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• SQLAuthority News – Great Time Spent at Great Indian Developers Summit 2014

  - by Pinal Dave

  The Great Indian Developer Conference (GIDS) is one of the most popular annual event held in Bangalore. This year GIDS is scheduled on April 22, 25. I will be presented total four sessions at this event and each session is very different from each other. Here are the details of four of my sessions, which I presented there. Pluralsight Shades This event was a great event and I had fantastic fun presenting a technology over here. I was indeed very excited that along with me, I had many of my friends presenting at the event as well. I want to thank all of you to attend my session and having standing room every single time. I have already sent resources in my newsletter. You can sign up for the newsletter over here. Indexing is an Art I was amazed with the crowd present in the sessions at GIDS. There was a great interest in the subject of SQL Server and Performance Tuning. Audience at GIDS I believe event like such provides a great platform to meet and share knowledge. Pinal at Pluralsight Booth Here are the abstract of the sessions which I had presented. They were recorded so at some point in time they will be available, but if you want the content of all the courses immediately, I suggest you check out my video courses on the same subject on Pluralsight. Indexes, the Unsung Hero Relevant Pluralsight Course Slow Running Queries are the most common problem that developers face while working with SQL Server. While it is easy to blame SQL Server for unsatisfactory performance, the issue often persists with the way queries have been written, and how Indexes has been set up. The session will focus on the ways of identifying problems that slow down SQL Server, and Indexing tricks to fix them. Developers will walk out with scripts and knowledge that can be applied to their servers, immediately post the session. Indexes are the most crucial objects of the database. They are the first stop for any DBA and Developer when it is about performance tuning. There is a good side as well evil side to indexes. To master the art of performance tuning one has to understand the fundamentals of indexes and the best practices associated with the same. We will cover various aspects of Indexing such as Duplicate Index, Redundant Index, Missing Index as well as best practices around Indexes. SQL Server Performance Troubleshooting: Ancient Problems and Modern Solutions Relevant Pluralsight Course Many believe Performance Tuning and Troubleshooting is an art which has been lost in time. However, truth is that art has evolved with time and there are more tools and techniques to overcome ancient troublesome scenarios. There are three major resources that when bottlenecked creates performance problems: CPU, IO, and Memory. In this session we will focus on High CPU scenarios detection and their resolutions. If time permits we will cover other performance related tips and tricks. At the end of this session, attendees will have a clear idea as well as action items regarding what to do when facing any of the above resource intensive scenarios. Developers will walk out with scripts and knowledge that can be applied to their servers, immediately post the session. To master the art of performance tuning one has to understand the fundamentals of performance, tuning and the best practices associated with the same. We will discuss about performance tuning in this session with the help of Demos. Pinal Dave at GIDS MySQL Performance Tuning – Unexplored Territory Relevant Pluralsight Course Performance is one of the most essential aspects of any application. Everyone wants their server to perform optimally and at the best efficiency. However, not many people talk about MySQL and Performance Tuning as it is an extremely unexplored territory. In this session, we will talk about how we can tune MySQL Performance. We will also try and cover other performance related tips and tricks. At the end of this session, attendees will not only have a clear idea, but also carry home action items regarding what to do when facing any of the above resource intensive scenarios. Developers will walk out with scripts and knowledge that can be applied to their servers, immediately post the session. To master the art of performance tuning one has to understand the fundamentals of performance, tuning and the best practices associated with the same. You will also witness some impressive performance tuning demos in this session. Hidden Secrets and Gems of SQL Server We Bet You Never Knew Relevant Pluralsight Course SQL Trio Session! It really amazes us every time when someone says SQL Server is an easy tool to handle and work with. Microsoft has done an amazing work in making working with complex relational database a breeze for developers and administrators alike. Though it looks like child’s play for some, the realities are far away from this notion. The basics and fundamentals though are simple and uniform across databases, the behavior and understanding the nuts and bolts of SQL Server is something we need to master over a period of time. With a collective experience of more than 30+ years amongst the speakers on databases, we will try to take a unique tour of various aspects of SQL Server and bring to you life lessons learnt from working with SQL Server. We will share some of the trade secrets of performance, configuration, new features, tuning, behaviors, T-SQL practices, common pitfalls, productivity tips on tools and more. This is a highly demo filled session for practical use if you are a SQL Server developer or an Administrator. The speakers will be able to stump you and give you answers on almost everything inside the Relational database called SQL Server. I personally attended the session of Vinod Kumar, Balmukund Lakhani, Abhishek Kumar and my favorite Govind Kanshi. Summary If you have missed this event here are two action items 1) Sign up for Resource Newsletter 2) Watch my video courses on Pluralsight Reference: Pinal Dave (http://blog.sqlauthority.com)Filed under: MySQL, PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, SQLAuthority Author Visit, SQLAuthority News, T SQL Tagged: GIDS

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• Sun Ray Hardware Last Order Dates & Extension of Premier Support for Desktop Virtualization Software

  - by Adam Hawley

  In light of the recent announcement  to end new feature development for Oracle Virtual Desktop Infrastructure Software (VDI), Oracle Sun Ray Software (SRS), Oracle Virtual Desktop Client (OVDC) Software, and Oracle Sun Ray Client hardware (3, 3i, and 3 Plus), there have been questions and concerns regarding what this means in terms of customers with new or existing deployments.  The following updates clarify some of these commonly asked questions. Extension of Premier Support for Software Though there will be no new feature additions to these products, customers will have access to maintenance update releases for Oracle Virtual Desktop Infrastructure and Sun Ray Software, including Oracle Virtual Desktop Client and Sun Ray Operating Software (SROS) until Premier Support Ends.  To ensure that customer investments for these products are protected, Oracle  Premier Support for these products has been extended by 3 years to following dates: Sun Ray Software - November 2017 Oracle Virtual Desktop Infrastructure - March 2017 Note that OVDC support is also extended to the above dates since OVDC is licensed by default as part the SRS and VDI products.   As a reminder, this only affects the products listed above.  Oracle Secure Global Desktop and Oracle VM VirtualBox will continue to be enhanced with new features from time-to-time and, as a result, they are not affected by the changes detailed in this message. The extension of support means that customers under a support contract will still be able to file service requests through Oracle Support, and Oracle will continue to provide the utmost level of support to our customers as expected,  until the published Premier Support end date.  Following the end of Premier Support, Sustaining Support remains an 'indefinite' period of time.   Sun Ray 3 Series Clients - Last Order Dates For Sun Ray Client hardware, customers can continue to purchase Sun Ray Client devices until the following last order dates: Product Marketing Part Number Last Order Date Last Ship Date Sun Ray 3 Plus TC3-P0Z-00, TC3-PTZ-00 (TAA) September 13, 2013 February 28, 2014 Sun Ray 3 Client TC3-00Z-00 February 28, 2014 August 31, 2014 Sun Ray 3i Client TC3-I0Z-00 February 28, 2014 August 31, 2014 Payflex Smart Cards X1403A-N, X1404A-N February 28, 2014 August 31, 2014 Note the difference in the Last Order Date for the Sun Ray 3 Plus (September 13, 2013) compared to the other products that have a Last Order Date of February 28, 2014. The rapidly approaching date for Sun Ray 3 Plus is due to a supplier phasing-out production of a key component of the 3 Plus.   Given September 13 is unfortunately quite soon, we strongly encourage you to place your last time buy as soon as possible to maximize Oracle's ability fulfill your order. Keep in mind you can schedule shipments to be delivered as late as the end of February 2014, but the last day to order is September 13, 2013. Customers wishing to purchase other models - Sun Ray 3 Clients and/or Sun Ray 3i Clients - have additional time (until February 28, 2014) to assess their needs and to allow fulfillment of last time orders.  Please note that availability of supply cannot be absolutely guaranteed up to the last order dates and we strongly recommend placing last time buys as early as possible.  Warranty replacements for Sun Ray Client hardware for customers covered by Oracle Hardware Systems Support contracts will be available beyond last order dates, per Oracle's policy found on Oracle.com here.  Per that policy, Oracle intends to provide replacement hardware for up to 5 years beyond the last ship date, but hardware may not be available beyond the 5 year period after the last ship date for reasons beyond Oracle's control. In any case, by design, Sun Ray Clients have an extremely long lifespan  and mean time between failures (MTBF) - much longer than PCs, and over the years we have continued to see first- and second generations of Sun Rays still in daily use.  This is no different for the Sun Ray 3, 3i, and 3 Plus.   Because of this, and in addition to Oracle's continued support for SRS, VDI, and SROS, Sun Ray and Oracle VDI deployments can continue to expand and exist as a viable solution for some time in the future. Continued Availability of Product Licenses and Support Oracle will continue to offer all existing software licenses, and software and hardware support including: Product licenses and Premier Support for Sun Ray Software and Oracle Virtual Desktop Infrastructure Premier Support for Operating Systems (for Sun Ray Operating Software maintenance upgrades/support)  Premier Support for Systems (for Sun Ray Operating Software maintenance upgrades/support and hardware warranty) Support renewals For More Information For more information, please refer to the following documents for specific dates and policies associated with the support of these products: Document 1478170.1 - Oracle Desktop Virtualization Software and Hardware Lifetime Support Schedule Document 1450710.1 - Sun Ray Client Hardware Lifetime schedule Document 1568808.1 - Document Support Policies for Discontinued Oracle Virtual Desktop Infrastructure, Sun Ray Software and Hardware and Oracle Virtual Desktop Client Development For Sales Orders and Questions Please contact your Oracle Sales Representative or Saurabh Vijay ([email protected])

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• The Oracle Graduate Experience...A Graduates Perspective by Angelie Tierney

  - by david.talamelli

  [Note: Angelie has just recently joined Oracle in Australia in our 2011 Graduate Program. Last week I shared my thoughts on our 2011 Graduate Program, this week Angelie took some time to share her thoughts of our Graduate Program. The notes below are Angelie's overview from her experience with us starting with our first contact last year - David Talamelli] How does the 1 year program work? It consists of 3 weeks of training, followed by 2 rotations in 2 different Lines of Business (LoB's). The first rotation goes for 4 months, while your 2nd rotation goes for 7, when you are placed into your final LoB for the program. The interview process: After sorting through the many advertised graduate jobs, submitting so many resumes and studying at the same time, it can all be pretty stressful. Then there is the interview process. David called me on a Sunday afternoon and I spoke to him for about 30 minutes in a mini sort of phone interview. I was worried that working at Oracle would require extensive technical experience, but David stressed that even the less technical, and more business-minded person could, and did, work at Oracle. I was then asked if I would like to attend a group interview in the next weeks, to which I said of course! The first interview was a day long, consisting of a brief introduction, a group interview where we worked on a business plan with a group of other potential graduates and were marked by 3 Oracle employees, on our ability to work together and presentation. After lunch, we then had a short individual interview each, and that was the end of the first round. I received a call a few weeks later, and was asked to come into a second interview, at which I also jumped at the opportunity. This was an interview based purely on your individual abilities and would help to determine which Line of Business you would go to, should you land a graduate position. So how did I cope throughout the interview stages? I believe the best tool to prepare for the interview, was to research Oracle and its culture and to see if I thought I could fit into that. I personally found out about Oracle, its partners as well as competitors and along the way, even found out about their part (or Larry Ellison's specifically) in the Iron Man 2 movie. Armed with some Oracle information and lots of enthusiasm, I approached the Oracle Graduate Interview process. Why did I apply for an Oracle graduate position? I studied a Bachelor of Business/Bachelor of Science in IT, and wanted to be able to use both my degrees, while have the ability to work internationally in the future. Coming straight from university, I wasn't sure exactly what I wanted to do in terms of my career. With the program, you are rotated across various lines of business, to not only expose you to different parts of the business, but to also help you to figure out what you want to achieve out of your career. As a result, I thought Oracle was the perfect fit. So what can an Oracle ANZ Graduate expect? First things first, you can expect to line up for your visitor pass. Really. Next you enter a room full of unknown faces, graduates just like you, and then you realise you're in this with 18 other people, going through the same thing as you. 3 weeks later you leave with many memories, colleagues you can call your friends, and a video of your presentation. Vanessa, the Graduate Manager, will also take lots of photos and keep you (well) fed. Well that's not all you leave with, you are also equipped with a wealth of knowledge and contacts within Oracle, both that will help you throughout your career there. What training is involved? We started our Oracle experience with 3 weeks of training, consisting of employee orientation, extensive product training, presentations on the various lines of business (LoB's), followed by sales and presentation training. While there was potential for an information overload, maybe even death by Powerpoint, we were able to have access to the presentations for future reference, which was very helpful. This period also allowed us to start networking, not only with the graduates, but with the managers who presented to us, as well as through the monthly chinwag, HR celebrations and even with the sharing of tea facilities. We also had a team bonding day when we recorded a "commercial" within groups, and learned how to play an Irish drum. Overall, the training period helped us to learn about Oracle, as well as ourselves, and to prepare us for our transition into our rotations. Where to now? I'm now into my 2nd week of my first graduate rotation. It has been exciting to finally get out into the work environment and utilise that knowledge we gained from training. My manager has been a great mentor, extremely knowledgeable, and it has been good being able to participate in meetings, conference calls and make a contribution towards the business. And while we aren't necessarily working directly with the other graduates, they are still reachable via email, Pidgin and lunch and they are important as a resource and support, after all, they are going through a similar experience to you. While it is only the beginning, there is a lot more to learn and a lot more to experience along the way, especially because, as we learned during training, at Oracle, the only constant is change.

