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  • Common SOA Problems by C2B2

    - by JuergenKress
    SOA stands for Service Oriented Architecture and has only really come together as a concrete approach in the last 15 years or so, although the concepts involved have been around for longer. Oracle SOA Suite is based around the Service Component Architecture (SCA) devised by the Open SOA collaboration of companies including Oracle and IBM. SCA, as used in SOA suite, is designed as a way to crystallise the concepts of SOA into a standard which ensures that SOA principles like the separation of application and business logic are maintained. Orchestration or Integration? A common thing to see with many people who are beginning to either build a new SOA based infrastructure, or move an old system to be service oriented, is confusion in the purpose of SOA technologies like BPEL and enterprise service buses. For a lot of problems, orchestration tools like BPEL or integration tools like an ESB will both do the job and achieve the right objectives; however it’s important to remember that, although a hammer can be used to drive a screw into wood, that doesn’t mean it’s the best way to do it. Service Integration is the act of connecting components together at a low level, which usually results in a single external endpoint for you to expose to your customers or other teams within your organisation – a simple product ordering system, for example, might integrate a stock checking service and a payment processing service. Process Orchestration, however, is generally a higher level approach whereby the (often externally exposed) service endpoints are brought together to track an end-to-end business process. This might include the earlier example of a product ordering service and couple it with a business rules service and human task to handle edge-cases. A good (but not exhaustive) rule-of-thumb is that integrations performed by an ESB will usually be real-time, whereas process orchestration in a SOA composite might comprise processes which take a certain amount of time to complete, or have to wait pending manual intervention. BPEL vs BPMN For some, with pre-existing SOA or business process projects, this decision is effectively already made. For those embarking on new projects it’s certainly an important consideration for those using Oracle SOA software since, due to the components included in SOA Suite and BPM Suite, the choice of which to buy is determined by what they offer. Oracle SOA suite has no BPMN engine, whereas BPM suite has both a BPMN and a BPEL engine. SOA suite has the ESB component “Mediator”, whereas BPM suite has none. Decisions must be made, therefore, on whether just one or both process modelling languages are to be used. The wrong decision could be costly further down the line. Design for performance: Read the complete article here. SOA & BPM Partner Community For regular information on Oracle SOA Suite become a member in the SOA & BPM Partner Community for registration please visit www.oracle.com/goto/emea/soa (OPN account required) If you need support with your account please contact the Oracle Partner Business Center. Blog Twitter LinkedIn Facebook Wiki Technorati Tags: C2B2,SOA best practice,SOA Community,Oracle SOA,Oracle BPM,Community,OPN,Jürgen Kress

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  • Devoxx Belgium - CFP Closes On July 5th

    - by Yolande Poirier
    The biggest Java conference in Europe is taking place in Antwerp, Belgium from November 11 to 15, 2013. The conference is designed by developers for developers and attracts renowned international speakers. The review committee looks for passionate speakers who are technically knowledgeable and not afraid to speak in front of a full room of Devoxxians. The speakers can increase CFP acceptance rate by submitting one or more talks for Tools in Action, Quickie, BOF, University session, Conference and Hands On Labs sessions.

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  • ADF is YouTubed

    - by Chris Muir
    A blog post along the lines of "your wishes are our command". ADF developers are hopefully aware of our ADF Insider Essentials recordings, a page full of presentations from small to large topics on all-things-ADF.  A couple of customers have pointed out these recordings aren't accessible via the iPad and other Apple OSX devices thanks to the recordings being wrapped in an Adobe Flash applet. To satisfy this need we've now uploaded all of the videos as MP4s to our ADF Insider Essentials YouTube channel for your iPad viewing pleasure.  So now regardless if you're sitting at your PC or on the couch with your iPad, you can enjoy my horrible Aussie accent amongst the more professional ADF presentations from my colleagues ;-) Make sure to subscribe to the YouTube channel to receive notifications of newly uploaded content. 

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  • C++11 Tidbits: Decltype (Part 2, trailing return type)

    - by Paolo Carlini
    Following on from last tidbit showing how the decltype operator essentially queries the type of an expression, the second part of this overview discusses how decltype can be syntactically combined with auto (itself the subject of the March 2010 tidbit). This combination can be used to specify trailing return types, also known informally as "late specified return types". Leaving aside the technical jargon, a simple example from section 8.3.5 of the C++11 standard usefully introduces this month's topic. Let's consider a template function like: template <class T, class U> ??? foo(T t, U u) { return t + u; } The question is: what should replace the question marks? The problem is that we are dealing with a template, thus we don't know at the outset the types of T and U. Even if they were restricted to be arithmetic builtin types, non-trivial rules in C++ relate the type of the sum to the types of T and U. In the past - in the GNU C++ runtime library too - programmers used to address these situations by way of rather ugly tricks involving __typeof__ which now, with decltype, could be rewritten as: template <class T, class U> decltype((*(T*)0) + (*(U*)0)) foo(T t, U u) { return t + u; } Of course the latter is guaranteed to work only for builtin arithmetic types, eg, '0' must make sense. In short: it's a hack. On the other hand, in C++11 you can use auto: template <class T, class U> auto foo(T t, U u) -> decltype(t + u) { return t + u; } This is much better. It's generic and a construct fully supported by the language. Finally, let's see a real-life example directly taken from the C++11 runtime library as implemented in GCC: template<typename _IteratorL, typename _IteratorR> inline auto operator-(const reverse_iterator<_IteratorL>& __x, const reverse_iterator<_IteratorR>& __y) -> decltype(__y.base() - __x.base()) { return __y.base() - __x.base(); } By now it should appear be completely straightforward. The availability of trailing return types in C++11 allowed fixing a real bug in the C++98 implementation of this operator (and many similar ones). In GCC, C++98 mode, this operator is: template<typename _IteratorL, typename _IteratorR> inline typename reverse_iterator<_IteratorL>::difference_type operator-(const reverse_iterator<_IteratorL>& __x, const reverse_iterator<_IteratorR>& __y) { return __y.base() - __x.base(); } This was guaranteed to work well with heterogeneous reverse_iterator types only if difference_type was the same for both types.

