

  - by kellsey.ruppel

  Can You Name the Trends? No need to do the research. Come to this Webcast and find out. Join the conversation as Andy Mulholland, Global CTO, Capgemini, discusses the 10 game-changing technology trends that will enable business innovation. As you might expect, three of the trends discussed will be: Mobility: from nice-to-have to a cornerstone of user engagement Big data: how to acquire, organize, and analyze it Cloud computing: how to build applications, automate processes, collaborate, and secure the enterprise But you’ll have to attend the Webcast to learn about the other seven trends. Register now. And profit from the experience. REGISTER NOW Thurs., July 19, 201210 a.m. PT / 1 p.m. ET Presented by: Andy MulhollandGlobal CTO, Capgemini Christian FinnSenior Director, Oracle WebCenter Product Management, Oracle Copyright © 2012, Oracle. All rights reserved. Contact Us | Legal Notices and Terms of Use | Privacy Statement

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• StarterSTS 1.5

  - by Your DisplayName here!

  I have the 1.5 version of StarterSTS sitting here for quite some time now. But I was always reluctant to release it. Some of the reasons are: too many new features for a single (small) version change. to many features that are optional, like bridged authentication and thus make the code very complex. the way I implemented Azure integration adds a dependency on the Azure SDK, even for “on-premise” installations. I don’t like that. the fact I am using some WebForms bits and some WCF bits, the URL structure got messy. WebForms also don’t help a lot in testability All of the above reasons together plus the fact that I am the only architect, developer and tester on this project made me come to the conclusion that I will cancel this release. But wait… StarterSTS 1.5 is fully functional. We use both the on-premise and Azure versions internally “in production”. Cancelling means I will release the latest source code on Codeplex – but will not mark it as a “recommended release”. I also won’t produce updated screen casts and docs. Bu the setup is very similar to earlier versions. Feel free to use and customize 1.5 and give me feedback. On the good news front, I am working on a new version – welcome thinktecture IdentityServer. This version is based on MVC3 and the routing architecture, removed a lot of the clutter, has a SQL CE4 based configuration system, is more extensible – and in overall just cleaner. I will be able to upload CTPs very soon.

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• Materialized View vs POJO View based on Objects representing Oracle tables

  - by Zack Macomber

  I have about 12 Oracle tables that represent data that's being integrated from an external system into my web application. This data is going to be used in an informational and comparative manner for the clients using my web application. On one particular page of my web application, I need to combine data from 3 - 5 Oracle tables for display as an HTML table on the page. We are NOT currently using a framework (Apache Struts for instance) and we're not in a position to move this Java web application into one at this moment (I'm trying to get us there...). I am certainly not an architect, but I see one of two ways that I can effectively build this page (I know there are other ways, but these seem like they would be good ones...): 1. Create an Oracle Materialized View that represents what the HTML table should look like and then create a POJO based on the View that I can then integrate into my JSP. 2. Create POJOs that represent the Oracle tables themselves and then create another POJO that is the View used for the HTML table and then integrate that POJO into my JSP. To me, it seems the Materialized View would possibly offer quicker results which is always what we strive for in web applications. But, if I just create 12 POJOs that represent the Oracle tables and then build POJO Views off of those, I have the advantage of keeping all the code in one place for this and possibility for creating any number of different views and reusable components in my web application. Any thoughts on which one might be the better route? Or, maybe you know of an even better one?

