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• Middleware Oracle Excellence Awards 2012 - HAPPY NEW YEAR!

  - by JuergenKress

  Thanks for the FY12 middleware business! Make sure you become our SOA & BPM partner of the year! The Oracle Excellence Awards 2012 are Open for Nominations Middleware Specialized Partners: Submit your Nominations for the Middleware Specialized Partner of the Year by 29 June! The Specialized Partner of the Year Award celebrates OPN Specialized partners in EMEA who have demonstrated success with specialization, delivering customer value, and outstanding solution or service innovation in categories that complement OPN Specialization investments. Nominate now to receive the recognition you deserve! Winners of the Specialized Partner of the Year - EMEA Awards will each receive: $5k MDF for market expansion and promotion of their winning solutions/services extensive visibility across the extended Oracle community through interviews, advertising and video prestige and recognition by being awarded in a ceremony at Oracle OpenWorld. In addition, winners from all the Oracle Excellence Awards categories will receive a free registration to Oracle OpenWorld 2012 in San Francisco, California, as well as be showcased at the conference in October, be given an opportunity to mingle with Oracle executives and their peers, and be featured in Oracle Magazine. Nomination tips: · Build your nomination with Oracle · Provide evidence of your success · Send supporting documents here. · Get a quote from Oracle product management or myself! Closing date: 29 June Full details of all Oracle Awards offered this year are available on the Oracle Excellence Awards Website. SOA & BPM Partner Community For regular information on Oracle SOA Suite become a member in the SOA & BPM Partner Community for registration please visit  www.oracle.com/goto/emea/soa (OPN account required) If you need support with your account please contact the Oracle Partner Business Center. Blog Twitter LinkedIn Mix Forum Technorati Tags: Oracle Excellence Awards 2012,SOA Specialization award,SOA Community,Oracle SOA,Oracle BPM,BPM Community,OPN,Jürgen Kress

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• Oracle University Neue Kurse (Week 42)

  - by rituchhibber

  In der letzten Woche wurden von Oracle University folgende neue Kurse (bzw. Versionen davon) veröffentlicht: Database Oracle Enterprise Manager Cloud Control 12c: Install & Upgrade (Training On Demand) MySQL Performance Tuning (Training On Demand) Oracle Database 11g: New Features for Administrators (Training On Demand - In German) Oracle Database 11g: Professioneller Einstieg in SQL (Training On Demand - In German) Fusion Middleware Oracle GoldenGate 11g Management Pack: Overview (1 day - In German) Oracle GoldenGate 11g Fundamentals for Oracle (4 days) Oracle WebCenter Content 11g: Site Studio Essentials (5 days) Oracle WebCenter Portal 11g: Build Portals with Spaces (3 days) Business Intelligence Oracle BI 11g R1: Create Analyses and Dashboards (4 days) SOA & BPM SOA Adoption and Architecture Fundamentals (3 Days) eBusiness Suite R12 Oracle Using and Maintaining Approvals Management - Self-Study Course R12 Oracle HRMS Advanced Benefits Fundamentals - Self-Study Course WebLogic Oracle WebLogic Server 11g: Monitor and Tune Performance (Training On Demand) Financial Oracle Project Financial Planning 11.1.2: Create Projects ( 3 days) Tuxedo Oracle Tuxedo 12c: Application Administration (5 days) Java Java SE 7: The Platform Evolves - Self-Study Course Primevera Primavera Client/Server Partner Trainer Course - Self-Study Course Primavera Progress Reporter 8.2 - Self-Study Course Identity Management Oracle Identity Manager 11g: Essentials (4 days - In German) Wenn Sie weitere Einzelheiten erfahren oder sich über Kurstermine informieren möchten, wenden Sie sich einfach an Ihr lokales Oracle University-Team in.

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• Business School graduate joins Oracle

  - by jessica.ebbelaar(at)oracle.com

  My name is Mathias, I work as an Applications Inside Sales Rep for the French market, and I’d like to give you a brief snapshot of my experience at Oracle. First things first, how did you hear about Oracle? Where have you seen the sharp and recognizable red logo? Was it in Charles de Gaulle Airport when your eyes crossed the 20-metre banner with a picture of a strange big machine in the middle? Was it through reading the Forbes 10 top IT companies worldwide ranking? Or is it because IT is your thing and you cannot but know one of the “big four”? Meeting with a Grenoble Alumnus My story is a little different. My plan was to work in sales, in the IT industry. I had heard about Oracle, but my opinion at the time was that this kind of multinational company was way out of reach for a young graduate, even with high enthusiasm and great excitement to be (finally) on the job market. So, I was really surprised when I had an interesting conversation with a top alumnus of my business school. We were at the Grenoble Ecole de Management graduation ceremony (our graduation!), and before the party got really started, I got to chat with her. She told me of the great experience she was getting by living and working in Dublin. She had already figured it all out: “you work with another 100 young people from 10 different nationalities across Europe, you can be based in Dublin, but then once you work really hard you can move to Malaga Spain or other BUs around the world, you can work with different lines of business and learn about new “techy” and business oriented products, move to the field in your home country or elsewhere, etc.” What, what, what? Moving around Europe, trained by the best sales coaches in the world, acquiring strong IT knowledge and getting on board with one of fastest-growing and most watched companies in the world? Well, I was in. The next day (OK, 3 days after, the time to recover), I sent her my CV, and 3 months later I started as a Business Development Consultant at Oracle in Dublin, representing the latest cloud based CRM across the French market. That was 15 months ago. Since then, I moved line of business twice, I’m always learning new things and working with different and senior stakeholders; I have attended hundreds of hours of sales and product training (priceless when you come from a business background); I passed the Dublin Institute of Technology Sales Certification through different trainings given onsite within Oracle; I’ve led projects based around social media and I’ve gotten involved within various sales deals going on my market. Despite all of these great things, two will remain in my spirit: the multiculturalism that I experience every day in the office, and the American style of management - more direct and open than what you can find in “regular French companies”. Sales Progression Board In May 2012, I passed what we call a ‘Sales Progression Board’ to be promoted to an Inside Sales position. I am now in charge of generating revenue through the sale of Oracle applications on my specific territory. Always keeping in my mind my personal ambition: going to the field one day. Interested to join Oracle in the same role as Mathias? Visit http://campus.oracle.com.

