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• McAfee ePolicy-Orchestrator (ePO) - policy ownership by groups?

  - by bkr

  Is there a way to grant ownership of an ePO policy to a group? Alternatively, is there a permission that can be set that would allow owners of an ePO policy to add other owners to that policy without making them ePO admin? In the case I'm looking at, ePO is deployed within a large heterogeneous organization with a large amount of delegation in the form of create/modify policy rights to allow multiple IT departments to customize to their needs for their sections of the system tree. The problem is that the policies are owned by the creator of the policy. This causes problems when they leave (staff turnover) or when other people on their teams need the ability to modify the existing policy. Unfortunately, as far as I can see, only someone who is an ePO admin can change the owners. Even the owner of the policy cannot add other owners (unless they are also an ePO admin). Ideally, I should be able to assign ownership of a policy to a group - since that would be easier to manage than me or another admin having to continually fix policy ownership or remove orphaned polices. Even just allowing the owners of the polices to add other owners would be sufficient. How are other people handling policy ownership when dealing with a large amount of delegated control of polices? Is there a way to delegate this out without making users full ePO admins?

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• Creating a Logical network diagram

  - by user273284

  Im a student and I have been assigned the task of creating a logical network diagram for the following scenario There are 2 buildings, the first is the head office and the second is the branch. The data centre is in the head office, it contains domain controller, mail server, file server and a web server. it provides wired and wireless access to the staff. the branch building is new and it does not have a network. The two buildings must be connected using a VPN connection. The branch building will not have any servers but just network devices that will provide the connectivity, the users in the branch building will be connected to the head office over the VPN. I had created a diagram based on this scenario, but my teacher rejected it saying that it does not follow Cisco hierarchical Model and the servers were not placed correctly in the diagram. I just wanted some help in this matter so that I Can create my network diagram correctly. If anyone could upload a picture of how the logical diagram should be for this scenario will be helpful, any other resources would also be great.

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• Recommended drive encryption solution

  - by Chris Driver

  Hello, I will soon be purchasing a number of laptops running Windows 7 for our mobile staff. Due to the nature of our business I will need drive encryption. Windows BitLocker seems the obvious choice, but it looks like I need to purchase either Windows 7 Enterprise or Ultimate editions to get it. Can anyone offer suggestions on the best course of action: a) Use BitLocker, bite the bullet and pay to upgrade to Enterprise/Ultimate b) Pay for another 3rd party drive encryption product that is cheaper (suggestions appreciated) c) Use a free drive encryption product such as TrueCrypt Ideally I am also interested in 'real world' experience from people who are using drive encryption software and any pitfalls to look out for. Many thanks in advance... UPDATE Decided to go with TrueCrypt for the following reasons: a) The product has a good track record b) I am not managing a large quantity of laptops so integration with Active Directory, Management consoles etc is not a huge benefit c) Although eks did make a good point about Evil Maid (EM) attacks, our data is not that desirable to consider it a major factor d) The cost (free) is a big plus but not the primary motivator The next problem I face is imaging (Acronis/Ghost/..) encrypted drives will not work unless I perform sector-by-sector imaging. That means an 80Gb encrypted partition creates an 80Gb image file :(

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• Allow members of a group to be unlocked by a specific account on AD

  - by JohnLBevan

  Background I'm creating a service to allow support staff to enable their firecall accounts out of hours (i.e. if there's an issue in the night and we can't get hold of someone with admin rights, another member of the support team can enable their personal firecall account on AD, which has previously been setup with admin rights). This service also logs a reason for the change, alerts key people, and a bunch of other bits to ensure that this change of access is audited / so we can ensure these temporary admin rights are used in the proper way. To do this I need the service account which my service runs under to have permissions to enable users on active directory. Ideally I'd like to lock this down so that the service account can only enable/disable users in a particular AD security group. Question How do you grant access to an account to enable/disable users who are members of a particular security group in AD? Backup Question If it's not possible to do this by security group, is there a suitable alternative? i.e. could it be done by OU, or would it be best to write a script to loop through all members of the security group and update the permissions on the objects (firecall accounts) themselves? Thanks in advance. Additional Tags (I don't yet have access to create new tags here, so listing below to help with keyword searches until it can be tagged & this bit editted/removed) DSACLS, DSACLS.EXE, FIRECALL, ACCOUNT, SECURITY-GROUP

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• Outbound ports to allow through firewall - core requirements

  - by dunxd

  This question was asked before, but in a rather general way. I'm asking more specifically based on my current requirements. We have a number of remote offices made up of a bunch of PCs and an ASA 5505 which is used as firewall and VPN termination point. In the offices we share the internet connection with one or more other organisations over whom we have very little control, asides from the config on the ASAs. For a bunch of reasons I'd like to lock down these ASA 5505s to only allow outbound traffic to ports used by applications we know we need. I'm putting a standard config to roll out to all the ASAs, and if we need to open up ports for the other orgs we can do it on request. But I want to leave open the most commonly required ports so we can get up and running without waiting on other folks technical staff to get back. I plan to allow the following TCP ports to support email and web access, which I know everyone will need: POP3 (110 and 995) HTTP (80 and 443) IMAP4 (143 and 993) SMTP (25 and and 465) The question really is, what other ports do I need to leave open to allow for "normal" working? I've seen UDP port 53 for DNS as one. Are there any others that would be worth opening up? Just to note - I'll also be setting up monitoring systems to keep an eye on the ports we do allow. Any of the above could be misused of course. We'll also back all this up with signed agreements. But I'm aiming for a technical solutions where I don't have to start out with the full requirements of everyone we share connections with. See also: outbound ports that are always open

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• Scripted redirection for Outlook 2003

