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  • Keyword 101

    Keywords are a vital key to your websites success and will attract you customers. People use keywords to find products or information online. If you use keywords correctly, they can take you to the top of search engines like Google for free giving you free targeted traffic that are interested in what you have to say or sell to them.

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  • Google Analytics HTTP vs HTTPS

    - by Pelangi
    I want to use Google Analytics on a website that uses both HTTP and HTTPS that works as explained below: Secure pages accessed through https://mydomain.com/secure/* are always on HTTPS. Any access to these pages through HTTP will be redirected to HTTPS. Any other pages will be accessible through both HTTP and HTTPS I have a Google Analytics profile with URL using HTTPS. Will I cover all traffic? Do I need to create another profile using HTTP and how should I apply the other profile?

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  • Forget PPC Try SEO

    Today we are living in a online world, where we can make any purchase sitting at home using the Internet. Thus the online business and the consumer who are making online purchase are increasing day by day. So now the companies have already started thinking seriously and implementing the means and methods of search engine marketing. Using this technique web-masters try to attract quality and quantity traffic to their website, so that they can earn business from them.

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  • 3 Simple Steps to Achieving a Front Page Search Listing on Google

    It's a fact that most website owners struggle to get traffic to their sites. Unless you are very fortunate or have invested a lot of time and money in SEO then getting a front page ranking on Google for a highly searched keyword phrase is normally just a pipe dream. After all, there are only 10 front page spots to be had and competition to secure one is incredibly high - as are the rewards.

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  • Free and Innovative Website Analytics Tools

    Many people think of free web analytics in terms of Google Analytics, well, this is understandable given the big name that Google is. Unknown to many, there are numerous web analytics tools out there that are free and very innovative. These web statistics tools measure everything from real-time visitor tracking, to search engine traffic and user behavior.

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  • Success Tips For Online Brand Building

    Internet is an extremely dynamic medium. There could be numerous other companies that may be dealing the services and products that you market. In such a scenario, the importance of online brand building becomes significant. Some useful tips on online branding that may help in getting more traffic to your site are discussed below:

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  • Search Engine Optimization (SEO) Simplified

    Let's first define what SEO is, SEO means getting your site on the first few ranks of a search engines results page, as a result of the keywords punched in by the people searching the web and of course those keywords are relevant to the content on your website. Some of the popular SEOs are Google, Yahoo, and MSN and if you are a internet marketers then you the value it can provide as it directs targeted traffic towards your portal or site.

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  • PeopleSoft New Design Solves Navigation Problem

    - by Applications User Experience
    Anna Budovsky, User Experience Principal Designer, Applications User Experience In PeopleSoft we strive to improve User Experience on all levels. Simplifying navigation and streamlining access to the most important pages is always an important goal. No one likes to waste time waiting for pages to load and watching a spinning glass going on and on. Those performance-affecting server trips, page-load waits and just-too-many clicks were complained about for a long time. Something had to be done. A few new designs came in PeopleSoft 9.2 helping users to access their everyday work areas easier and faster. For example, Dashboard and Work Center aggregate most accessed information sections on a single page; Related Information allows users to complete transaction-related-research without interrupting a transaction and Secure Search gets users to a specific page directly. Today we’ll talk about the Actions menu. Most PeopleSoft pages are shared between individual products and product lines. It means changing the content on a single page involves Oracle development and quality assurance time for making and testing the changes. In order to streamline the navigation and cut down on accessing PeopleSoft pages one-page-at-a-time, we introduced a new menu design. The new menu allows accessing shared pages without the Oracle development team making any local changes, and it works as an additional one-click-path to specific high-traffic actionable pages. Let’s look at how many steps it took to Change Salary for an employee in HCM 9.1 before: Figure 1. BEFORE: The 6 steps a user would take to Change Salary in PeopleSoft HCM 9.1 In PeopleSoft 9.1 it took 5 steps + page loading time + additional verification time for making sure a correct employee is selected from the table. In PeopleSoft 9.2 it only takes 2 steps. To complete Ad Hoc Change Salary action, the user can start from the HCM Manager's Dashboard, click the Action menu within a table, choose a menu option, and access a correct employee’s details page to take an action. Figure 2. AFTER: The 2 steps a user would take to Change Salary in PeopleSoft HCM 9.2 The new menu is placed on a row level which ensures the user accesses the correct employee’s details page. The Actions menu separates menu options into hierarchical sections which help to scan and access the correct option quickly. The new menu’s small size and its structure enabled users to access high-traffic pages from any page and from any part of the page. No more spinning hourglass, no more multiple pages upload. The flexible design fits anywhere on a page and provides a fast and reliable path to the correct destination within the product. Now users can: Access any target page no matter how far it is buried from the starting point; Reduce navigation and page-load time; Improve productivity and reduce errors. The new menu design is available and widely used in all PeopleSoft 9.2 product lines.