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• DRM for videos bundled with a desktop app?

  - by onekidney

  Hey everybody, So, I have this desktop app built using WPF and C#. It's basically an offline course system that has videos, quizzes, and other assorted content. My dilemma is that I don't know how to protect the videos once they are downloaded and installed on the users machine? Are there any DRM systems out there that I can look into? I thought about storing them in a local encrypted database but I don't even know where to start with that (or if there is something else out there that I'm totally missing...) Don't even know where to start looking on this one - any ideas?

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• Is there a DRM scheme that works?

  - by Simon

  We help our clients to manage and publish their media online - images, video, audio, whatever. They always ask my boss whether they can stop users from copying their media, and he asks me, and I always tell him the same thing: no. If the users can view the media, then a sufficiently determined user will always be able to make a copy. But am I right? I've been asked again today, and I promised my boss I'd ask about it online. So - is there a DRM scheme that will work? One that will stop users making copies without stopping legitimate viewing of the media? And if there isn't, how do I convince my boss?

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• Book Review: Oracle ADF Real World Developer’s Guide

  - by Frank Nimphius

  Recently PACKT Publishing published "Oracle ADF Real World Developer’s Guide" by Jobinesh Purushothaman, a product manager in our team. Though already the sixth book dedicated to Oracle ADF, it has a lot of great information in it that none of the previous books covered, making it a safe buy even for those who own the other books published by Oracle Press (McGrwHill) and PACKT Publishing. More than the half of the "Oracle ADF Real World Developer’s Guide" book is dedicated to Oracle ADF Business Components in a depth and clarity that allows you to feel the expertise that Jobinesh gained in this area. If you enjoy Jobinesh blog (http://jobinesh.blogspot.co.uk/) about Oracle ADF, then, no matter what expert you are in Oracle ADF, this book makes you happy as it provides you with detail information you always wished to have. If you are new to Oracle ADF, then this book alone doesn't get you flying, but, if you have some Java background, accelerates your learning big, big, big times. Chapter 1 is an introduction to Oracle ADF and not only explains the layers but also how it compares to plain Java EE solutions (page 13). If you are new to Oracle JDeveloper and ADF, then at the end of this chapter you know how to start JDeveloper and begin your ADF development Chapter 2 starts with what Jobinesh really is good at: ADF Business Components. In this chapter you learn about the architecture ingredients of ADF Business Components: View Objects, View Links, Associations, Entities, Row Sets, Query Collections and Application Modules. This chapter also provides a introduction to ADFBC SDO services, as well as sequence diagrams for what happens when you execute queries or commit updates. Chapter 3 is dedicated to entity objects and  is one of many chapters in this book you will enjoy and never want to miss. Jobinesh explains the artifacts that make up an entity object, how to work with entities and resource bundles, and many advanced topics, including inheritance, change history tracking, custom properties, validation and cursor handling.  Chapter 4 - you guessed it - is all about View objects. Comparable to entities, you learn about the XM files and classes that make a view object, as well as how to define and work with queries. List-of-values, inheritance, polymorphism, bind variables and data filtering are interesting - and important topics that follow. Again the chapter provides helpful sequence diagrams for you to understand what happens internally within a view object. Chapter 5 focuses on advanced view object and entity object topics, like lifecycle callback methods and when you want to override them. This chapter is a good digest of Jobinesh's blog entries (which most ADF developers have in their bookmark list). Really worth reading ! Chapter 6 then is bout Application Modules. Beside of what application modules are, this chapter covers important topics like properties, passivation, activation, application module pooling, how and where to write custom logic. In addition you learn about the AM lifecycle and request sequence. Chapter 7 is about the ADF binding layer. If you are new to Oracle ADF and got lost in the more advanced ADF Business Components chapters, then this chapter is where you get back into the game. In very easy terms, Jobinesh explains what the ADF binding is, how it fits into the JSF request lifecycle and what are the metadata file involved. Chapter 8 then goes into building data bound web user interfaces. In this chapter you get the basics of JavaServer Faces (e.g. managed beans) and learn about the interaction between the JSF UI and the ADF binding layer. Later this chapter provides advanced solutions for working with tree components and list of values. Chapter 9 introduces bounded task flows and ADF controller. This is a chapter you want to read if you are new to ADF of have started. Experts don't find anything new here, which doesn't mean that it is not worth reading it (I for example, enjoyed the controller talk very much) Chapter 10 is an advanced coverage of bounded task flow and talks about contextual events  Chapter 11 is another highlight and explains error handling, trains, transactions and more. I can only recommend you read this chapter. I am aware of many documents that cover exception handling in Oracle ADF (and my Oracle Magazine article for January/February 2013 does the same), but none that covers it in such a great depth. Chapter 12 covers ADF best practices, which is a great round-up of all the tips provided in this book (without Jobinesh to repeat himself). Its all cool stuff that helps you with your ADF projects. In summary, "Oracle ADF Real World Developer’s Guide" by Jobinesh Purushothaman is a great book and addition for all Oracle ADF developers and those who want to become one. Frank

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• Oracle RightNow CX for Good Customer Experiences