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• How to get paid and figure out if I want to keep this client [migrated]

  - by Heiner Fawkes

  I have a client who is not paying on time, but it looks like the specifics don't match similar questions on this SE site. I got a call from a client I did website work for years ago. I had not done this kind of work for many years and frankly I'm not sure I want to now, but nevertheless about a month ago I agreed to bring his website, SEO, social media, and overall marketing for his small business up to speed. Why? He has told me many times how I'm the most honest, most well-informed contractor he's had experience with. And I personally kind of like him too. So I started working on an hourly basis. I sent one very small invoice and got paid. Then we talked a whole lot about all sorts of feature he would like me to implement. I started that work, and sent a second invoice on the first of the month (one of my two stated billing days). I didn't get paid. On every invoice it states that I charge a whopping ten percent per week late. I sent many voicemails and emails asking to please let me know what's going on with payment, and didn't get replies. Then the 15th of the month rolled around (which I stated initially as one of my invoicing dates). Since I hadn't been paid for the last invoice, I simply didn't send him an invoice at that time but emailed him and said that I will combine it with the next scheduled invoice for this reason (probably a bad idea I realize). Eventually he sent a portion of the invoice payment. I emailed back to let him know that he's three weeks late and what the remaining balance is. Finally we got in touch via phone. He basically told me that he thought I hadn't done all of the work I said I did. He looked at the page source code and it didn't look complete to him. I explained why his perception would be different and what work I had done as specified. He accepted this and said that part of the reason he didn't pay in full is that he's been swamped with personal family stuff, and part of the reason is that he didn't think I did all the work. That struck me as pretty weird. He also expressed concern that he has no idea now how much all the changes he has asked for are going to cost. And once again, he told me how honest and high-quality my services are compared to others he has dealt with. He also said he would pay me more (but not all) of the now three weeks overdue invoice that day. I didn't receive any payment. Basically this is how the client relationship strikes me: He's not good at communication. He's very busy and English isn't his first language. He almost never replies to emails but phone calls are fine. He's asked me to avoid emails for communication and I've asked him to please use email. He might not have enough money to afford all the things he has asked for. But so far I have been working for an hourly fee (which is quite high). He also has started paying monthly for hosting and social media services from me. What seems very abnormal is for a client to be so overdue on payments and to actually withhold payment of an invoice without any communication because he didn't think the work was done. I told him that I will send dollar estimates of each module of remaining work so that we can decide which ones are the highest priority if he cannot afford them all. I also reiterated that in the future if he has doubts about the work or an inability to pay, he must contact me immediately to say so. I basically plan to state the following to him: I would like to work for him and help his business. I also have sympathy for his recent family difficulties. I am happy to figure out payment plans that would work better for him, but first I need to be paid in full for all outstanding invoices, especially given that I skipped one of them just to be nice. The most crucial thing I need is communication about any problems with my work or his ability to pay. Once again, he heeds to pay in full immediately before we negotiate anything else. Does the above seem like an appropriate communication? Is anything missing from it? Is anything I'm doing here really abnormal?

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• The JavaOne 2012 Sunday Technical Keynote

  - by Janice J. Heiss

  At the JavaOne 2012 Sunday Technical Keynote, held at the Masonic Auditorium, Mark Reinhold, Chief Architect, Java Platform Group, stated that they were going to do things a bit differently--"rather than 20 minutes of SE, and 20 minutes of FX, and 20 minutes of EE, we're going to mix it up a little," he said. "For much of it, we're going to be showing a single application, to show off some of the great work that's been done in the last year, and how Java can scale well--from the cloud all the way down to some very small embedded devices, and how JavaFX scales right along with it."Richard Bair and Jasper Potts from the JavaFX team demonstrated a JavaOne schedule builder application with impressive navigation, animation, pop-overs, and transitions. They noted that the application runs seamlessly on either Windows or Macs, running Java 7. They then ran the same application on an Ubuntu Linux machine--"it just works," said Blair.The JavaFX duo next put the recently released JavaFX Scene Builder through its paces -- dragging and dropping various image assets to build the application's UI, then fine tuning a CSS file for the finished look and feel. Among many other new features, in the past six months, JavaFX has released support for H.264 and HTTP live streaming, "so you can get all the real media playing inside your JavaFX application," said Bair. And in their developer preview builds of JavaFX 8, they've now split the rendering thread from the UI thread, to better take advantage of multi-core architectures.Next, Brian Goetz, Java Language Architect, explored language and library features planned for Java SE 8, including Lambda expressions and better parallel libraries. These feature changes both simplify code and free-up libraries to more effectively use parallelism. "It's currently still a lot of work to convert an application from serial to parallel," noted Goetz.Reinhold had previously boasted of Java scaling down to "small embedded devices," so Blair and Potts next ran their schedule builder application on a small embedded PandaBoard system with an OMAP4 chip set. Connected to a touch screen, the embedded board ran the same JavaFX application previously seen on the desktop systems, but now running on Java SE Embedded. (The systems can be seen and tried at four of the nearby JavaOne hotels.) Bob Vandette, Java Embedded Architect, then displayed a $25 Rasberry Pi ARM-based system running Java SE Embedded, noting the even greater need for the platform independence of Java in such highly varied embedded processor spaces. Reinhold and Vandetta discussed Project Jigsaw, the planned modularization of the Java SE platform, and its deferral from the Java 8 release to Java 9. Reinhold demonstrated the promise of Jigsaw by running a modularized demo version of the earlier schedule builder application on the resource constrained Rasberry Pi system--although the demo gods were not smiling down, and the application ultimately crashed.Reinhold urged developers to become involved in the Java 8 development process--getting the weekly builds, trying out their current code, and trying out the new features:http://openjdk.java.net/projects/jdk8http://openjdk.java.net/projects/jdk8/spechttp://jdk8.java.netFrom there, Arun Gupta explored Java EE. The primary themes of Java EE 7, Gupta stated, will be greater productivity, and HTML 5 functionality (WebSocket, JSON, and HTML 5 forms). Part of the planned productivity increase of the release will come from a reduction in writing boilerplate code--through the widespread use of dependency injection in the platform, along with default data sources and default connection factories. Gupta noted the inclusion of JAX-RS in the web profile, the changes and improvements found in JMS 2.0, as well as enhancements to Java EE 7 in terms of JPA 2.1 and EJB 3.2. GlassFish 4 is the reference implementation of Java EE 7, and currently includes WebSocket, JSON, JAX-RS 2.0, JMS 2.0, and more. The final release is targeted for Q2, 2013. Looking forward to Java EE 8, Gupta explored how the platform will provide multi-tenancy for applications, modularity based on Jigsaw, and cloud architecture. Meanwhile, Project Avatar is the group's incubator project for designing an end-to-end framework for building HTML 5 applications. Santiago Pericas-Geertsen joined Gupta to demonstrate their "Angry Bids" auction/live-bid/chat application using many of the enhancements of Java EE 7, along with an Avatar HTML 5 infrastructure, and running on the GlassFish reference implementation.Finally, Gupta covered Project Easel, an advanced tooling capability in NetBeans for HTML5. John Ceccarelli, NetBeans Engineering Director, joined Gupta to demonstrate creating an HTML 5 project from within NetBeans--formatting the project for both desktop and smartphone implementations. Ceccarelli noted that NetBeans 7.3 beta will be released later this week, and will include support for creating such HTML 5 project types. Gupta directed conference attendees to: http://glassfish.org/javaone2012 for everything about Java EE and GlassFish at JavaOne 2012.

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• Declarative Architectures in Infrastructure as a Service (IaaS)

  - by BuckWoody

  I deal with computing architectures by first laying out requirements, and then laying in any constraints for it's success. Only then do I bring in computing elements to apply to the system. As an example, a requirement might be "world-side availability" and a constraint might be "with less than 80ms response time and full HA" or something similar. Then I can choose from the best fit of technologies which range from full-up on-premises computing to IaaS, PaaS or SaaS. I also deal in abstraction layers - on-premises systems are fully under your control, in IaaS the hardware is abstracted (but not the OS, scale, runtimes and so on), in PaaS the hardware and the OS is abstracted and you focus on code and data only, and in SaaS everything is abstracted - you merely purchase the function you want (like an e-mail server or some such) and simply use it. When you think about solutions this way, the architecture moves to the primary factor in your decision. It's problem-first architecting, and then laying in whatever technology or vendor best fixes the problem. To that end, most architects design a solution using a graphical tool (I use Visio) and then creating documents that  let the rest of the team (and business) know what is required. It's the template, or recipe, for the solution. This is extremely easy to do for SaaS - you merely point out what the needs are, research the vendor and present the findings (and bill) to the business. IT might not even be involved there. In PaaS it's not much more complicated - you use the same Application Lifecycle Management and design tools you always have for code, such as Visual Studio or some other process and toolset, and you can "stamp out" the application in multiple locations, update it and so on. IaaS is another story. Here you have multiple machines, operating systems, patches, virus scanning, run-times, scale-patterns and tools and much more that you have to deal with, since essentially it's just an in-house system being hosted by someone else. You can certainly automate builds of servers - we do this as technical professionals every day. From Windows to Linux, it's simple enough to create a "build script" that makes a system just like the one we made yesterday. What is more problematic is being able to tie those systems together in a coherent way (as a solution) and then stamp that out repeatedly, especially when you might want to deploy that solution on-premises, or in one cloud vendor or another. Lately I've been working with a company called RightScale that does exactly this. I'll point you to their site for more info, but the general idea is that you document out your intent for a set of servers, and it will deploy them to on-premises clouds, Windows Azure, and other cloud providers all from the same script. In other words, it doesn't contain the images or anything like that - it contains the scripts to build them on-premises or on a cloud vendor like Microsoft. Using a tool like this, you combine the steps of designing a system (all the way down to passwords and accounts if you wish) and then the document drives the distribution and implementation of that intent. As time goes on and more and more companies implement solutions on various providers (perhaps for HA and DR) then this becomes a compelling investigation. The RightScale information is here, if you want to investigate it further. Yes, there are other methods I've found, but most are tied to a single kind of cloud, and I'm not into vendor lock-in. Poppa Bear Level - Hands-on EvaluateRightScale at no cost.  Just bring your Windows Azurecredentials and follow the these tutorials: Sign Up for Windows Azure Add     Windows Azure to a RightScale Account Windows Azure Virtual Machines     3-tier Deployment Momma Bear Level - Just the Right level... ;0)  WindowsAzure Evaluation Guide - if you are new toWindows Azure Virtual Machines and new to RightScale, we recommend that youread the entire evaluation guide to gain a more complete understanding of theWindows Azure + RightScale solution.    WindowsAzure Support Page @ support.rightscale.com - FAQ's, tutorials,etc. for  Windows Azure Virtual Machines (Work in Progress) Baby Bear Level - Marketing WindowsAzure Page @ www.rightscale.com - find overview informationincluding solution briefs and presentation & demonstration videos   Scale     and Automate Applications on Windows Azure  Solution Brief     - how RightScale makes Windows Azure Virtual Machine even better SQL     Server on Windows Azure  Solution Brief   -       Run Highly Available SQL Server on Windows Azure Virtual Machines

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• PASS: 2013 Summit Location

