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• .html extension or no for SEO purposes

  - by Scott Schluer

  I know this question has been asked before on Stack Overflow, but what I have not been able to find in the posts I've read are concrete references as to WHY one is better than the other (something I can take to my boss). So I'm working on an MVC 3 application that is basically a rewrite of the existing production application (web forms) using MVC. The current site uses a URL rewriter to rewrite "friendly" urls with HTML extensions to their ASPX counterpart. i.e. http://www.site.com/products/18554-widget.html gets rewritten to http://www.site.com/products.aspx?id=18554 We're moving away from this with the MVC site, but the powers that be still want the HTML extension on the URLs. As a developer, that just feels wrong on an MVC site. I've written a quick and dirty HttpModule that will perform a 301 redirect from the .html URL to the same URL without the .html extension and it works fine, but I need to convince management that removing the .html extension is not going to hurt SEO. I'd prefer to have this sort of friendly URL: http://www.site.com/products/18554-widget Can anyone provide information to back up my position or am I actually trying to do something that WOULD hurt SEO, in which case can you provide references on that?

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• My page no longer shows up in Google's results for a keyword

  - by user6456

  I have a small website about a commercial product, with a description and tutorial. 2 days ago it was in position 11th in Google search results, without any kind of SEO optimization on my part. Today it's gone. Totally gone - not even in the first 200 results. It's still very high in bing.com and duckduckgo.com. The site is very on topic. It's hosted under domain Keyword.com, and it's about commercial product which addresses the Keyword. How can I know what happened?

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• What should a page's minimum word count be in order to be effectively indexed?

  - by ZakGottlieb

  I'm seeding a new site with hundreds of (high quality) posts, but since I am paying per word written, I'm wondering if anybody in the community has any anecdotal evidence as to how many words of content there should now be for a page to be counted just the same as a 700 word+ post, for example? I know there are always examples of pages ranking well with, for instance, 50 words or less of content, but does anyone have any strong evidence on what the minimum count should be, or has anyone read anything very informative in regards to this issue? Thanks a lot in advance!

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• over reporting in google analytics - social media stats

  - by colmcq

  I have a client and their traffic from social media reads thus: 80% from facebook 1% from Twitter This suggestsd they are not exploiting twitter at all and this was in my presentation but my boss took it out claiming twitter stats are under reported in google analytics. I can't substantiate this claim and wonder where she got this idea from. Can anyone shed light on this? Are my stats wrong and should I disregard these figures? but 80-1 seems like one hell of an under report! thanks c

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• Adsense: You have rejected ad requests, which will result in lost revenue

  - by Chankey Pathak

  Got an alert on my adsense account which says You have rejected ad requests, which will result in lost revenue. The following ad units have made ad requests with incorrect site information. This occurs when the URL of the server from which the ad unit has been served differs from the URL of the actual page where the ad will be displayed. Learn how to fix these errors. So the solution is that I'll have to use "google_page_url = "http://myurl.com/fullpath";" I'm using wordpress, what should be the URL for google_page_url? For example my website is www.technostall.com. Should I put www.technostall.com there or should I give the path of each post? That is not good because I'm using a sidebar widget for sidebar ad unit. I can't change google_page_url for each page. What should I do? This error is appearing only on my sidebar/navigation ad units. Is using google_page_url = document.location; fine?

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• What did I do wrong when buying my domain through Google Apps?

  - by Michael

  Several times in the past I've bought a domain through Google Apps, and every year Google automatically renews the domain for $10. Somehow when I did this today, I ended up additionally being signed up for an annual Google Apps for Business plan at $12/license/yr. I don't need this; I'm only one user. I'd like to cancel this $12/yr Google Apps plan without cancelling the automatical $10/yr domain renewal. However, there is no "cancel" or "downgrade" link, apparently (according to the help docs) because I have an annual pre-paid account. If I choose not to auto-renew my annual account, it also declines auto-renewal of my domain. How can I make this domain just like my others -- auto-renewed at $10/yr, with a free Google Apps account in front of it?

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• Preventing Duplicates on Google

  - by abel

  I am currently using a rewrite rule to enable access to .php pages, without using the php extension. However to prevent old links from breaking, the pages can still be accessed via links containing the .php extension too. For eg. domain.com/page.php can now be accessed at domain.com/page All the links on the website now use domain.com/page type links within the site. However older incoming links will still link to the .php pages, meaning Google will index both pages and mark them as duplicate. I have two plans to remedy the situation. Use a php 301 redirect: When a page is accessed with the .php extension, I can redirect each page individually using a 301 redirect using php Using Canonical: Place a canonical tag on each page, pointing to the ".php" less version My Question: Are both methods equally efficacious in preventing Google from indexing my ".php" pages? Which method should be preferred, by convention or otherwise?