  - by Andreea Vaduva

  Oracle RightNow CX is all about the customer experience, it’s about understanding what drives a good interaction and it’s about delivering a solution which works for our customers and by extension, their customers. One of the early guiding principles of Oracle RightNow was an 8-point strategy to providing good customer experiences. Establish a knowledge foundation Empowering the customer Empower employees Offer multi-channel choice Listen to the customer Design seamless experiences Engage proactively Measure and improve continuously The application suite provides all of the tools necessary to deliver a rewarding, repeatable and measurable relationship between business and customer. The Knowledge Authoring tool provides gap analysis, WYSIWIG editing (and includes HTML rich content for non-developers), multi-level categorisation, permission based publishing and Web self-service publishing. Oracle RightNow Customer Portal, is a complete web application framework that enables businesses to control their own end-user page branding experience, which in turn will allow customers to self-serve. The Contact Centre Experience Designer builds a combination of workspaces, agent scripting and guided assistances into a Desktop Workflow. These present an agent with the tools they need, at the time they need them, providing even the newest and least experienced advisors with consistently accurate and efficient information, whilst guiding them through the complexities of internal business processes. Oracle RightNow provides access points for customers to feedback about specific knowledge articles or about the support site in general. The system will generate ‘incidents’ based on the scoring of the comments submitted. This makes it easy to view and respond to customer feedback. It is vital, more now than ever, not to under-estimate the power of the social web – Facebook, Twitter, YouTube – they have the ability to cause untold amounts of damage to businesses with a single post – witness musician Dave Carroll and his protest song on YouTube, posted in response to poor customer services from an American airline. The first day saw 150,000 views and is currently at 12,011,375. The Times reported that within 4 days of the post, the airline’s stock price fell by 10 percent, which represented a cost to shareholders of $180 million dollars. It is a universally acknowledged fact, that when customers are unhappy, they will not come back, and, generally speaking, it only takes one bad experience to lose a customer. The idea that customer loyalty can be regained by using social media channels was the subject of a 2011 Survey commissioned by RightNow and conducted by Harris Interactive. The survey discovered that 68% of customers who posted a negative review about a holiday on a social networking site received a response from the business. It further found that 33% subsequently posted a positive review and 34% removed the original negative review. Cloud Monitor provides the perfect mechanism for seeing what is being said about a business on public Facebook pages, Twitter or YouTube posts; it allows agents to respond proactively – either by creating an Oracle RightNow incident or by using the same channel as the original post. This leaves step 8 – Measuring and Improving: How does a business know whether it’s doing the right thing? How does it know if its customers are happy? How does it know if its staff are being productive? How does it know if its staff are being effective? Cue Oracle RightNow Analytics – fully integrated across the entire platform – Service, Marketing and Sales – there are in excess of 800 standard reports. If this were not enough, a large proportion of the database has been made available via the administration console, allowing users without any prior database experience to write their own reports, format them and schedule them for e-mail delivery to a distribution list. It handles the complexities of table joins, and allows for the manipulation of data with ease. Oracle RightNow believes strongly in the customer owning their solution, and to provide the best foundation for success, Oracle University can give you the RightNow knowledge and skills you need. This is a selection of the courses offered: RightNow Customer Service Administration Rel 12.02 (3 days) Available as In Class and Live Virtual Class (Release 11.11 is available as In Class, Live Virtual Class and Training On Demand) This course familiarises users with the tasks and concepts needed to configure and maintain their system. RightNow Customer Portal Designer and Contact Center Experience Designer Administration Rel 12.02 (2 days) Available as In Class and Live Virtual Class (Release 11.11 is available as In Class, Live Virtual Class and Training On Demand) This course introduces basic CP structure and how to make changes to the look, feel and behaviour of their self-service pages RightNow Analytics Rel 12.02 (2 days) Available as In Class, Live Virtual Class and Training On Demand (Release 11.11 is available as In Class and Live Virtual Class) This course equips users with the skills necessary to understand data supplied by standard reports and to create custom reports RightNow Integration and Customization For Developers Rel 12.02 (5-days) Available as In Class and Live Virtual Class (Release 11.11 is available as In Class, Live Virtual Class and Training On Demand) This course is for experienced web developers and offers an introduction to Add-In development using the Desktop Add-In Framework and introduces the core knowledge that developers need to begin integrating Oracle RightNow CX with other systems A full list of courses offered can be found on the Oracle University website. For more information and course dates please get in contact with your local Oracle University team. On top of the Service components, the suite also provides marketing tools, complex survey creation and tracking and sales functionality. I’m a fan of the application, and I think I’ve made that clear: It’s completely geared up to providing customers with support at point of need. It can be configured to meet even the most stringent of business requirements. Oracle RightNow is passionate about, and committed to, providing the best customer experience possible. Oracle RightNow CX is the application that makes it possible. About the Author: Sarah Anderson worked for RightNow for 4 years in both in both a consulting and training delivery capacity. She is now a Senior Instructor with Oracle University, delivering the following Oracle RightNow courses: RightNow Customer Service Administration RightNow Analytics RightNow Customer Portal Designer and Contact Center Experience Designer Administration RightNow Marketing and Feedback

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• My own personal use of Oracle Linux

  - by wcoekaer

  It always is easier to explain something with examples... Many people still don't seem to understand some of the convenient things around using Oracle Linux and since I personally (surprise!) use it at home, let me give you an idea. I have quite a few servers at home and I also have 2 hosted servers with a hosted provider. The servers at home I use mostly to play with random Linux related things, or with Oracle VM or just try out various new Oracle products to learn more. I like the technology, it's like a hobby really. To be able to have a good installation experience and use an officially certified Linux distribution and not waste time trying to find the right libraries, I, of course, use Oracle Linux. Now, at least I can get a copy of Oracle Linux for free (even if I was not working for Oracle) and I can/could use that on as many servers at home (or at my company if I worked elsewhere) for testing, development and production. I just go to http://edelivery.oracle.com/linux and download the version(s) I want and off I go. Now, I also have the right (and not because I am an employee) to take those images and put them on my own server and give them to someone else, I in fact, just recently set up my own mirror on my own hosted server. I don't have to remove oracle-logos, I don't have to rebuild the ISO images, I don't have to recompile anything, I can just put the whole binary distribution on my own server without contract. Perfectly free to do so. Of course the source code of all of this is there, I have a copy of the UEK code at home, just cloned from https://oss.oracle.com/git/?p=linux-2.6-unbreakable.git. And as you can see, the entire changelog, checkins, merges from Linus's tree, complete overview of everything that got changed from kernel to kernel, from patch to patch, errata to errata. No obfuscating, no tar balls and spending time with diff, or go read bug reports to find out what changed (seems silly to me). Some of my servers are on the external network and I need to be current with security errata, but guess what, no problem, my servers are hooked up to http://public-yum.oracle.com which is open, free, and completely up to date, in a consistent, reliable way with any errata, security or bugfix. So I have nothing to worry about. Also, not because I am an employee. Anyone can. And, with this, I also can, and have, set up my own mirror site that hosts these RPMs. both binary and source rpms. Because I am free to get them and distribute them. I am quite capable of supporting my servers on my own, so I don't need to rely on the support organization so I don't need to have a support subscription :-). So I don't need to pay. Neither would you, at least not with Oracle Linux. Another cool thing. The hosted servers came (unfortunately) with Centos installed. While Centos works just fine as is, I tend to prefer to be current with my security errata(reliably) and I prefer to just maintain one yum repository instead of 2, I converted them over to Oracle Linux as well (in place) so they happily receive and use the exact same RPMs. Since Oracle Linux is exactly the same from a user/application point of view as RHEL, including files like /etc/redhat-release and no changes from .el. to .centos. I know I have nothing to worry about installing one of the RHEL applications. So, OL everywhere makes my life a lot easier and why not... Next! Since I run Oracle VM and I have -tons- of VM's on my machines, in some cases on my big WOPR box I have 15-20 VMs running. Well, no problem, OL is free and I don't have to worry about counting the number of VMs, whether it's 1, or 4, or more than 10 ... like some other alternatives started doing... and finally :) I like to try out new stuff, not 3 year old stuff. So with UEK2 as part of OL6 (and 6.3 in particular) I can play with a 3.0.x based kernel and it just installs and runs perfectly clean with OL6, so quite current stuff in an environment that I know works, no need to toy around with an unsupported pre-alpha upstream distribution with libraries and versions that are not compatible with production software (I have nothing against ubuntu or fedora or opensuse... just not what I can rely on or use for what I need, and I don't need a desktop). pretty compelling. I say... and again, it doesn't matter that I work for Oracle, if I was working elsewhere, or not at all, all of the above would still apply. Student, teacher, developer, whatever. contrast this with $349 for 2 sockets and oneguest and selfsupport per year to even just get the software bits.