  - by Bill Graziano

  HQ recently posted a brief update on our search for a location for 2013.  It includes links to posts by four Board members and two community members. I’d like to add my thoughts to the mix and ask you a question.  But I can’t give you a real understanding without telling you some history first. So far we’ve had the Summit in Chicago, San Francisco, Orlando, Dallas, Denver and Seattle.  Each has a little different feel and distinct memories.  I enjoyed getting drinks by the pool in Orlando after the sessions ended.  I didn’t like that our location in Dallas was so far away from all the nightlife.  Denver was in downtown but we had real challenges with hotels.  I enjoyed the different locations.  I always enjoyed the announcement during the third keynote with the location of the next Summit. There are two big events that impacted my thinking on the Summit location.  The first was our transition to the new management company in early 2007.  The event that September in Denver was put on with a six month planning cycle by a brand new headquarters staff.  It wasn’t perfect but came off much better than I had dared to hope.  It also moved us out of the cookie cutter conferences that we used to do into a model where we have a lot more control.  I think you’ll all agree that the production values of our last few Summits have been fantastic.  That Summit also led to our changing relationship with Microsoft.  Microsoft holds two seats on the PASS Board.  All the PASS Board members face the same challenge: we all have full-time jobs and PASS comes in second place professionally (or sometimes further back).  Starting in 2008 we were assigned a liaison from Microsoft that had a much larger block of time to coordinate with us.  That changed everything between PASS and Microsoft.  Suddenly we were talking to product marketing, Microsoft PR, their event team, the Tech*Ed team, the education division, their user group team and their field sales team – locally and internationally.  We strengthened our relationship with CSS, SQLCAT and the engineering teams.  We had exposure at the executive level that we’d never had before.  And their level of participation at the Summit changed from under 100 people to 400-500 people.  I think those 400+ Microsoft employees have value at a conference on Microsoft SQL Server.  For the first time, Seattle had a real competitive advantage over other cities. I’m one that looked very hard at staying in Seattle for a long, long time.  I think those Microsoft engineers have value to our attendees.  I think the increased support that Microsoft can provide when we’re in Seattle has value to our attendees.  But that doesn’t tell the whole story.  There’s a significant (and vocal!) percentage of our membership that wants the Summit outside Seattle.  Post-2007 PASS doesn’t know what it’s like to have a Summit outside of Seattle.  I think until we have a Summit in another city we won’t really know the trade-offs. I think a model where we move every third or every other year is interesting.  But until we have another Summit outside Seattle and we can evaluate the logistics and how important it is to have depth and variety in our Microsoft participation we won’t really know. Another benefit that comes with a move is variety or diversity.  I learn more when I’m exposed to new things and new people.  I believe that moving the Summit will give a different set of people an opportunity to attend. Grant Fritchey writes “It seems that the board is leaning, extremely heavily, towards making it a permanent fixture in Seattle.”  I don’t believe that’s true.  I know there was discussion of that earlier but I don’t believe it’s true now. And that brings me to my question.  Do we announce the city now or do we wait until the 2012 Summit?  I’m happy to announce Seattle vs. not-Seattle as soon as we sign the contract.  But I’d like to leave the actual city announcement until the 2011 Summit.  I like the drama and mystery of it.  I also like that it doesn’t give you a reason to skip a Summit and wait for the next one if it’s closer or back in Seattle.  The other side of the coin is that your planning is easier if you know where it is.  What do you think?

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• Summit reflections

  - by Rob Farley

  So far, my three PASS Summit experiences have been notably different to each other. My first, I wasn’t on the board and I gave two regular sessions and a Lightning Talk in which I told jokes. My second, I was a board advisor, and I delivered a precon, a spotlight and a Lightning Talk in which I sang. My third (last week), I was a full board director, and I didn’t present at all. Let’s not talk about next year. I’m not sure there are many options left. This year, I noticed that a lot more people recognised me and said hello. I guess that’s potentially because of the singing last year, but could also be because board elections can bring a fair bit of attention, and because of the effort I’ve put in through things like 24HOP... Yeah, ok. It’d be the singing. My approach was very different though. I was watching things through different eyes. I looked for the things that seemed to be working and the things that didn’t. I had staff there again, and was curious to know how their things were working out. I knew a lot more about what was going on behind the scenes to make various things happen, and although very little about the Summit was actually my responsibility (based on not having that portfolio), my perspective had moved considerably. Before the Summit started, Board Members had been given notebooks – an idea Tom (who heads up PASS’ marketing) had come up with after being inspired by seeing Bill walk around with a notebook. The plan was to take notes about feedback we got from people. It was a good thing, and the notebook forms a nice pair with the SQLBits one I got a couple of years ago when I last spoke there. I think one of the biggest impacts of this was that during the first keynote, Bill told everyone present about the notebooks. This set a tone of “we’re listening”, and a number of people were definitely keen to tell us things that would cause us to pull out our notebooks. PASSTV was a new thing this year. Justin, the host, featured on the couch and talked a lot of people about a lot of things, including me (he talked to me about a lot of things, I don’t think he talked to a lot people about me). Reaching people through online methods is something which interests me a lot – it has huge potential, and I love the idea of being able to broadcast to people who are unable to attend in person. I’m keen to see how this medium can be developed over time. People who know me will know that I’m a keen advocate of certification – I've been SQL certified since version 6.5, and have even been involved in creating exams. However, I don’t believe in studying for exams. I think training is worthwhile for learning new skills, but the goal should be on learning those skills, not on passing an exam. Exams should be for proving that the skills are there, not a goal in themselves. The PASS Summit is an excellent place to take exams though, and with an attitude of professional development throughout the event, why not? So I did. I wasn’t expecting to take one, but I was persuaded and took the MCM Knowledge Exam. I hadn’t even looked at the syllabus, but tried it anyway. I was very tired, and even fell asleep at one point during it. I’ll find out my result at some point in the future – the Prometric site just says “Tested” at the moment. As I said, it wasn’t something I was expecting to do, but it was good to have something unexpected during the week. Of course it was good to catch up with old friends and make new ones. I feel like every time I’m in the US I see things develop a bit more, with more and more people knowing who I am, who my staff are, and recognising the LobsterPot brand. I missed being a presenter, but I definitely enjoyed seeing many friends on the list of presenters. I won’t try to list them, because there are so many these days that people might feel sad if I don’t mention them. For those that I managed to see, I was pleased to see that the majority of them have lifted their presentation skills since I last saw them, and I happily told them as much. One person who I will mention was Paul White, who travelled from New Zealand to his first PASS Summit. He gave two sessions (a regular session and a half-day), packed large rooms of people, and had everyone buzzing with enthusiasm. I spoke to him after the event, and he told me that his expectations were blown away. Paul isn’t normally a fan of crowds, and the thought of 4000 people would have been scary. But he told me he had no idea that people would welcome him so well, be so friendly and so down to earth. He’s seen the significance of the SQL Server community, and says he’ll be back. It’ll be good to see him there. Will you be there too?

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• Telerik is First to Announce Support for Microsoft Silverlight Analytics Framework

  Yesterday at MIX 10 conference Microsoft announced the Microsoft Silverlight Analytics Framework Beta. The Silverlight Analytics Framework (SAF) is a new open-source framework to allow designers and developers to integrate web analytics into Silverlight applications in a consistent manner. Supporting out-of-browser and offline scenarios, Microsoft built this framework in conjunction with a number of web analytics services and control vendors to support multiple analytics services simultaneously without degrading application performance. Because the SAF is enabled as a set of behaviors in Microsoft Expression Blend, designers and developers can visually instrument their designs and configure A/B testing rapidly without writing any code. Telerik is proud to be the first control vendor to support the Silverlight Analytics Framework. RadControls for Silverlight can be used with the framework out of the box. The suite offers Silverlight Analytics Framework handlers and behavior, helping developers to fine tune the values sent to the analytics providers. Because the analytics framework is using the Managed Extensibility Framework (MEF) for composition, you don't need to change the way you use the controls to benefit from the Telerik handlers. Just add a reference to the Telerik assemblies that contains the handlers. Here is the code that you need to declare to use RadTreeView: <UserControl x:Class="Telerik.SLAF.MainPage"         xmlns="http://schemas.microsoft.com/winfx/2006/xaml/presentation"         xmlns:x="http://schemas.microsoft.com/winfx/2006/xaml"         xmlns:i="clr-namespace:System.Windows.Interactivity;assembly=System.Windows.Interactivity"         xmlns:ga="clr-namespace:Google.WebAnalytics;assembly=Google.WebAnalytics"         xmlns:sa="clr-namespace:Microsoft.WebAnalytics.Behaviors;assembly=Microsoft.WebAnalytics.Behaviors"         xmlns:ic="clr-namespace:Microsoft.Expression.Interactivity.Core;assembly=Microsoft.Expression.Interactions"         xmlns:mc="http://schemas.openxmlformats.org/markup-compatibility/2006"         xmlns:telerikNavigation="clr-namespace:Telerik.Windows.Controls;assembly=Telerik.Windows.Controls.Navigation">        <Grid x:Name="LayoutRoot">         <i:Interaction.Behaviors>             <ga:GoogleAnalytics ProfileId="--Your GA ProfileId" Category="Demo" />         </i:Interaction.Behaviors>         <telerikNavigation:RadTreeView>             <i:Interaction.Triggers>                 <i:EventTrigger EventName="SelectionChanged">                     <sa:TrackAction />                 </i:EventTrigger>             </i:Interaction.Triggers>             <telerikNavigation:RadTreeViewItem Header="Item1">             </telerikNavigation:RadTreeViewItem>             <telerikNavigation:RadTreeViewItem Header="Item2" />             <telerikNavigation:RadTreeViewItem Header="Item3" />         </telerikNavigation:RadTreeView>     </Grid> </UserControl> Download the Telerik Microsoft Silverlight Analytics Framework Handlers and the sample project. This is our first Beta release - please drop us a line with any feedback you have or even better if you are at MIX10 - come visit us at the booth in the "Commons" hall so we can discuss it in person. Did you know that DotNetSlackers also publishes .net articles written by top known .net Authors? We already have over 80 articles in several categories including Silverlight. Take a look: here.

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• Goals for 2010 Retrospective

  - by Brian Jackett

  As we approach the end of 2010 I’d like to take a  few minutes to reflect back on this past year and revisit the goals that I set for myself at the beginning of the year (click here to see those goals).  I feel it is important to track your goals not only to see if you accomplished them but also to see what new directions in life you pursued.  Once we enter into 2011 I’ll follow up with a new post on goals for the new year. Professional Blog – This year I intended to write at least 2 posts a month.  Looking back I far surpassed that goal by writing 47 posts (this one being my 48th).  As with many things in life, quantity does not mean quality.  A good example is a number of my posts announcing upcoming speaking engagements and providing links to presentation slides and scripts.  That aside, I like to at least keep content relatively fresh on this blog  which I was able to accomplish.  At the same time I’ve gotten much more comfortable in my blogging style and it has become much easier to write. Speaking – I didn’t define a clear goal for speaking engagements, but had a rough idea of wanting to speak at 2-3 events.  Once again I far exceeded that number by speaking at 10 separate events and delivering 12+ presentations.  I’m very thankful for all of the opportunities that I was given and all of the wonderful people I have met as a result. Volunteering – This year I intended to help out with the COSPUG (now Buckeye SPUG) steering committee and Stir Trek conference.  I fulfilled both goals and as well as taking on lead organizer duties for the first ever SharePoint Saturday Columbus.  Each of these events and groups turned out to be successful and I was glad to be a part of them all.  I look forward to continuing to volunteer with each next year in some capacity. Android Development – My goal for getting into Android development was a late addition, but one I didn’t necessarily fulfill.  I spent a couple nights downloading the tools, configuring my environment, and going through some “simple” tutorials.  I say “simple” because in my opinion the tutorials were not laid out very well, took a long time to get running properly, and confused me more than helped.  After about a week I was frustrated with the process and didn’t think it was a good use of my time.  On a side note, I’ve dabbled in Windows Phone 7 development over the past few months and have been very excited by how easy and intuitive it was to get started and develop some proof of concepts. Personal Getting in Shape – I had intended to play on recreational sports leagues and work out on a semi-regular basis.  For the most part I fulfilled this goal by playing on various softball and volleyball leagues as well as using the gym.  At the same time I had some major setbacks.  In the spring I badly sprained my ankle and got hit in the knee with a softball which kept me inactive for almost 2 months.  More recently I broke my knuckle (click here to read about it) which I am still recovering from. Volunteering – On the volunteering front I kept my commitments at my parish’s high school youth group.  As for other volunteering opportunities I got involved with a great organization called Columbus Gives Back (website).  I’ve volunteered with them a few times and really enjoy their goal to provide opportunities to people with busy schedules.  They  offer a variety of events typically after work hours and spread out around Columbus with no set commitments on time you need to put in.  If you have the time or motivation I highly recommend them. House/Condo – I had been thinking of buying a house or condo this past summer, but decided to extend my apartment lease for another year instead.  I have begun the search for a place in the past few weeks and am excited begin the process of owning a home. Conclusion     This year I was able to set and achieve many of my goals.  For next year I’ll try to put more specific numbers to all of my goals.  If any of you readers set goals for 2011 feel free to send me a link as I’d love to see what you are aiming to accomplish.  Have a great end of 2010 and best wishes for the start of 2011!       -Frog Out

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• Build 2012, some thoughts..