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  • Obtaining the correct Client IP address when a Physical Load Balancer and a Web Server Configured With Proxy Plug-in Are Between The Client And Weblogic

    - by adejuanc
    Some Load Balancers like Big-IP have build in interoperability with Weblogic Cluster, this means they know how Weblogic understand a header named 'WL-Proxy-Client-IP' to identify the original client ip.The problem comes when you have a Web Server configured with weblogic plug-in between the Load Balancer and the back-end weblogic servers - WL-Proxy-Client-IP this is not designed to go to Web server proxy plug-in. The plug-in will not use a WL-Proxy-Client-IP header that came in from the previous hop (which is this case is the Physical Load Balancer but could be anything), in order to prevent IP spoofing, therefore the plug-in won't pass on what Load Balancer has set for it.So unfortunately under this Architecture the header will be useless. To get the client IP from Weblogic you need to configure extended log format and create a custom field that gets the appropriate header containing the IP of the client.On WLS versions prior to 10.3.3 use these instructions:You can also create user-defined fields for inclusion in an HTTP access log file that uses the extended log format. To create a custom field you identify the field in the ELF log file using the Fields directive and then you create a matching Java class that generates the desired output. You can create a separate Java class for each field, or the Java class can output multiple fields. For a sample of the Java source for such a class, seeJava Class for Creating a Custom ELF Field to import weblogic.servlet.logging.CustomELFLogger;import weblogic.servlet.logging.FormatStringBuffer;import weblogic.servlet.logging.HttpAccountingInfo;/* This example outputs the X-Forwarded-For field into a custom field called MyOriginalClientIPField */public class MyOriginalClientIPField implements CustomELFLogger{ public void logField(HttpAccountingInfo metrics,  FormatStringBuffer buff) {   buff.appendValueOrDash(metrics.getHeader("X-Forwarded-For");  }}In this case we are using 'X-Forwarded-For' but it could be changed for the header that contains the data you need to use.Compile the class, jar it, and prepend it to the classpath.In order to compile and package the class: 1. Navigate to <WLS_HOME>/user_projects/domains/<SOME_DOMAIN>/bin2. Set up an environment by executing: $ . ./setDomainEnv.sh This will include weblogic.jar into classpath, in order to use any of the libraries included under package weblogic.*3. Compile the class by copying the content of the code above and naming the file as:MyOriginalClientIPField.java4. Run javac to compile the class.$javac MyOriginalClientIPField.java5. Package the compiled class into a jar file by executing:$jar cvf0 MyOriginalClientIPField.jar MyOriginalClientIPField.classExpected output is:added manifestadding: MyOriginalClientIPField.class(in = 711) (out= 711)(stored 0%)6. This will produce a file called:MyOriginalClientIPField.jar This way you will be able to get the real client IP when the request is passing through a Load Balancer and a Web server before reaching WLS. Since 10.3.3 it is possible to configure a specific header that WLS will check when getRemoteAddr is called. That can be set on the WebServer Mbean. In this case, set that to be X-Forwarded-For header coming from Load Balancer as well.

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  • C2B2 is now an Application Grid Specialized Partner

    - by JuergenKress
    Thanks to C2B2 to become an Application Grid Specialized Oracle Gold Partner. With the Specialization C2B2 has proven successful implementations of WebLogic and certification of their WebLogic experts. You as a customer can choose our Specialized partners to make your project successful! If you want to become Specialized please make sure that you join our Oracle WebLogic Partner Community: For regular information become a member in the WebLogic Partner Community please visit: http://www.oracle.com/partners/goto/wls-emea ( OPN account required). If you need support with your account please contact the Oracle Partner Business Center. Blog Twitter LinkedIn Mix Forum Wiki Technorati Tags: c2b2,Apps Grid Certification,Implementation Specialist,Apps Grid Specialist,Oracle education,Glassfish,Jürgen Kress,WebLogic Community,Oracle,OPN

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  • 20 Jahre Solaris - 25 Jahre SPARC!