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• Oracle 11g R2 1???????~????????(Exadata??)?????

  - by Yusuke.Yamamoto

  ??2010?11?17???Oracle Database 11g Release2(R2) ???????1???? ????Oracle Database 11g R2 ?????????????????????????? ???? 2010/11/17:????? 2011/01/07:???????(Exadata/??) 2011/01/18:???????(Exadata/?????????????) 2011/02/22:???????(Exadata/?????:IT Leaders ????????) 2011/04/21:?????? 2011/04/21:???????(????????????) 2011/04/21:???????(Exadata/???????????????????????????????????) 2011/06/27:Oracle Exadata Database Machine ????1,000??? ?? Oracle Database 11g R2 ??????? Oracle Database 11g ?????????(????) ??????? Oracle Database 11g R2(???/????) Oracle Database 11g R2 ??????? ?? ??? 2009?11?11? Oracle Exadata Database Machine Version 2 ???? 2009?11?17? Oracle Database 11g R2 ???? 2010?02?01? ?????????????????????????????? 2010?03?31? SAP ? Oracle Database 11g R2 ??????????ISV????????·??????????? 2010?05?18? Windows Server 2008 R2 / Windows 7 ?????????Oracle Database 10g R2 ??? 2010?06?23? Oracle Application Express 4.0 ???? 2010?07?09? ?? Windows RDBMS ?????(2009?)????????? 2010?08?17? TPC-C Benchmark Price/Performance ???????? 2010?09?13? Patch Set 11.2.0.2 for Linux ????(??) 2010?10?20? Oracle Exadata Database Machine X2 ???? 2010?11?17? Oracle Database 11g R2 ????1?? 2010?11?19? ?? Windows RDBMS ?????(2010????)????????????? 2011?03?29? Oracle SQL Developer 3.0 ???? 2011?06?27? Oracle Exadata Database Machine ????1,000????????????????·?????????????? Oracle Database 11g ?????????(????) ????????????????????????????????(????)? ????(??????????) ??????????(???) ????? ????(???) ?????·???????·??? ????? ????·??????·?? ???? ???????(??????????????)|???99.999%???????500???????????? - ITpro ??????????? ????(????) ???(???) ????????(???) ??????(???????????) Oracle Exadata Database Machine ????? Oracle Database 11g ??(????)? ??????????????????????????????????? ????(??????) ????????????? ?????·???????·??? ??(??????????????) ?????(??????????) ?????????(????????) ?????????? ????(???????) ?????? ????/????·???????? ???????????(???????/NTT??????????) ????????????? ???? ???????????? ?????? ??? ?????|DWH?????????????? - IT Leaders(????????)|DWH?????????????? - IT Leaders ????(???????????) Customer Voice ????:????IT?????24??365????????????????????? ?Oracle9i Database ?????????????????????Oracle Database 11g ???????????????????????? Oracle9i Database ???????????????? Customer Voice ??????:Oracle Database 11g????????????????????? ?Oracle ASM ???????????????????I/O????????????????????????????????????? ??????? Oracle Database 11g R2(???/????) ???????????????? Oracle 11g R2 ????????? - IT Leaders ??????????11g R2?5???? - ??SE????Oracle??? - Think IT ????????????????????????~Oracle Database 11g Release2 ????????? - oracletech.jp ??????????? Oracle Database 11g Release 2(11gR2)|??????????? ???????|???????????

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• Missed OpenWorld 2011 or JavaOne? See the Key Announcements Today

  - by Dain C. Hansen

  Learn more about Oracle OpenWorld and JavaOne Key Announcements through our six On Demand Webcasts or Podcasts. Your time is precious and you can't make time to watch all keynotes and sessions on demand. Want to get a concise overview on the Oracle OpenWorld and JavaOne key announcements? Presented by Oracle experts in EMEA, these six webcasts will help you decide which keynotes, general or solution sessions on Oracle OpenWorld and JavaOne could be of more interest to you. Six informative, on-demand sessions are available as podcasts and webcasts, on Oracle Hardware and Software, each taking just 15-20 minutes. Be updated in an hour on Oracle OpenWorld on… Oracle Exadata and Exalogic Engineered Systems with Oracle Applications Oracle Exalytics Business Intelligence Machine, the industry's first in-memory hardware and software system Oracle Big Data Appliance, the end-to-end solution for Big Data Oracle Enterprise Manager 12c, the industry's first solution to combine management of the full Oracle stack with complete enterprise cloud lifecycle management Oracle Fusion Applications, a complete suite with 100+ modules Oracle Public Cloud with subscription-based, self-service access to Oracle Fusion Applications, Oracle Fusion Middleware and Oracle Database Watch the Six JavaOne Key Announcement Webcasts anywhere you can access the Internet and learn more about: Plans for advancing the Java Platform, Standard Edition (Java SE) and an update on Java SE 8 Plans announced for the evolution Java Platform, Micro Edition Availability of JavaFX 2.0 The NetBeans IDE Availability for Windows, Mac, Linux and Oracle Solaris Latest developments in the evolution of Java Platform, Enterprise Edition (Java EE). Oracle Java Cloud Service. Follow other informative, on-demand sessions on Oracle Hardware and Software on topics like Cloud, Exadata, Exalogic, Exalytics, Big Data Appliance, Enterprise Manager 12c, Hardware - SuperCluster, Server - and Storage, Oracle Fusion Applications Register now!