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• Gamification = -10#/3mo

  - by erikanollwebb

  One of the purposes of gamification of anything is to see if you can modify the behavior of the user. In the enterprise, that might mean getting sales people to enter more information into a CRM system, encouraging employees to update their HR records, motivating people to participate in forums and discussions, or process invoices more quickly.  Wikipedia defines behavior modification as "the traditional term for the use of empirically demonstrated behavior change techniques to increase or decrease the frequency of behaviors, such as altering an individual's behaviors and reactions to stimuli through positive and negative reinforcement of adaptive behavior and/or the reduction of behavior through its extinction, punishment and/or satiation."  Gamification is just a way to modify someone's behavior using game mechanics. And the magic question is always whether it works. So I thought I would present my own little experiment from the last few months.  This spring, I upgraded to a Samsung Galaxy 4.  It's a pretty sweet phone in many ways, but one of the little extras I discovered was a built in app called S Health. S Health is an app that you can use to track calories, weight, exercise and it has a built in pedometer. I looked at it when I got the phone, but assumed you had to turn it on to use it so I didn't look at it much.  But sometime in July, I realized that in fact, it just ran in the background and was quietly tracking my steps, with a goal of 10,000 per day.  10,000 steps per day is this magic number recommended by the Surgeon General and the American Heart Association.  Dr. Oz pushes it as the goal for daily exercise.  It's about 5 miles of walking. I'm generally not the kind of person who always has my phone with me.  I leave it in my purse and pull it out when I need it.  But then I realized that meant I wasn't getting a good measure of my steps.  I decided to do a little experiment, and carry it with me as much as possible for a week.  That's when I discovered the gamification that changed my life over the last 3 months.  When I hit 10,000 steps, the app jingled out a little "success!" tune and I got a badge.  I was hooked.  I started carrying my phone.  I started making sure I had shoes I could walk in with me.  I started walking at lunch time, because I realized how often I sat at my desk for 8-10 hours every day without moving.  I started pestering my husband to walk with me after work because I hadn't hit my 10,000 yet, leading him at one point to say "I'm not as much a slave to that badge as you are!"  I started looking at parking lots differently.  Can't get a space up close?  No worries, just that many steps toward my 10,000.  I even tried to see if there was a second power user level at 15,000 or 20,000 (*sadly, no).  If I was close at the end of the day, I have done laps around my house until I got my badge.  I have walked around the block one more time to get my badge.  I have mentally chastised myself when I forgot to put my phone in my pocket because I don't know how many steps I got.  The badge below I got when my boss and I were in New York City and we walked around the block of our hotel just to watch the badge pop up. There are a bunch of tools out on the market now that have similar ideas for helping you to track your exercise, make it social.  There are apps (my favorite is still Zombies, Run!).  You could buy a FitBit or UP by Jawbone.   Interactive fitness makes the Expresso stationary bike with built in video games.  All designed to help you be more aware of your activity and keep you engaged and motivated.  And the idea is to help you change your behavior. I know someone who would spend extra time and work hard on the Expresso because he had built up strategies for how to kill the most dragons while he was riding to get more points.  When the machine broke down, he didn't ride a different bike because it just wasn't that interesting. But for me, just the simple jingle and badge have been all I needed.  I admit, I still giggle gleefully when I hear the tune sing out from my pocket. After a few weeks, I noticed I had dropped a few pounds.  Not a lot, just 2-3.  But then I was really hooked.  I started making a point both to eat a little less and hit 10,000 steps as much as I could.  I bemoaned that during the floods in Boulder, I wasn't hitting my 10,000 steps.  And now, a few months later, I'm almost 10 lbs lighter. All for 1 badge a day. So yes, simple gamification can increase motivation and engagement.  And that can lead to changes in behavior.  Now the job is to apply that to the enterprise space in a meaningful and engaging way. 

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• What to "CRM" in San Francisco? CRM Highlights for OpenWorld '12