  - by Dennis Vroegop

  I think you probably read my rant about the logistics at Build 2012, as posted here, so I am not going into that anymore. Instead, let’s look at the content. (BTW If you did read that post and want some more info then read Nia Angelina’s post about Build. I have nothing to add to that.) As usual, there were good speakers and some speakers who could benefit from some speaker training. I find it hard to understand why Microsoft allows certain people on stage, people who speak English with such strong accents it’s hard for people, especially from abroad, to understand. Some basic training might be useful for some of them. However, it is nice to see that most speakers are project managers, program managers or even devs on the teams that build the stuff they talk about: there was a lot of knowledge on stage! And that means when you ask questions you get very relevant information. I realize I am not the average audience member here, I am regular speaker myself so I tend to look for other things when I am in a room than most audience members so my opinion might differ from others. All in all the knowledge of the speakers was above average but the presentation skills were most of the times below what I would describe as adequate. But let us look at the contents. Since the official name of the conference is Build Windows 2012 it is not surprising most of the talks were focused on building Windows 8 apps. Next to that, there was a lot of focus on Azure and of course Windows Phone 8 that launched the day before Build started. Most sessions dealt with C# and JavaScript although I did see a tendency to use C++ more. Touch. Well, that was the focus on a lot of sessions, that goes without saying. Microsoft is really betting on Touch these days and being a Touch oriented developer I can only applaud this. The term NUI is getting a bit outdated but the principles behind it certainly aren’t. The sessions did cover quite a lot on how to make your applications easy to use and easy to understand. However, not all is touch nowadays; still the majority of people use keyboard and mouse to interact with their machines (or, as I do, use keyboard, mouse AND touch at the same time). Microsoft understands this and has spend some serious thoughts on this as well. It was all about making your apps run everywhere on all sorts of devices and in all sorts of scenarios. I have seen a couple of sessions focusing on the portable class library and on sharing code between Windows 8 and Windows Phone 8. You get the feeling Microsoft is enabling us devs to write software that will be ubiquitous. They want your stuff to be all over the place and they do anything they can to help. To achieve that goal they provide us with brilliant SDK’s, great tooling, a very, very good backend in the form of Windows Azure (I was particularly impressed by the Mobility part of Azure) and some fantastic hardware. And speaking of hardware: the partners such as Acer, Lenovo and Dell are making hardware that puts Apple to a shame nowadays. To illustrate: in Bellevue (very close to Redmond where Microsoft HQ is) they have the Microsoft Store located very close to the Apple Store, so it’s easy to compare devices. And I have to say: the Microsoft offerings are much, much more appealing that what the Cupertino guys have to offer. That was very visible by the number of people visiting the stores: even on the day that Apple launched the iPad Mini there were more people in the Microsoft store than in the Apple store. So, the future looks like it’s going to be fun. Great hardware (did I mention the Nokia Lumia 920? No? It’s brilliant), great software (Windows 8 is in a league of its own), the best dev tools (Visual Studio 2012 is still the champion here) and a fantastic backend (Azure.. need I say more?). It’s up to us devs to fill up the stores with applications that matches this. To summarize: it is great to be a Windows developer. PS. Did I mention Surface RT? Man….. People were drooling all over it wherever I went. It is fantastic :-) Technorati Tags: Build,Windows 8,Windows Phone,Lumia,Surface,Microsoft

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• Oracle CRM On Demand Release 24 is Generally Available

  - by Richard Lefebvre

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 We are pleased to announce that Oracle CRM On Demand Release 24 is Generally Available as of October 25, 2013 Get smarter, more productive and the best value with Oracle CRM On Demand Release 24. Oracle CRM On Demand continues to be the most complete Software-as-a-Service (SaaS) CRM solution available. Now, with Release 24, organizations of all types and sizes benefit from actionable insight anywhere, anytime, as well as key enhancements in mobility, embedded social, analytics, integration and extensibility, and ease of use.Next Generation Mobile and Desktop Solutions : Oracle CRM On Demand Release 24 offers a complete set of mobile and desktop solutions that improve productivity by enabling reps to access and update information anywhere, anytime. Capabilities include: Oracle CRM On Demand Disconnected Mobile Sales (DMS) – A disconnected native iPad solution, DMS has been further streamlined mobile sales process by adding Structured Product Messaging to record brand specific call objectives, enhancements in HTML5 eDetailing including message response tracking and improvements in administration and configuration such as more field management options for read only fields, role management and enhanced logging. Oracle CRM On Demand Connected Mobile Sales. This add-on mobile service provides a configurable mobile solution on iOS, BlackBerry and now Android devices. You can access data from CRM On Demand in real time with a rich, native user experience, that is comfortable and familiar to current iOS, BlackBerry and Android users. New features also include Single Sign On to enhance security for mobile users.  Oracle CRM On Demand Desktop: This application centralizes essential CRM information in the familiar Microsoft Outlook environment,increasing user adoption and decreasing training costs. Users can manage CRM data while disconnected, then synchronize bi-directionally when they are back on the network. New in Oracle CRM On Demand Desktop Version 3 is the ability to synchronize by Books of Business, and improved Online Lookup. Mobile Browser Support: The following mobile device browsers are now supported: Apple iPhone, Apple iPad, Windows 8 Tablets, and Google Android. Leverage the Social Enterprise Engaging customers via social channels is rapidly becoming a significant key to enhanced customer experience as it provides proactive customer service, targeted messaging and greater intimacy throughout the entire customer lifecycle. Listening to customers on the social channels can identify a customers’ sphere of influence and the real value they bring to their organization, or the impact they can have on the opportunity. Servicing the customer’s need is the first step towards loyalty to a brand, integrating with social channels allows us to maximize brand affinity and virally expand customer engagements thus increasing revenue. Oracle CRM On Demand is leveraging the Social Enterprise through its integration with Oracle’s Social Relationship Management (SRM) product suite by providing out-of-the-box integration with Social Engagement and Monitoring (SEM), Social Marketing (SM) and Oracle Social Network (OSN). With Oracle CRM On Demand Release 24, users are able to create a service request from a social post via SEM and have leads entered on a SM lead form automatically entered into Oracle CRM On Demand along with the campaign, streamlining the lead qualification process. Get Smarter with Actionable Insight The difference between making good decisions and great decisions depends heavily upon the quality, structure, and availability of information at hand. Oracle CRM On Demand Release 24 expands upon its industry-leading analytics capabilities to provide greater business insight than ever before. New capabilities include flexible permissions on analytics reports folders, allowing for read only access to reports, and additional field and object coverage. Get More Productive with Powerful Tools Oracle CRM On Demand Release 24 introduces a new set of powerful capabilities designed to maximize productivity. A significant new feature for customizing Oracle CRM On Demand is a JavaScript API. The JS API allows customers to add new buttons, suppress existing buttons and even change what happens when a user clicks an existing button. Other usability enhancements, such as personalized related information applets, extended case insensitive search provide users with better, more intuitive, experience. Additional privileges for viewing private activities and notes allow administrators to reassign records as needed, and Custom Object management. Workflow has been added to the Order Item object; and now tasks can be assigned to a relative user, such as an Account Owner, allowing more complex business processes to be automated and adhered to. Get the Best Value Oracle CRM On Demand delivers unprecedented value with the broadest set of capabilities from a single-provider solution, the industry’s lowest total cost of ownership, the most on-demand deployment options, the deepest CRM expertise and experience of any CRM provider, and the most secure CRM in the cloud. With Release 24, Oracle CRM On Demand now includes even more enterprise-grade security, integration, and extensibility features, along with enhanced industry editions to save you time and money. New features include: Business Process Administration: A new privilege has been added that allows administrators to override a Business Process Administration rule.This privilege permits users to edit a locked record, or unlock a record, in the event of a material change that needs to be reflected per corporatepolicy. Additionally, the Products Detailed object has been added to Business Process Administration, enabling record locking and logic to be applied. Expanded Integration: Oracle continues to improve Web Services each release, by adding more object coverage enabling customers and partners to easily integrate with CRM On Demand. Bottom Line Oracle CRM On Demand Release 24 enables organizations to get smarter, get more productive, and get the best value, period. For more information on Oracle CRM On Demand Release 24, please visit oracle.com/crmondemand

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• Many Different Things Rolled into a Ball

  - by MOSSLover

  Yeah I know I don’t blog much anymore, because life has taken me places that don’t involve the interwebs unfortunately.  I am in the midst of planning two events, starting a non for profit, creating more sessions for various conferences, submitting to various conferences, working a 40 hour a week job, attempting to hang out with boyfriend/friends/family.  So you can see that list does not include this blog sadly that’s how it goes sometimes.  The bottom piece very important over any of the top pieces.  I haven’t seen St. Louis in a while and I get to go back.  I was gone from home for MVP Summit and Best Practices Conference, so the boyfriend and cat didn’t get to see me either for a bit.  Then you have to add in the whole toilet being broken fiasco this week.  Maintenance really thought it would be cool to turn off the ability to flush.  I mean who does that?  Then when we call the owner he comes by turns it on and we figure it was an accident, because well the next day no one came by to tell us there was a leak.  It was all kinds of strangeness and involved me running to other people’s toilets.  As Dan Usher would say, I was a sad panda for a few days.  So I guess I wanted to post a few thoughts here just because I can.  I do not like multiple content editor webparts embedded with html files in numerous pages doing the same thing.  I will tell you why I don’t like these particular webparts and the way they are being used.  First off if you have a bunch of pages with script includes it’s about time you should just dump them into the masterpage.  Why bother finding all 20 pages and changing those pages when you can just use a single masterpage that already exists? The other thing that is bothering me days is screen scraping.  Just don’t do it, because in 2010 you will find the UI is substantially slower.  I understand you are new and you have no idea what to do.  You are also using 2007 am I right?  So then you need to go to codeplex.com and type in a search for SPServices.  Download it, use it, love it and then have it’s babies (well maybe don’t go so far this is not the GRID in Tron). If you have a ton of constants in your code why did you not go in and create a webpart with a bunch of properties and/or link to a configuration list hidden in the browser?  This type of property and list could help you out in the long run.  The power users and administrators can now change the control without you having to compile it over and over again.  It’s good stuff.  Also, you can change the control without compiling it, especially in 2007 where you have to do a farm solution.  In 2010 you can do a sandbox solution I guess, but shouldn’t you make it as easy and supportable as possible for other users? In conclusion I’m an angry person when it comes to viewing something repeatedly and analyzing it in a system.  Now we will move on to the next topic…MVP Summit…So yeah I can’t really talk about particulars, but I can talk about my experience as a person.  Don’t build something up to be cooler than it is only to be dropped from your 10,000 foot perch.  My experience was great, but the content overall was something to be desired.  It’s ok I got to meet a lot of people I would not have met if I had not gone.  Some of it was surreal, such as product group members showing up and talking to us.  It was pretty neat.  Plus I never had the chance to get to that mythical MS Office in Redmond.  Prior to Summit it was like Rainbow Brites unicorn trying taunting me on television when I was a kid.  So I guess with all that said I give it a B.  It was awesome in some way, but lacking in other ways.  The cool part is that I got to go.  Would I have lived without going? Yes, but it was still cool. I could prattle on about other things and make this post massive, but I’m going to pass and give myself a piece of Sunday to play Rockband and do 800 other things.  I hope the two of you who read this blog are well.  I’ll catch you all at another juncture.  Have a good weekend and varying holidays in between. Technorati Tags: SharePoint,MVP Summit,JQuery,Javascript

