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  • How much will .NET Reflector Pro cost?

    - by Bart Read
    Somebody asked about this on our beta support forum earlier, so I thought I'd mirror the information I posted in my response here as well. We're going to make full pricing information available with the product is released, but for now I can say that .NET Reflector Pro will initially cost $195 for a single user license, with discounts available for multi-user licenses, which follows a similar pattern to our other products. .NET Reflector Pro will also be added to the .NET Developer Tools bundle,...(read more)

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  • Exceptional DBA 2011 Jeff Moden on why you should enter in 2012

    - by Red and the Community
    My "reign" as the Red Gate Exceptional DBA is almost over and I was asked to say a few words about this wonderful award. Having been one of those folks that shied away from entering the contest during the first 3 years of the award, I thought I’d spend the time encouraging DBAs of all types to enter. Winning this award has some obvious benefits. You win a trip to PASS including money towards your flight, paid hotel stay, and, of course, paid admission. You win a wonderful bundle of software from Red Gate to make your job as a DBA a whole lot easier. You also win some pretty incredible notoriety for your resume. After all, it’s not everyone who wins a worldwide contest. To date, there are only 4 of us in the world who have won this award. You could be number 5! For me, all of that pales in comparison to what I found out during the entry process. I’m very confident in my skills, but I’m also humble. It was suggested to me that I enter the contest when it first started. I just couldn’t bring myself to nominate myself. When the 2011 nomination period opened up, several people again suggested that I enter, so I swallowed hard and asked several co-workers to have a look at the online nomination form and, if they thought me worthy, to write a nomination for me. I won’t bore you with the details, but what they wrote about me was one of the most incredible rewards that I could ever have hoped to receive. I had no idea of the impact that I’d made on my co-workers. Even if I hadn’t made it to the top 5 for the award, I had already won something very near and dear that no one can ever top. “Even if I hadn’t made it to the top 5 for the award, I had already won something very near and dear that no one can ever top.” There’s only one named winner and 4 "runners up" in this competition every year but don’t let that discourage you. Enter this competition. Even if you work in the proverbial "Mom’n'Pop" shop, get your boss and the people you work with directly to nominate you. Even if you don’t make it to the top 5, you might just find out that you’re more of a winner than you think. If you’re too proud to ask them, then take the time to nominate yourself instead of shying away like I did for the first 3 years. You work hard as a DBA and, as David Poole once said, if you’re the first person that people ask for help rather than one of the last, then you’re probably an Exceptional DBA. It’s time to stand up and be counted! Win or lose, the entry process can be a huge reward in itself. It was for me. Thank you, Red Gate, for giving me such a wonderful opportunity. Thanks for listening folks and for all that you do as DBAs. As ‘Red Green’ says, "We’re all in this together and I’m pullin’ for ya". –Jeff Moden Red Gate Exceptional DBA 2011

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  • Web Deployment Made Awesome: If You're Using XCopy, You're Doing It Wrong

    - by The Official Microsoft IIS Site
    I did three talks at Mix 10 this year, and I'm going to do blog posts for each one, sharing what I talked about and some code if it's useful. I did a talk on Deployment called " Web Deployment Made Awesome: If You're Using XCopy, You're Doing It Wrong ." You can download the talk here, or watch it online : VIDEO Download: MP4 Video , Windows Media Video , Windows Media Video (High) I always try to sneak cooler titles into conferences if I can. It's better than "...(read more)

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  • Tron: Legacy, 3D goggles, and embedded UA