  - by John Gardeniers

  We have a staff member in sales who has gone onto a 4 day week (getting ready for retirement), so each Thursday afternoon her email needs to be forwarded to another user and each Friday afternoon it needs to be set back. I'm using the VBS script below to do this, run via the Task Scheduler. Although the script appears to do it's job, based on what I see when I view the user's Exchange settings, Exchange doesn't always recognise that the setting has changed. e.g. Last Thursday the forwarding was a enabled and worked correctly. On Friday the script did it's thing to clear the forwarding but Exchange continued to forward messages all weekend. I found that I can force Exchange to honour the changed setting be merely opening and closing the user's properties in ADUC. Of course I don't want to have to do that. Is there a non-manual way I can have Exchange read and honour the setting? The script (VBS): ' Call this script with the following parameters: ' ' SrcUser - The logon ID of the suer who's account is to be modified ' DstUser - The logon account of the person to who mail is to be forwarded ' Use "reset" to clear the email forwarding SrcUser = WScript.Arguments.Item(0) DstUser = WScript.Arguments.Item(1) SourceUser = SearchDistinguishedName(SrcUser) 'The user login name Set objUser = GetObject("LDAP://" & SourceUser) If DstUser = "reset" then objUser.PutEx 1, "altRecipient", "" Else ForwardTo = SearchDistinguishedName(DstUser)' The contact common name objUser.Put "AltRecipient", ForwardTo End If objUser.SetInfo Public Function SearchDistinguishedName(ByVal vSAN) Dim oRootDSE, oConnection, oCommand, oRecordSet Set oRootDSE = GetObject("LDAP://rootDSE") Set oConnection = CreateObject("ADODB.Connection") oConnection.Open "Provider=ADsDSOObject;" Set oCommand = CreateObject("ADODB.Command") oCommand.ActiveConnection = oConnection oCommand.CommandText = "<LDAP://" & oRootDSE.get("defaultNamingContext") & ">;(&(objectCategory=User)(samAccountName=" & vSAN & "));distinguishedName;subtree" Set oRecordSet = oCommand.Execute On Error Resume Next SearchDistinguishedName = oRecordSet.Fields("DistinguishedName") On Error GoTo 0 oConnection.Close Set oRecordSet = Nothing Set oCommand = Nothing Set oConnection = Nothing Set oRootDSE = Nothing End Function

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• Google Apps routing to different servers, depending on domain

  - by Philip

  We are investigating Google Apps for Education for our group of schools. Currently, each school uses their own Exchange (2003) server. Each school has its own domain which I have added to Google Apps as additional domains. I would like to start transitioning certain staff and some new pupils over to Google Apps to start testing. In this interim phase, I need mail to be routed through Google Apps and then, if no appropriate mail box is found, route on to the individual schools depending on the recipient. I do know that it is possible to route mail that does not have an appropriate Google Apps mail account to a single server - under "Settings / E-mail Settings / General Settings / Routing / E-mail routing". This works well for a single organisation where all the extra mail is destined for one place. I do know that it is possible to set up Routes, under "Settings / E-mail Settings / Hosts" and then use rules, found under "Settigns / E-mail Settings / General Settings / Routing / Receiving Routing". I can then filter based on e-mail domain and forward on to the necessary server. My problem with this, as I understand it, is that it ignores the users that have Google Apps accounts set up and sends all mail to the Exchange server. Are there any solutions for this predicament? Many thanks!

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• How do I find and kill a php loop (process)?

  - by Hoytman

  I have a php script that I have been developing which calls an external api within a loop. It is being tested on a VPS which is running LAMP on Debian. I noticed this morning that the api was not responding to my script. When I called the provider, they told me that my server had been calling the api 1000's of times per hour for the past 10 hours. I am assuming that a php script (which I have been working on the day before and testing on my VPS) entered into an infinite loop during one of the executions, and never came out (I have been testing it from the command prompt, and not over the web.) I have attempted to stop and start Apache, but the api support staff says that the calls are still coming in from my server address. How can I find and stop the process? Also, is there a possibility that the Apache stop/start solved the problem, but the api is still trying to sort through past calls? Please forgive me for not using my local test environment correctly. Edit: I do not know the process name, I need to discover the name (or pid) based on behavior.

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• Outbound ports to allow through firewall

  - by dunxd

  This question was asked before, but in a rather general way. I'm asking more specifically based on my current requirements. We have a number of remote offices made up of a bunch of PCs and an ASA 5505 which is used as firewall and VPN termination point. In the offices we share the internet connection with one or more other organisations over whom we have very little control, asides from the config on the ASAs. For a bunch of reasons I'd like to lock down these ASA 5505s to only allow outbound traffic to ports used by applications we know we need. I'm putting a standard config to roll out to all the ASAs, and if we need to open up ports for the other orgs we can do it on request. But I want to leave open the most commonly required ports so we can get up and running without waiting on other folks technical staff to get back. I plan to allow the following TCP ports to support commonly required resources: POP3 (110 and 995) HTTP (80 and 443) IMAP4 (143 and 993) SMTP (25 and and 465) The question really is, what other ports do I need to leave open to allow for "normal" working. I've seen UDP port 53 for DNS as one. Are there any others that would be worth opening up? Just to note - I'll also be setting up monitoring systems to keep an eye on the ports we do allow. Any of the above could be misused of course. We'll also back all this up with signed agreements. But I'm aiming for a technical solutions where I don't have to start out with the full requirements of everyone we share connections with. See also: outbound ports that are always open

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• What are the side effects of disabling an Exchange mailbox?

  - by Nic

  When working with Exchange Server 2007 or newer, disabling a mailbox is a fairly common operation. However, the Technet documentation has no details about the side effects of disabling a mailbox. This is all it says. "This task removes all the Exchange attributes from the user object in Active Directory. Based on the deleted items retention policy, the Exchange store will retain mailbox data for the user object." Source: http://technet.microsoft.com/en-us/library/bb123730(v=exchg.141).aspx But is that all? Exchange mailboxes in the real world tend to be highly interconnected. Perhaps the boss has delegated calendar control to a secretary. Maybe a team of staff members all share access to a public folder. Perhaps a power user has been granted the ability to receive email at several different addresses. Two clear questions come to mind. What happens to links between mailboxes after a mailbox is disconnected? Can the Disable-Mailbox operation be easily undone?

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• Software disables itself when the PC is accessed via RDP

  - by blckgrffn

  We have a large, specialty printer that has vendor specific software that enables its use outside of it showing up simply as a printer in the Windows Control Panel. This software recognizes when we RDP into the machine and "disconnects" the PC from the printer within its proprietary control panel. All is well when an application like TeamViewer is used to access the machine. Ostensibly, the application is helping us be safe by "enforcing" that the machine used for the printer is a walk up workstation, or so the support folks informed me. If TeamViewer etc, fixes the issue, then what is the problem? We have many headless workstations in our warehouse attached to a variety of specialty machines, all used via RDP. We want/need to keep access to the machines the same for the sanity of our production staff. The meat of the question - how, specifically, might a machine know that it is being accessed via RDP (terminal services management???) and how might this be defeated without altering an application or driver. Of note, the system being used is a Windows 7 Pro machine hooked to the printer via USB. Thanks! Nat edit Is there any combination of /admin switches, etc. that will possibly fix this? Simply putting /admin did not.

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• BYOD (accessing files) on a domain without joining?