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• 3 Trends for SMBs around Social, Mobile, and Sensor

  - by Socially_Aware_Enterprise

  While I often am talking to big companies or discussing enterprise solutions. There are times when individuals ask me about Small or Medium sized business trends.  Interestingly,  the Enterprise Social, Mobile, and Sensor initiatives I regularly discuss are in fact related to even the Mom and Pop storefront. The eco-system of new service players in the Social-Mobile-Sensor space generally emerge developing partnerships with enterprises as they develop and bring economy to scale to their services for the larger market. And of course Oracle has an entire division dedicated for delivering products and support to help emerging companies compete without the need to open an industrial strength credit line.. So here are some trends that we are helping large enterprises to deploy today, but small and medium businesses should be able to take advantage of by the end of this year and starting into 2015. 1) The typical small business is generally "Localized". But the ability to be "Hyper-Localized" will come as location based services become ubiquitous. Many small businesses have one or several storefronts and theirs are typically within a single regional economic footprint. While the internet provides global reach, it will be the businesses that invest in social, mobile and local that will win in the end.  Of course I am a huge SoMoLo evangelist. The SMBs' content and targeting with platforms for Geo-Fencing, Geo-Conquesting and Path-Matching to HHI are all going to be accessible to them, if not for Mobile Apps, then via Mobile messaging in Social Networks that offer it.. Expect to be able to target FaceBook messaging not by city, but by store or mall… This makes being able to be "Hyper-Local" even more important. And with new proximity services coming online more than ever before, SMBs will operate and service customers with pinpoint accuracy right down to where they stand in an aisle. Geo-Conquesting will be huge for small players to place ads when customers pass through competitors regions. Car Dealers are doing this now.. But also of course iBeacons are now very cheap and getting easier to put in retail stores. The ability for sales to happen anywhere in the store via a mobile phone or tablet is huge, as it will give the small shop the flexibility to not have to "Guard the Register" as more or most transactions will be digital. Thus, M-Commerce and T-Commerce will change the job of cashier dramatically.. 2) Intra-Brand Advocacy, the idea now is that rather than just depend on your trusty social media manager and his team, you are going to push more and more individuals with expertise inside the organization to help manage, reach-out, and utilize social channels to manage the incoming questions and answers customers need. While for years CRM was the tool of the enterprise, today CRMs enable this now "Salesforce et al" capability to trickle throughout the company. This gives greater pressure to organize roles, but also flatten out the organization. Internal collaboration around topics and customer needs is going to be the key for SMBs to finally get serious about customer experiences. Their customers are online and in social networks. This includes not just B2C SMBs but also B2B companies as well. Don't believe me? To find the players just use hashtag #SocialSelling and you will see… 3) The Visual Networks will begin to move from Content Aggregators to Content Collaboration platforms, which means Pinterest, Instagram, Vine, & others will begin to move to add more features brands want, first marketing platforms, rather than unique brand partnerships as they do today, but this will open ways for SMBs to engage with clear brand messaging and metrics. Eventually providing more "Collaboration" between Brand and Consumer.. Don't think for a minute Facebook bought Oculus Rift so you could see your timeline in 3-D. The Social Networks I advise customers to invest in are ones that are audio and visual intrinsically. Players from SoundCloud to Pinterest are deploying ways for brands to harness their interactive visual or audio based social networks to sell ad units aka brand messaging. While the Social Media revolution is going on, the emphasis was on the social, today it more and more about the media in social, that enterprises soon small and medium businesses will be connected to. 

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• Thought Oracle Usability Advisory Board Was Stuffy? Wrong. Justification for Attending OUAB: ROI

  - by ultan o'broin

  Looking for reasons tell your boss why your organization needs to join the Oracle Usability Advisory Board or why you need approval to attend one of its meetings (see the requirements)? Try phrases such as "Continued Return on Investment (ROI)", "Increased Productivity" or "Happy Workers". With OUAB your participation is about realizing and sustaining ROI across the entire applications life-cycle from input to designs to implementation choices and integration, usage and performance and on measuring and improving the onboarding and support experience. If you think this is a boring meeting of middle-aged people sitting around moaning about customizing desktop forms and why the BlackBerry is here to stay, think again! How about this for a rich agenda, all designed to engage the audience in a thought-provoking and feedback-illiciting day of swirling interactions, contextual usage, global delivery, mobility, consumerizationm, gamification and tailoring your implementation to reflect real users doing real work in real environments.  Foldable, rollable ereader devices provide a newspaper-like UK for electronic news. Or a way to wrap silicon chips, perhaps. Explored at the OUAB Europe Meeting (photograph from Terrace Restaurant in TVP. Nom.) At the 7 December 2012 OUAB Europe meeting in Oracle Thames Valley Park, UK, Oracle partners and customers stepped up to the mic and PPT decks with a range of facts and examples to astound any UX conference C-level sceptic. Over the course of the day we covered much ground, but it was all related in a contextual, flexibile, simplication, engagement way aout delivering results for business: that means solving problems. This means being about the user and their tasks and how to make design and technology transforms work into a productive activity that users and bean counters will be excited by. The sessions really gelled for me: 1. Mobile design patterns and the powerful propositions for customers and partners offered by using the design guidance with Oracle ADF Mobile. Customers' and partners' developers existing ADF developers are now productive, efficient ADF Mobile developers applying proven UX guidance using ADF Mobile components and other Oracle Fusion Middleware in the development toolkit. You can find the Mobile UX Design Patterns and Guidance on Building Mobile Apps on OTN. 2. Oracle Voice and Apps. How this medium offers so much potentual in the enterprise and offers a window in Fusion Apps cloud webservices, Oracle RightNow NLP and Nuance technology. Exciting stuff, demoed live on a mobile phone. Stay tuned for more features and modalities and how you can tailor your own apps experience.  3. Oracle RightNow Natural Language Processing (NLP) Virtual Assistant technology (Ella): how contextual intervention and learning from users sessions delivers a great personalized UX for users interacting with Ella, a fifth generation VA to solve problems and seek knowledge. 4. BYOD Keynote: A balanced keynote address contrasting Fujitsu's explaining of the conceprt, challenges, and trends and setting the expectation that BYOD must be embraced in a flexible way,  with the resolute, crafted high security enterprise requirements that nuancing the BYOD concept and proposals with the realities of their world of water tight information and device sharing policies. Fascinating stuff, as well providing anecdotes to make us thing about out own DYOD Deployments. One size does not fit all. 5. Icon Cultural Surveys Results and Insights Arising: Ever wondered about the cultural appropriateness of icons used in software UIs and how these icons assessed for global use? Or considered that social media "Like" icons might be  unacceptable hand gestures in culture or enterprise? Or do the old world icons like Save floppy disk icons still find acceptable? Well the survey results told you. Challenges must be tested, over time, and context of use is critical now, including external factors such as the internet and social media adoption. Indeed the fears about global rejection of the face and hand icons was not borne out, and some of the more anachronistic icons (checkbooks, microphones, real-to-real tape decks, 3.5" floppies for "save") have become accepted metaphors for current actions. More importantly the findings brought into focus the reason for OUAB - engage with and illicit feedback though working groups before we build anything. 6. EReaders and Oracle iBook: What is the uptake and trends of ereaders? And how about a demo of an iBook with enterprise apps content?  Well received by the audience, the session included a live running poll of ereader usage. 7. Gamification Design Jam: Fun, hands on event for teams of Oracle staff, partners and customers, actually building gamified flows, a practice that can be applied right away by customers and partners.  8. UX Direct: A new offering of usability best practices, coming to an external website for you in 2013. FInd a real user, observe their tasks, design and approve, build and measure. Simple stuff to improve apps implications no end. 9. FUSE (an internal term only, basically Fusion Simplified Experience): demo of the new Face of Fusion Applications: inherently mobile, simple to use, social, personalizable and FAST, three great demos from the HCM, CRM and ICT world on how these UX designs can be used in different ways. So, a powerful breadth and depth of UX solutions and opporunities for customers and partners to engage with and explore how they can make their users happy and benefit their business reaping continued ROI from those apps investments. Find out more about the OUAB and how to get involved here ... 

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• JavaOne 2012 Sunday Strategy Keynote

  - by Janice J. Heiss

  At the Sunday Strategy Keynote, held at the Masonic Auditorium, Hasan Rizvi, EVP, Middleware and Java Development, stated that the theme for this year's JavaOne is: “Make the future Java”-- meaning that Java continues in its role as the most popular, complete, productive, secure, and innovative development platform. But it also means, he qualified, the process by which we make the future Java -- an open, transparent, collaborative, and community-driven evolution. "Many of you have bet your businesses and your careers on Java, and we have bet our business on Java," he said.Rizvi detailed the three factors they consider critical to the success of Java--technology innovation, community participation, and Oracle's leadership/stewardship. He offered a scorecard in these three realms over the past year--with OS X and Linux ARM support on Java SE, open sourcing of JavaFX by the end of the year, the release of Java Embedded Suite 7.0 middleware platform, and multiple releases on the Java EE side. The JCP process continues, with new JSR activity, and JUGs show a 25% increase in participation since last year. Oracle, meanwhile, continues its commitment to both technology and community development/outreach--with four regional JavaOne conferences last year in various part of the world, as well as the release of Java Magazine, with over 120,000 current subscribers. Georges Saab, VP Development, Java SE, next reviewed features of Java SE 7--the first major revision to the platform under Oracle's stewardship, which has included near-monthly update releases offering hundreds of fixes, performance enhancements, and new features. Saab indicated that developers, ISVs, and hosting providers have all been rapid adopters of the platform. He also noted that Oracle's entire Fusion middleware stack is supported on SE 7. The supported platforms for SE 7 has also increased--from Windows, Linux, and Solaris, to OS X, Linux ARM, and the emerging ARM micro-server market. "In the last year, we've added as many new platforms for Java, as were added in the previous decade," said Saab.Saab also explored the upcoming JDK 8 release--including Project Lambda, Project Nashorn (a modern implementation of JavaScript running on the JVM), and others. He noted that Nashorn functionality had already been used internally in NetBeans 7.3, and announced that they were planning to contribute the implementation to OpenJDK. Nandini Ramani, VP Development, Java Client, ME and Card, discussed the latest news pertaining to JavaFX 2.0--releases on Windows, OS X, and Linux, release of the FX Scene Builder tool, the JavaFX WebView component in NetBeans 7.3, and an OpenJFX project in OpenJDK. Nandini announced, as of Sunday, the availability for download of JavaFX on Linux ARM (developer preview), as well as Scene Builder on Linux. She noted that for next year's JDK 8 release, JavaFX will offer 3D, as well as third-party component integration. Avinder Brar, Senior Software Engineer, Navis, and Dierk König, Canoo Fellow, next took the stage and demonstrated all that JavaFX offers, with a feature-rich, animation-rich, real-time cargo management application that employs Canoo's just open-sourced Dolphin technology.Saab also explored Java SE 9 and beyond--Jigsaw modularity, Penrose Project for interoperability with OSGi, improved multi-tenancy for Java in the cloud, and Project Sumatra. Phil Rogers, HSA Foundation President and AMD Corporate Fellow, explored heterogeneous computing platforms that combine the CPU and the parallel processor of the GPU into a single piece of silicon and shared memory—a hardware technology driven by such advanced functionalities as HD video, face recognition, and cloud workloads. Project Sumatra is an OpenJDK project targeted at bringing Java to such heterogeneous platforms--with hardware and software experts working together to modify the JVM for these advanced applications and platforms.Ramani next discussed the latest with Java in the embedded space--"the Internet of things" and M2M--declaring this to be "the next IT revolution," with Java as the ideal technology for the ecosystem. Last week, Oracle released Java ME Embedded 3.2 (for micro-contollers and low-power devices), and Java Embedded Suite 7.0 (a middleware stack based on Java SE 7). Axel Hansmann, VP Strategy and Marketing, Cinterion, explored his company's use of Java in M2M, and their new release of EHS5, the world's smallest 3G-capable M2M module, running Java ME Embedded. Hansmaan explained that Java offers them the ability to create a "simple to use, scalable, coherent, end-to-end layer" for such diverse edge devices.Marc Brule, Chief Financial Office, Royal Canadian Mint, also explored the fascinating use-case of JavaCard in his country's MintChip e-cash technology--deployable on smartphones, USB device, computer, tablet, or cloud. In parting, Ramani encouraged developers to download the latest releases of Java Embedded, and try them out.Cameron Purdy, VP, Fusion Middleware Development and Java EE, summarized the latest developments and announcements in the Enterprise space--greater developer productivity in Java EE6 (with more on the way in EE 7), portability between platforms, vendors, and even cloud-to-cloud portability. The earliest version of the Java EE 7 SDK is now available for download--in GlassFish 4--with WebSocket support, better JSON support, and more. The final release is scheduled for April of 2013. Nicole Otto, Senior Director, Consumer Digital Technology, Nike, explored her company's Java technology driven enterprise ecosystem for all things sports, including the NikeFuel accelerometer wrist band. Looking beyond Java EE 7, Purdy mentioned NoSQL database functionality for EE 8, the concurrency utilities (possibly in EE 7), some of the Avatar projects in EE 7, some in EE 8, multi-tenancy for the cloud, supporting SaaS applications, and more.Rizvi ended by introducing Dr. Robert Ballard, oceanographer and National Geographic Explorer in Residence--part of Oracle's philanthropic relationship with the National Geographic Society to fund K-12 education around ocean science and conservation. Ballard is best known for having discovered the wreckage of the Titanic. He offered a fascinating video and overview of the cutting edge technology used in such deep-sea explorations, noting that in his early days, high-bandwidth exploration meant that you’d go down in a submarine and "stick your face up against the window." Now, it's a remotely operated, technology telepresence--"I think of my Hercules vehicle as my equivalent of a Na'vi. When I go beneath the sea, I actually send my spirit." Using high bandwidth satellite links, such amazing explorations can now occur via smartphone, laptop, or whatever platform. Ballard’s team regularly offers live feeds and programming out to schools and the world, spanning 188 countries--with embedding educators as part of the expeditions. It's technology at its finest, inspiring the next-generation of scientists and explorers!