    - by Roger Hart
    The 3D edition of Tron: Legacy opens with embedded user assistance. The film starts with an iconic white-on-black command-prompt message exhorting viewers to keep their 3D glasses on throughout. I can't quote it verbatim, and at the time of writing nor could anybody findable with 5 minutes of googling. But it was something like: "Although parts of the movie are 2D, it was shot in 3D, and glasses should be worn at all times. This is how it was intended to be viewed" Yeah - "intended". That part is verbatim. Wow. Now, I appreciate that even out of the small sub-set of readers who care a rat's ass for critical theory, few will be quite so gung-ho for the whole "death of the author" shtick as I tend to be. And yes, this is ergonomic rather than interpretive, but really - telling an audience how you expect them to watch a movie? That's up there with Big Steve's "you're holding it wrong" Even if it solves the problem, it's pretty arrogant. If anything, it's worse than RTFM. And if enough people are doing it wrong that you have to include the announcement, then maybe - just maybe - you've got a UX and/or design problem. Plus, current 3D glasses are like sitting in a darkened room, cosplaying the lovechild of Spider Jerusalem and Jarvis Cocker. Ok, so that observation was weirder than it was helpful; but seriously, nobody wants to wear the glasses if they don't have to. They ruin the visual experience of the non-3D sections, and personally, I find them pretty disruptive to the suspension of disbelief. This is an old, old, problem, and I'm carping on about it because Tron is enjoyable mass-market slush. It's easier for me to say "no, I can't just put some text on it. It's fundamentally broken, redesign it." in the middle of a small-ish, agile, software project than it would be for some beleaguered production assistant at the end of editing a $200 million movie. But lots of folks in software don't even get to do that. Way more people are going to see Tron, and be annoyed by this, than will ever read a technical communication blog. So hopefully, after two hours of being mildly annoyed, wanting to turn the brightness up, and slowly getting a headache, they'll realise something very, very important: you just can't document your way out of a shoddy UI.

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  • What was missing from the Content Strategy Forum?

    - by Roger Hart
    In April, Paris hosted the first ever Content Strategy Forum. The event's website proudly proclaims: 170 attendees, 18 nationalities, 17 speakers, 1 volcano... Content Strategy Forum 2010 rocked the world! The volcano was in Iceland, and the closest we came to rocking the world was a cursory mention in the Huffington Post, but I'll grant the event was awesome. One thing missing from that list, however, is "94 companies" (Plus a couple of universities and freelancers, and what have you). A glance through the attendees directory reveals a fairly wide organisational turnout - 24 students from two Parisian universities, countless design and marketing agencies, a series of tech firms, small and large. Two delegates from IBM, two from ARM, an appearance from RIM, Skype, and Facebook; twelve from the various bits of eBay. Oh, and, err, nobody from Google, Microsoft, Yahoo, Amazon, Play, Twitter, LinkedIn, Craigslist, the BBC, no banks I noticed, and I didn't spot a newspaper. You get the idea. Facebook notwithstanding, you have to scroll through a few pages to Alexa rankings to find company names from the attendee list. I find this interesting, and I'm not wholly sure what to make of it. Of the large, web-centric, content-rich organizations conspicuously absent, at least one of two things is true: They didn't know about the event They didn't care about the event Maybe these guys all have content strategy completely sorted, and it's an utterly naturalised part of their business process. Maybe nobody at say, Apple or Play.com ever publishes a single piece of content that isn't neatly tailored to their (clearly defined, of course) user and business goals. Wouldn't that be lovely? The thing is, in that rosy and beatific world, there's still a case for those folks to join the community. There are bound to be other perspectives, and things to learn. You see, the other thing achingly conspicuous by its absence was case studies. In her keynote address, Kristina Halvorson made the point that what content strategy really needs is some big, loud success stories. A point I'd firmly second as a content strategist working within an organisation. Sarah Cancilla's presentation on content strategy at Facebook included some very neat, specific examples, and was richer for it. It didn't hurt that the example was Facebook - you're getting impressively big numbers off base. What about the other big boys? Is there anybody out there with a perspective? Do we all just look very silly to you, fretting away over text and images and users and purposes? Is content validation and maintenance so accustomed a part of your business that calling attention to it is like sniffing the air and saying "Hmm, a lot of nitrogen about today."? And if it is, do you have any wisdom to share?

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  • ANTS Memory Profiler 8 released!

    - by Ben Emmett
    I’m excited to say that we’ve just released ANTS Memory Profiler 8! The big news is support for profiling .NET’s usage of unmanaged memory. There are two main parts to this. Firstly you can see a breakdown of unmanaged memory usage by module. This lets you see at a high level where unmanaged memory is being used – for example in the image below, it’s being used by a PDF generation library. Separately, when looking at a list of .NET classes, you can see how much unmanaged memory those classes are responsible for holding on to. You can also see that information for individual instances of those classes. Some clues you might need this: You’re using system objects or 3rd party components which deal with unmanaged memory under the hood (this includes things like the GDI+ functions used for working with bitmaps) Your application still relies on some legacy Delphi / C++ / etc code from left over from the days before your company moved over to using .NET You’ve used a previous version of ANTS Memory Profiler, and have ever seen a pie chart that looks something like this: You’ll also notice that the startup process has been entirely redesigned, bringing it in line with ANTS Performance Profiler 8, which was released earlier in the year. This makes it faster to start profiling and to run repeat profiling sessions, lets you profile using any browser instead of Internet Explorer, and also provides a host of stability improvements, particularly when launching websites in IIS. Download the new version (there’s a free trial), and as always I’d love to know what you think – just email [email protected]. Cheers! Ben