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• when google search gives incorrect results - how can it be reported?

  - by vgv8

  If google search query results are incorrect: How can it be reported? What is the procedure to correct it? @Lèse majesté: Incorrect results are the results that do not contain any of the searched keywords in them like in this my question @John Conde, yes I believe it is the right defitition. @DisgruntedGoat, even when there are a lot of results by keycaptcha for "Past 24 hours", the Google.com presents results only on reCAPTCHA. Anyway, they are different from those by google if to search by "keycaptcha" (in quotes) and by other search engines. Everybody thinks that searches by one keyword should be sneakily substituted by google's own promoted brand products?

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• SEO on an existing platform

  - by Simon

  I'm given the task to increase user visits and conversions on for a recruitment website. Conversions would be interested job seekers submitting their CV. The manager would first like to increase the organic search results and optimize the website before starting with targeted campaigns. The problem is, they are using a proprietary recruitment software platform which I can barely add changes to. For example, the url's all look like dynamic url's without any semantic meaning and the markup is almost completely build automatically by that platform. I'm also confident that the lack of submitted CV's is due to a bad user experience of the website (no incentives or clear CTA to register) Besides optimizing the static texts and page titles, is there anything I can do? Thanks

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• Alternative to nofollow: custom 302 url shortener?

  - by Dogweather

  Here's the scenario: lots of blogging platforms make it tedious to insert nofollow into links within the post content. I.e., you need to edit the html, format it correctly, etc. I have a client who posts lots of content with links that should be nofollow'ed, and I thought of a novel way to handle this, since the blogging platform they're using makes it hard: I install a URL shortener web app on the client's domain. The shortener works as normal, except it redirects via 302 instead of 301. The pagerank will therefore stay at the shortener's domain, and not flow on to the target site. Part 2: In order to get the pagerank to collect meaningfully, say on the site's home page, the shortened URLs would be generated like this: /link?12345 instead of /link/12345. And then, the path /link would 301 to the home page. This way, the id is a param, not a path element. And thus, all the incoming shortened links are going to one path, which transfers pagerank to the home page. So that's my idea. I wanted to see if anybody could find problems with it. Thanks!

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• How can I clone or mirror a site without SEO penalties for duplicate content?

  - by Amanda

  I am a web developer and I want to create clones of the sites I've developed for clients, so that I have an "original copy" on a subdomain of my own website, so that I can showcase my work to new clients. What is the best way to not get my clients original websites penalised for duplicate content? I am planning to have a robots.txt file that disallows all robots, as well as using <link href="http://www.client-canonical-site.com/" rel="canonical" /> in the <head> of the pages. Is that sufficient? Should I use rel=nofollow on all the links as well?

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• Impact on SEO of adding categories/tags in front of the HTML title [closed]

  - by Mad Scientist

  Possible Duplicate: Does the order of keywords matter in a page title? All StackExchange sites add the most-used tag of a question in front of the HTML title for SEO purposes. On Stackoverflow for example this is usually the programming language, so you end up with a title like python - How do I do X? This has obviously an enourmous benefit on SEO as the programming language is an extremely important keyword that is very often omitted from the title. Now, my question is for the cases where the tag isn't an important keyword missing from the title, but just a category. So on Biology.SE for example one would have questions like biochemistry - How does protein X interact with Y? or on Skeptics medical science - Do vaccines cause autism? Those tags are usually not part of the search terms, they serve to categorize the content but users don't use those tags in their searches. How harmful is adding tags that are not used in searches in terms of SEO? Is there any hard data on the impact this practise might have on SEO? The negative aspects I can imagine, but have no data to show that it is actually a problem are: I heard that search engines dislike keyword stuffing and this might trigger some defense mechanisms against that It's a practise associated with less reputable sites, a keyword in front that doesn't fit the actual title well might look suspicious to some users. It wastes precious space in the title shown in search results.