    - by Stefan Hinker
    Normalerweise wiederhole ich ja nicht einfach das, was woanders schon steht.  Hier mache ich eine Ausnahme... 20 Jahre Solaris - Und wer hat die ganzen Innovationspreise bekommen?25 Jahre SPARC - und kein bisschen muede :-) Wie die Geschichte weiter geht, steht ganz unten auf diesen Seite - also schnell nachsehen... Und wer's lieber als Video mag: 20 Jahre Solaris - 25 Jahre SPARC (Kaum zu glauben, ich habe nur die ersten 4 Jahre von Solaris "verpasst".  Die Zeit vergeht wohl doch...)

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  • ADF Faces Skin Editor - How to Work with It

    - by Shay Shmeltzer
    The ODTUG Kscop11 conference was a great success with lots of sessions about FMW running in a special track. I did several sessions and labs in the conference, and I thought it might be a good idea to at least give you a taste of what you might have missed. So here is most of what I demoed in my ADF Faces Skinning session (not all though - that session was 60 minutes long, and while everyone did end up going out of the building in the middle because of a fire drill for about 5 minutes, there was other things covered in the session as well). In the demo here you'll see how to generate new images and default color scheme, how to identify a component class with Firebug, how to skin a component, how to identify the global selector of a property, how to change fonts and how to change strings. By the way, for more on ADF Skinning you should also listen to the ADF Insider seminar that Frank Nimphius recorded on skinning, it will give you better understanding of the overall skinning process. P.S. in the demo I add an entry to the web.xml file which prevent ADF Faces from compressing the HTML that is generated. The entry is for org.apache.myfaces.trinidad.DISABLE_CONTENT_COMPRESSION  and I set it to true. This is very useful when you work on creating the skin, but don't forget to un-set it before you go production.

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  • Master Data Management – A Foundation for Big Data Analysis

    - by Manouj Tahiliani
    While Master Data Management has crossed the proverbial chasm and is on its way to becoming mainstream, businesses are being hammered by a new megatrend called Big Data. Big Data is characterized by massive volumes, its high frequency, the variety of less structured data sources such as email, sensors, smart meters, social networks, and Weblogs, and the need to analyze vast amounts of data to determine value to improve upon management decisions. Businesses that have embraced MDM to get a single, enriched and unified view of Master data by resolving semantic discrepancies and augmenting the explicit master data information from within the enterprise with implicit data from outside the enterprise like social profiles will have a leg up in embracing Big Data solutions. This is especially true for large and medium-sized businesses in industries like Retail, Communications, Financial Services, etc that would find it very challenging to get comprehensive analytical coverage and derive long-term success without resolving the limitations of the heterogeneous topology that leads to disparate, fragmented and incomplete master data. For analytical success from Big Data or in other words ROI from Big Data Investments, businesses need to acquire, organize and analyze the deluge of data to make better decisions. There will need to be a coexistence of structured and unstructured data and to maintain a tight link between the two to extract maximum insights. MDM is the catalyst that helps maintain that tight linkage by providing an understanding about the identity, characteristics of Persons, Companies, Products, Suppliers, etc. associated with the Big Data and thereby help accelerate ROI. In my next post I will discuss about patterns for co-existing Big Data Solutions and MDM. Feel free to provide comments and thoughts on above as well as Integration or Architectural patterns.

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  • Java Magazine: Java at Sea!

    - by Tori Wieldt
    The September/October issue of Java Magazine is now out, with several great Java stories, including: Java At Sea? Liquid Robotics charts a new course with expert help from Java pioneer James Gosling.?  ?Duke’s Choice AwardsMeet this year’s winners! (The awards will be presented at the JavaOne Sunday night reception at the Taylor Street Cafe.)Looking Ahead to Project LambdaJava Language Architect Brian Goetz on the importance of lambda expressions.JCP Q&A: Ben EvansThe London JUG representative talks about the JCP and the Java community.Java EE Connector Architecture 1.6Adam Bien on deep integration with connector services in a lean way.DataFX: Populate JavaFX Controls with Real-World DataTools to retrieve, parse, and render data in a variety of JavaFX controls. Fix ThisStephen Chin challenges your JavaFX skills. Java Magazine is a bi-monthly online publication. It includes technical articles on the Java language and platform; Java innovations and innovators; JUG and JCP news; Java events; links to online Java communities; and videos and multimedia demos. Subscriptions are free.

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  • Accessing ADF Faces components that are read-only from JavaScript

    - by Frank Nimphius
    Almost as a note to myself and to justify the time I spent on analyzing aproblem, a quick note on what to watch out for when working trying to access read-only ADF Faces components from JavaScript.  Those who tried JavaScript in ADF Faces probably know that you need to ensure the ADF Faces component  is represented by a JavaScript object on the client. You do this either implicitly by adding an af:clientListener component (in case you want to listen for a component event) or explicitly by setting the ADF Faces component clientComponent property to true. For the use case I looked at in JDeveloper 11g R1 (11.1.1.7) I needed to make an output text component clickable to call a JavaScript function in response. Though I added the af:clientComponent tag to the component I recognized that it also needed the clientComponent property set to true. Though I remember this as not being required in 11.1.1.6, I like the new behavior as it helps preventing read-only components from firing client side events unless you tell it to do so by setting the clientComponent property to true. Note: As the time of writing, JDeveloper 11.1.1.7 is not publicly available and I put the note in this blog as a reminder in case you ever hit a similar challenge so you know what to do.