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  • Suggestions for Summer Intern Application Assignments

    - by orangepips
    As part of our application process we want prospective college interns to complete an assignment on their own - either programming or analytical - to give us something tangible to evaluate such as code or a flowchart. I have two ideas for these assignments, one programming and one analytical, I am interested in gathering feedback about these. Programming Assignment Generate an a month's calendar for a given date. The first row should indicate the days of the week (e.g. Sunday - Saturday). Each subsequent row should contain a week's days. The date supplied should be highlighted (e.g. bolded). I am thinking we'll probably proscribe the output format even more strictly - probably down to what the HTML source should look like including CSS classes. Thinking is this forces answerers to actually do some work if they merely copy a solution from the internet. Analytical Assignment Diagram or describe in prose a system for managing a set of traffic lights for traffic at a four way intersection. Each direction (i.e. North, South, East and West) has two lanes (i.e. right and left). The left lane is turn only and has green arrow light to indicate right of way. The system is able to detect if lanes have cars in them and change the lights accordingly. I would expect a flow chart or some prose describing a finite state machine that deals with each contingency. This would hopefully provide some indication of the applicant's ability to reason through a logic problem of sorts and articulate an approach for solving. Areas Seeking Feedback Is it unreasonable to ask this of applicants? If not, is it better to request before or after a phone screen? Are these questions too hard or easy for a collegiate audience? Any suggestions for alternate questions? Do these seem like good tools for analyzing people who would part of a software development life cycle? Programming language suggestions - I'm thinking Java, Python and/or C# (we're actually a ColdFusion shop).

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  • How to Become a Marketing Ninja

    Are you interested in discovering the best ways to optimize your websites, blogs and online CPA campaigns? There's a very handy suite of tolls available at an a modest price the can help you get organic traffic through SEO. With this useful software suite, you can track your page rank, optimize your content for SEO, even automatically import relevant content to your sites.

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  • What Keywords Rank High in Google?

    Learn the basics of how keywords help you rank high in the search engines. Implementing the proper keywords into your websites, blogs and other web 2.0 strategies can generate a ton of free traffic.

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  • Tips to Find the Best Keyword Research Software

    Keyword research plays a critical role in search engine optimization. The search engines use some keyword phrases to identify the web pages that are relevant to those words. For instance, if you are selling soft toys, then soft baby toys, buy soft toys, soft play toys are some of the right keywords that can bring good number of traffic to your site.

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  • Blog Optimization

    Search engine optimization is the process done to generate traffic through search engines. It became a need for websites because 80%-90% of visitors come from major search engines. Higher rankings me... [Author: Victoria Phee - Computers and Internet - August 31, 2009]

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  • Google analytics and 301 redirects

    - by Ilian Iliev
    We have a multi language website and the first page redirects to specific language page using 301 redirect based on some logic. For exmaple: http://mysite.com/ redirects to http://mysite.com/en/ The problem is that these redirects destroy the primary request so we do not get correct results for traffic sources in GA. How do you handle this case? Is there something that we can do? Any ideas will be appreciated

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  • Title Tags and SEO

    SEO or search engine optimization is an online marketing tool or technique which is typically considered free traffic. It is applied by a lot of internet marketers in order to attract more visitors to their products and services by getting first page search engine rankings for their selected keyword (or search phrase).

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  • Website Benchmarking - How Does Your Website Compare?

    With over 14 billion websites, the internet is fast becoming the first place people look for information. As the number of websites swells it becomes increasingly difficult to set your own website apart from the rest. Being able to quantify the friendliness of your website is essential if you want to know what changes can be made for the better and how you can expect those changes to effect traffic and ranking.

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