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• GeoTrust SSL brand name used by re-sellers

  - by Christopher

  I feel like a I got the bait-and-switch from my web host provider since they advertise "GeoTrust SSL" for $99. I purchased it, thinking the certificate is issued from geotrust.com, but then I get an email from Comodo saying they are providing it. My host provider says they get a discount by using Comodo. I purchased the certificate with the understanding it would be issued by GeoTrust. I called the host provider and they said they usually expect it from GeoTrust, but someone from email support responded saying the product name is "GeoTrust SSL" but they use Comodo to get a discount. I think this is bogus and unfair trade practice. However, searching for "GeoTrust" on google brings up a ton of websites selling "GeoTrust" certificates. How can companies get away with this? Since the host provider is part of BBB I plan to inform my host to update the purchase page on their website to state clearly that... "This certicate is provided at a discount and may be issued by a provider other than GeoTrust.com, such as Comodo.com" Any feedback on this is appreciated.

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• I want to trace the activity of my customize link sent via email or on chat to my custome

  - by anilkumble789

  I want to trace the activity of my customize link sent via email or on chat to my customer. Activity like : whether they opened the link or not? How much time they were on page? examples: I have decided to sent business proposal link to Mr.ABC and Mr.XYZ So, for ABC the link would be like : www.mycompany.com/proposal ....abc... So, for XYZ the link would be like : www.mycompany.com/proposal ....xyz... its like link analytic. How to go ahead with with it?

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• Suggestions on Calculating Advertising Rates [closed]

  - by Jonathan Wood

  Possible Duplicate: How do I set a price for advertising on my website? I recently launched a new developer website, Black Belt Coder. The site is only seeing about 150 visitors per day but, given that it's only been live two months, I feel I'm off to a good start. I'd like to start monetizing the site as soon as possible but consider AdSense and other programs largely a waste of time. I'd like to deal directly with the advertisers but have no idea what to charge. Are there any guidelines for determining advertising rates based on visitors or page views? I don't expect to do PPC. I want to charge a the time period for banner ads, knowing that advertisers will be keeping an eye on the number of clicks.

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• SSL Certificate

  - by outdoorcat

  I've received the email below from google about my wordpress site and have no idea how to follow the instructions. Any help out there? Dear Webmaster, The host name of your site, https://www.example.com/, does not match any of the "Subject Names" in your SSL certificate, which were: *.wordpress.com wordpress.com This will cause many web browsers to block users from accessing your site, or to display a security warning message when your site is accessed. To correct this problem, please get a new SSL certificate from a Certificate Authority (CA) with a "Subject Name" or "Subject Alternative DNS Names" that matches your host name. Thanks, The Google Web-Crawling Team

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• Multilingual sites and Google search results, using sub-folders for language

  - by AWinter

  About three months ago we added an English version of our, previously Japanese only, site under the subfolder /en/ we've tried to follow the sometimes incomplete best practices laid out by Google by adding alternate tags to all pages that are currently translated. The top page for instance has the following meta tags for language. <link rel="canonical" href="/"> <link rel="alternate" hreflang="ja" href="/"> <link rel="alternate" hreflang="en" href="/en/"> While the English main page under /en/ has <link rel="canonical" href="/en/"> <link rel="alternate" hreflang="ja" href="/"> <link rel="alternate" hreflang="en" href="/en/"> Alternate languages are setup in the sitemap. (as per Google's recommendations) It seems however that Google absolutely refuses to show the English top page in results when the user is using English at google.com if you search you'll, as of this post, get the Japanese description and a title that Google has apparently invented instead of the title and description in the meta-tags for the /en/ index page. Does anyone have any experience with subfolders actually working to affect search results? What are the best practices for ensuring that the correct language version of my website is displayed through Google and other search engines? And how long will it take before the new language version becomes prominent in search engine results?

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• Every file on cPanel got deleted (then restored hours later), and I have no idea why

  - by mcranston18

  I apologize in advance if I don't provide proper detail; I am new to server stuff and am looking for general advice about this issue: I was helping out a client doing web design last month. They have about a dozen static sites on one server. The sites are all built on Joomla, except one which I built on Wordpress. Everything was working fine last month when we did the redesign but all of a sudden this morning, every single file on their server got deleted: every web page, file, and all e-mail addresses. I phoned the hosting company (alliancewww.com) to ask, "why did every single file suddenly delete off the server?" They said, "because someone must have deleted it." I said, "well no one did." (Which I'm pretty damn sure no one did.) They said, "you can pay us to look into the problem." I authorized $150 for them to look into the problem. About an hour later, everything was magically re-instated. The host said they had a back-up of everything and just restored everything. What I'm wondering: Does anyone have recommendations of logs I can go through to investigate how the files got deleted in the first place? I've checked out their cPanel logs but found nothing. Is it likely that this is a mess-up on the host's part?

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• Any advantage to the script version of Google Adwords' conversion tracking code?