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  • GDC 2012: Best practices in developing a web game

    GDC 2012: Best practices in developing a web game (Pre-recorded GDC content) There's a new wave of console/pc/mobile game developers moving to the web looking to take advantage of the massive user base, along side of the powerful social graphs available there. The web as a platform is a very different technology stack than consoles / mobile, and as such, requires different development processes. This talk is targeted towards game developers who are looking to understand more about the development processes for web development including where to host your assets, proper techniques in caching to the persistant file store; dealing with sessions, storing user state, user login, game state storage, social graph integration, localization, audio, rendering, hardware detection and testing / distribution. If you're interested in developing a web game, you need to attend this talk! Speaker: Colt McAnlis From: GoogleDevelopers Views: 5149 131 ratings Time: 01:03:52 More in Science & Technology

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  • Ryan Weber On KCNext | #AJIReport

    - by Jeff Julian
    We sit down with Ryan Weber of KCNext in our office to talk about the Kansas City market for technology. The Technology Council of Greater Kansas City is committed to growing the existing base of technology firms, recruiting and attracting technology companies, aggregating and promoting our regional IT assets and providing peer interaction and industry news. During this show we talk about why KCNext is great for Kansas City. They offer some great networking and educational events, but also focus on connecting companies together to help build relationships on a business level. Make sure you visit their website to see what events are coming up and link up with them on Twitter to stay on top of news from the KC technology community. Listen to the Show Site: http://www.kcnext.com/ Twitter: @KCNext LinkedIn: KCNext - The Technology Council of Greater Kansas City

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  • Exceptional DBA 2011 Jeff Moden on why you should enter in 2012

    - by RedAndTheCommunity
    My "reign" as the Red Gate Exceptional DBA is almost over and I was asked to say a few words about this wonderful award. Having been one of those folks that shied away from entering the contest during the first 3 years of the award, I thought I'd spend the time encouraging DBAs of all types to enter. Winning this award has some obvious benefits. You win a trip to PASS including money towards your flight, paid hotel stay, and, of course, paid admission. You win a wonderful bundle of software from Red Gate to make your job as a DBA a whole lot easier. You also win some pretty incredible notoriety for your resume. After all, it's not everyone who wins a worldwide contest. To date, there are only 4 of us in the world who have won this award. You could be number 5! For me, all of that pales in comparison to what I found out during the entry process. I'm very confident in my skills, but I'm also humble. It was suggested to me that I enter the contest when it first started. I just couldn't bring myself to nominate myself. When the 2011 nomination period opened up, several people again suggested that I enter, so I swallowed hard and asked several co-workers to have a look at the online nomination form and, if they thought me worthy, to write a nomination for me. I won't bore you with the details, but what they wrote about me was one of the most incredible rewards that I could ever have hoped to receive. I had no idea of the impact that I'd made on my co-workers. Even if I hadn't made it to the top 5 for the award, I had already won something very near and dear that no one can ever top. "Even if I hadn't made it to the top 5 for the award, I had already won something very near and dear that no one can ever top." There's only one named winner and 4 "runners up" in this competition every year but don't let that discourage you. Enter this competition. Even if you work in the proverbial "Mom'n'Pop" shop, get your boss and the people you work with directly to nominate you. Even if you don't make it to the top 5, you might just find out that you're more of a winner than you think. If you're too proud to ask them, then take the time to nominate yourself instead of shying away like I did for the first 3 years. You work hard as a DBA and, as David Poole once said, if you're the first person that people ask for help rather than one of the last, then you're probably an Exceptional DBA. It's time to stand up and be counted! Win or lose, the entry process can be a huge reward in itself. It was for me. Thank you, Red Gate, for giving me such a wonderful opportunity. Thanks for listening folks and for all that you do as DBAs. As 'Red Green' says, "We're all in this together and I'm pullin' for ya". --Jeff Moden Red Gate Exceptional DBA 2011

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  • Exchange 2010 DAG Creation and Configuration – Part 1

    If you’re using Exchange 2010, then you’re probably interested in using the new Database Availability Group feature for your High Availability needs. The DAG is superbly powerful technology, but you’d better make sure yours is 100% correctly configured. Neil Hobson walks us through what we need to know, using a two-node DAG as an example.