  - by Tony Berk

  There is plenty to SEE for CRM during OpenWorld in San Francisco, September 30 - October 4! As I mentioned in my earlier post about some of the keynote sessions, Is There a Cloud Over OpenWorld?, I'm going try to highlight some key sessions to help you find the best sessions for you. Interested to find out where Oracle CRM products are headed, then find your "roadmap" session. Here are some of the sessions in the CRM Track that you might want to consider attending for products you currently own or might consider for the future. I think you'll agree, there is quite a bit of investment going on across Oracle CRM. Please use OpenWorld Schedule Builder or check the OpenWorld Content Catalog for all of the session details and any time or location changes. Tip: Pre-enrolled session registrants via Schedule Builder are allowed into the session rooms before anyone else, so Schedule Builder will guarantee you a seat. Many of the sessions below will likely be at capacity. General Session: Oracle Fusion CRM—Improving Sales Effectiveness, Efficiency, and Ease of Use (Session ID: GEN9674) - Oct 2, 11:45 AM - 12:45 PM. Anthony Lye, Senior VP, Oracle leads this general session focused on Oracle Fusion CRM. Oracle Fusion CRM optimizes territories, combines quota management and incentive compensation, integrates sales and marketing, and cleanses and enriches data—all within a single application platform. Oracle Fusion can be configured, changed, and extended at runtime by end users, business managers, IT, and developers. Oracle Fusion CRM can be used from the Web, from a smartphone, from Microsoft Outlook, or from an iPad. Deloitte, sponsor of the CRM Track, will also present key concepts on CRM implementations. Oracle Fusion Customer Relationship Management: Overview/Strategy/Customer Experiences/Roadmap (CON9407) - Oct 1, 3:15PM - 4:15PM. In this session, learn how Oracle Fusion CRM enables companies to create better sales plans, generate more quality leads, and achieve higher win rates and find out why customers are adopting Oracle Fusion CRM. Gain a deeper understanding of the unique capabilities only Oracle Fusion CRM provides, and learn how Oracle’s commitment to CRM innovation is driving a wide range of future enhancements. Oracle RightNow CX Cloud Service Vision and Roadmap (CON9764) - Oct 1, 10:45 AM - 11:45 AM. Oracle RightNow CX Cloud Service combines Web, social, and contact center experiences for a unified, cross-channel service solution in the cloud, enabling organizations to increase sales and adoption, build trust, strengthen relationships, and reduce costs and effort. Come to this session to hear from Oracle experts about where the product is going and how Oracle is committed to accelerating the pace of innovation and value to its customers. Siebel CRM Overview, Strategy, and Roadmap (CON9700) - Oct 1, 12:15PM - 1:15PM. The world’s most complete CRM solution, Oracle’s Siebel CRM helps organizations differentiate their businesses. Come to this session to learn about the Siebel product roadmap and how Oracle is committed to accelerating the pace of innovation and value for its customers on this platform. Additionally, the session covers how Siebel customers can leverage many Oracle assets such as Oracle WebCenter Sites; InQuira, RightNow, and ATG/Endeca applications, and Oracle Policy Automation in conjunction with their current Siebel investments. Oracle Fusion Social CRM Strategy and Roadmap: Future of Collaboration and Social Engagement (CON9750) - Oct 4, 11:15 AM - 12:15 PM. Social is changing the customer experience! Come find out how Oracle can help you know your customers better, encourage brand affinity, and improve collaboration within your ecosystem. This session reviews Oracle’s social media solution and shows how you can discover hidden insights buried in your enterprise and social data. Also learn how Oracle Social Network revolutionizes how enterprise users work, collaborate, and share to achieve successful outcomes. Oracle CRM On Demand Strategy and Roadmap (CON9727) - Oct 1, 10:45AM - 11:45AM. Oracle CRM On Demand is a powerful cloud-based customer relationship management solution. Come to this session to learn directly from Oracle experts about future product plans and hear how Oracle is committed to accelerating the pace of innovation and value to its customers. Knowledge Management Roadmap and Strategy (CON9776) - Oct 1, 12:15PM - 1:15PM. Learn how to harness the knowledge created as a natural byproduct of day-to-day interactions to lower costs and improve customer experience by delivering the right answer at the right time across channels. This session includes an overview of Oracle’s product roadmap and vision for knowledge management for both the Oracle RightNow and Oracle Knowledge (formerly InQuira) product families. Oracle Policy Automation Roadmap: Supercharging the Customer Experience (CON9655) - Oct 1, 12:15PM - 1:15PM. Oracle Policy Automation delivers rapid customer value by streamlining the capture, analysis, and deployment of policies across every facet of the customer experience. This session discusses recent Oracle Policy Automation enhancements for policy analytics; the latest Oracle Policy Automation Connector for Siebel; and planned new capabilities, including availability with the Oracle RightNow product line. There is much more, so stay tuned for more highlights or check out the Content Catalog and search for your areas of interest. Which session are you most interested in? Make your suggestions! But no voting for Pearl Jam or Kings of Leon. Those are after hours! 

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• Tuesday at Oracle OpenWorld 2012 - Must See Session: “Oracle Fusion Applications: Best Practices in Integration Design Patterns”

  - by Lionel Dubreuil

  Don’t miss this “CON8685 - Oracle Fusion Applications: Best Practices in Integration Design Patterns “ session: Speakers: Rajesh Raheja - Senior Director, Development, Oracle Ravi Sankaran - Director, Applications Development, Oracle Date: Tuesday, Oct 2 Time: 1:15 PM - 2:15 PM Location: Palace Hotel - Telegraph Oracle Fusion Applications provide various ways to integrate their functional capabilities with other Oracle applications as well as third-party and legacy applications. In this session, you will learn the patterns used when communicating with Oracle Fusion Applications with a SOA approach. It addresses items related to identifying the integration artifacts available, also known as assets, in Oracle Enterprise Repository; how to invoke synchronous and asynchronous Web services; importing and exporting bulk data; and any integration issues to look out for. The patterns will be applicable to on-premises and SaaS/cloud deployment modes and are indicated as such. Objectives for this session are to: Highlight the various ways to integrate with Oracle Fusion Applications Showcase use of Oracle Fusion Middleware technologies for integration Describe best practices and design patterns for integration

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• Tuesday at Oracle OpenWorld 2012 - Must See Session: “Oracle Fusion Applications: Best Practices in Integration Design Patterns”

  - by Lionel Dubreuil

  Don’t miss this “CON8685 - Oracle Fusion Applications: Best Practices in Integration Design Patterns “ session: Speakers: Rajesh Raheja - Senior Director, Development, Oracle Ravi Sankaran - Director, Applications Development, Oracle Date: Tuesday, Oct 2 Time: 1:15 PM - 2:15 PM Location: Palace Hotel - Telegraph Oracle Fusion Applications provide various ways to integrate their functional capabilities with other Oracle applications as well as third-party and legacy applications. In this session, you will learn the patterns used when communicating with Oracle Fusion Applications with a SOA approach. It addresses items related to identifying the integration artifacts available, also known as assets, in Oracle Enterprise Repository; how to invoke synchronous and asynchronous Web services; importing and exporting bulk data; and any integration issues to look out for. The patterns will be applicable to on-premises and SaaS/cloud deployment modes and are indicated as such. Objectives for this session are to: Highlight the various ways to integrate with Oracle Fusion Applications Showcase use of Oracle Fusion Middleware technologies for integration Describe best practices and design patterns for integration