  - by Philip White

  I run a Samba 4 instance at a small private school. This makes a regular Linux server appear as a directory controller. There are two relevant benefits to this: I have a Samba share for people's documents, and I use the Redirected Folders feature to allow any employee to sit down at any PC, log in with their domain credentials, and their My Documents points to network storage. Everyone has a mapped drive (using Group Policy Preferences) to a share specific to their account type. Students can access one share (one share for all students), teachers have another, and office staff have another. However, I would like to allow BYOD (Bring Your Own Device). Some employees are already asking for it with their personal laptops, and I know eventually most everyone will want to. Is there any way to replicate the two features above without having to join PCs to the domain? Joining personal PCs is impractical if only because only professional editions of Windows support this. Ideally, any operating system (including mobile) could access the relevant shares, but of course Windows is key. Offline caching is optional. (I could set up OpenVPN for teachers who want to access their files from home.) The problem with simply giving SSH access to the relevant shares is primarily that Samba 4 relies on ext4 ACLs and ext4 extended attributes to maintain NTFS permissions. Writing files directly to the Linux server would bypass this and would (probably) not be interoperable with Samba4. Right now I am completely flexible. I am even fine with scrapping the whole domain and using some other software for the two features above. How can I allow school employees and students freedom to securely share files without requiring everyone to have specific editions of Windows?

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• Java Spotlight Episode 108: Patrick Curran and Heather VanCura on JCP.Next @jcp_org

  - by Roger Brinkley

  Interview with Patrick Curran and Heather VanCura on JCP.Next. Right-click or Control-click to download this MP3 file. You can also subscribe to the Java Spotlight Podcast Feed to get the latest podcast automatically. If you use iTunes you can open iTunes and subscribe with this link:  Java Spotlight Podcast in iTunes. Show Notes News Welcome to the newly merged JCP EC! The November/December issue of Java Magazine is now out Red Hat announces intent to contribute to OpenJFX New OpenJDK JEPs: JEP 168: Network Discovery of Manageable Java Processes JEP 169: Value Objects Java EE 7 Survey Latest Java EE 7 Status GlassFish 4.0 Embedded (via @agoncal) Events Nov 13-17, Devoxx, Antwerp, Belgium Nov 20, JCP Public Meeting (see details below) Nov 20-22, DOAG 2012, Nuremberg, Germany Dec 3-5, jDays, Göteborg, Sweden Dec 4-6, JavaOne Latin America, Sao Paolo, Brazil Dec 14-15, IndicThreads, Pune, India Feature InterviewPatrick Curran is Chair of the Java Community Process organization. In this role he oversees the activities of the JCP's Program Management Office including evolving the process and the organization, managing its membership, guiding specification leads and experts through the process, chairing Executive Committee meetings, and managing the JCP.org web site.Patrick has worked in the software industry for more than 25 years, and at Sun and then Oracle for 20 years. He has a long-standing record in conformance testing, and before joining the JCP he led the Java Conformance Engineering team in Sun's Client Software Group. He was also chair of Sun's Conformance Council, which was responsible for defining Sun's policies and strategies around Java conformance and compatibility.Patrick has participated actively in several consortia and communities including the W3C (as a member of the Quality Assurance Working Group and co-chair of the Quality Assurance Interest Group), and OASIS (as co-chair of the Test Assertions Guidelines Technical Committee). Patrick's blog is here.Heather VanCura manages the JCP Program Office and is responsible for the day-to-day nurturing, support, and leadership of the community. She oversees the JCP.org web site, JSR management and posting, community building, events, marketing, communications, and growth of the membership through new members and renewals.  Heather has a front row seat for studying trends within the community and recommending changes. Several changes to the program in recent years have included enabling broader participation, increased transparency and agility in JSR development.  When Heather joined the PMO staff in a community building marketing manager role for the JCP program, she was responsible for establishing the JCP brand logo programs, the JCP.org site, and engaging the community in online surveys and usability studies. She also developed marketing reward programs,  campaigns, sponsorships, and events for the JCP program, including the community gathering at the annual JavaOne Conference.   Before arriving at the JCP community in 2000, Heather worked with various technology companies.  Heather enjoys speaking at conferences, such as Devoxx, Java Zone, and the JavaOne Conferences. She maintains the JCP Blog, Twitter feed (@jcp_org) and Facebook page.  Heather resides in the San Francisco Bay Area, California USA. JCP Executive Committee Public Meeting Details Date & Time Tuesday November 20, 2012, 3:00 - 4:00 pm PST Location Teleconference Dial-in +1 (866) 682-4770 Conference code: 627-9803 Security code: 52732 ("JCPEC" on your phone handset) For global access numbers see http://www.intercall.com/oracle/access_numbers.htm Or +1 (408) 774-4073 WebEx Browse for the meeting from https://jcp.webex.com No registration required (enter your name and email address) Password: JCPEC Agenda JSR 355 (the EC merge) implementation report JSR 358 (JCP.next.3) status report 2.8 status update and community audit program Discussion/Q&A Note The call will be recorded and the recording published on jcp.org, so those who are unable to join in real-time will still be able to participate. September 2012 EC meeting PMO report with JCP 2.8 statistics.JSR 358 Project page What’s Cool Sweden: Hot Java in the Winter GE Engergy using Invoke Daynamic for embedded development

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• Oracle BI and XS Energy Drinks – Don’t Miss the Amway Presentation!

  - by Michelle Kimihira

  By Maria Forney Amway is a global leader in the direct sales industry with $10.9B in annual sales in more than 100 countries and territories. The company has implemented a global BI framework that provides accurate, consistent, and timely insights to support global, regional and local analytical research, business planning, performance measurement and assessment. Oracle BI EE is used by 1500 employees across Amway sales, marketing, finance, and supply chain business units as well as Amway affiliates in Europe, Russia, South Africa, Japan, Australia, Latin America, Malaysia, Vietnam, and Indonesia. Last week, I spoke with Lead Data Analyst with Amway Global Sales, Dan Arganbright, and IT Manager with Amway BI Competency Center, Mike Olson, about their upcoming presentation at Oracle OpenWorld in San Francisco. Scheduled during a prime speaking slot on Monday, October 1 at 12:15pm in Moscone West, 2007, Dan and Mike will discuss their experience building Amway’s Distributor Consulting solution, powered by Oracle BI EE. You can find more information here. As background, Amway offers people an opportunity to own their own businesses and consumers exclusive products in health and wellness, beauty and home care.  The Amway internal Sales organization is charged with consulting leadership-level Distributors to help them with data insights and ultimately grow their business. Until recently, this was a resource-intense process of gathering and formatting data. In some markets, it took over 40 hours to collect the data and produce the analysis needed for one consultation session. Amway began its global BI journey in 2006 and since then the company has migrated from having multiple technology providers and integration points to an integrated strategic vendor approach. Today, the company has standardized on Oracle technology for BI.  Amway has achieved cost savings through the retirement of redundant technology platforms. In addition, Mike’s organization has led the charge to align disparate BI organizations into a BI Competency Center.  The following diagram highlights the simplicity of the standardized architecture of Amway today. Dubbed Distributor Consulting, Amway has developed a BI solution using the Oracle technology stack to help Distributor leaders grow their businesses. The Distributor Consulting solution provides over 40 metrics for Sales staff to provide data-driven insights on the Distributors and organizations they support.  Using Oracle BI EE, Exadata, and Oracle Data Integrator, Amway provides customized and personalized business intelligence, and the Oracle BI EE dashboards were developed by the Amway Sales organization, which demonstrates business empowerment of the technology. Amway is also leveraging the power of BI to drive business growth in all of its markets.  A new set of Distributor Segmentation metrics are enabling a better understanding of distributor behaviors. A Global Scorecard that Amway developed provides key metrics at a market and global level for executive-level discussions. Product Analysis teams can now highlight repeat purchase rates, product penetration and the success of CRM campaigns. In the words of Dan and Mike, the addition of Exadata 11 months ago has been “a game changer.”  Amway has been able to dramatically reduce complexity, improve performance and increase business productivity and cost savings. For example, the number of indexes on the global data warehouse was reduced from more than 1,000 to less than 20.  Pulling data for the highest level distributors or the largest markets in the company now can be done in minutes instead of hours.  As a result, IT has shifted from performance tuning and keeping the system operational to higher-value business-focused activities. •       “The distributors that have been introduced to the BI reports have found them extremely helpful. Because they have never had this kind of information before, when they were presented with the reports, they wanted to take action immediately!”  -     Sales Development Manager in Latin America Without giving away more, the Amway case study presentation will be one of the unique customer sessions at OpenWorld this year. Speakers Dan Arganbright and Mike Olson have planned an interactive and entertaining session on Monday October 1 at 12:15pm in Moscone West, 2007. I’ll see you there!