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• Welcome!

  - by mannamal

  Welcome to the Oracle Big Data Connectors blog, which will focus on posts related to integrating data on a Hadoop cluster with Oracle Database. In particular the blog will focus on best practices, usage notes, and performance tips for using Oracle Loader for Hadoop and Oracle Direct Connector for HDFS, which are part of Oracle Big Data Connectors. Oracle Big Data Connectors 1.0 also includes Oracle R Connector for Hadoop and Oracle Data Integrator Application Adapters for Hadoop. Oracle Loader for Hadoop: Oracle Loader for Hadoop loads data from Hadoop to Oracle Database. It runs as a MapReduce job on Hadoop to partition, sort, and convert the data into an Oracle-ready format, offloading to Hadoop the processing that is typically done using database CPUs. The data is thenloaded to the database by the Oracle Loader for Hadoop job (online load) or written out as Oracle Data Pump files for load and access later (offline load) with Oracle Direct Connector for HDFS. Oracle Direct Connector for HDFS: Oracle Direct Connector for HDFS is a connector for high speed access of data on HDFS from Oracle Database. With this connector Oracle SQL can be used to directly query data on HDFS. The data can be Oracle Data Pump files generated by Oracle Loader for Hadoop or delimited text files. The connector can also be used to load data into the database using SQL.

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• Technical workshop with the gurus: Architecting Oracle Database-As-A-Service (DBaaS)

  - by Javier Puerta

  Hardware and Software, Engineered to Work Together inside the Click Here The order you must follow to make the colored link appear in browsers. If not the default window link will appear 1. Select the word you want to use for the link 2. Select the desired color, Red, Black, etc 3. Select bold if necessary ___________________________________________________________________________________________________________________ Templates use two sizes of fonts and the sans-serif font tag for the email. All Fonts should be (Arial, Helvetica, sans-serif) tags Normal size reading body fonts should be set to the size of 2. Small font sizes should be set to 1 !!!!!!!DO NOT USE ANY OTHER SIZE FONT FOR THE EMAILS!!!!!!!! ___________________________________________________________________________________________________________________ -- OCTOBER 2013 Invitation: Architecting Oracle Database-As-A-Service (DBaaS) Stay Connected Sign up for Specific Updates Architecting Oracle Database-As-A-Service (DBaaS) Dear partner, We are pleased to invite you to a 2-day workshop dedicated to EMEA partners on "Architecting Oracle Private Database Cloud & Delivering Database-As-A-Service (DBaaS)". This exclusive workshop will be delivered by Product Management and Product Development from Oracle HQ and focuses on the main theme CIOs are tackling with in the last decade: Consolidation to Private Cloud. For many customers the journey to consolidation has led to DBaaS Cloud deployments to significantly reduce costs and offer agile IT services. With the recent launch of Oracle Database 12c, the game really has changed in terms of what Oracle offers and how database clouds can be deployed. REGISTER NOW Who should attend: Enterprise Architects Infrastructure Architects DB Architects from System Integrators and large Independent Software Vendors. Take this opportunity to learn from the gurus, how you can help your customers maximize on their cloud consolidation strategies. The workshops main focus is service delivery, which includes standardization and consolidation, and how you would help your customers transform their current IT infrastructure to a service delivery model. It will discuss best practices and reviews customer examples that have successfully implemented a database cloud. The agenda is split into two days sessions: Day 1: Overview & Planning Database Cloud - Demos Customer Case Studies Database 12c Day 2: Database Cloud - Design Database Cloud - Implementation EM Cloud Control DBaaS on Engineered Systems Question and Answers Attendance is free of charge for qualified Oracle partners - Register now for one of the below sessions: Date Country Location 5 & 6 November 2013  United Kingdom   Manchester 7 & 8 November 2013  Germany  Munich 11 & 12 November 2013  Netherlands  Amsterdam 14 & 15 November 2013  Turkey Istanbul 18 & 19 November 2013  Austria Vienna Looking forward to seeing you! Javier Puerta Director, Core Technology Partner Programs EMEA Prashant Barot Director, Core Technology     Resources OPN Portal OPN Enablement News Blog Oracle Partner Store Use Oracle Trademark in Google AdWords OPN Events Calendar OPN Information Center OPN Solutions Catalog Promote Your Events on Oracle Calendar Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Contact Us | Legal Notices and Terms of Use | Privacy Statement Oracle Corporation - Worldwide Headquarters, 500 Oracle Parkway, OPL - E-mail Services, Redwood Shores, CA 94065, United States

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• ????My Oracle Support????

  - by Steve He(???)

  Normal 0 7.8 ? 0 2 false false false EN-US ZH-CN X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:????; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.5pt; mso-bidi-font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:??; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi; mso-font-kerning:1.0pt;} Normal 0 7.8 ? 0 2 false false false EN-US ZH-CN X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:????; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.5pt; mso-bidi-font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:??; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi; mso-font-kerning:1.0pt;} ????????My Oracle Support???10????????????????????   My Oracle Support?????????????,????,????????,?????Oracle??,??????????????????My Oracle Support???,????(SR),????????,My Oracle Support???????????????,??????????,????????????????????,??Oracle??,??????,?????????????   ?????2???:1.???My Oracle Support,???“??(community)”???,????????????My Oracle Support???2. ????????https??My Oracle Support??:  https://communities.oracle.com/ ???????????????????,???????????????????????,??????????????????????????,??Oracle?????,?????Oracle?????????? ????????????????,?????????????????,???????????????????,????????????????,????????????????!??????“https://communities.oracle.com/”?????????,????????????