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  • Do your good deed for the day: nominate an exceptional DBA

    - by Rebecca Amos
    Do you know an exceptional DBA? Think they deserve recognition at the world’s largest technical SQL Server conference? Nominate them for the Exceptional DBA Award 2011, and they could be accepting the prize at this year’s PASS Summit. Hard-working DBAs are crucial to the smooth-running of the companies they work for, so we want you to help us celebrate their achievements. Nominating someone for the Exceptional DBA Award simply involves answering a few questions about the nominee’s achievements and experience as a DBA, activities they’re involved in within the SQL Server community, and any mistakes they might have made along the way (we’ve all made them!), and how they handled them. They could win full conference registration to the PASS Summit (where the Award will be presented), and a copy of Red Gate’s SQL DBA Bundle. And you’ll have the feel-good satisfaction of knowing that you’ve helped a colleague or friend get the recognition they deserve (they’ll probably owe you a drink or two, too…). So do your good deed for the day: have a look at our website for all the info, and get started on your nomination: www.exceptionaldba.com

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  • PASS 13 Dispatches: Memory Optimized = On

    - by Tony Davis
    I'm at the PASS Summit in Charlotte for the Day 1 keynote by Quentin Clarke, Corporate VP of the data platform group at Microsoft. He's talking about how SQL Server 2014 is “pushing boundaries” and first up is SQL Server 2014's In-Memory OLTP technology (former codename “hekaton”) It is a feature that provokes a lot of interest and for good reason as, without any need for application rewrites or hardware updates, it can enable us to ensure that an application can find in memory most or all of the data it needs, and can lead to huge improvements in processing times. A good recent hekaton use cases article talks about applications that need a “Shock Absorber” when either spikes or just a high rate of incoming workload (including data in ETL scenarios) become a primary bottleneck. To get a really deep look at this technology, I would check out David DeWitt's summit keynote tomorrow (it will be live streamed). Other than that, to get started I'd recommend Kalen Delaney's whitepaper. She offers a lot of insight into how it works and how to start to define memory-optimized tables, and natively compiled stored procedures. These memory-optimized tables uses completely optimistic multi-version concurrency control – no waiting on locks! After that, Tom LaRock has compiled a useful set of links to drill deeper, and includes one to Microsoft's AMR tool to help you gauge the tables that might benefit most. Tony.

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  • Ad-hoc taxonomy: owning the chess set doesn't mean you decide how the little horsey moves

    - by Roger Hart
    There was one of those little laugh-or-cry moments recently when I heard an anecdote about content strategy failings at a major online retailer. The story goes a bit like this: successful company in a highly commoditized marketplace succeeds on price and largely ignores its content team. Being relatively entrepreneurial, the founders are still knocking around, and occasionally like to "take an interest". One day, they decree that clothing sold on the site can no longer be described as "unisex", because this sounds old fashioned. Sad now. Let me just reiterate for the folks at the back: large retailer, commoditized market place, differentiating on price. That's inherently unstable. Sooner or later, they're going to need one or both of competitive differentiation and significant optimization. I can't speak for the latter, since I'm hypothesizing off a raft of rumour, but one of the simpler paths to the former is to become - or rather acknowledge that they are - a content business. Regardless, they need highly-searchable terminology. Even in the face of tooth and claw resistance to noticing the fundamental position content occupies in driving sales (and SEO) on the web, there's a clear information problem here. Dilettante taxonomy is a disaster. Ok, so this is a small example, but that kind of makes it a good one. Unisex probably is the best way of describing clothing designed to suit either men or women interchangeably. It certainly takes less time to type (and read). It's established terminology, and as a single word, it's significantly better for web readability than a phrasal workaround. Something like "fits men or women" is short, by could fall foul of clause-level discard in web scanning. It's not an adjective, so for intuitive reading it's never going to be near the start of a title or description. It would also clutter up search results, and impose cognitive load in list scanning. Sorry kids, it's just worse. Even if "unisex" were an archaism (which it isn't), the only thing that would weigh against its being more usable and concise terminology would be evidence that this archaism were hurting conversions. Good luck with that. We once - briefly - called one of our products a "Can of worms". It was a bundle in a bug-tracking suite, and we thought it sounded terribly cool. Guess how well that sold. We have information and content professionals for a reason: to make sure that whatever we put in front of users is optimised to meet user and business goals. If that thinking doesn't inform style guides, taxonomy, messaging, title structure, and so forth, you might as well be finger painting.