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• Oracle BI and XS Energy Drinks – Don’t Miss the Amway Presentation!

  - by Maria Forney

  Amway is a global leader in the direct sales industry with $10.9B in annual sales in more than 100 countries and territories. The company has implemented a global BI framework that provides accurate, consistent, and timely insights to support global, regional and local analytical research, business planning, performance measurement and assessment. Oracle BI EE is used by 1500 employees across Amway sales, marketing, finance, and supply chain business units as well as Amway affiliates in Europe, Russia, South Africa, Japan, Australia, Latin America, Malaysia, Vietnam, and Indonesia. Last week, I spoke with Lead Data Analyst with Amway Global Sales, Dan Arganbright, and IT Manager with Amway BI Competency Center, Mike Olson, about their upcoming presentation at Oracle OpenWorld in San Francisco. Scheduled during a prime speaking slot on Monday, October 1 at 12:15pm in Moscone West, 2007, Dan and Mike will discuss their experience building Amway’s Distributor Consulting solution, powered by Oracle BI EE. You can find more information here. As background, Amway offers people an opportunity to own their own businesses and consumers exclusive products in health and wellness, beauty and home care.  The Amway internal Sales organization is charged with consulting leadership-level Distributors to help them with data insights and ultimately grow their business. Until recently, this was a resource-intense process of gathering and formatting data. In some markets, it took over 40 hours to collect the data and produce the analysis needed for one consultation session. Amway began its global BI journey in 2006 and since then the company has migrated from having multiple technology providers and integration points to an integrated strategic vendor approach. Today, the company has standardized on Oracle technology for BI.  Amway has achieved cost savings through the retirement of redundant technology platforms. In addition, Mike’s organization has led the charge to align disparate BI organizations into a BI Competency Center.  The following diagram highlights the simplicity of the standardized architecture of Amway today. Dubbed Distributor Consulting, Amway has developed a BI solution using the Oracle technology stack to help Distributor leaders grow their businesses. The Distributor Consulting solution provides over 40 metrics for Sales staff to provide data-driven insights on the Distributors and organizations they support.  Using Oracle BI EE, Exadata, and Oracle Data Integrator, Amway provides customized and personalized business intelligence, and the Oracle BI EE dashboards were developed by the Amway Sales organization, which demonstrates business empowerment of the technology. Amway is also leveraging the power of BI to drive business growth in all of its markets.  A new set of Distributor Segmentation metrics are enabling a better understanding of distributor behaviors. A Global Scorecard that Amway developed provides key metrics at a market and global level for executive-level discussions. Product Analysis teams can now highlight repeat purchase rates, product penetration and the success of CRM campaigns. In the words of Dan and Mike, the addition of Exadata 11 months ago has been “a game changer.”  Amway has been able to dramatically reduce complexity, improve performance and increase business productivity and cost savings. For example, the number of indexes on the global data warehouse was reduced from more than 1,000 to less than 20.  Pulling data for the highest level distributors or the largest markets in the company now can be done in minutes instead of hours.  As a result, IT has shifted from performance tuning and keeping the system operational to higher-value business-focused activities. •       “The distributors that have been introduced to the BI reports have found them extremely helpful. Because they have never had this kind of information before, when they were presented with the reports, they wanted to take action immediately!”  -     Sales Development Manager in Latin America Without giving away more, the Amway case study presentation will be one of the unique customer sessions at OpenWorld this year. Speakers Dan Arganbright and Mike Olson have planned an interactive and entertaining session on Monday October 1 at 12:15pm in Moscone West, 2007. I’ll see you there!

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• Tough Decisions

  - by Johnm

  There was once a thriving business that employed two Database Administrators, Sam and Jim. Both DBAs were certified, educated and highly talented in their skill sets. During lunch breaks these two DBAs were often found together discussing best practices, troubleshooting techniques and the latest release notes for the upcoming version of SQL Server. They genuinely loved what they did. The maintenance of the first database was the responsibility of Sam. He was the architect of this server's setup and he was very meticulous in its configuration. He regularly monitored the health of the database, validated backup files and regularly adhered to the best practices that were advocated by well respected professionals. He was very proud of the fact that there was never a database that he managed that lost data or performed poorly. The maintenance of the second database was the responsibility of Jim. He too was the architect of this server's setup. At the time that he built this server, his understanding of the finer details of configuration were not as clear as they are today. The server was build on a shoestring budget and with very little time for testing and implementation. Jim often monitored the health of the database; but in more of a reactionary mode due to user complaints of slowness or failed transactions. Deadlocks abounded and the backup files were never validated. One day, the announcement was made that revealed that the business had hit financially hard times. Budgets were being cut, limitation on spending was implemented and the reduction in full-time staff was required. Since having two DBAs was regarded a luxury by many, this meant that either Sam or Jim were about to find themselves out of a job. Sam and Jim's boss, Frank, was faced with a very tough decision. Sam's performance was flawless. His techniques and practices were perfection. The databases he managed were reliable and efficient. His solutions are "by the book". When given a task it is certain that, while it may take a little longer, it will be done right the first time. Jim's techniques and practices were not perfect; but effective and responsive. He made mistakes regularly; but he shows that he learns from them and they often result in innovative solutions. When given a task it is certain that, while the results may require some tweaking, it will be done on time and under budget. You are Frank's best friend. He approaches you and presents this scenario. He must layoff one of his valued DBAs the very next morning. Frank asks you: "All else being equal, who would you let go? and Why?" Another pertinent question is raised: "Regardless of good times or bad, if you had to choose, which DBA would you want on your team when tough challenges arise?" Your response is. (This is where you enter a comment below)