  - by ripper234

  Google Adword has an HTML snippet to track conversions: <script type="text/javascript"> /* <![CDATA[ */ var google_conversion_id = 12345; var google_conversion_language = "en"; var google_conversion_format = "3"; var google_conversion_color = "ffffff"; var google_conversion_label = "someopaqueid"; var google_conversion_value = 0; /* ]]> */ </script> <script type="text/javascript" src="http://www.googleadservices.com/pagead/conversion.js"> </script> <noscript> <div style="display:inline;"> <img height="1" width="1" style="border-style:none;" alt="" src="http://www.googleadservices.com/pagead/conversion/12345/?label=opaque&amp;guid=ON&amp;script=0"/> </div> </noscript> It is composed of two parts: For clients supporting javascript, an inline script that sets variables, plus loading a reporting script. For other clients, an image tag. As far as I can see, the image tag has some advantages: It works on all browsers. It is asynchronous. It's shorter to have only this version, compared to both this and the js version. Any reason not to drop the <noscript> tag and just use the image conversion snippet directly?

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• Is PPC effective marketing Web Design & Development Services

  - by Pennf0lio

  Have anyone tried to do a PPC campaign on services like, Web Design Web Development Graphic Design Logo Design Programming as an individual and not a company? I've seen companies advertise web services, one popular i've seen is PSD2HTML. But I was if it is also applicable to individuals trying to market it self. If its applicable to, can you give some example how it is being maximize. Thank You! edit: I'd like to know if PPC campaign is effective on services mentioned above as an individual and not a company.

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• Social media exchange strategies

  - by Wladimir Ivanov

  Recently I've stumbled upon some [B]facebook/twitter/g+[/B] and other social site [B]tools[/B] which offer [B]like for like[/B]. As I know from personal experimenting following certain people/pages on twitter also gives you followers. What's your opinion on this type of social media exchange (I know the fans/followers you get are only number which couldn't help much with growing your site)? Which of these sites are proven to boost some statistics? Are there other better exchange tactics? Thanks in advance.

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• seo in relation to web-hosting [closed]

  - by jimmy obonyo

  Possible Duplicate: Does changing web hosting server affects SEO page ranking? I have two websites.one of the site though vigorous attempts to search optimize to certain google keywords or even the site name still performs poorly,while the other site does actually perform better and better.the two sites are hosted by different hosting companies...one bytehost.net the other by youhosting.com.So here is my question,does anyone know if there any relation of hosting company with indexing or not, and if there is a relationship how to choose a good company to get better seo indexing ,rating

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• Redirecting none existing pages to the main page? [closed]

  - by Asaf

  Possible Duplicate: SEO: ecommerce item deleted by user, 301 rediret to HOME PAGE or 404 not found? Hello, I have an online shop, now I got some products that I want to delete, however I am aware that some of them are indexed and/or marked as bookmarks for some people. Now I was wondering, what would be the best practice SEO-wise, to do a 301 redirect to the main page if anyone try to access those pages, or a 404 and display something like "Page not Found" ? Perhaps something completely else..?

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• Transition to new site

  - by James Hill

  I'm almost finished rewriting the website for a non-profit organization. The existing site receives ~5,000 a month. The new site is being written in ASP.Net and the existing site is PHP. The current hosting provider does not support .Net hosting, so I'll be switching providers. My question revolves around the transition from the old site to the new. I would really like to get the new site up at the new hosting provider and do thorough testing before changing the DNS records for the domain. Question: How can I put the new site up, test it, make any changes/additions necessary before updating the domain DNS to point to the new IP without Google indexing the content? Also, what SEO repercussions should I be aware of when making such a drastic change to the content that exists under the domain name?

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• Separate urls for a set of pages sharing 80% duplicate content

  - by user131003

  Issue: Currently my site has one particular page which has country specific data. So I've URLs like : mysite.com/sale-united-states mysite.com/sale-united-kingdom mysite.com/sale-sweden etc. All these pages have 80-90% common content and 10-20% country specific content. currently all these pages canonically point to mysite.com/sale-united-states. The problem is when someone searches for "sale Sweden", Google correctly shows mysite.com/sale-united-states page, which does not feel correct as it shows US page instead of Sweden. Now I'm thinking of not using canonical url so that country specific urls are produced in Google saerch. But I'm not sure how 80% duplicate content is going to affect SEO? What should be the recommended approach for this situation? A friend of mine suggested a "separate subdomain per country" based approach but it seems overkill for one page.

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