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  • Fair Comments

    - by Tony Davis
    To what extent is good code self-documenting? In one of the most entertaining sessions I saw at the recent PASS summit, Jeremiah Peschka (blog | twitter) got a laugh out of a sleepy post-lunch audience with the following remark: "Some developers say good code is self-documenting; I say, get off my team" I silently applauded the sentiment. It's not that all comments are useful, but that I mistrust the basic premise that "my code is so clearly written, it doesn't need any comments". I've read many pieces describing the road to self-documenting code, and my problem with most of them is that they feed the myth that comments in code are a sign of weakness. They aren't; in fact, used correctly I'd say they are essential. Regardless of how far intelligent naming can get you in describing what the code does, or how well any accompanying unit tests can explain to your fellow developers why it works that way, it's no excuse not to document fully the public interfaces to your code. Maybe I just mixed with the wrong crowd while learning my favorite language, but when I open a stored procedure I lose the will even to read it unless I see a big Phil Factor- or Jeff Moden-style header summarizing in plain English what the code does, how it fits in to the broader application, and a usage example. This public interface describes the high-level process and should explain the role of the code, clearly, for fellow developers, language non-experts, and even any non-technical stake holders in the project. When you step into the body of the code, the low-level details, then I agree that the rules are somewhat different; especially when code is subject to frequent refactoring that can quickly render comments redundant or misleading. At their worst, here, inline comments are sticking plaster to cover up the scars caused by poor naming conventions, failure in clarity when mapping a complex domain into code, or just by not entirely understanding the problem (/ this is the clever part). If you design and refactor your code carefully so that it is as simple as possible, your functions do one thing only, you avoid having two completely different algorithms in the same piece of code, and your functions, classes and variables are intelligently named, then, yes, the need for inline comments should be minimal. And yet, even given this, I'd still argue that many languages (T-SQL certainly being one) just don't lend themselves to readability when performing even moderately-complex tasks. If the algorithm is complex, I still like to see the occasional helpful comment. Please, therefore, be as liberal as you see fit in the detail of the comments you apply to this editorial, for like code it is bound to increase its' clarity and usefulness. Cheers, Tony.

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  • C# via Java: Introduction

    - by Simon Cooper
    So, I’ve recently changed jobs. Rather than working in .NET land, I’ve migrated over to Java land. But never fear! I’ll continue to peer under the covers of .NET, but my next series will use my new experience in Java to explore the design decisions made in the development of the C# programming language. After all, the design of C# was based on Java 1.2, and both languages have continued to evolve since then, incorporating modern software engineering concepts and requirements. Exploring the differences and similarities between the two will (hopefully) give us a deeper understanding into why .NET is implemented the way it is, the trade-offs involved, and what choices were made when new features were designed and added to the language and framework. Among others, I’ll be looking at differences in: Primitives Operators Generics Exceptions Accessibility Collections Delegates and inner classes Concurrency In my next post, I’ll start off by looking at the type primitives available in each language, and how Java and C# actually incorporate two different concepts of primitive types in their fundamental language design and use. I’m also thinking of looking at the inner details of Java and the JVM in my blogs, as well as C# and the CLR. If you’ve got any comments or thoughts on this, please let me know.