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• Why Cornell University Chose Oracle Data Masking

  - by Troy Kitch

  One of the eight Ivy League schools, Cornell University found itself in the unfortunate position of having to inform over 45,000 University community members that their personal information had been breached when a laptop was stolen. To ensure this wouldn’t happen again, Cornell took steps to ensure that data used for non-production purposes is de-identified with Oracle Data Masking. A recent podcast highlights why organizations like Cornell are choosing Oracle Data Masking to irreversibly de-identify production data for use in non-production environments. Organizations often copy production data, that contains sensitive information, into non-production environments so they can test applications and systems using “real world” information. Data in non-production has increasingly become a target of cyber criminals and can be lost or stolen due to weak security controls and unmonitored access. Similar to production environments, data breaches in non-production environments can cost millions of dollars to remediate and cause irreparable harm to reputation and brand. Cornell’s applications and databases help carry out the administrative and academic mission of the university. They are running Oracle PeopleSoft Campus Solutions that include highly sensitive faculty, student, alumni, and prospective student data. This data is supported and accessed by a diverse set of developers and functional staff distributed across the university. Several years ago, Cornell experienced a data breach when an employee’s laptop was stolen.  Centrally stored backup information indicated there was sensitive data on the laptop. With no way of knowing what the criminal intended, the university had to spend significant resources reviewing data, setting up service centers to handle constituent concerns, and provide free credit checks and identity theft protection services—all of which cost money and took time away from other projects. To avoid this issue in the future Cornell came up with several options; one of which was to sanitize the testing and training environments. “The project management team was brought in and they developed a project plan and implementation schedule; part of which was to evaluate competing products in the market-space and figure out which one would work best for us.  In the end we chose Oracle’s solution based on its architecture and its functionality.” – Tony Damiani, Database Administration and Business Intelligence, Cornell University The key goals of the project were to mask the elements that were identifiable as sensitive in a consistent and efficient manner, but still support all the previous activities in the non-production environments. Tony concludes,  “What we saw was a very minimal impact on performance. The masking process added an additional three hours to our refresh window, but it was well worth that time to secure the environment and remove the sensitive data. I think some other key points you can keep in mind here is that there was zero impact on the production environment. Oracle Data Masking works in non-production environments only. Additionally, the risk of exposure has been significantly reduced and the impact to business was minimal.” With Oracle Data Masking organizations like Cornell can: Make application data securely available in non-production environments Prevent application developers and testers from seeing production data Use an extensible template library and policies for data masking automation Gain the benefits of referential integrity so that applications continue to work Listen to the podcast to hear the complete interview.  Learn more about Oracle Data Masking by registering to watch this SANS Institute Webcast and view this short demo.

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• Closer look at the SOA 12c Feature: Oracle Managed File Transfer

  - by Tshepo Madigage-Oracle

  The rapid growth of cloud-based applications in the enterprise, combined with organizations' desire to integrate applications with mobile technologies, is dramatically increasing application integration complexity. To meet this challenge, Oracle introduced Oracle SOA Suite 12c, the latest version of the industry's most complete and unified application integration and SOA solution. With simplified cloud, mobile, on-premises, and Internet of Things (IoT) integration capabilities, all within a single platform, Oracle SOA Suite 12c helps organizations speed time to integration, improve productivity, and lower TCO. To extend its B2B solution capabilities with Oracle SOA Suite 12c, Oracle unveiled Oracle Managed File Transfer, an integrated solution that enables organizations to virtually eliminate file transfer complexities. This allows customers to load data securely into Oracle Cloud applications as well as third-party cloud or partner applications. Oracle Managed File Transfer (Oracle MFT) enables secure file exchange and management with internal departments and external partners. It protects against inadvertent access to unsecured files at every step in the end-to-end transfer of files. It is easy to use especially for non technical staff so you can leverage more resources to manage the transfer of files. The extensive reporting capabilities allow you to get quick status of a file transfer and resubmit it as required. You can protect data in your DMZ by using the SSH/FTP reverse proxy. Oracle Managed File Transfer can help integrate applications by transferring files between them in complex use case patterns. Standalone: Transferring files on its own using embedded FTP and sFTP servers and the file systems to which it has access. SOA Integration: a SOA application can be the source or target of a transfer. A SOA application can also be the common endpoint for the target of one transfer and the source of another. B2B Integration: B2B application can be the source or target of a transfer. A B2B application can also be the common endpoint for the target of one transfer and the source of another. Healthcare Integration:  Healthcare application can be the source or target of a transfer. A Healthcare application can also be the common endpoint for the target of one transfer and the source of another. Oracle Service Bus (OSB) integration: OMT can integrate with Oracle Service Bus web service interfaces. OSB interface can be the source or target of a transfer. An Oracle Service Bus interface can also be the common endpoint for the target of one transfer and the source of another. Hybrid Integration: can be one participant in a web of data transfers that includes multiple application types. Oracle Managed File Transfers has four user roles: file handlers, designers, monitors, and administrators. File Handlers: - Copy files to file transfer staging areas, which are called sources. - Retrieve files from file transfer destinations, which are called targets. Designers: - Create, read, update and delete file transfer sources. - Create, read, update and delete file transfer targets. - Create, read, update and delete transfers, which link sources and targets in complete file delivery flows. - Deploy and test transfers. Monitors: - Use the Dashboard and reports to ensure that transfer instances are successful. - Pause and resume lengthy transfers. - Troubleshoot errors and resubmit transfers. - View artifact deployment details and history. - View artifact dependence relationships. - Enable and disable sources, targets, and transfers. - Undeploy sources, targets, and transfers. - Start and stop embedded FTP and sFTP servers. Administrators: - All file handler tasks - All designer tasks - All monitor tasks - Add other users and determine their roles - Configure user directory permissions - Configure the Oracle Managed File Transfer server - Configure embedded FTP and sFTP servers, including security - Configure B2B and Healthcare domains - Back up and restore the Oracle Managed File Transfer configuration - Purge transferred files and instance data - Archive and restore instance data and payloads - Import and export metadata You will find all the related information about SOA 12.1.3. Oracle Manages File Transfer OMT in the documentation: Using Oracle Manages File Transfer Resources and links: Oracle Unveils Oracle SOA Suite 12c Oracle Managed Files Transfer Oracle Managed Files Transfer SOA 12c White Paper For further enquiries don't hesitate to contact us at [email protected] and join our Partner Webcast on Oracle SOA Suite 12c

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• Bancassurers Seek IT Solutions to Support Distribution Model

  - by [email protected]