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• .NET development on a Retina MacBook Pro with Windows 8

  - by Jeff

  I remember sitting in Building 5 at Microsoft with some of my coworkers, when one of them came in with a shiny new 11” MacBook Air. It was nearly two years ago, and we found it pretty odd that the OEM’s building Windows machines sucked at industrial design in a way that defied logic. While Dell and HP were in a race to the bottom building commodity crap, Apple was staying out of the low-end market completely, and focusing on better design. In the process, they managed to build machines people actually wanted, and maintain an insanely high margin in the process. I stopped buying the commodity crap and custom builds in 2006, when Apple went Intel. As a .NET guy, I was still in it for Microsoft’s stack of development tools, which I found awesome, but had back to back crappy laptops from HP and Dell. After that original 15” MacBook Pro, I also had a Mac Pro tower (that I sold after three years for $1,500!), a 27” iMac, and my favorite, a 17” MacBook Pro (the unibody style) with an SSD added from OWC. The 17” was a little much to carry around because it was heavy, but it sure was nice getting as much as eight hours of battery life, and the screen was amazing. When the rumors started about a 15” model with a “retina” screen inspired by the Air, I made up my mind I wanted one, and ordered it the day it came out. I sold my 17”, after three years, for $750 to a friend who is really enjoying it. I got the base model with the upgrade to 16 gigs of RAM. It feels solid for being so thin, and if you’ve used the third generation iPad or the newer iPhone, you’ll be just as thrilled with the screen resolution. I’m typically getting just over six hours of battery life while running a VM, but Parallels 8 allegedly makes some power improvements, so we’ll see what happens. (It was just released today.) The nice thing about VM’s are that you can run more than one at a time. Primarily I run the Windows 8 VM with four cores (the laptop is quad-core, but has 8 logical cores due to hyperthreading or whatever Intel calls it) and 8 gigs of RAM. I also have a Windows Server 2008 R2 VM I spin up when I need to test stuff in a “real” server environment, and I give it two cores and 4 gigs of RAM. The Windows 8 VM spins up in about 8 seconds. Visual Studio 2012 takes a few more seconds, but count part of that as the “ReSharper tax” as it does its startup magic. The real beauty, the thing I looked most forward to, is that beautifully crisp C# text. Consolas has never looked as good as it does at 10pt. as it does on this display. You know how it looks great at 80pt. when conference speakers demo stuff on a projector? Think that sharpness, only tiny. It’s just gorgeous. Beyond that, everything is just so responsive and fast. Builds of large projects happen in seconds, hundreds of unit tests run in seconds… you just don’t spend a lot of time waiting for stuff. It’s kind of painful to go back to my 27” iMac (which would be better if I put an SSD in it before its third birthday). Are there negatives? A few minor issues, yes. As is the case with OS X, not everything scales right. You’ll see some weirdness at times with splash screens and icons and such. Chrome’s text rendering (in Windows) is apparently not aware of how to deal with higher DPI’s, so text is fuzzy (the OS X version is super sharp, however). You’ll also have to do some fiddling with keyboard settings to use the Windows 8 keyboard shortcuts. Overall, it’s as close to a no-compromise development experience as I’ve ever had. I’m not even going to bother with Boot Camp because the VM route already exceeds my expectations. You definitely get what you pay for. If this one also lasts three years and I can turn around and sell it, it’s worth it for something I use every day.

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• What to "CRM" in San Francisco? CRM Highlights for OpenWorld '12

  - by Tony Berk

  There is plenty to SEE for CRM during OpenWorld in San Francisco, September 30 - October 4! As I mentioned in my earlier post about some of the keynote sessions, Is There a Cloud Over OpenWorld?, I'm going try to highlight some key sessions to help you find the best sessions for you. Interested to find out where Oracle CRM products are headed, then find your "roadmap" session. Here are some of the sessions in the CRM Track that you might want to consider attending for products you currently own or might consider for the future. I think you'll agree, there is quite a bit of investment going on across Oracle CRM. Please use OpenWorld Schedule Builder or check the OpenWorld Content Catalog for all of the session details and any time or location changes. Tip: Pre-enrolled session registrants via Schedule Builder are allowed into the session rooms before anyone else, so Schedule Builder will guarantee you a seat. Many of the sessions below will likely be at capacity. General Session: Oracle Fusion CRM—Improving Sales Effectiveness, Efficiency, and Ease of Use (Session ID: GEN9674) - Oct 2, 11:45 AM - 12:45 PM. Anthony Lye, Senior VP, Oracle leads this general session focused on Oracle Fusion CRM. Oracle Fusion CRM optimizes territories, combines quota management and incentive compensation, integrates sales and marketing, and cleanses and enriches data—all within a single application platform. Oracle Fusion can be configured, changed, and extended at runtime by end users, business managers, IT, and developers. Oracle Fusion CRM can be used from the Web, from a smartphone, from Microsoft Outlook, or from an iPad. Deloitte, sponsor of the CRM Track, will also present key concepts on CRM implementations. Oracle Fusion Customer Relationship Management: Overview/Strategy/Customer Experiences/Roadmap (CON9407) - Oct 1, 3:15PM - 4:15PM. In this session, learn how Oracle Fusion CRM enables companies to create better sales plans, generate more quality leads, and achieve higher win rates and find out why customers are adopting Oracle Fusion CRM. Gain a deeper understanding of the unique capabilities only Oracle Fusion CRM provides, and learn how Oracle’s commitment to CRM innovation is driving a wide range of future enhancements. Oracle RightNow CX Cloud Service Vision and Roadmap (CON9764) - Oct 1, 10:45 AM - 11:45 AM. Oracle RightNow CX Cloud Service combines Web, social, and contact center experiences for a unified, cross-channel service solution in the cloud, enabling organizations to increase sales and adoption, build trust, strengthen relationships, and reduce costs and effort. Come to this session to hear from Oracle experts about where the product is going and how Oracle is committed to accelerating the pace of innovation and value to its customers. Siebel CRM Overview, Strategy, and Roadmap (CON9700) - Oct 1, 12:15PM - 1:15PM. The world’s most complete CRM solution, Oracle’s Siebel CRM helps organizations differentiate their businesses. Come to this session to learn about the Siebel product roadmap and how Oracle is committed to accelerating the pace of innovation and value for its customers on this platform. Additionally, the session covers how Siebel customers can leverage many Oracle assets such as Oracle WebCenter Sites; InQuira, RightNow, and ATG/Endeca applications, and Oracle Policy Automation in conjunction with their current Siebel investments. Oracle Fusion Social CRM Strategy and Roadmap: Future of Collaboration and Social Engagement (CON9750) - Oct 4, 11:15 AM - 12:15 PM. Social is changing the customer experience! Come find out how Oracle can help you know your customers better, encourage brand affinity, and improve collaboration within your ecosystem. This session reviews Oracle’s social media solution and shows how you can discover hidden insights buried in your enterprise and social data. Also learn how Oracle Social Network revolutionizes how enterprise users work, collaborate, and share to achieve successful outcomes. Oracle CRM On Demand Strategy and Roadmap (CON9727) - Oct 1, 10:45AM - 11:45AM. Oracle CRM On Demand is a powerful cloud-based customer relationship management solution. Come to this session to learn directly from Oracle experts about future product plans and hear how Oracle is committed to accelerating the pace of innovation and value to its customers. Knowledge Management Roadmap and Strategy (CON9776) - Oct 1, 12:15PM - 1:15PM. Learn how to harness the knowledge created as a natural byproduct of day-to-day interactions to lower costs and improve customer experience by delivering the right answer at the right time across channels. This session includes an overview of Oracle’s product roadmap and vision for knowledge management for both the Oracle RightNow and Oracle Knowledge (formerly InQuira) product families. Oracle Policy Automation Roadmap: Supercharging the Customer Experience (CON9655) - Oct 1, 12:15PM - 1:15PM. Oracle Policy Automation delivers rapid customer value by streamlining the capture, analysis, and deployment of policies across every facet of the customer experience. This session discusses recent Oracle Policy Automation enhancements for policy analytics; the latest Oracle Policy Automation Connector for Siebel; and planned new capabilities, including availability with the Oracle RightNow product line. There is much more, so stay tuned for more highlights or check out the Content Catalog and search for your areas of interest. Which session are you most interested in? Make your suggestions! But no voting for Pearl Jam or Kings of Leon. Those are after hours! 

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• Session Report - Modern Software Development Anti-Patterns