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  • A temporary disagreement

    - by Tony Davis
    Last month, Phil Factor caused a furore amongst some MVPs with an article that attempted to offer simple advice to developers regarding the use of table variables, versus local and global temporary tables, in their code. Phil makes clear that the table variables do come with some fairly major limitations.no distribution statistics, no parallel query plans for queries that modify table variables.but goes on to suggest that for reasonably small-scale strategic uses, and with a bit of due care and testing, table variables are a "good thing". Not everyone shares his opinion; in fact, I imagine he was rather aghast to learn that there were those felt his article was akin to pulling the pin out of a grenade and tossing it into the database; table variables should be avoided in almost all cases, according to their advice, in favour of temp tables. In other words, a fairly major feature of SQL Server should be more-or-less 'off limits' to developers. The problem with temp tables is that, because they are scoped either in the procedure or the connection, it is easy to allow them to hang around for too long, eating up precious memory and bulking up the shared tempdb database. Unless they are explicitly dropped, global temporary tables, and local temporary tables created within a connection rather than within a stored procedure, will persist until the connection is closed or, with connection pooling, until the connection is reused. It's also quite common with ASP.NET applications to have connection leaks, as Bill Vaughn explains in his chapter in the "SQL Server Deep Dives" book, meaning that the web page exits without closing the connection object, maybe due to an error condition. This will then hang around in the heap for what might be hours before picked up by the garbage collector. Table variables are much safer in this regard, since they are batch-scoped and so are cleaned up automatically once the batch is complete, which also means that they are intuitive to use for the developer because they conform to scoping rules that are closer to those in procedural code. On the surface then, an ideal way to deal with issues related to tempdb memory hogging. So why did Phil qualify his recommendation to use Table Variables? This is another of those cases where, like scalar UDFs and table-valued multi-statement UDFs, developers can sometimes get into trouble with a relatively benign-looking feature, due to way it's been implemented in SQL Server. Once again the biggest problem is how they are handled internally, by the SQL Server query optimizer, which can make very poor choices for JOIN orders and so on, in the absence of statistics, especially when joining to tables with highly-skewed data. The resulting execution plans can be horrible, as will be the resulting performance. If the JOIN is to a large table, that will hurt. Ideally, Microsoft would simply fix this issue so that developers can't get burned in this way; they've been around since SQL Server 2000, so Microsoft has had a bit of time to get it right. As I commented in regard to UDFs, when developers discover issues like with such standard features, the database becomes an alien planet to them, where death lurks around each corner, and they continue to avoid these "killer" features years after the problems have been eventually resolved. In the meantime, what is the right approach? Is it to say "hammers can kill, don't ever use hammers", or is it to try to explain, as Phil's article and follow-up blog post have tried to do, what the feature was intended for, why care must be applied in its use, and so enable developers to make properly-informed decisions, without requiring them to delve deep into the inner workings of SQL Server? Cheers, Tony.

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  • Google, typography, and cognitive fluency for persuasion

    - by Roger Hart
    Cognitive fluency is - roughly - how easy it is to think about something. Mere Exposure (or familiarity) effects are basically about reacting more favourably to things you see a lot. Which is part of why marketers in generic spaces like insipid mass-market lager will spend quite so much money on getting their logo daubed about the place; or that guy at the bus stop starts to look like a dating prospect after a month or two. Recent thinking suggests that exposure effects likely spin off cognitive fluency. We react favourably to things that are easier to think about. I had to give tech support to an older relative recently, and suggested they Google the problem. They were confused. They could not, apparently, Google the problem, because part of it was that their Google toolbar had mysteriously vanished. Once I'd finished trying not to laugh, I started thinking about typography. This is going somewhere, I promise. Google is a ubiquitous brand. Heck, it's a verb, and their recent, jaw-droppingly well constructed Paris advert is more or less about that ubiquity. It trades on Google's integration into any information-seeking behaviour. But, as my tech support encounter suggests, people settle into comfortable patterns of thinking about things. They build schemas, and altering them can take work. Maybe the ubiquity even works to cement that. Alongside their online effort, Google is running billboard campaigns to advertise Chrome, a free product in a crowded space. They are running these ads in some kind of kooky Calibri / Comic Sans hybrid. Now, at first it seems odd that one of the world's more ubiquitous brands needs to run a big print campaign in public places - surely they have all the fluency they need? Well, not so much. Chrome, after all, is not the same as their core product, so there's some basic awareness work to do, and maybe a whole new batch of exposure effect to try and grab. But why the typeface? It's heavily foregrounded, and the ads are extremely textual. Plus, don't we all know that jovial, off-beat fonts look unprofessional, or something? There's a whole bunch of people who want (often rightly) to ban Comic Sans I wonder, though. Are Google trying to subtly disrupt cognitive fluency? There's an interesting paper (pdf) about - among other things - the effects of typography on they way people answer survey questions. Participants given the slightly harder to read question gave more abstract answers. The paper references other work suggesting that generally speaking, less-fluent question framing elicits more considered answers. The Chrome ad typeface is less fluent for print. Reactions may therefore be more considered, abstract, and disruptive. Is that, in fact, what Google need? They have brand ubiquity, but they want here to change accustomed behaviour, to get people to think about changing their browser. Is this actually a very elegant piece of persuasive information design? If you think about their "what is a browser?" vox pop research video, there's certainly a perceptual barrier they're going to have to tackle somehow.