  Oracle Insurance's director of marketing for EMEA, John Sinclair, attended the third annual Bancassurance Forum in Vienna last month. He reports that the outlook for bancassurance in EMEA remains positive, despite changing market conditions that have led a number of bancassurers to re-examine their business models. Vienna is at the crossroads between mature Western European markets, where bancassurance is now an established best practice, and more recently tapped Eastern European markets that offer the greatest growth potential. Attendance at the Bancassurance Forum was good, with 87 bancassurance attendees, most in very senior positions in the industry. The conference provided the chance for a lively discussion among bancassurers looking to keep abreast of the latest trends in one of Europe's most successful distribution models for insurance. Even under normal business conditions, there is a great demand for best practice sharing within the industry as there is no standard formula for success.  Each company has to chart its own course and choose the strategies for sales, products development and the structure of ownership that make sense for their business, and as soon as they get it right bancassurers need to adapt the mix to keep up with ever changing regulations, completion and economic conditions.  To optimize the overall relationship between banking and insurance for mutual benefit, a balance needs to be struck between potentially conflicting interests. The banking side of the house is looking for greater wallet share from its customers and the ability to increase profitability by bundling insurance products with higher margins - especially in light of the recent economic crisis, where margins for traditional banking products are low and completion high. The insurance side of the house seeks access to new customers through a complementary distribution channel that is efficient and cost effective. To make the relationship work, it is important that both sides of the same house forge strategic and long term relationships - irrespective of whether the underlying business model is supported by a distribution agreement, cross-ownership or other forms of capital structure. However, this third annual conference was not held under normal business conditions. The conference took place in challenging, yet interesting times. ING's forced spinoff of its insurance operations under pressure by the EU Commission and the troubling losses suffered by Allianz as a result of the Dresdner bank sale were fresh in everyone's mind. One year after markets crashed, there is now enough hindsight to better understand the implications for bancassurance and best practices that are emerging to deal with them. The loan-driven business that has been crucial to bancassurance up till now evaporated during the crisis, leaving bancassurers grappling with how to change their overall strategy from a loan-driven to a more diversified model.  Attendees came to the conference to learn what strategies were working - not only to cope with the market shift, but to take advantage of it as markets pick up. Over the course of 14 customer case studies and numerous analyst presentations, topical issues ranging from getting the business model right to the impact on capital structuring of Solvency II were debated openly. Many speakers alluded to the need to specifically design insurance products with the banking distribution channel in mind, which brings with it specific requirements such as a high degree of standardization to achieve efficiency and reduce training costs. Moreover, products must be engineered to suit end consumers who consider banks a one-stop shop. The importance of IT to the successful implementation of bancassurance strategies was a theme that surfaced regularly throughout the conference.  The cross-selling opportunity - that will ultimately determine the success or failure of any bancassurance model - can only be fully realized through a flexible IT architecture that enables banking and insurance processes to be integrated and presented to front-line staff through a common interface. However, the reality is that most bancassurers have legacy IT systems, which constrain the businesses' ability to implement new strategies to maintaining competitiveness in turbulent times. My colleague Glenn Lottering, who chaired the conference, believes that the primary opportunities for bancassurers to extract value from their IT infrastructure investments lie in distribution management, risk management with the advent of Solvency II, and achieving operational excellence. "Oracle is ideally suited to meet the needs of bancassurance," Glenn noted, "supplying market-leading software for both banking and insurance. Oracle provides adaptive systems that let customers easily integrate hybrid business processes from both worlds while leveraging existing IT infrastructure." Overall, the consensus at the conference was that the outlook for bancassurance in EMEA remains positive, despite changing market conditions that have led a number of bancassurers to re-examine their business models. John Sinclair is marketing director for Oracle Insurance in EMEA. He has more than 20 years of experience in insurance and financial services.    

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• How Exactly Is One Linux OS “Based On” Another Linux OS?

  - by Jason Fitzpatrick

  When reviewing different flavors of Linux, you’ll frequently come across phrases like “Ubuntu is based on Debian” but what exactly does that mean? Today’s Question & Answer session comes to us courtesy of SuperUser—a subdivision of Stack Exchange, a community-driven grouping of Q&A web sites. The Question SuperUser reader PLPiper is trying to get a handle on how Linux variants work: I’ve been looking through quite a number of Linux distros recently to get an idea of what’s around, and one phrase that keeps coming up is that “[this OS] is based on [another OS]“. For example: Fedora is based on Red Hat Ubuntu is based on Debian Linux Mint is based on Ubuntu For someone coming from a Mac environment I understand how “OS X is based on Darwin”, however when I look at Linux Distros, I find myself asking “Aren’t they all based on Linux..?” In this context, what exactly does it mean for one Linux OS to be based on another Linux OS? So, what exactly does it mean when we talk about one version of Linux being based off another version? The Answer SuperUser contributor kostix offers a solid overview of the whole system: Linux is a kernel — a (complex) piece of software which works with the hardware and exports a certain Application Programming Interface (API), and binary conventions on how to precisely use it (Application Binary Interface, ABI) available to the “user-space” applications. Debian, RedHat and others are operating systems — complete software environments which consist of the kernel and a set of user-space programs which make the computer useful as they perform sensible tasks (sending/receiving mail, allowing you to browse the Internet, driving a robot etc). Now each such OS, while providing mostly the same software (there are not so many free mail server programs or Internet browsers or desktop environments, for example) differ in approaches to do this and also in their stated goals and release cycles. Quite typically these OSes are called “distributions”. This is, IMO, a somewhat wrong term stemming from the fact you’re technically able to build all the required software by hand and install it on a target machine, so these OSes distribute the packaged software so you either don’t need to build it (Debian, RedHat) or they facilitate such building (Gentoo). They also usually provide an installer which helps to install the OS onto a target machine. Making and supporting an OS is a very complicated task requiring a complex and intricate infrastructure (upload queues, build servers, a bug tracker, and archive servers, mailing list software etc etc etc) and staff. This obviously raises a high barrier for creating a new, from-scratch OS. For instance, Debian provides ca. 37k packages for some five hardware architectures — go figure how much work is put into supporting this stuff. Still, if someone thinks they need to create a new OS for whatever reason, it may be a good idea to use an existing foundation to build on. And this is exactly where OSes based on other OSes come into existence. For instance, Ubuntu builds upon Debian by just importing most packages from it and repackaging only a small subset of them, plus packaging their own, providing their own artwork, default settings, documentation etc. Note that there are variations to this “based on” thing. For instance, Debian fosters the creation of “pure blends” of itself: distributions which use Debian rather directly, and just add a bunch of packages and other stuff only useful for rather small groups of users such as those working in education or medicine or music industry etc. Another twist is that not all these OSes are based on Linux. For instance, Debian also provide FreeBSD and Hurd kernels. They have quite tiny user groups but anyway. Have something to add to the explanation? Sound off in the the comments. Want to read more answers from other tech-savvy Stack Exchange users? Check out the full discussion thread here.     