  - by Janice J. Heiss

  In this standing-room-only session, building upon his 2011 JavaOne Rock Star “Diabolical Developer” session, Martijn Verburg, this time along with Ben Evans, identified and explored common “anti-patterns” – ways of doing things that keep developers from doing their best work. They emphasized the importance of social interaction and team communication, along with identifying certain psychological pitfalls that lead developers astray. Their emphasis was less on technical coding errors and more how to function well and to keep one’s focus on what really matters. They are the authors of the highly regarded The Well-Grounded Java Developer and are both movers and shakers in the London JUG community and on the Java Community Process. The large room was packed as they gave a fast-moving, witty presentation with lots of laughs and personal anecdotes. Below are a few of the anti-patterns they discussed.Anti-Pattern One: Conference-Driven DeliveryThe theme here is the belief that “Real pros hack code and write their slides minutes before their talks.” Their response to this anti-pattern is an expression popular in the military – PPPPPP, which stands for, “Proper preparation prevents piss-poor performance.”“Communication is very important – probably more important than the code you write,” claimed Verburg. “The more you speak in front of large groups of people the easier it gets, but it’s always important to do dry runs, to present to smaller groups. And important to be members of user groups where you can give presentations. It’s a great place to practice speaking skills; to gain new skills; get new contacts, to network.”They encouraged attendees to record themselves and listen to themselves giving a presentation. They advised them to start with a spouse or friends if need be. Learning to communicate to a group, they argued, is essential to being a successful developer. The emphasis here is that software development is a team activity and good, clear, accessible communication is essential to the functioning of software teams. Anti-Pattern Two: Mortgage-Driven Development The main theme here was that, in a period of worldwide recession and economic stagnation, people are concerned about keeping their jobs. So there is a tendency for developers to treat knowledge as power and not share what they know about their systems with their colleagues, so when it comes time to fix a problem in production, they will be the only one who knows how to fix it – and will have made themselves an indispensable cog in a machine so you cannot be fired. So developers avoid documentation at all costs, or if documentation is required, put it on a USB chip and lock it in a lock box. As in the first anti-pattern, the idea here is that communicating well with your colleagues is essential and documentation is a key part of this. Social interactions are essential. Both Verburg and Evans insisted that increasingly, year by year, successful software development is more about communication than the technical aspects of the craft. Developers who understand this are the ones who will have the most success. Anti-Pattern Three: Distracted by Shiny – Always Use the Latest Technology to Stay AheadThe temptation here is to pick out some obscure framework, try a bit of Scala, HTML5, and Clojure, and always use the latest technology and upgrade to the latest point release of everything. Don’t worry if something works poorly because you are ahead of the curve. Verburg and Evans insisted that there need to be sound reasons for everything a developer does. Developers should not bring in something simply because for some reason they just feel like it or because it’s new. They recommended a site run by a developer named Matt Raible with excellent comparison spread sheets regarding Web frameworks and other apps. They praised it as a useful tool to help developers in their decision-making processes. They pointed out that good developers sometimes make bad choices out of boredom, to add shiny things to their CV, out of frustration with existing processes, or just from a lack of understanding. They pointed out that some code may stay in a business system for 15 or 20 years, but not all code is created equal and some may change after 3 or 6 months. Developers need to know where the code they are contributing fits in. What is its likely lifespan? Anti-Pattern Four: Design-Driven Design The anti-pattern: If you want to impress your colleagues and bosses, use design patents left, right, and center – MVC, Session Facades, SOA, etc. Or the UML modeling suite from IBM, back in the day… Generate super fast code. And the more jargon you can talk when in the vicinity of the manager the better.Verburg shared a true story about a time when he was interviewing a guy for a job and asked him what his previous work was. The interviewee said that he essentially took patterns and uses an approved book of Enterprise Architecture Patterns and applied them. Verburg was dumbstruck that someone could have a job in which they took patterns from a book and applied them. He pointed out that the idea that design is a separate activity is simply wrong. He repeated a saying that he uses, “You should pay your junior developers for the lines of code they write and the things they add; you should pay your senior developers for what they take away.”He explained that by encouraging people to take things away, the code base gets simpler and reflects the actual business use cases developers are trying to solve, as opposed to the framework that is being imposed. He told another true story about a project to decommission a very long system. 98% of the code was decommissioned and people got a nice bonus. But the 2% remained on the mainframe so the 98% reduction in code resulted in zero reduction in costs, because the entire mainframe was needed to run the 2% that was left. There is an incentive to get rid of source code and subsystems when they are no longer needed. The session continued with several more anti-patterns that were equally insightful.

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• Oracle Romania Summer School

  - by Maria Sandu

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 What would you say about a Summer School within a corporation where you can learn, play and practice? You might think that this is something usually uncommon for a company and you would be right. However, Oracle’s main value being innovation, we came up with a new project for Romanian students and graduates. We organised Oracle Summer School , offering them the opportunity to develop their soft skills and gain valuable business knowledge and exposure. How was Oracle Summer School programme organised? We focused on students and graduates’ needs and combined business experience with training and practice. The twenty four participants had different backgrounds, being interested in Software, Hardware, Finance, Marketing or other areas. The programme fulfilled each of these needs, bringing them in contact with Specialists and Managers. The first two weeks were dedicated to the company visits, business presentations and networking. The participants got an insight about employees’ activities and projects. Storytelling was also part of the program and people from different departments spent a couple of hours with the participants, sharing their experiences, knowledge and interesting stories. The Recruitment team delivered a training about the job interview skills in order to make the participants feel better prepared for a Recruitment process. The second module consisted of two weeks of Soft Skills trainings delivered by professional trainers from different departments. The participants gained useful insight on the competencies required within a business environment. The evenings were dedicated to social activities and it not very long until they started feel part of a team. The third module will take place at the end of September and will put the participants in contact with senior people from the business who will become their Mentors. What do the participants say about Oracle Summer School? “ As a fresh computer science graduate, Oracle Summer School gave me the opportunity of finding what are the technical and nontechnical skills required in a large multinational company. It was a great way of seeing how the theoretical knowledge I received during college is applied in real-life scenarios and what skills I still need to develop. “  (Cosmin Radu) “ When arriving at Oracle I had high expectations, but did not know exactly what was going to unfold because of the program's lack of precedence. Right after the first day, my feedback outgrew the initial forecast and the following weeks continued to build upon it. I had the pleasure to acquaint with brilliant people. The program was outlined on various profiles, delivering a comprehensive experience. It was very engaging, informative and nevertheless fun. “ (Vlad Manciu) „ Oracle Summer School is by far the best summer school that I have ever attended. For me it has been a great experience so far, because I’ve learned not only how to use soft skills in a corporate environment, but I’ve learned a great deal about myself as well. However, the most valuable asset of this 3-week period were the people that I’ve met: great individuals and great professionals, whom I really grew fond of.” (Alexandru Purcarea) “Applying to Oracle Summer School has been the best decision I took in regard to how to spend my summer holiday. I had the chance to do job shadowing at some of the departments I was interested in and I attended great trainings on various subjects such as time management and emotional intelligence. Moreover, I made friends with the other participants and we enjoyed going out together after “classes”.(Andreea Tudor) If you are interested in joining our team and attending our events please follow us on https://campus.oracle.com/campus/HR/emea_main.html /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-ascii- mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi- mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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• Seven Random Thoughts on JavaOne

  - by HecklerMark

  As most people reading this blog may know, last week was JavaOne. There are a lot of summary/recap articles popping up now, and while I didn't want to just "add to pile", I did want to share a few observations. Disclaimer: I am an Oracle employee, but most of these observations are either externally verifiable or based upon a collection of opinions from Oracle and non-Oracle attendees alike. Anyway, here are a few take-aways: The Java ecosystem is alive and well, with a breadth and depth that is impossible to adequately describe in a short post...or a long post, for that matter. If there is any one area within the Java language or JVM that you would like to - or need to - know more about, it's well-represented at J1. While there are several IDEs that are used to great effect by the developer community, NetBeans is on a roll. I lost count how many sessions mentioned or used NetBeans, but it was by far the dominant IDE in use at J1. As a recent re-convert to NetBeans, I wasn't surprised others liked it so well, only how many. OpenJDK, OpenJFX, etc. Many developers were understandably concerned with the change of sponsorship/leadership when Java creator and longtime steward Sun Microsystems was acquired by Oracle. The read I got from attendees regarding Oracle's stewardship was almost universally positive, and the push for "openness" is deep and wide within the current Java environs. Few would probably have imagined it to be this good, this soon. Someone observed that "Larry (Ellison) is competitive, and he wants to be the best...so if he wants to have a community, it will be the best community on the planet." Like any company, Oracle is bound to make missteps, but leadership seems to be striking an excellent balance between embracing open efforts and innovating in competitive paid offerings. JavaFX (2.x) isn't perfect or comprehensive, but a great many people (myself included) see great potential, are developing for it, and are really excited about where it is and where it may be headed. This is another part of the Java ecosystem that has impressive depth for being so new (JavaFX 1.x aside). If you haven't kicked the tires yet, give it a try! You'll be surprised at how capable and versatile it is, and you'll probably catch yourself smiling while coding again.  :-) JavaEE is everywhere. Not exactly a newsflash, but there is a lot of buzz around EE still/again/anew. Sessions ranged from updated component specs/technologies to Websockets/HTML5, from frameworks to profiles and application servers. Programming "server-side" Java isn't confined to the server (as you no doubt realize), and if you still consider JavaEE a cumbersome beast, you clearly haven't been using the last couple of versions. Download GlassFish or the WebLogic Zip distro (or another JavaEE 6 implementation) and treat yourself. JavaOne is not inexpensive, but to paraphrase an old saying, "If you think that's expensive, you should try ignorance." :-) I suppose it's possible to attend J1 and learn nothing, but you'd have to really work at it! Attending even a single session is bound to expand your horizons and make you approach your code, your problem domain, differently...even if it's a session about something you already know quite well. The various presenters offer vastly different perspectives and challenge you to re-think your own approach(es). And finally, if you think the scheduled sessions are great - and make no mistake, most are clearly outstanding - wait until you see what you pick up from what I like to call the "hallway sessions". Between the presentations, people freely mingle in the hallways, go to lunch and dinner together, and talk. And talk. And talk. Ideas flow freely, sparking other ideas and the "crowdsourcing" of knowledge in a way that is hard to imagine outside of a conference of this magnitude. Consider this the "GO" part of a "BOGO" (Buy One, Get One) offer: you buy the ticket to the "structured" part of JavaOne and get the hallway sessions at no additional charge. They're really that good. If you weren't able to make it to JavaOne this year, you can still watch/listen to the sessions online by visiting the JavaOne course catalog and clicking the media link(s) in the right column - another demonstration of Oracle's commitment to the Java community. But make plans to be there next year to get the full benefit! You'll be glad you did. All the best,Mark P.S. - I didn't mention several other exciting developments in areas like the embedded space and the "internet of things" (M2M), robotics, optimization, and the cloud (among others), but I think you get the idea. JavaOne == brainExpansion;  Hope to see you there next year!

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• XBRL - Moving from Production to Consumption

  - by jmorourke

  Here's an update on what’s new with XBRL and how it can actually benefit your organization versus adding extra time and costs to financial reporting.  On February 29th (leap day) of 2012 I attended the XBRL and Financial Analysis Technology Conference at Baruch College in NYC.  The event, which attracted over 300 XBRL gurus and fans was presented by XBRL US, The New York Society of Security Analysts’ Improved Corporate Reporting Committee, and Baruch College’s Robert Zicklin Center for Corporate Integrity.  The event featured keynotes from the U.S. Securities and Exchange Commission (SEC), and the CFA Institute as well as panels covering alternative research tools and data, corporate reporting to stakeholders and a demonstration of XBRL analysis tools.  The program culminated in a presentation of the finalists and the winner of the $20,000 XBRL Challenge.    Some of the key points made in the sessions included: The focus of XBRL tools is moving from production to consumption. As of February 2012, over 9000 companies are reporting in XBRL, with over 10 million facts filed to date XBRL taxonomy extensions have dropped from 27% to 11% making comparisons easier The SEC reports that XBRL makes it easier to analyze disclosures, focus on accounting issues XBRL is helping standards-setters like the FASB speed their analysis of impacts of proposed accounting rule changes Companies like Thomson Reuters report that XBRL is helping speed the delivery of data to clients The most interesting part of the program though, was the session highlighting the 5 finalists in the XBRL Challenge competition and the winning solution.  The XBRL Challenge was launched in 2011 as a means of spurring the development of more end-user tools to help with the consumption of XBRL-based financial information.       Over an 8-month process handled by 5 judges, there were 84 registrants, 15 completed submissions, 5 finalists and one winner of the challenge.  All of the solutions are open-sourced tools and most of them focus on consuming XBRL-based data.  The 5 finalists included: Advanced XBRL Processing from Oxide solutions – XBRL viewer for taxonomies, filings and company data with peer comparison capabilities. Arrelle – API for XBRL processes, supports SEC Validations, RSS Feeds to access filings etc. Calcbench – XBRL data analysis tool that can be embedded in other web applications.  This tool can combine XBRL filings with real-time market data. XBRL to XL – allows the importing of XBRL data into Microsoft Excel for analysis, comparisons.  Users start on the web and populate Excel with XBRL data. XBurble – allows users to search and view XBRL filings, export to Excel, merge for comparison, and includes a workflow interface. The winner of the $20,000 XBRL Challenge prize was CalcBench.  More information about the XBRL Challenge and the finalists can be found at www.XBRLUS.org/challenge XBRL for Sustainability Reporting – other recent news on the XBRL front was the announcement by the Global Reporting Initiative (GRI) of an XBRL taxonomy for Sustainability Reporting.  This taxonomy was co-developed by the GRI and Deloitte and is designed to make the consumption of data found in Sustainability Reports much easier.  Although there is no government mandate to file Sustainability Reports in XBRL format, organizations that do use the GRI guidelines for Sustainability Reporting are encouraged to tag and submit their data voluntarily to the GRI – who will populate a database with Sustainability Reporting data and make this available to the public.  For more information about this initiative, you can go to the GRI web site:  www.globalreporting.org. So how does all of this benefit corporate filers and investors?  Since its introduction, the consensus in the market is that XBRL has mainly benefited the regulators and investment analysts who need to consume and analyze large volumes of financial data.  But with the emergence of more end-user tools for consuming and analyzing XBRL-based data, and the ability to perform quick comparisons of one company versus its peers and competitors in an industry group, will soon accelerate the benefits to corporate finance staff, as well as individual investors.  This could apply to financial results tagged in XBRL, as well as non-financial information such as Sustainability Reporting – which over the long-term will likely be integrated with financial reporting.   And as multiple regulators and agencies in a country adopt the XBRL standard for corporate filings, more benefits will accrue as companies will be able to leverage one set of XBRL-based financial data for multiple regulatory filings.     For more information about the latest developments in XBRL, check out the XBRL US or XBRL International web sites:  www.xbrl.org, www.xbrlus.org. For more information about what Oracle is doing to support XBRL, here are some links: http://www.oracle.com/us/solutions/ent-performance-bi/disclosure-management-065892.html http://www.oracle.com/technetwork/database/features/xmldb/index-087631.html Feel free to contact me if you have any questions or need more information:  [email protected]