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• Quality Assurance activities

  - by MasloIed

  Having asked but deleted the question as it was a bit misunderstood. If Quality Control is the actual testing, what are the commonest true quality assurance activities? I have read that verification (reviews, inspections..) but it does not make much sense to me as it looks more like quality control as mentioned here: DEPARTMENT OF HEALTH AND HUMAN SERVICES ENTERPRISE PERFORMANCE LIFE CYCLE FRAMEWORK Practices guide Verification - “Are we building the product right?” Verification is a quality control technique that is used to evaluate the system or its components to determine whether or not the project’s products satisfy defined requirements. During verification, the project’s processes are reviewed and examined by members of the IV&V team with the goal of preventing omissions, spotting problems, and ensuring the product is being developed correctly. Some Verification activities may include items such as: • Verification of requirement against defined specifications • Verification of design against defined specifications • Verification of product code against defined standards • Verification of terms, conditions, payment, etc., against contracts

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• In Social Relationship Management, the Spirit is Willing, but Execution is Weak

  - by Mike Stiles

  In our final talk in this series with Aberdeen’s Trip Kucera, we wanted to find out if enterprise organizations are actually doing anything about what they’re learning around the importance of communicating via social and using social listening for a deeper understanding of customers and prospects. We found out that if your brand is lagging behind, you’re not alone. Spotlight: How was Aberdeen able to find out if companies are putting their money where their mouth is when it comes to implementing social across the enterprise? Trip: One way to think about the relative challenges a business has in a given area is to look at the gap between “say” and “do.” The first of those words reveals the brand’s priorities, while the second reveals their ability to execute on those priorities. In Aberdeen’s research, we capture this by asking firms to rank the value of a set of activities from one on the low end to five on the high end. We then ask them to rank their ability to execute those same activities, again on a one to five, not effective to highly effective scale. Spotlight: And once you get their self-assessments, what is it you’re looking for? Trip: There are two things we’re looking for in this analysis. The first is we want to be able to identify the widest gaps between perception of value and execution. This suggests impediments to adoption or simply a high level of challenge, be it technical or otherwise. It may also suggest areas where we can expect future investment and innovation. Spotlight: So the biggest potential pain points surface, places where they know something is critical but also know they aren’t doing much about it. What’s the second thing you look for? Trip: The second thing we want to do is look at specific areas in which high-performing companies, the Leaders, are out-executing the Followers. This points to the business impact of these activities since Leaders are defined by a set of business performance metrics. Put another way, we’re correlating adoption of specific business competencies with performance, looking for what high-performers do differently. Spotlight: Ah ha, that tells us what steps the winners are taking that are making them winners. So what did you find out? Trip: Generally speaking, we see something of a glass curtain when it comes to the social relationship management execution gap. There isn’t a single social media activity in which more than 50% of respondents indicated effectiveness, which would be a 4 or 5 on that 1-5 scale. This despite the fact that 70% of firms indicate that generating positive social media mentions is valuable or very valuable, a 4 or 5 on our 1-5 scale. Spotlight: Well at least they get points for being honest. The verdict they’re giving themselves is that they just aren’t cutting it in these highly critical social development areas. Trip: And the widest gap is around directly engaging with customers and/or prospects on social networks, which 69% of firms rated as valuable but only 34% of companies say they are executing well. Perhaps even more interesting is that these two are interdependent since you’re most likely to generate goodwill on social through happy, engaged customers. This data also suggests that social is largely being used as a broadcast channel rather than for one-to-one engagement. As we’ve discussed previously, social is an inherently personal media. Spotlight: And if they’re still using it as a broadcast channel, that shows they still fail to understand the root of social and see it as just another outlet for their ads and push-messaging. That’s depressing. Trip: A second way to evaluate this data is by using Aberdeen’s performance benchmarking. The story is both a bit different, but consistent in its own way. The first thing we notice is that Leaders are more effective in their execution of several key social relationship management capabilities, namely generating positive mentions and engaging with “influencers” and customers. Based on the fact that Aberdeen uses a broad set of performance metrics to rank the respondents as either “Leaders” (top 35% in weighted performance) or “Followers” (bottom 65% in weighted performance), from website conversion to annual revenue growth, we can then correlated high social effectiveness with company performance. We can also connect the specific social capabilities used by Leaders with effectiveness. We spoke about a few of those key capabilities last time and also discuss them in a new report: Social Powers Activate: Engineering Social Engagement to Win the Hidden Sales Cycle. Spotlight: What all that tells me is there are rewards for making the effort and getting it right. That’s how you become a Leader. Trip: But there’s another part of the story, which is that overall effectiveness, even among Leaders, is muted. There’s just one activity in which more than a majority of Leaders cite high effectiveness, effectiveness being the generation of positive buzz. While 80% of Leaders indicate “directly engaging with customers” through social media channels is valuable, the highest rated activity among Leaders, only 42% say they’re effective. This gap even among Leaders shows the challenges still involved in effective social relationship management. @mikestilesPhoto: stock.xchng