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  • Kostenlose Openbooks: Handbuch zu Ubuntu GNU/Linux 12.04 LTS

    - by britta wolf
    Ab sofort steht das umfassende Handbuch zu Ubuntu GNU/Linux 12.04 LTS als kostenloses Openbook auf der Website von Galileo Computing zur Verfügung. Mit diesem Standardwerk lernt man alles Wissenswerte über die Linux-Distribution Ubuntu »Precise Pangolin« kennen. Das Buch überzeugt durch seine Themenvielfalt und Vollständigkeit. Von der Installation, der Benutzeroberfläche »Unity«, der Paketverwaltung über Optimierung, Programmierung, Migration und Kernelkompilierung bis hin zur Virtualisierung und Serverkonfiguration finden die Leser alle wichtigen Fragen in diesem über 1.000 Seiten starken Buch beantwortet. Darüber hinaus profitieren sie von mehr als 300 eigens gekennzeichneten Tipps und Tricks sowie von zahlreichen Praxisworkshops. Sowohl Einsteiger, erfahrene Anwender als auch Profis profitieren von diesem Handbuch. Die HTML-Version kann bequem im Browser gelesen werden. Das gedruckte Buch ist im Buchhandel erhältlich. Link zum Openbook: http://openbook.galileocomputing.de/ubuntu/ 

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  • Speed up ADF Mobile Deployment to Android with Keystore

    - by Shay Shmeltzer
    As you might have noticed from my latest ADF Mobile entries, I'm doing most of my ADF Mobile development on a windows machine and testing on an Android device. Unfortunately the Android/windows experience is not as fast as the iOS/Mac one. However, there is one thing I learned today that can make this a bit less painful in terms of the speed to deploy and test your application - and this is to use the "Release" mode when deploying your application instead of the "Debug" mode. To do this you'll first need to define a keystore, but as Joe from our Mobile team showed me today, this is quite easy. Here are the steps: Open a command line in your JDK bin directory (I just used the JDK that comes with the JDeveloper install). Issue the following command: keytool –genkey –v –keystore <Keystore Name>.keystore –alias <Alias Name> -keyalg RSA –keysize 2048 –validity 10000 Both keystore name and alias names are strings that you decide on. The keytool utility will then prompt you with various questions that you'll need to answer. Once this is done, the next step is to configure your JDeveloper preferences->ADF Mobile to add this keystore there under the release tab:  Then for your application specific deployment profile - switch the build mode from debug to release. The end result is a much smaller mobile application (for example from 60 to 21mb) and a much faster deployment cycle (for me it is about twice as fast as before).

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  • PCI Compliance Book Suggestion

    - by Joel Weise
    I am always looking for good books on security, compliance and of course, PCI.  Here is one I think you will find very useful. "PCI Compliance, Third Edition: Understand and Implement Effective PCI Data Security Standard Compliance" by Branden Williams and Anton Chuvakin.  [Fair disclosure - Branden and I work together on the Information Systems Security Association Journal's editorial board.]   The primary reason I like this book is that the authors take a holistic architectural approach to PCI compliance and that to me is the most safe and sane way to approach PCI.  Using such an architectural approach to PCI is, in my humble opinion, the underlying intent of PCI.  Don't create a checklist of the PCI DSS and then map a solution to each.  That is a recipe for disaster.  Instead, look at how the different components and their configurations work together in a synergistic fashion.  In short, create a security architecture and governance framework (the ISO 27000 series is a good place to start) that begins with an evaluation of the requirements laid down in the PCI DSS, as well as your other applicable compliance, business and technical requirements.  By developing an integrated security architecture you should be able to not only address current requirements, but also be in a position to quickly address future ones as well.

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  • The Enterprise Side of JavaFX: Part Two

    - by Janice J. Heiss
    A new article, part of a three-part series, now up on the front page of otn/java, by Java Champion Adam Bien, titled “The Enterprise Side of JavaFX,” shows developers how to implement the LightView UI dashboard with JavaFX 2. Bien explains that “the RESTful back end of the LightView application comes with a rudimentary HTML page that is used to start/stop the monitoring service, set the snapshot interval, and activate/deactivate the GlassFish monitoring capabilities.”He explains that “the configuration view implemented in the org.lightview.view.Browser component is needed only to start or stop the monitoring process or set the monitoring interval.”Bien concludes his article with a general summary of the principles applied:“JavaFX encourages encapsulation without forcing you to build models for each visual component. With the availability of bindable properties, the boundary between the view and the model can be reduced to an expressive set of bindable properties. Wrapping JavaFX components with ordinary Java classes further reduces the complexity. Instead of dealing with low-level JavaFX mechanics all the time, you can build simple components and break down the complexity of the presentation logic into understandable pieces. CSS skinning further helps with the separation of the code that is needed for the implementation of the presentation logic and the visual appearance of the application on the screen. You can adjust significant portions of an application's look and feel directly in CSS files without touching the actual source code.”Check out the article here.