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• Exclusive Expert and Peer-Led Sessions—Only at Oracle OpenWorld

  - by Phil Catalano-Oracle

  With more than 2,500 sessions, dozens of hands-on labs, hundreds of demos, four Exhibition Halls, and countless meet-ups, Oracle OpenWorld is the place to learn, share, and network. Planning ahead is always a smart move and here are some links to help you plan your Oracle OpenWorld schedule. You will hear directly from Oracle Thought leaders, Oracle Support experts and their peers about how to succeed across the Oracle stack—from Oracle Consulting Thought Leader sessions dedicated to the cloud to hands on demos showing the value of My Oracle Support—Oracle Open World is your one stop shop for everything Oracle. Featured sessions include: Is Your Organization Trying to Focus on an ERP Cloud Strategy? Modernize Your Analytics Solutions Is Your Organization Trying to Focus on a CX Cloud Strategy? Best Practices for Deploying a DBaaS in a Private Cloud Model Visit the Support & Services Oracle OpenWorld website to discover how you can take advantage of all Oracle OpenWorld has to offer. With 500 Services experts, 50+ sessions, networking events and demos of powerful new support tools, customers will find relevant, useful information about how Oracle Services enables the success of their Oracle hardware and software investments.

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• Exclusive Expert and Peer-Led Sessions—Only at Oracle OpenWorld

  - by AlanBoucher-Oracle

  With more than 2,500 sessions, dozens of hands-on labs, hundreds of demos, four Exhibition Halls, and countless meet-ups, Oracle OpenWorld is the place to learn, share, and network. Planning ahead is always a smart move and here are some links to help you plan your Oracle OpenWorld schedule. You will hear directly from Oracle Thought leaders, Oracle Support experts and their peers about how to succeed across the Oracle stack—from Oracle Consulting Thought Leader sessions dedicated to the cloud to hands on demos showing the value of My Oracle Support—Oracle Open World is your one stop shop for everything Oracle. Featured sessions include: Is Your Organization Trying to Focus on an ERP Cloud Strategy? Modernize Your Analytics Solutions Is Your Organization Trying to Focus on a CX Cloud Strategy? Best Practices for Deploying a DBaaS in a Private Cloud Model Visit the Support & Services Oracle OpenWorld website to discover how you can take advantage of all Oracle OpenWorld has to offer. With 500 Services experts, 50+ sessions, networking events and demos of powerful new support tools, customers will find relevant, useful information about how Oracle Services enables the success of their Oracle hardware and software investments.

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• Exclusive Expert and Peer-Led Sessions—Only at Oracle OpenWorld

  - by jhpierce -Oracle

  With more than 2,500 sessions, dozens of hands-on labs, hundreds of demos, four Exhibition Halls, and countless meet-ups, Oracle OpenWorld is the place to learn, share, and network. Planning ahead is always a smart move and here are some links to help you plan your Oracle OpenWorld schedule. You will hear directly from Oracle Thought leaders, Oracle Support experts and their peers about how to succeed across the Oracle stack—from Oracle Consulting Thought Leader sessions dedicated to the cloud to hands on demos showing the value of My Oracle Support—Oracle Open World is your one stop shop for everything Oracle. Featured sessions include: Is Your Organization Trying to Focus on an ERP Cloud Strategy? Modernize Your Analytics Solutions Is Your Organization Trying to Focus on a CX Cloud Strategy? Best Practices for Deploying a DBaaS in a Private Cloud Model Visit the Support & Services Oracle OpenWorld website to discover how you can take advantage of all Oracle OpenWorld has to offer. With 500 Services experts, 50+ sessions, networking events and demos of powerful new support tools, customers will find relevant, useful information about how Oracle Services enables the success of their Oracle hardware and software investments.

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• Oracle Insurance Gets Innovative with Insurance Business Intelligence

  - by nicole.bruns(at)oracle.com

  Oracle Insurance announced yesterday the availability of Oracle Insurance Insight 7.0, an insurance-specific data warehouse and business intelligence (BI) system that transforms the traditional approach to BI by involving business users in the creation and maintenance."Rapid access to business intelligence is essential to compete and thrive in today's insurance industry," said Srini Venkatasantham, vice president, Product Strategy, Oracle Insurance. "The adaptive data modeling approach of Oracle Insurance Insight 7.0, combined with the insurance-specific data model, offers global insurance companies a faster, easier way to get the intelligence they need to make better-informed business decisions." New Features in Oracle Insurance 7.0 include:"Adaptive Data Modeling" via the new warehouse palette: Gives business users the power to configure lines of business via an easy-to-use warehouse palette tool. Oracle Insurance Insight then automatically creates data warehouse elements - such as line-specific database structures and extract-transform-load (ETL) processes -speeding up time-to-value for BI initiatives. Out-of-the-box insurance models or create-from-scratch option: Includes pre-built content and interfaces for six Property and Casualty (P&C) lines. Additionally, insurers can use the warehouse palette to deploy any and all P&C or General Insurance lines of business from scratch, helping insurers support operations in any country.Leverages Oracle technologies: In addition to Oracle Business Intelligence Enterprise Edition, the solution includes Oracle Database 11g as well as Oracle Data Integrator Enterprise Edition 11g, which delivers Extract, Load and Transform (E-L-T) architecture and eliminates the need for a separate transformation server. Additionally, the expanded Oracle technology infrastructure enables support for Oracle Exadata. Martina Conlon, a Principal with Novarica's Insurance practice, and author of Business Intelligence in Insurance: Current State, Challenges, and Expectations says, "The need for continued investment by insurers in business intelligence capabilities is widely understood, and the industry is acting. Arming the business intelligence implementation with predefined insurance specific content, and flexible and configurable technology will get these projects up and running faster."Learn moreTo see a demo of the Oracle Insurance Insight system, click hereTo read the press announcement, click here

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• Partner Training for Oracle Business Intelligence Applications 4-Day Bootcamp