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• Mark Hurd on the Customer Revolution: Oracle's Top 10 Insights

  - by Richard Lefebvre

  Reprint of an article from Forbes Businesses that fail to focus on customer experience will hear a giant sucking sound from their vanishing profitability. Because in today’s dynamic global marketplace, consumers now hold the power in the buyer-seller equation, and sellers need to revamp their strategy for this new world order. The ability to relentlessly deliver connected, personalized and rewarding customer experiences is rapidly becoming one of the primary sources of competitive advantage in today’s dynamic global marketplace. And the inability or unwillingness to realize that the customer is a company’s most important asset will lead, inevitably, to decline and failure. Welcome to the lifecycle of customer experience, in which consumers explore, engage, shop, buy, ask, compare, complain, socialize, exchange, and more across multiple channels with the unconditional expectation that each of those interactions will be completed in an efficient and personalized manner however, wherever, and whenever the customer wants. While many niche companies are offering point solutions within that sprawling and complex spectrum of needs and requirements, businesses looking to deliver superb customer experiences are still left having to do multiple product evaluations, multiple contract negotiations, multiple test projects, multiple deployments, and–perhaps most annoying of all–multiple and never-ending integration projects to string together all those niche products from all those niche vendors. With its new suite of customer-experience solutions, Oracle believes it can help companies unravel these challenges and move at the speed of their customers, anticipating their needs and desires and creating enduring and profitable relationships. Those solutions span the full range of marketing, selling, commerce, service, listening/insights, and social and collaboration tools for employees. When Oracle launched its suite of Customer Experience solutions at a recent event in New York City, president Mark Hurd analyzed the customer experience revolution taking place and presented Oracle’s strategy for empowering companies to capitalize on this important market shift. From Hurd’s presentation and related materials, I’ve extracted a list of Hurd’s Top 10 Insights into the Customer Revolution. 1. Please Don’t Feed the Competitor’s Pipeline!After enduring a poor experience, 89% of consumers say they would immediately take their business to your competitor. (Except where noted, the source for these findings is the 2011 Customer Experience Impact (CEI) Report including a survey commissioned by RightNow (acquired by Oracle in March 2012) and conducted by Harris Interactive.) 2. The Addressable Market Is Massive. Only 1% of consumers say their expectations were always met by their actual experiences. 3. They’re Willing to Pay More! In return for a great experience, 86% of consumers say they’ll pay up to 25% more. 4. The Social Media Microphone Is Always Live. After suffering through a poor experience, more than 25% of consumers said they posted a negative comment on Twitter or Facebook or other social media sites. Conversely, of those consumers who got a response after complaining, 22% posted positive comments about the company. 5.  The New Deal Is Never Done: Embrace the Entire Customer Lifecycle. An appropriately active and engaged relationship, says Hurd, extends across every step of the entire processs: need, research, select, purchase, receive, use, maintain, and recommend. 6. The 360-Degree Commitment. Customers want to do business with companies that actively and openly demonstrate the desire to establish strong and seamless connections across employees, the company, and the customer, says research firm Temkin Group in its report called “The CX Competencies.” 7. Understand the Emotional Drivers Behind Brand Love. What makes consumers fall in love with a brand? Among the top factors are friendly employees and customer reps (73%), easy access to information and support (55%), and personalized experiences, such as when companies know precisely what products or services customers have purchased in the past and what issues those customers have raised (36%). 8.  The Importance of Immediate Action. You’ve got one week to respond–and then the opportunity’s lost. If your company needs more than a week to answer a prospect’s question or request, most of those prospects will terminate the relationship. 9.  Want More Revenue, Less Churn, and More Referrals? Then improve the overall customer experience: Forrester’s research says that approach put an extra $900 million in the pockets of wireless service providers, $800 million for hotels, and $400 million for airlines. 10. The Formula for CX Success.  Hurd says it includes three elegantly interlaced factors: Connected Engagement, to personalize the experience; Actionable Insight, to maximize the engagement; and Optimized Execution, to deliver on the promise of value. RECOMMENDED READING: The Top 10 Strategic CIO Issues For 2013 Wal-Mart, Amazon, eBay: Who’s the Speed King of Retail? Career Suicide and the CIO: 4 Deadly New Threats Memo to Marc Benioff: Social Is a Tool, Not an App

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• Why everybody should do Sales!

  - by FelixWehmeyer

  I speak with many business students and ask them what job they want to get into. Most of them tell me they want a job in Marketing, Management Consulting or Finance. I hardly ever hear “Sales, that is what I want to do”, and I often wonder why. I would like to start with a quote from Zig Ziglar, a successful salesman: "Nothing happens until someone sells something." But to get back to the main point, why wouldn’t you want to get in sales? When people think of sales, they picture a typical salesman in their head and think that selling is scary and all about manipulating, pressuring and pushing someone into buying something they don’t need. Are these stereotypes accurate? I don’t believe so: So why should you want to be in sales? If you think about selling as providing the solution for the problem and talking about the benefits of making a decision, then every job in this world comes out of selling. In every job you deal with coworkers that you want to convince of your ideas or convincing your boss that the project you want to work on is good for the company.  These days, consumers and businesses are very well informed about services and products. When we are talking about highly complex products, such as IT solutions, businesses don’t accept your run-of-the-mill salesman who is pushing a sale. These are often long projects where salespeople have a consulting and leading role. Salespeople need to be able to consult companies and customers with their problem and convince a client that their solution is the best fit. Next to the fact that sales, is by far, not as scary and shady as you thought, there are a few points that will make you want to consider a sales career: Negotiating skills – When you are in sales you will learn how to negotiate. Salespeople learn to listen to their customers and try to make them happy, overcoming objections and come to a final agreement that both parties are happy with. Persistence/Challenge – As a salesperson you will often hear a negative answer, in a sales role you will start to embrace this and see a ‘no’ as a challenge not as a rejection. This attitude change can help you a lot in your career, but also in your personal life. You will become more optimistic and gain a go-getter attitude. Salary – As salespeople are seen as the moneymakers for the company, companies often reward their sales teams generously. Most likely in a sales role, you will receive a good basic salary and often you get nice bonuses on top of that based on your performance. Oracle is, for instance, the company that offers the highest average commission in the world. Further you can expect many other benefits as companies know that there is a high demand for good salespeople. Teamwork – Sales is a lot like having your own business, you are responsible for your own territory or set of clients. You are the one who is responsible for the revenue coming from that territory. So in order to gain revenue you will have to work together with many departments and people to make that happen. Every (potential) client could be seen as a different project, and you are the project leader. Understanding customers and the business – From any job that you choose sales will get you the most insight in the market. Salespeople are usually well-connected, talk with different customers and learn about the market and are up-to-date about all latest changes. Even if you want to change to a different role in the long run, you have a great head start as you understand the market and customers like no one else. Job security – Look at all the job postings out there. Many of them are sales-related. So if you want to have a steady job, plenty of choice and companies willing to invest in you, sales could be something for you.  Are you interested in exploring a sales career? At Oracle we are always looking for good sales professionals and fresh graduates who want to get into sales! For many languages such as Flemish, Dutch, German, French, Swedish and Norwegian (and more) we are currently looking for graduates who want to develop their career in Oracle. Please have a look at this article for the experience of a Business Development Consultant at Oracle in Dublin. Want to learn more about this job check out this link or send an email to jessica.ebbelaar-at-oracle.com! Have a look at our website http://campus.oracle.com for all of our other latest sales and non-sales vacancies!

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• Seizing the Moment with Mobility

  - by Divya Malik

  Empowering people to work where they want to work is becoming more critical now with the consumerisation of technology. Employees are bringing their own devices to the workplace and expecting to be productive wherever they are. Sales people welcome the ability to run their critical business applications where they can be most effective which is typically on the road and when they are still with the customer. Oracle has invested many years of research in understanding customer's Mobile requirements. “The keys to building the best user experience were building in a lot of flexibility in ways to support sales, and being useful,” said Arin Bhowmick, Director, CRM, for the Applications UX team. “We did that by talking to and analyzing the needs of a lot of people in different roles.” The team studied real-life sales teams. “We wanted to study salespeople in context with their work,” Bhowmick said. “We studied all user types in the CRM world because we wanted to build a user interface and user experience that would cater to sales representatives, marketing managers, sales managers, and more. Not only did we do studies in our labs, but also we did studies in the field and in mobile environments because salespeople are always on the go.” Here is a recent post from Hernan Capdevila, Vice President, Oracle Fusion Apps which was featured on the Oracle Applications Blog.  Mobile devices are forcing a paradigm shift in the workplace – they’re changing the way businesses can do business and the type of cultures they can nurture. As our customers talk about their mobile needs, we hear them saying they want instant-on access to enterprise data so workers can be more effective at their jobs anywhere, anytime. They also are interested in being more cost effective from an IT point of view. The mobile revolution – with the idea of BYOD (bring your own device) – has added an interesting dynamic because previously IT was driving the employee device strategy and ecosystem. That's been turned on its head with the consumerization of IT. Now employees are figuring out how to use their personal devices for work purposes and IT has to figure out how to adapt. Blurring the Lines between Work and Personal Life My vision of where businesses will be five years from now is that our work lives and personal lives will be more interwoven together. In turn, enterprises will have to determine how to make employees’ work lives fit more into the fabric of their personal lives. And personal devices like smartphones are going to drive significant business value because they let us accomplish things very incrementally. I can be sitting on a train or in a taxi and be productive. At the end of any meeting, I can capture ideas and tasks or follow up with people in real time. Mobile devices enable this notion of seizing the moment – capitalizing on opportunities that might otherwise have slipped away because we're not connected. For the industry shapers out there, this is game changing. The lean and agile workforce is definitely the future. This notion of the board sitting down with the executive team to lay out strategic objectives for a three- to five-year plan, bringing in HR to determine how they're going to staff the strategic activities, kicking off the execution, and then revisiting the plan in three to five years to create another three- to five-year plan is yesterday's model. Businesses that continue to approach innovating in that way are in the dinosaur age. Today it's about incremental planning and incremental execution, which requires a lot of cohesion and synthesis within the workforce. There needs to be this interweaving notion within the workforce about how ideas cascade down, how people engage, how they stay connected, and how insights are shared. How to Survive and Thrive in Today’s Marketplace The notion of Facebook isn’t new. We lived it pre-Internet days with America Online and Prodigy – Facebook is just the renaissance of these services in a more viral and pervasive way. And given the trajectory of the consumerization of IT with people bringing their personal tooling to work, the enterprise has no option but to adapt. The sooner that businesses realize this from a top-down point of view the sooner that they will be able to really drive significant innovation and adapt to the marketplace. There are a small number of companies right now (I think it's closer to 20% rather than 80%, but the number is expanding) that are able to really innovate in this incremental marketplace. So from a competitive point of view, there's no choice but to be social and stay connected. By far the majority of users on Facebook and LinkedIn are mobile users – people on iPhones, smartphones, Android phones, and tablets. It's not the couch people, right? It's the on-the-go people – those people at the coffee shops. Usually when you're sitting at your desk on a big desktop computer, typically you have better things to do than to be on Facebook. This is a topic I'm extremely passionate about because I think mobile devices are game changing. Mobility delivers significant value to businesses – it also brings dramatic simplification from a functional point of view and transforms our work life experience. Hernan Capdevila Vice President, Oracle Applications Development

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