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  • Oops, I left my kernel zone configuration behind!

    - by mgerdts
    Most people use boot environments to move in one direction.  A system starts with an initial installation and from time to time new boot environments are created - typically as a result of pkg update - and then the new BE is booted.  This post is of little interest to those people as no hackery is needed.  This post is about some mild hackery. During development, I commonly test different scenarios across multiple boot environments.  Many times, those tests aren't related to the act of configuring or installing zone and I so it's kinda handy to avoid the effort involved of zone configuration and installation.  A somewhat common order of operations is like the following: # beadm create -e golden -a test1 # reboot Once the system is running in the test1 BE, I install a kernel zone. # zonecfg -z a178 create -t SYSsolaris-kz # zoneadm -z a178 install Time passes, and I do all kinds of stuff to the test1 boot environment and want to test other scenarios in a clean boot environment.  So then I create a new one from my golden BE and reboot into it. # beadm create -e golden -a test2 # reboot Since the test2 BE was created from the golden BE, it doesn't have the configuration for the kernel zone that I configured and installed.  Getting that zone over to the test2 BE is pretty easy.  My test1 BE is really known as s11fixes-2. root@vzl-212:~# beadm mount s11fixes-2 /mnt root@vzl-212:~# zonecfg -R /mnt -z a178 export | zonecfg -z a178 -f - root@vzl-212:~# beadm unmount s11fixes-2 root@vzl-212:~# zoneadm -z a178 attach root@vzl-212:~# zoneadm -z a178 boot On the face of it, it would seem as though it would have been easier to just use zonecfg -z a178 create -t SYSolaris-kz within the test2 BE to get the new configuration over.  That would almost work, but it would have left behind the encryption key required for access to host data and any suspend image.  See solaris-kz(5) for more info on host data.  I very commonly have more complex configurations that contain many storage URIs and non-default resource controls.  Retyping them would be rather tedious.

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  • Solaris 11 JDK installation

    - by user20121221
    JAVA -JDK install on Solaris 11 pkg list -s jdk-7 pkg install jdk-7 ls /usr/jdk/instances jdk1.5.0 jdk1.6.0 mv jdk1.7.0_07 /usr/jdk/instances/jdk1.7.0 ls -l total 9 drwxr-xr-x 5 root bin 5 Sep 4 16:08 instances lrwxrwxrwx 1 root root 18 Jul 14 11:11 jdk1.6.0_26 -> instances/jdk1.6.0 lrwxrwxrwx 1 root root 8 Sep 4 16:09 latest -> jdk1.6.0 drwxr-xr-x 4 root bin 4 Jul 14 11:04 packages rm latest ln -s instances/jdk1.7.0 jdk1.7.0_07 ln -s jdk1.7.0_07 latest cd /usr/ ls -ld java lrwxrwxrwx 1 root root 12 Sep 4 16:12 java -> jdk/jdk1.6.0 rm java ln -s jdk/latest java java -version java version "1.7.0_07"Java(TM) SE Runtime Environment (build 1.7.0_07-b10)Java HotSpot(TM) Server VM (build 23.3-b01, mixed mode) stop firefox cd /usr/lib/firefox/plugins rm libnpjp2.so ln -s /usr/jdk/jdk1.7.0_07/jre/lib/i386/libnpjp2.so libnpjp2.so start firefox

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  • Belgrade Open Source Software Development Center

    - by Tori Wieldt
    A new Open Source Software Development Center is open at University of Belgrade Serbia. It centers around using Java & NetBeans as open source projects to learn from and contribute to. Assistant Professor Zoran Sevarac says that not only does the center allow him to teach software development using open source projects, but also "we are improving our University courses based on the experience we get from working on open source code."  Some of the projects underway are a NetBeans UML plugin; Neuroph (a Java neural network framework, with a NetBeans Platform-based UI); a NetBeans DOAP Plugin; WorkieTalkie (NetBeans chat plugin); and 2D and 3D visualization plugins for NetBeans. Here's video describing the NetBeans UML plugin: University of Belgrade also has an official university course about open source development, where students learn to use development tools, work in teams, participate in open source projects and learn from real world software development projects. Students, teachers, and researchers at the University of Belgrade, and any member of the open source community are welcome to come to learn software development from successful open source projects. For more information, you can contact Zoran Sevarac (@neuroph on Twitter). 

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  • Cross-Channel Survey Report

    - by David Dorf
    The folks at Retail Touchpoints surveyed 84 retailers on the topic of cross-channel and have published the results in Completing the Cross-Channel Challenge.  Below is an overview video that summarizes the findings and cites retailer examples. One thing is clear: customers demand Commerce Anywhere, the ability to shop when, where, and the way they want.  So retailers are doing what it takes to revamp their business to meet their customers' demands.