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  • Inside Red Gate - Introduction

    - by Simon Cooper
    I work for Red Gate Software, a software company based in Cambridge, UK. In this series of posts, I'll be discussing how we develop software at Red Gate, and what we get up to, all from a dev's perspective. Before I start the series proper, in this post I'll give you a brief background to what I have done and continue to do as part of my job. The initial few posts will be giving an overview of how the development sections of the company work. There is much more to a software company than writing the products, but as I'm a developer my experience is biased towards that, and so that is what this series will concentrate on. My background Red Gate was founded in 1999 by Neil Davidson & Simon Galbraith, who continue to be joint CEOs. I joined in September 2007, and immediately set to work writing a new Check for Updates client and server (CfU), as part of a team of 2. That was finished at the end of 2007. I then joined the SQL Compare team. The first large project I worked on was updating SQL Compare for SQL Server 2008, resulting in SQL Compare 7, followed by a UI redesign in SQL Compare 8. By the end of this project in early 2009 I had become the 'go-to' guy for the SQL Compare Engine (I'll explain what that means in a later post), which is used by most of the other tools in the SQL Tools division in one way or another. After that, we decided to expand into Oracle, and I wrote the prototype for what became the engine of Schema Compare for Oracle (SCO). In the latter half of 2009 a full project was started, resulting in the release of SCO v1 in early 2010. Near the end of 2010 I moved to the .NET division, where I joined the team working on SmartAssembly. That's what I continue to work on today. The posts in this series will cover my experience in software development at Red Gate, within the SQL Tools and .NET divisions. Hopefully, you'll find this series an interesting look at what exactly goes into producing the software at Red Gate.

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  • The Legend of the Filtered Index

    - by Johnm
    Once upon a time there was a big and bulky twenty-nine million row table. He tempestuously hoarded data like a maddened shopper amid a clearance sale. Despite his leviathan nature and eager appetite he loved to share his treasures. Multitudes from all around would embark upon an epiphanous journey to sample contents of his mythical purse of knowledge. After a long day of performing countless table scans the table was overcome with fatigue. After a short period of unavailability, he decided that he needed to consider a new way to share his prized possessions in a more efficient manner. Thus, a non-clustered index was born. She dutifully directed the pilgrims that sought the table's data - no longer would those despicable table scans darken the doorsteps of this quaint village. and yet, the table's veracious appetite did not wane. Any bit or byte that wondered near him was consumed with vigor. His columns and rows continued to expand beyond the expectations of even the most liberal estimation. As his rows grew grander they became more difficult to organize and maintain. The once bright and cheerful disposition of the non-clustered index began to dim. The wait time for those who sought the table's treasures began to increase. Some of those who came to nibble upon the banquet of knowledge even timed-out and never realized their aspired enlightenment. After a period of heart-wrenching introspection, the table decided to drop the index and attempt another solution. At the darkest hour of the table's desperation came a grand flash of light. As his eyes regained their vision there stood several creatures who looked very similar to his former, beloved, non-clustered index. They all spoke in unison as they introduced themselves: "Fear not, for we come to organize your data and direct those who seek to partake in it. We are the filtered index." Immediately, the filtered indexes began to scurry about. One took control of the past quarter's data. Another took control of the previous quarter's data. All of the remaining filtered indexes followed suit. As the nearly gluttonous habits of the table scaled forward more filtered indexes appeared. Regardless of the table's size, all of the eagerly awaiting data seekers were delivered data as quickly as a Jimmy John's sandwich. The table was moved to tears. All in the land of data rejoiced and all lived happily ever after, at least until the next data challenge crept from the fearsome cave of the unknown. The End.