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• Gamification at OOW

  - by erikanollwebb

  Last week was Oracle OpenWorld, and for those of you not in tech or downtown San Francisco, that might not mean a whole lot.  However, if you are familiar with it, Oracle OpenWorld is our premier customer event.  This year, more than 50,000 people attended.  It's not a good week to visit San Francisco on vacation because Oracle customers take over all the hotels in town!  It was crazy, but a lot of fun and it's a great opportunity for the Apps UX group to do customer research with a range of customers.  This year, more than 100+ customers and partners took the time to team up with our UX experts and provide feedback on new designs and ideas. Over three days,  UX teams conducted 8  one-on-one user feedback sessions, 4 focus groups and 7 surveys. In addition, we conducted a voice capture activity and were able to collect close to 70 speech samples at the lab and DEMOgrounds. This was a great opportunity for us to do some testing on some specific gamification concepts with a set of business analysts.  We pulled in 8 folks for a focus group on gamification concepts and whether they thought those would work for their teams. To get ready for this, my designer extraordinaire, Andrea Cantú, flew into town and we spent almost a week locked in a room together brainstorming design ideas.  We killed a few trees trying to get all of our concepts and other examples together in the process, but in the end, we put together a whole series of examples of how you might gamify an Oracle app (in this case, CRM).  Andrea is a genius for this kind of thing and the comps she created looked great.  Here's a picture of her hard at work!  We also had the good fortune to have my boss, Laurie Pattison and my usability contractor, Shobana Subramanian there to note take and observe as well.  Here's a few shots of us, hard at work preparing for the day (or checking out something on Laurie's iPhone...) To start things off, we gave an overview of gamification and I talked about what it's used for.  Then we gave the participants a scenario about our sales person and what we were trying to get her to do. It was a great opportunity to highlight what our business goals might be and why we might want to add game mechanics.  It was also a good way to get them thinking about how that might work for them in their environments and workplaces. There were some surprises for the day.  We asked how many of them were already familiar with the concept of gamification--only two people had heard of it and only one was using game mechanics in his work.  That's in contrast to a survey we just ran internally with folks in a dev org where almost 50% of about 450 respondents had heard of gamification.  As we discussed the ways game mechanics could be used, it became clear that many of the folks had seen some game mechanics in action but didn't know that's what they were.  We also noticed that the folks in this group felt that if they were trying to sell the concept in their orgs, they wouldn't call it gamification.  That's not a huge surprise to me--they said what we've heard in the past, that gamification does not seem like a serious term for enterprise software.  They said they'd sell it with the goals--as a means to increase behaviors by rewarding users for activities.  It's a funny problem.  The word puts some folks off, but at the same time, I haven't seen another one word description that quite captures the range of things that "gamification" can cover.  My guess is that the more mainstream the term becomes, the more desensitized we'll become to the idea the it's trivializing enterprise software in some way.  Still, it was interesting to note that this group still felt that they would not take this concept to their bosses or teams and call it "gamification".  They focused on the goals, and how we could incentivize desired behaviors with game mechanics.  As I have already stated in other posts, I feel like my org is more receptive to discussing how this is just a more transparent type of usability and user experience methods than talking about gamification.  That's the argument they said they would use. All in all, it was a good session.  I love getting to talk to customers, present ideas and concepts, and get their feedback and input.  It's the type of thing that really helps drive our designs and keeps us grounded in what our customers need/want.  We're already planning where to get more feedback opportunities in the coming months. 