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  • 4 Ways Your Brand Can Jump From the Edge of Space

    - by Mike Stiles
    Can your brand’s social media content captivate the world and make it hold its collective breath? Can you put something on the screen that’s so compelling that your audience can’t look away? Will they want to make sure their friends see it so they can talk about it? If not, you’re probably not with Red Bull. I was impressed with Red Bull’s approach to social content even before Felix Baumgartner’s stunning skydive from the edge of space. And then they did this. According to Visible Measures, videos of the jump scored 50 million views in 4 days. 1,700 clips were generated from both official and organic sources. The live stream was the most watched YouTube Stream of all time (8 million concurrent viewers). The 2nd most watched live stream was…Felix’ first attempt Oct. 9. Are you ready to compete with that? I ask that question because some brands are still out there tying themselves up in knots about whether or not they should tweet. The public’s time and attention are scarce commodities, commodities they value greatly. The competition amongst brands for that time and attention is intense and going up like Felix’s capsule. If you still view your press releases as “content,” you won’t even be counted as being among the competition. Here are 5 lessons learned from Red Bull’s big leap: 1. They have a total understanding of their target market and audience. Not only do they have an understanding of it, they do something about it. They act on it. They fill the majority of their thoughts with what the audience wants. They hunger for wild applause from that audience. They want to do things that embrace the audience’s lifestyle and immerse in it so the target will identify the brand as “one of them.” Takeaway: BE your target market. 2. They deliver content that strikes the audience right where they emotionally live. If you want your content to have impact, you have to make your audience’s heart race, or make them tear up, or make them laugh. Label them “data points” all you want, but humans are emotional creatures. No message connects that’s not carried in on an emotion. Takeaway: You’re on the inside. If your content doesn’t make you say “wow,” it’s unlikely it will register with fans. 3. They put aside old school marketing and don’t let their content be degraded into a commercial. Their execs seem to understand the value in keeping a lid on the hard sell. So many brands just can’t bring themselves to disconnect advertising and social content. The result is, otherwise decent content gets contaminated with a desperation the viewer can smell a mile away. Think the Baumgartner skydive didn’t do Red Bull any good since he wasn’t drinking one on the way down while singing a jingle? Analysis company Taykey discovered that at the peak of the skydive buzz, about 1% of all online conversation was about the jump. Mentions of Red Bull constituted 1/3 of 1% of all Internet activity. Views of other Red Bull videos also shot up. Takeaway: Chill out with the ads. Your brand will get full credit for entertaining/informing fans in a relevant way, provided you do it. 4. They don’t hesitate to ask, “What can we do next”? Most corporate cultures are a virtual training facility for “we can’t do that.” Few are encouraged to innovate or think big, if think at all. Thinking big involves faith, and work. It means freedom and letting employees run a little wild with their ideas. There will always be the opportunity to let fear of everything that moves creep in and kill grand visions dead in their tracks. Experimenting must be allowed. Failure must be allowed. Red Bull didn’t think big. They thought mega. They tried to outdo themselves. Felix could have gone ahead and jumped halfway up, thinking, “This is still relatively high up. Good enough.” But that wouldn’t have left us breathless. Takeaway: Go for it. Jump. In putting up social properties and gathering fans of your brand, you’ve basically invited people to a party. A good host doesn’t just set out warm beer and stale chips because that’s inexpensive and easy. Be on the lookout for ways to make your guests walk away saying, “That was epic.”

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  • Reminder: For a Complete View Of Your Concurrent Processing Take A Look At The CP Analyzer!

    - by LuciaC
    For a complete view of your Concurrent Processing take a look at the CP Analyzer!  Doc ID 1411723.1 has the script to download and a 9 min video. The Concurrent Processing Analyzer is a Self-Service Health-Check script which reviews the overall Concurrent Processing Footprint, analyzes the current configurations and settings for the environment providing feedback and recommendations on Best Practices.This is a non-invasive script which provides recommended actions to be performed on the instance it was run on.  For production instances, always apply any changes to a recent clone to ensure an expected outcome. E-Business Applications Concurrent Processing Analyzer Overview E-Business Applications Concurrent Request Analysis E-Business Applications Concurrent Manager Analysis Identifies Concurrent System Setup and configurations Identifies and recommends Concurrent Best Practices Easy to add Tool for regular Concurrent Maintenance Execute Analysis anytime to compare trending from past outputs Feedback welcome!

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  • Exchange 2010 Hub Transport Role Fails - Registry Keys Missing?