  - by Mike.Hallett(at)Oracle-BI&EPM

  Partners 4-Day training from 15th - 18th October 2012, at Oracle Reading (UK) The Oracle Business Intelligence Applications provide pre-built Operational BI solutions for eBusiness Suite, Peoplesoft, Siebel, JDE and SAP; offering out-of-the-box integration. This FREE for Partners 4-Day training will provide attendees with an in-depth working understanding of the architecture, the technical and the functional content of the Oracle Business Intelligence Applications, whilst also providing an understanding of their installation, configuration and extension. The course will cover the following topics: Overview of Oracle Business Intelligence Applications Oracle BI Applications Fundamentals and Features Configuring BI Applications for Oracle E-Business Suite Understanding BI Applications Architecture Fundamentals of BI Applications Security   REGISTER HERE NOW    (acceptance is subject to availability and your place will be confirmed within two weeks: for help see the Partner Registration Guide) Location: Bray Room, at Oracle Corporation UK Ltd Oracle Parkway Thames Valley Park Reading, Berkshire RG6 1RA 15th - 18th October 2012, 4-Days :  9:30 am – 5:00 pm BST Audience The seminar is aimed at BI Consultants and Implementation Consultants within Oracle's Gold and Platinum Partners. Good understanding of basic data warehousing concepts Hands on experience in Oracle Business Intelligence Enterprise Edition Hands on experience in Informatica Some understanding of  Oracle BI Applications is required (See Sales & Technical Tutorials for OBI, BI-Apps and Hyperion EPM)  Good understanding of any of the following Oracle EBS modules: General Ledger, Accounts Receivables, Accounts Payables Please note that attendees are required to bring a laptop: 4GB RAM Windows 64 bits 80GB free space in Hard drive or External Device CPU Core 2 Duo or Higher Windows 7, Windows XP, Windows 2003 NOT ALLOWED with Windows Vista An Administrator User For more information please contact [email protected].

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• Special Activities in the OTN Lounge

  - by Bob Rhubart

  What is the OTN Lounge? It's the place for Oracle OpenWorld and JavaOne attendees to hang out, get off your feet, rest up between sessions, recharge your laptop, tablet, or phone, connect with other community members, pick the brains of subject matter experts and community leaders, enjoy some refreshments (coffee and soft drinks in the morning, beer in the afternoon), and avoid the crowds by watching keynote presentations on a plasma screen. But in addition to general chillaxin' the OTN Lounge also hosts several special activities throughout the week… OTN Lounge Special Activities Sunday Oracle Social Network Developer Challenge Kick-off   (7:00pm - 8:30pm)Want to learn more about Oracle Social Network? Love working with APIs? Enter the Oracle Social Network Developer Challenge and build your dream integration with Oracle's secure, purposeful social network for business. Demonstrate your skills, work with the latest and greatest and compete for $500 in Amazon gift cards. Go to theappslab.com/osnregisterr Read and agree to the terms and rules. Register yourself with your name, corporate email address, and company. Watch your inbox for a confirmation email from Oracle Social Network. Start coding (individual or teams welcome) Show off your work to the judges in the OTN Lounge, Wednesday, 4:00pm - 6:00pm Monday (Lounge hours: 8:00am - 7:00pm) RAC Attack (9:00am - 1:00pm) Learn about Oracle Real Application Clustering (RAC) in this collaborative event. You'll work with experts from the IOUG RAC SIG to get an Oracle Database 11gR2 RAC cluster running inside a virtual machine. For more information: RAC attack at Oracle Open World (Pythian Blog) RAC Attack - Oracle Cluster Database at Home/Events (WikiBooks) Oracle Social Network Developer Challenge Office Hours (4:00pm - 8:00pm)Meet the people behind Oracle Social Network. Tuesday (Lounge hours: 8:00am - 7:00pm) RAC Attack (9:00am - 1:00pm) Oracle Social Network Developer Challenge Office Hours (4:30pm - 8:00pm) Oracle Database / Oracle Fusion Middleware Tweet Meet (4:30pm - 6:00pm) Free as in beer! Oracle Database and Oracle Fusion Middleware tweeters, gather in the OTN Lounge for refreshments and conversation with fellow tweeters and Oracle Database and Middleware experts. Wednesday (Lounge Hours: 8:00am - 6:00pm) RAC Attack (9:00am - 1:00pm) Oracle Social Network Developer Challenge Judging (4:00pm - 6:00pm) ADF Oracle ADF / Oracle Fusion Middleware Meet-up (4:30pm - 5:30pm) Join other Oracle ADF and Oracle Fusion Middleware developers and meet the product managers and engineers behind Oracle ADF, ADF Mobile, and ADF Essentials. Did we mention free beer? Thursday (Lounge Hours: 8:00am - 2:00pm) RAC Attack (9:00am - 1:00pm) The OTN Lounge is located in the Howard St .tent, located by no small coincidence on Howard St. between 3rd and 4th, directly between Moscone North and Moscone South. An Oracle OpenWorld or JavaOne conference badge is required for access to the OTN Lounge.

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• A KSH adattárháza: Oracle Essbase és Oracle Database alapon

  - by Fekete Zoltán

  A magyar Központi Statisztikai Hivatal metaadat vezérelt adattárháza három fontos Oracle terméken nyugszik. Az interneten elérhetok az adatok a KSH Tájékoztatási adatbázis-ból. Data from KSH in English. Amikor ezeket a sorokat írom, péntek éjjel 21:36-kor 81 online felhasználó kérdezte le az adatokat. :) - Oracle Essbase multidimenziós OLAP szerver, technikai infó - Hyperion Interactive Reporting lekérdezo eszköz, technikai infó - Oracle Database Enterprise Edition Az angol nyelvu customer snapshot, azaz ügyfél történet: Hungarian Central Statistical Office Provides 200,000 External Users with Secure Online Access to Data. A magyar nyelvu sikersztori: A KSH statisztikai adatainak 60 százaléka elérheto böngészo és platform függetlenül évi mintegy 200 000 internetes felhasználó számára. A termék kiválasztásában, a projekt kialakításában és bevezetésében nagy szerepet vállalt a DSS Consulting Kft. és az Oracle Konzultáció. A projekt során elért legfontosabb eredmények: - adattárház: 150-200 egyideju felhasználó, éves szinten 200 000 felhasználót jelent - Essbase memória alapú tárolási struktúrája: közel valósideju hozzáférés - A rendszer platform és böngészo független, ezért a felhasználók széles köre érheti el a statisztikai adatokat. - Natív Java API és XMLA támogatással egyedi karbantartó alkalmazás - A statisztikus munkatársak speciális informatikai eloképzettség nélkül építik fel és gondozzák a multidimenzionális adatbázisokat - Az Oracle Hyperion Interactive Reporting: oszlopos, kereszttáblás, szekcionált, grafikonos, webes lekérdezések Letöltheto a következo KSH eloadás a HOUG konferenciáról 2009-bol: Hyperalea iacta est - a KSH Essbase alapú adattárház rendszere. A most megjelent sikersztori: angolul és magyarul.