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• JavaOne - Java SE Embedded Booth - Servergy Micro Server

  - by David Clack

  Hi All,  So it's been awhile, I've been working with all the ARM and Power Architecture partners we have now on testing Java SE Embedded. We will have a Java SE Embedded for ARM and PPC at Java One next week, I'll be bringing in some of the great ARM and PPC systems to demonstrate.  The first system I'd like to tell you about is a really cool 8 core Power Architecture Micro Server from a company in Dallas called Servergy. Java One will be it's first public outing, Bill Mapp the CEO will be doing a talk at the Java Embedded @ JavaOne conference in the Hotel Nikko, right next door to the JavaOne show in the Hilton. To read more about Servergy https://www.linux.com/news/enterprise/cloud-computing/641488-linux-based-servergy-advances-data-center-efficiency http://www.servergy.com/ If you are registered at JavaOne you can come over to the Java Embedded @ JavaOne for $100 Come see us in booth 5605 See you there Dave

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• OOW 2012 Tuesday: Hands-On Introduction to Integration and Oracle SOA Suite 11g

  - by Simone Geib

  This year's SOA Suite hands on lab offers three different options, dependant on your level of expertise and interest. If you're new to SOA Suite, you should pick option 1 and learn how to build a SOA composite from the ground up, including a BPEL process, adapters, business rules and human task. The end result will be a purchase order process to be deployed through JDeveloper and tested in Enterprise Manager Fusion Middleware Control. If you're already experienced in SOA Suite, lab option 2 walks you through setting up the components that will allow you to utilize continuous integration with your SOA Suite 11g development projects. For those who want to learn more about security in the context of SOA Suite, option 3 shows you how to secure WebLogic services and SOA composites using Oracle Web Services Manager (OWSM). Hope to see you there! Session ID: HOL9989Session Title: Hands-On Introduction to Integration and Oracle SOA Suite 11gVenue / Room: Marriott Marquis - Salon 3/4Date and Time: 10/2/12, 11:45 - 12:45

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• Have you downloaded the Oracle SOA Governance Resource Kit yet? By Yogesh Sontakke

  - by JuergenKress

  Effective Service-Oriented Architecture (SOA) Governance is an essential element in any enterprise transformation strategy. Oracle's SOA Governance solution eases the transition of an organization to SOA by providing a means to reduce risk, maintain business alignment, and show the business value of SOA investments. Whether just embarking on an SOA initiative, or expanding a project or pilot for a broader deployment, this SOA Governance resource kit will guide you along the path to a measurable SOA success. The SOA Governance resource kit includes: White papers, data sheets, analyst reports and customer success stories Webcasts, podcasts and other interactive resources Software downloads from Oracle Technology Network (OTN) Additional information from Oracle.com and OTN Get it here now!” SOA & BPM Partner Community For regular information on Oracle SOA Suite become a member in the SOA & BPM Partner Community for registration please visit www.oracle.com/goto/emea/soa (OPN account required) If you need support with your account please contact the Oracle Partner Business Center. Blog Twitter LinkedIn Facebook Wiki Mix Forum Technorati Tags: SOA Governance,SOA Community,Oracle SOA,Oracle BPM,Community,OPN,Jürgen Kress

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• links for 2011-01-05

  - by Bob Rhubart

  A Role-Based Approach to Automated Provisioning and Personalized Portals Authors Rex Thexton (Managing Dir, PricewaterhouseCoopers), Nishidhdha Shah (Sr. Associate at PwC Consulting) and Harish Gaur (Dir. Product Management, Oracle Fusion Middleware) bring you the final article in the Fusion Middleware Patterns series. (tags: Oracle otn entarch enterprise2.0) 13 Jan 2011 - New York, NY - Coherence Special Interest Group - Oracle Coherence Knowledge Base The world's largest enterprise software company, Oracle is the only vendor to offer solutions for every tier of your business -- database, middleware, business intelligence, business applications, and collaboration. With Oracle, you get information that helps you measure results, improve business processes, and communicate a single truth to your constituents. (tags: ping.fm) Marc Kelderman: Exporting the SOA MDS Marc Kelderman show you how in this brief tutorial. (tags: oracle otn soa mds)

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• Oracle Business Analytics bejelentés

  - by user645740

  Jelenleg is zajlik az Oracle Business Analytics bejelentés. Rövid regisztrációt követoen megnézhetjük az eloadásokat, késobb akár felvételrol is: http://www.oracle.com/us/corporate/events/business-analytics/index.html Klasszikusokkal szólva: "Mi már nem azok a lovagok vagyunk, akik azt mondják, hogy NI!" Mark Hurd és Balaji Yelamanchili világítja meg az Oracle stratégiáját a Business Analytics területen. Hogyan tudnak a döntéshozók eredményeebben és gyorsabban elemezni. Business Analytics, tervezett célrendszerek Exadata Database Machine, Big Data Appliance, Exalytics In-Memory Machine, teljesítménymenedzsment alkalmazások, az Endeca felvásárlás integrációja. A keynote utáni eloadások: Achieving Predictable Performance with Oracle Hyperion Enterprise Performance Management Explore All Relevant Data—Introducing Oracle Endeca Information Discovery Run Your Business Faster and Smarter with Oracle Business Intelligence Applications on Oracle Exalytics In-Memory Machine Analyzing and Deciding with Big Data http://www.oracle.com/us/corporate/events/business-analytics/index.html

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• Best resources to learn Game Development from a Java background?