    - by DKNUCKLES
    I've inherited an attempted Exchange 2010 implementation from a colleague that apparently failed. I've almost managed to bring it back from the dead, but the Hub Transport role fails to install with the following error [10/06/2012 02:30:44.0119] [2] Beginning processing Set-LocalPermissions -Feature:'Bridgehead' [10/06/2012 02:30:44.0166] [2] [ERROR] Unexpected Error [10/06/2012 02:30:44.0166] [2] [ERROR] The registry key "SOFTWARE\Microsoft\ExchangeServer\v14\Transport" does not exist under "HKEY_LOCAL_MACHINE". [10/06/2012 02:30:44.0182] [2] Ending processing Set-LocalPermissions [10/06/2012 02:30:44.0182] [1] The following 1 error(s) occurred during task execution: [10/06/2012 02:30:44.0182] [1] 0. ErrorRecord: The registry key "SOFTWARE\Microsoft\ExchangeServer\v14\Transport" does not exist under "HKEY_LOCAL_MACHINE". [10/06/2012 02:30:44.0182] [1] 0. ErrorRecord: System.ArgumentException: The registry key "SOFTWARE\Microsoft\ExchangeServer\v14\Transport" does not exist under "HKEY_LOCAL_MACHINE". at Microsoft.Exchange.Management.Deployment.SetLocalPermissions.GetTargetRegistryKey(XmlNode targetNode) at Microsoft.Exchange.Management.Deployment.SetLocalPermissions.ChangePermissions[TTarget,TSecurity,TAccessRule,TRights](XmlNode targetNode, Dictionary`2 rightsDictionary, GetTarget`1 getTarget, GetOrginalPermissionsOnTarget`2 getOrginalPermissionsOnTarget, SetPermissionsOnTarget`2 setPermissionsOnTarget, CreateAccessRule`2 createAccessRule, AddAccessRule`2 addAccessRule, RemoveAccessRuleAll`1 removeAccessRuleAll) at Microsoft.Exchange.Management.Deployment.SetLocalPermissions.SetPermissionsOnCurrentLevel[TTarget,TSecurity,TAccessRule,TRights](XmlNode permissionSetNode, String targetType, Dictionary`2 rightsDictionary, GetTarget`1 getTarget, GetOrginalPermissionsOnTarget`2 getOrginalPermissionsOnTarget, SetPermissionsOnTarget`2 setPermissionsOnTarget, CreateAccessRule`2 createAccessRule, AddAccessRule`2 addAccessRule, RemoveAccessRuleAll`1 removeAccessRuleAll) at Microsoft.Exchange.Management.Deployment.SetLocalPermissions.SetPermissionsOnCurrentLevel(XmlNode permissionSetNode) at Microsoft.Exchange.Management.Deployment.SetLocalPermissions.SetFeaturePermissions(String feature) at Microsoft.Exchange.Management.Deployment.SetLocalPermissions.InternalProcessRecord() [10/06/2012 02:30:44.0197] [1] [ERROR] The following error was generated when "$error.Clear(); Set-LocalPermissions -Feature:"Bridgehead" " was run: "The registry key "SOFTWARE\Microsoft\ExchangeServer\v14\Transport" does not exist under "HKEY_LOCAL_MACHINE".". [10/06/2012 02:30:44.0197] [1] [ERROR] The registry key "SOFTWARE\Microsoft\ExchangeServer\v14\Transport" does not exist under "HKEY_LOCAL_MACHINE". [10/06/2012 02:30:44.0197] [1] [ERROR-REFERENCE] Id=BridgeheadLocalPermissionsComponent___2e2dbc2a97cb4429bc2074edc50bedbd Component=EXCHANGE14:\Current\Release\Shared\Datacenter\Setup [10/06/2012 02:30:44.0197] [1] Setup is stopping now because of one or more critical errors. [10/06/2012 02:30:44.0197] [1] Finished executing component tasks. [10/06/2012 02:30:44.0244] [1] Ending processing Install-BridgeheadRole I've been unable to find any documentation on how to resolve this issue. Any help would be appreciated.

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  • Bring 2 GB Large Pages to Solaris 10

    - by Giri Mandalika
    Few facts: 8 KB is the default page size on Oracle Solaris 10 and 11 as of this writing Both hardware and software must have support for 2 GB large pages SPARC T4 processors are capable of supporting 2 GB pages Oracle Solaris 11 kernel has in-built support for 2 GB pages Oracle Solaris 10 has no default support for 2 GB pages Memory intensive 64-bit applications may benefit the most from using 2 GB pages Prerequisites: OS: Oracle Solaris 10 8/11 (Update 10) or later Hardware: Oracle servers with SPARC T4 processors e.g., SPARC T4-1, T4-2 or T4-4, SPARC SuperCluster T4-4 Steps to enable 2 GB large pages on Oracle Solaris 10: Install the latest kernel patch or ensure that 147440-04 or later was installed Check the patch download instructions Add the following line to /etc/system and reboot set max_uheap_lpsize=0x80000000 Finally check the output of the following command when the system is back online pagesize -a eg., % pagesize -a 8192 <-- 8K 65536 <-- 64K 4194304 <-- 4M 268435456 <-- 256M 2147483648 <-- 2G % uname -a SunOS jar-jar 5.10 Generic_147440-21 sun4v sparc sun4v Also See: Solaris 9 or later: More performance with Large Pages (MPSS) Large page support for instructions (text) in Solaris 10 1/06 Solaris: How To Disable Out Of The Box (OOB) Large Page Support? Memory fragmentation / Large Pages on Solaris x86

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  • Four Easy Ways to Save a Rocky CRM Relationship