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• Inside Red Gate - The Office

  - by Simon Cooper

  The vast majority of Red Gate is on the first and second floors (the second and third floors in US parlance) of an office building in Cambridge Business Park (here we are!). As you can see, the building is split into three sections; the two wings, and the section between them. As well as being organisationally separate, the four divisions are also split up in the office; each division has it's own floor and wing, so everyone in the division is working together in the same area (.NET and DBA on the left, SQL Tools and New Business on the right). The non-divisional parts of the business share wings with the smaller divisions, again keeping each group together. The canteen One of the downsides of divisionalisation is that communication between people in different decisions is greatly reduced. This is where the canteen (aka the SQL Servery) comes in. Occupying most of the central section on the first floor, the canteen provides free cooked lunch every day, and is where everyone in the company gathers for lunch. The idea is to encourage communication between the divisions; having lunch with people in a different division you wouldn't otherwise talk to helps people keep track of what's going on elsewhere in the company. (I'm still amazed at how the canteen staff provide a wide range of superbly cooked food for over 200 people out of a kitchen in which, if you were to swing a cat, it would get severe head injuries.). There's also table tennis and table football tables that anyone can use, provided you can grab them when they're free! Office layout Cubicles are practically unheard of in the UK, and no one, including the CEOs, has separate offices. The entire office is open-plan, as you can see in this youtube video from when we first moved in (although all the empty desks are now full!). Neil & Simon, instead of having dedicated offices, move between the different divisions every few months to keep up to date with what's going on around the company; sitting with a division gives you a much better overall impression of how the division's doing than written status reports from the division heads. There's also the usual plethora of meeting rooms scattered around the place; when we first moved in in 2009 we had a competition to name them all. We've got Afoxalypse A & B, Seagulls A & B, Traffic Jam, Thinking Hats, Camelids A & B, Horses, etc. All the meeting rooms have pictures on the walls corresponding to their theme, which adds a nice bit of individuality to otherwise fairly drab meeting rooms. Generally, any meeting room can be booked by anyone at any time, although some groups have priority in certain rooms (Camelids B is used a lot for UX testing, the Interview Room is used for, well, interviews). And, as you can see from the video, each area has various pictures, post-its, notes, signs, on the walls to try and stop it being a dull office space. Yes, it's still an office, but it's designed to be as interesting and as individual as possible.

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• 24 hours to pass until 24 Hours of PASS

  - by Rob Farley

  There’s a bunch of stuff going on at the moment in the SQL world, so if you’ve missed this particular piece of news, let me tell you a bit about it. Twice a year, the SQL community puts on its biggest virtual event – 24 Hours of PASS. And the next one is tomorrow – March 21st, 2012. Twenty-four sessions, back-to-back, featuring a selection of some of the best presenters in the SQL world, speakers from all over the world, coming together in an online collaboration that so far has well over thirty thousand registrations across the presentations. Some people are signed up for all 24 sessions, some only one. Traditionally, LiveMeeting has been used as the platform for this event, but this year we’re going with a new platform – IBTalk. It promises big, and we’re hoping it won’t let us down. LiveMeeting has been great, and we thank Microsoft for providing it as a platform for the past few years. However, as the event has grown, we’ve found that a new idea is necessary. Last year a search was done for a new platform, and IBTalk ticked the right boxes. The feedback from the presenters and moderators so far has been overwhelmingly positive, and we’re hoping that this is going to really enhance the user experience. One of my favourite features of the platform is the language side. It provides a pretty good translation service. Users who join a session will see a flag on the left of the screen. If they click it, they can change the language to one of 15 on offer. Picking this changes all the labels on everything. It even translates the text in the Q&A window. What this means is that someone from Brazil can ask their question in Portuguese, and the presenter will see it in English. Then if the answer is typed in English, the questioner will be able to see the answer, also in Portuguese. Or they can switch to English to see it as the answerer typed it. I know there’s always the risk of bad translations going on, but I’ve heard good things about this translation service. But there’s more – IBTalk are providing staff to type up closed captioning live during the event. So if English isn’t your first language, don’t worry! Picking your language will also let you see subtitles in your chosen language. I’m hoping that this event is the start of PASS being able to reach people from all corners of the world. Wouldn’t it be great to find that this event is successful, and that the next 24HOP (later in the year, our Summit Preview event) has just as many non-English speakers tuning in as English speakers? If you haven’t been planning which sessions you’re going to attend, you really should get over to sqlpass.org/24hours and have a look through what’s on offer. There’s some amazing material from some of the industry’s brightest, covering a wide range of topics, from classic SQL areas to the brand new SQL 2012 features. There really should be something for every SQL professional. Check the time zones though – if you’re in the US you might be on Summer time, and an hour closer to GMT than normal. Massive thanks must go to Microsoft, SQL Sentry and Idera for sponsoring this event. Without sponsors we wouldn’t be able to put any of this on. These companies are helping 24HOP continue to grow into an event for the whole world. See you tomorrow! @rob_farley | #24hop | #sqlpass

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• 24 hours to pass until 24 Hours of PASS

  - by Rob Farley

  There’s a bunch of stuff going on at the moment in the SQL world, so if you’ve missed this particular piece of news, let me tell you a bit about it. Twice a year, the SQL community puts on its biggest virtual event – 24 Hours of PASS. And the next one is tomorrow – March 21st, 2012. Twenty-four sessions, back-to-back, featuring a selection of some of the best presenters in the SQL world, speakers from all over the world, coming together in an online collaboration that so far has well over thirty thousand registrations across the presentations. Some people are signed up for all 24 sessions, some only one. Traditionally, LiveMeeting has been used as the platform for this event, but this year we’re going with a new platform – IBTalk. It promises big, and we’re hoping it won’t let us down. LiveMeeting has been great, and we thank Microsoft for providing it as a platform for the past few years. However, as the event has grown, we’ve found that a new idea is necessary. Last year a search was done for a new platform, and IBTalk ticked the right boxes. The feedback from the presenters and moderators so far has been overwhelmingly positive, and we’re hoping that this is going to really enhance the user experience. One of my favourite features of the platform is the language side. It provides a pretty good translation service. Users who join a session will see a flag on the left of the screen. If they click it, they can change the language to one of 15 on offer. Picking this changes all the labels on everything. It even translates the text in the Q&A window. What this means is that someone from Brazil can ask their question in Portuguese, and the presenter will see it in English. Then if the answer is typed in English, the questioner will be able to see the answer, also in Portuguese. Or they can switch to English to see it as the answerer typed it. I know there’s always the risk of bad translations going on, but I’ve heard good things about this translation service. But there’s more – IBTalk are providing staff to type up closed captioning live during the event. So if English isn’t your first language, don’t worry! Picking your language will also let you see subtitles in your chosen language. I’m hoping that this event is the start of PASS being able to reach people from all corners of the world. Wouldn’t it be great to find that this event is successful, and that the next 24HOP (later in the year, our Summit Preview event) has just as many non-English speakers tuning in as English speakers? If you haven’t been planning which sessions you’re going to attend, you really should get over to sqlpass.org/24hours and have a look through what’s on offer. There’s some amazing material from some of the industry’s brightest, covering a wide range of topics, from classic SQL areas to the brand new SQL 2012 features. There really should be something for every SQL professional. Check the time zones though – if you’re in the US you might be on Summer time, and an hour closer to GMT than normal. Massive thanks must go to Microsoft, SQL Sentry and Idera for sponsoring this event. Without sponsors we wouldn’t be able to put any of this on. These companies are helping 24HOP continue to grow into an event for the whole world. See you tomorrow! @rob_farley | #24hop | #sqlpass