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• How Oracle Business Consulting Can Help Maximize the Business Value of your Oracle Investments

  Chris Hendryx, Senior Director updates listeners on Oracle Business Consulting, and gives tips on how to maximize the value of their investments in Oracle.

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• Oracle Releases New Mainframe Re-Hosting in Oracle Tuxedo 11g

  - by Jason Williamson

  I'm excited to say that we've released our next generation of Re-hosting in 11g. In fact I'm doing some hands-on labs now for our Systems Integrators in Italy in a couple of weeks and targeting Latin America next month. If you are an SI, or Rehosting firm and are looking to become an Oracle Partner or get a better understanding of Tuxedo and how to use the workbench for rehosting...drop me a line. Oracle Tuxedo Application Runtime for CICS and Batch 11g provides a CICS API emulation and Batch environment that exploits the full range of Oracle Tuxedo's capabilities. Re-hosted applications run in a multi-node, grid environment with centralized production control. Also, enterprise integration of CICS application services benefits from an open and SOA-enabled framework. Key features include: CICS Application Runtime: Can run IBM CICS applications unchanged in an application grid, which enables the distribution of large workloads across multiple processors and nodes. This simplifies CICS administration and can scale to over 100,000 users and over 50,000 transactions per second. 3270 Terminal Server: Protects business users from change through support for tn3270 terminal emulation. Distributed CICS Resource Management: Simplifies deployment and administration by allowing customers to run CICS regions in a distributed configuration. Batch Application Runtime: Provides robust IBM JES-like job management that enables local or remote job submissions. In addition, distributed batch initiators can enable parallelization of jobs and support fail-over, shortening the batch window and helping to meet stringent SLAs. Batch Execution Environment: Helps to run IBM batch unchanged and also supports JCL functionality and all common batch utilities. Oracle Tuxedo Application Rehosting Workbench 11g provides a set of automated migration tools integrated around a central repository. The tools provide high precision which results in very low error rates and the ability to handle large applications. This enables less expensive, low-risk migration projects. Key capabilities include: Workbench Repository and Cataloguer: Ensures integrity of the migrated application assets through full dependency checking. The Cataloguer generates and maintains all relevant meta-data on source and target components. File Migrator: Supports reliable migration of datasets and flat files to an ISAM or Oracle Database 11g. This is done through the automated migration utilities for data unloading, reloading and validation. It also generates logical access functions to shield developers from data repository changes. DB2 Migrator: Similarly, this tool automates the migration of DB2 schema and data to Oracle Database 11g. COBOL Migrator: Supports migration of IBM mainframe COBOL assets (OLTP and Batch) to open systems. Adapts programs for compiler dialects and data access variations. JCL Migrator: Supports migration of IBM JCL jobs to a Tuxedo ART environment, maintaining the flow and characteristics of batch jobs.

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• Oracle Introduces Oracle Communications Data Model to Provide Actionable Insight for Communications

  - by kimberly.billings

  To help communications service providers (CSPs) manage and analyze rapidly growing data volumes cost effectively, Oracle recently introduced the Oracle Communications Data Model (OCDM). With the OCDM, CSPs can achieve rapid time to value by quickly implementing a standards-based enterprise data warehouse that features communications industry-specific reporting, analytics and data mining. The combination of the OCDM, Oracle Exadata and the Oracle Business Intelligence (BI) Foundation represents the most comprehensive data warehouse and BI solution for the communications industry. Hong Kong Broadband Network, the fastest growing and second largest broadband service provider in Hong Kong, enhanced its data warehouse using Oracle Communications Data Model. It went live with OCDM within three months, and has increased its subscriber base by 37 percent in six months and reduced customer churn to less than one percent. Read more about HKBN's use of OCDM. Read more about OCDM var gaJsHost = (("https:" == document.location.protocol) ? "https://ssl." : "http://www."); document.write(unescape("%3Cscript src='" + gaJsHost + "google-analytics.com/ga.js' type='text/javascript'%3E%3C/script%3E")); try { var pageTracker = _gat._getTracker("UA-13185312-1"); pageTracker._trackPageview(); } catch(err) {}

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• Oracle saves with Oracle Database 11g and Advanced Compression

  - by jenny.gelhausen

  Oracle Corporation runs a centralized eBusiness Suite system on Oracle Database 11g for all its employees around the globe. This clustered Global Single Instance (GSI) has scaled seamlessly with many acquisitions over the years, doubling the number of employees since 2001 and supporting around 100,000 employees today, 24 hours a day, 7 days a week around the world. In this podcast, you'll hear from Raji Mani, IT Director for Oracle's PDIT Group, on how Oracle Database 11g and Advanced Compression is helping to save big on storage costs. var gaJsHost = (("https:" == document.location.protocol) ? "https://ssl." : "http://www."); document.write(unescape("%3Cscript src='" + gaJsHost + "google-analytics.com/ga.js' type='text/javascript'%3E%3C/script%3E")); try { var pageTracker = _gat._getTracker("UA-13185312-1"); pageTracker._trackPageview(); } catch(err) {}

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• What's New in Oracle UPK and Oracle UPK Professional

  Stuart Dunsmore, Sr. Director, Oracle UPK and Tutor Development, highlights the new features in Oracle User Productivity Kit and Oracle User Productivity Kit Professional. Listeners will learn how to gain strategic advantage from this offering.

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