  - by Julio

  I'm an enterprise Java programmer, however something I've been interested in and what got me into the whole programming thing was the idea of being able to create a game. Just wondering if anybody could offer any advice, or book recommendations. The side I am most interested in is game engine design and implementation. People may say "ahh but plenty exist why write your own" - its purely for learning purposes, seeing how things work and so on. So far I've taken a look at LWJGL, but achieved nothing too serious. Thanks.

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• Managed Service Accounts (MSA) and Virtual Accounts

  Windows Server 2008 R2 and Windows 7 have two new types of service accounts called Manage Service Accounts (MSA) and Virtual Accounts.  These make long term management of service account users, passwords and SPNs much easier. Consider the environment at OrcsWeb.  As a PCI Compliant hosting company, we need to change all security related passwords every 3 months.  This is a substantial undertaking each time because of hundreds of passwords spread throughout our enterprise.  We...Did you know that DotNetSlackers also publishes .net articles written by top known .net Authors? We already have over 80 articles in several categories including Silverlight. Take a look: here.

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• Second Day of Data Integration Track at OpenWorld 2012

  - by Doug Reid

  0 false 18 pt 18 pt 0 0 false false false /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Times New Roman"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;} Our second day at OpenWorld and the Data Integration Team was very active with customer meetings, product updates, product demonstrations, sessions, plus much more.  If the volume of traffic by our demo pods is any indicator, this is a record year for attendance at OpenWorld.  The DIS team have had tremendous number of people stop by our demo pods to learn about the latest product releases or to speak to one of our product managers.    For Oracle GoldenGate, there has been a great deal of interest in Integrated Capture and the  Oracle GoldenGate Monitor plug-in for Enterprise Manager.  Our customer panels this year have been very well attended and on Tuesday we held the “Real World Operational Reporting with Oracle GoldenGate Customer Panel”. On this panel this year we had Michael Wells from Raymond James, Joy Mathew and Venki Govindarajan from Comcast, and Serkan Karatas from Turk Telekom. Our panelists have a great mix of experiences and all are passionate about using Oracle Data Integration products to solve very complex use cases. Each panelist was given a ten minute to overview their use of our product, followed by a barrage of questions from the audience. Michael Wells spoke about using Oracle GoldenGate for heterogeneous real time replication from HP (Tandem) NonStop to SQL Server and emphasized the need for using standard naming conventions for when customers configure GoldenGate, as the practices is immensely helpful when debugging a problem. Joy Mathew and Venkat Govindarajan from Comcast described how they have used GoldenGate for over a decade and their experiences of using the product for replicating data from HP nonstop to Terdata. Serkan Karatas from Turk Telekom dove into using Oracle GoldenGate and the value of archiving data in extremely large databases, which in Turk Telekoms case resulted in a 1 month ROI for the entire project. Thanks again to our panelist and audience participants for making the session interactive and informative.  For Wednesday we have a number of sessions available to attendees plus two hands-on labs, which I have listed below.   If you are unable to attend our hands-on lab for Oracle GoldenGate Veridata, it is available online at youtube.com. Sessions  11:45 AM - 12:45 PM Best Practices for High Availability with Oracle GoldenGate on Oracle Exadata -Moscone South - 102 1:15 PM - 2:15 PM Customer Perspectives: Oracle Data Integrator -Marriott Marquis - Golden Gate C3 Oracle GoldenGate Case Study: Real-Time Operational Reporting Deployment at Oracle -Moscone West - 2003 Data Preparation and Ongoing Governance with the Oracle Enterprise Data Quality Platform -Moscone West - 3000 3:30 PM - 4:30 PM Best Practices for Conflict Detection and Resolution in Oracle GoldenGate for Active/Active -Moscone West - 3000 5:00 PM - 6:00 PM Tuning and Troubleshooting Oracle GoldenGate on Oracle Database -Moscone South - 102 0 false 18 pt 18 pt 0 0 false false false /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Times New Roman"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;} Hands-on Labs 10:15 AM - 11:15 AM Introduction to Oracle GoldenGate Veridata Marriott Marquis - Salon 1/2 11:45 AM - 12:45 PM Oracle Data Integrator and Oracle SOA Suite: Hands-on Lab -Marriott Marquis - Salon 1/2 If you are at OpenWorld please join us in these sessions. For a full review of data integration track at OpenWorld please see our Focus-On Document.

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• Together at Last

  - by [email protected]

  OpenWorld, JavaOne, and Oracle Develop Get ready to converge on the ultimate IT convergence. Join us September 19-23 in San Francisco to attend Oracle OpenWorld, JavaOne, and Oracle Develop. With our new and complete technology stack apps-to-disk approach, there's something here for everyone. For all the nitty-gritty details, check out this recent article from Oracle Magazine. Better yet, reserve your place now on our registration page. We'll turn your visit to the city of the Golden Gate into a golden opportunity for your enterprise.