    - by Divya Malik
     Today, I am pleased to introduce our guest blogger Luke Christianson. Luke is  an Application Sales rep based out of Minneapolis, MN.  You can find him on LinkedIn and follow him on Twitter. In any relationship, sooner or later, the excitement fades away.  The honeymoon period gives way to the old routines you had, before you committed to each other and you eventually begin doing things apart from one another.  I’m not talking about a marriage…  Well, I guess I am.Commitment to a CRM tool and building a deep and lasting relationship is not much different than the basics of a traditional love story.  After your controlled CRM pilot program, and maybe the National Sales Meeting where you couldn’t escape those three wonderful letters, CRM, you will soon find that if you haven’t designed an environment where it’s going to enable your reps to make more money, the relationship is doomed.   . If you’re currently in a dysfunctional CRM relationship, here are 4 simple tips to re-engaging users and getting that spark back. Shadow a Sales Rep:   Chances are you can find out exactly what is preventing your sales reps from using the application by simply watching how they go about their day.  Sales reps are driven by money, not by additional administrative duties.  Your system needs to be setup so that they can get the information they need quickly, facilitate making key updates and run their business out of one easy-to-use application.  Increase your sales team’s productivity by 5% automatically:    Cancel the weekly forecast calls with your reps and require them update their opportunities in CRM.  Something else that I’ve seen work extremely well, is when you do Monthly or Quarterly reviews, do not let your sales reps bring anything into the room with them; no spreadsheets, notebooks, or computers.  Everything they need to tell you should be able to be put into CRM and fully accessible by the Sales Manager at any time.  Tool time:      Make sure the tools that you have selected meet both your short-term goals and your long term goals.   You need tools that can adapt like your business does.  You probably can’t wait two months for an update to a picklist value or for the addition of a simple workflow rule.  Do you feel the tools that are in place can create the experience you want for your users? and finally, if all else fails... Keep It Simple, Stupid:     Do you really need to require 15 fields to create an Opportunity?  Do you need to clutter the interface with different reports that don’t add daily value?  Most CRM systems on the market today are flexible enough today that your admin could clean up most of the unnecessary interface ‘noise’ in a few hours.  If they're not, see #3. Every strong relationship can be tedious at times, you’ll fight and eventually make amends, you may even threaten to upgrade to a newer model…  But be patient and think about what you want to achieve and you’ll find a partner for life.

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  • Social Engagement: One Size Doesn't Fit Anyone

    - by Mike Stiles
    The key to achieving meaningful social engagement is to know who you’re talking to, know what they like, and consistently deliver that kind of material to them. Every magazine for women knows this. When you read the article titles promoted on their covers, there’s no mistaking for whom that magazine is intended. And yet, confusion still reigns at many brands as to exactly whom they want to talk to, what those people want to hear, and what kind of content they should be creating for them. In most instances, the root problem is brands want to be all things to all people. Their target audience…the world! Good luck with that. It’s 2012, the age of aggregation and custom content delivery. To cope with the modern day barrage of information, people have constructed technological filters so that content they regard as being “for them” is mostly what gets through. Even if your brand is for men and women, young and old, you may want to consider social properties that divide men from women, and young from old. Yes, a man might find something in a women’s magazine that interests him. But that doesn’t mean he’s going to subscribe to it, or buy even one issue. In fact he’ll probably never see the article he’d otherwise be interested in, because in his mind, “This isn’t for me.” It wasn’t packaged for him. News Flash: men and women are different. So it’s a tall order to craft your Facebook Page or Twitter handle to simultaneously exude the motivators for both. The Harris Interactive study “2012 Connecting and Communicating Online: State of Social Media” sheds light on the differing social behaviors and drivers. -65% of women (vs. 59% of men) stay glued to social because they don’t want to miss anything. -25% of women check social when they wake up, before they check email. Only 18% of men check social before e-mail. -95% of women surveyed belong to Facebook vs. 86% of men. -67% of women log in to Facebook once a day or more vs. 54% of men. -Conventional wisdom is Pinterest is mostly a woman-thing, right? That may be true for viewing, but not true for sharing. Men are actually more likely to share on Pinterest than women, 23% to 10%. -The sharing divide extends to YouTube. 68% of women use it mainly for consumption, as opposed to 52% of men. -Women are as likely to have a Twitter account as men, but they’re much less likely to check it often. 54% of women check it once a week compared to 2/3 of men. Obviously, there are some takeaways from this depending on your target. Women don’t want to miss out on anything, so serialized content might be a good idea, right? Promotional posts that lead to a big payoff could keep them hooked. Posts for women might be better served first thing in the morning. If sharing is your goal, maybe male-targeted content is more likely to get those desired shares. And maybe Twitter is a better place to aim your male-targeted content than Facebook. Some grocery stores started experimenting with male-only aisles. The results have been impressive. Why? Because while it’s true men were finding those same items in the store just fine before, now something has been created just for them. They have a place in the store where they belong. Each brand’s strategy and targets are going to differ. The point is…know who you’re talking to, know how they behave, know what they like, and deliver content using any number of social relationship management targeting tools that meets their expectations. If, however, you’re committed to a one-size-fits-all, “our content is for everybody” strategy (or even worse, a “this is what we want to put out and we expect everybody to love it” strategy), your content will miss the mark for more often than it hits. @mikestilesPhoto via stock.schng

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