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• How to Set Up Your Enterprise Social Organization

  - by Mike Stiles

  The rush for business organizations to establish, grow, and adopt social was driven out of necessity and inevitability. The result, however, was a sudden, booming social presence creating touch points with customers, partners and influencers, but without any corporate social organization or structure in place to effectively manage it. Even today, many business leaders remain uncertain as to how to corral this social media thing so that it makes sense for their enterprise. Imagine their panic when they hear one of the most beneficial approaches to corporate use of social involves giving up at least some hierarchical control and empowering employees to publicly engage customers. And beyond that, they should also be empowered, regardless of their corporate status, to engage and collaborate internally, spurring “off the grid” innovation. An HBR blog points out that traditionally, enterprise organizations function from the top down, and employees work end-to-end, structured around business processes. But the social enterprise opens up structures that up to now have not exactly been embraced by turf-protecting executives and managers. The blog asks, “What if leaders could create a future where customers, associates and suppliers are no longer seen as objects in the system but as valued sources of innovation, ideas and energy?” What if indeed? The social enterprise activates internal resources without the usual obsession with position. It is the dawn of mass collaboration. That does not, however, mean this mass collaboration has to lead to uncontrolled chaos. In an extended interview with Oracle, Altimeter Group analyst Jeremiah Owyang and Oracle SVP Reggie Bradford paint a complete picture of today’s social enterprise, including internal organizational structures Altimeter Group has seen emerge. One sign of a mature social enterprise is the establishing of a social Center of Excellence (CoE), which serves as a hub for high-level social strategy, training and education, research, measurement and accountability, and vendor selection. This CoE is led by a corporate Social Strategist, most likely from a Marketing or Corporate Communications background. Reporting to them are the Community Managers, the front lines of customer interaction and engagement; business unit liaisons that coordinate the enterprise; and social media campaign/product managers, social analysts, and developers. With content rising as the defining factor for social success, Altimeter also sees a Content Strategist position emerging. Across the enterprise, Altimeter has seen 5 organizational patterns. Watching the video will give you the pros and cons of each. Decentralized - Anyone can do anything at any time on any social channel. Centralized – One central groups controls all social communication for the company. Hub and Spoke – A centralized group, but business units can operate their own social under the hub’s guidance and execution. Most enterprises are using this model. Dandelion – Each business unit develops their own social strategy & staff, has its own ability to deploy, and its own ability to engage under the central policies of the CoE. Honeycomb – Every employee can do social, but as opposed to the decentralized model, it’s coordinated and monitored on one platform. The average enterprise has a whopping 178 social accounts, nearly ¼ of which are usually semi-idle and need to be scrapped. The last thing any C-suite needs is to cope with fragmented technologies, solutions and platforms. It’s neither scalable nor strategic. The prepared, effective social enterprise has a technology partner that can quickly and holistically integrate emerging platforms and technologies, such that whatever internal social command structure you’ve set up can continue efficiently executing strategy without skipping a beat. @mikestiles

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• How to Set Up Your Enterprise Social Organization?

  - by Richard Lefebvre

  By Mike Stiles on Dec 04, 2012 The rush for business organizations to establish, grow, and adopt social was driven out of necessity and inevitability. The result, however, was a sudden, booming social presence creating touch points with customers, partners and influencers, but without any corporate social organization or structure in place to effectively manage it. Even today, many business leaders remain uncertain as to how to corral this social media thing so that it makes sense for their enterprise. Imagine their panic when they hear one of the most beneficial approaches to corporate use of social involves giving up at least some hierarchical control and empowering employees to publicly engage customers. And beyond that, they should also be empowered, regardless of their corporate status, to engage and collaborate internally, spurring “off the grid” innovation. An HBR blog points out that traditionally, enterprise organizations function from the top down, and employees work end-to-end, structured around business processes. But the social enterprise opens up structures that up to now have not exactly been embraced by turf-protecting executives and managers. The blog asks, “What if leaders could create a future where customers, associates and suppliers are no longer seen as objects in the system but as valued sources of innovation, ideas and energy?” What if indeed? The social enterprise activates internal resources without the usual obsession with position. It is the dawn of mass collaboration. That does not, however, mean this mass collaboration has to lead to uncontrolled chaos. In an extended interview with Oracle, Altimeter Group analyst Jeremiah Owyang and Oracle SVP Reggie Bradford paint a complete picture of today’s social enterprise, including internal organizational structures Altimeter Group has seen emerge. One sign of a mature social enterprise is the establishing of a social Center of Excellence (CoE), which serves as a hub for high-level social strategy, training and education, research, measurement and accountability, and vendor selection. This CoE is led by a corporate Social Strategist, most likely from a Marketing or Corporate Communications background. Reporting to them are the Community Managers, the front lines of customer interaction and engagement; business unit liaisons that coordinate the enterprise; and social media campaign/product managers, social analysts, and developers. With content rising as the defining factor for social success, Altimeter also sees a Content Strategist position emerging. Across the enterprise, Altimeter has seen 5 organizational patterns. Watching the video will give you the pros and cons of each. Decentralized - Anyone can do anything at any time on any social channel. Centralized – One central groups controls all social communication for the company. Hub and Spoke – A centralized group, but business units can operate their own social under the hub’s guidance and execution. Most enterprises are using this model. Dandelion – Each business unit develops their own social strategy & staff, has its own ability to deploy, and its own ability to engage under the central policies of the CoE. Honeycomb – Every employee can do social, but as opposed to the decentralized model, it’s coordinated and monitored on one platform. The average enterprise has a whopping 178 social accounts, nearly ¼ of which are usually semi-idle and need to be scrapped. The last thing any C-suite needs is to cope with fragmented technologies, solutions and platforms. It’s neither scalable nor strategic. The prepared, effective social enterprise has a technology partner that can quickly and holistically integrate emerging platforms and technologies, such that whatever internal social command structure you’ve set up can continue efficiently executing strategy without skipping a beat. @mikestiles

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