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  • Anatomy of a serialization killer

    - by Brian Donahue
    As I had mentioned last month, I have been working on a project to create an easy-to-use managed debugger. It's still an internal tool that we use at Red Gate as part of product support to analyze application errors on customer's computers, and as such, should be easy to use and not require installation. Since the project has got rather large and important, I had decided to use SmartAssembly to protect all of my hard work. This was trivial for the most part, but the loading and saving of results was broken by SA after using the obfuscation, rendering the loading and saving of XML results basically useless, although the merging and error reporting was an absolute godsend and definitely worth the price of admission. (Well, I get my Red Gate licenses for free, but you know what I mean!)My initial reaction was to simply exclude the serializable results class and all of its' members from obfuscation, and that was just dandy, but a few weeks on I decided to look into exactly why serialization had broken and change the code to work with SA so I could write any new code to be compatible with SmartAssembly and save me some additional testing and changes to the SA project.In simple terms, SA does all that it can to prevent serialization problems, for instance, it will not obfuscate public members of a DLL and it will exclude any types with the Serializable attribute from obfuscation. This prevents public members and properties from being made private and having the name changed. If the serialization is done inside the executable, however, public members have the access changed to private and are renamed. That was my first problem, because my types were in the executable assembly and implemented ISerializable, but did not have the Serializable attribute set on them!public class RedFlagResults : ISerializable        {        }The second problem caused by the pruning feature. Although RedFlagResults had public members, they were not truly properties, and used the GetObjectData() method of ISerializable to serialize the members. For that reason, SA could not exclude these members from pruning and further broke the serialization. public class RedFlagResults : ISerializable        {                public List<RedFlag.Exception> Exceptions;                 #region ISerializable Members                 public void GetObjectData(SerializationInfo info, StreamingContext context)                {                                info.AddValue("Exceptions", Exceptions);                }                 #endregionSo to fix this, it was necessary to make Exceptions a proper property by implementing get and set on it. Also, I added the Serializable attribute so that I don't have to exclude the class from obfuscation in the SA project any more. The DoNotPrune attribute means I do not need to exclude the class from pruning.[Serializable, SmartAssembly.Attributes.DoNotPrune]        public class RedFlagResults        {                public List<RedFlag.Exception> Exceptions {get;set;}        }Similarly, the Exception class gets the Serializable and DoNotPrune attributes applied so all of its' properties are excluded from obfuscation.Now my project has some protection from prying eyes by scrambling up the code so it's harder to reverse-engineer, without breaking anything. SmartAssembly has also provided the benefit of merging so that the end-user doesn't need to extract all of the DLL files needed by RedFlag into a directory, and can be run directly from the .zip archive. When an error occurs (hey, I'm only human!), an exception report can be sent to me so I can see what went wrong without having to, er, debug the debugger.

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  • Tuning Red Gate: #5 of Multiple

    - by Grant Fritchey
    In the Tuning Red Gate series I've shown you how to look at a current load on the system and how to drill down to look at historical analysis of the system. I've also shown how you can see the top queries and other information from the current status of the system. I have one more thing I can show you before we need to start fixing things and showing how that affects the data collected, historical moments in time. For example, back in Post #3 I was looking at some spikes in some of the monitored resources that were taking place a couple of weeks back in time. Once I identify a moment in time that I'm interested in, I can go back to the first page of Monitor, Global Overview, and click on the icon: From this you can select the date and time you're interested in. For example, I saw some serious CPU queues last week: This then rolls back the time for all the information that's available to the Global Overview and the drill down to the server and the SQL Server instance there. This then allows me to look at the Top Queries running at this point, sort them by CPU and identify what was potentially the query that was causing the problem right when I saw the CPU queuing This ability to correlate a moment in time with the information available to you in the Analysis window makes for an excellent tool to investigate your systems going backwards in time. It really makes a huge difference in your knowledge. It's not enough to know that something happened at a particular time. You need to know what it was that was occurring. Remember, the key to tuning your systems is having enough knowledge about them. I'll post more on Tuning Red Gate as soon as I can get some queries rewritten. I'm working on that.

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