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• The October 2013 Oracle Linux Newsletter is Out!

  - by Chris Kawalek

  The October 2013 edition of the Oracle Linux Newsletter is here! This issue is absolutely packed with information. Some highlights: Information on the "Why Choose Oracle Linux for Your Oracle Database 12c Deployments?" webcast coming up on October 30. Now Available: Unbreakable Enterprise Kernel 3 Oracle Linux Highlights from Oracle OpenWorld 2013 Oracle Linux Now Available on Microsoft Azure Faster Downloads of Oracle Linux Updates Plus, videos, white papers, customer spotlights, information on training, and much more! You can sign up to get the newsletter in your inbox automatically, or you can read this edition online right now. -Chris 

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• Oracle OpenWord 2012 - Managing Storage in the Cloud

  - by jwalker

  At Oracle OpenWorld this year attendees will get experience using the Sun ZFS Storage Appliance during the Managing Storage in the Cloud Hands-On-Lab. Using Sun ZFS Storage, we will be provisioning Oracle Enterprise Linux Virtual Machines and filesystem shares that can be used with Oracle Database. We will also be using Oracle DTrace Analytics to analyze I/O workloads and drill down to see how the storage is really being used. Hope you can join us! Session ID: HOL10034 Session Title: Managing Storage in the Cloud Speakers: Brian Haskins, Nagendran J, Paul Johnson, Karlheinz Vogel and Jim Walker Venue and Room: Marriott Marquis - Salon 14/15 Date and Times: Monday October 1 - 3:15-4:15PM, Tuesday October 2 - 5:00-6:00PM Oracle OpenWorld Storage Sessions

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• YouTube: Promotional AgroSense Movie

  - by Geertjan

  Here's a cool YouTube promotional movie on AgroSense created by Ordina in the Netherlands. AgroSense is an open source Java system for the precision agriculture industry, which won the IT Environment Award in the Netherlands last week: If your understanding of Dutch limits your appreciation of the movie above, here's a rough translation, together with the names of the speakers in the movie: Precision agriculture, an innovative form of agriculture in which local variations in soil, crop, and atmosphere are taken into account, is the high-tech sustainable agriculture of tomorrow. The use of fertilizer, water, and energy can in this way be significantly reduced. "If, ten or twenty years from now, we are to continue having our agricultural industry in good shape, and in a continuing state of health, we'll need to register and work with data because if we want to enable crops to provide higher value, we'll need to create higher levels of transparency throughout the agriculture chain." Lenus Hamster, farmer in Nieuwolda Groningen "Industry is becoming increasingly data intensive. By combining pragmatic usefulness with innovative sustainability, AgroSense offers the Netherlands the possibility to continue being a leading player in the agrofood sector." Art Lighthart, Architect at Ordina AgroSense offers an open source solution in which all services for precision agriculture are brought together. In 2012, co-operation is being sought with organizations to make AgroSense available to around 10,000 Dutch farmers in the arable crop sector. By the way, the last sentence above implies the NetBeans Platform will be used by around 10,000 Dutch farmers.

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• Happy Holidays

  - by peggy.chen

  Happy Holidays from the Oracle Enterprise 2.0 Product Marketing Team! AC_FL_RunContent = 0; if (AC_FL_RunContent == 0) { alert("This page requires AC_RunActiveContent.js."); } else { AC_FL_RunContent( 'codebase', 'http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=9,0,0,0', 'width', '500', 'height', '315', 'src', 'http://www.oracle.com/us/e-cards/ecard15-english-188059', 'quality', 'high', 'pluginspage', 'http://www.macromedia.com/go/getflashplayer', 'align', 'middle', 'play', 'true', 'loop', 'true', 'scale', 'showall', 'wmode', 'window', 'devicefont', 'false', 'id', 'ecard15_english', 'bgcolor', '#000000', 'name', 'ecard15_english', 'menu', 'true', 'allowFullScreen', 'false', 'allowScriptAccess','always', 'movie', 'http://www.oracle.com/us/e-cards/ecard15-english-188059', 'salign', '' ); //end AC code }

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• Unlock the Java EE 6 Platform using NetBeans 7.1

  - by arungupta

  NetBeans IDE provide tools, templates, and code generators that can be used for the specifications that are part of the Java EE 6 Platform. In a recent article Geertjan builds a simple end-to-end application using the standard Model-View-Controller architecture. It uses Java Persistence API 2, Servlets 3, JavaServer Faces 2, Enterprise Java Beans 3.1, Context and Dependency Injection 1.0, and Java API for RESTful Web Services 1.1 showing the complete stack. A self-paced and an extensive hands-on lab covering this article and much more is also available here. A video (47-minutes) explaining how to build a similar application can be viewed here.

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