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  • The State of the Internet -- Retail Edition

    - by David Dorf
    Over at Business Insider, there's a great presentation on the State of the Internet done in the Mary Meeker style.  Its 138 slides so I took the liberty of condensing it down to the 15 slides that directly apply to the retail industry.  However, I strongly recommend looking at the entire deck when you have time.  And while you're at it, Business Insider just launched a retail portal that's dedicated to retail industry content.  Please check it out as well.  My take-aways are below after the slide show. &amp;amp;amp;amp;lt;span id=&amp;amp;amp;amp;quot;XinhaEditingPostion&amp;amp;amp;amp;quot;&amp;amp;amp;amp;gt;&amp;amp;amp;amp;lt;/span&amp;amp;amp;amp;gt; [Source: Business Insider] Here are a few things I took away from the statistics: Facebook and Twitter are in their infancy.  While all retailers should have social programs, search is still the driver and therefore should receive the lions share of investment.  Facebook referrals are up 92% year-over-year, but Google still does 80% of the referrals. E-commerce continues to grow at breakneck speed, but in-store commerce is still king. Stores are not showrooms yet.  And social commerce pure-plays like Gilt and Groupon are tiny but worthy of some attention. There are more smartphones than PCs on the internet, and the disparity will continue to grow. PC growth will be flat and Tablet use will continue to grow. Mobile accounts for 12% of all internet traffic. A quarter of smartphone sales come from China, so anyone with a presence there better have a strong mobile strategy. 38% of people have used their smartphone to make a purchase, and many use their smartphones inside stores.  Smartphones are a critical consumer tool for shopping. Mobile is starting to drive significant traffic to e-commerce sites, especially tablets.  Tablet strategies are crucial for retailers. Mobile payments from the likes of Paypal and Square are growing quickly.  It will be interesting to see how NFC plays in this area. Mobile operating systems are losing market share to iOS and Android.  I wonder in Microsoft can finally make a dent? The internet is being dominated by mobile devices, and retailers had better have a strong mobile strategy to meet consumer demand.

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  • 4 Ways Your Brand Can Jump From the Edge of Space

    - by Mike Stiles
    Can your brand’s social media content captivate the world and make it hold its collective breath? Can you put something on the screen that’s so compelling that your audience can’t look away? Will they want to make sure their friends see it so they can talk about it? If not, you’re probably not with Red Bull. I was impressed with Red Bull’s approach to social content even before Felix Baumgartner’s stunning skydive from the edge of space. And then they did this. According to Visible Measures, videos of the jump scored 50 million views in 4 days. 1,700 clips were generated from both official and organic sources. The live stream was the most watched YouTube Stream of all time (8 million concurrent viewers). The 2nd most watched live stream was…Felix’ first attempt Oct. 9. Are you ready to compete with that? I ask that question because some brands are still out there tying themselves up in knots about whether or not they should tweet. The public’s time and attention are scarce commodities, commodities they value greatly. The competition amongst brands for that time and attention is intense and going up like Felix’s capsule. If you still view your press releases as “content,” you won’t even be counted as being among the competition. Here are 5 lessons learned from Red Bull’s big leap: 1. They have a total understanding of their target market and audience. Not only do they have an understanding of it, they do something about it. They act on it. They fill the majority of their thoughts with what the audience wants. They hunger for wild applause from that audience. They want to do things that embrace the audience’s lifestyle and immerse in it so the target will identify the brand as “one of them.” Takeaway: BE your target market. 2. They deliver content that strikes the audience right where they emotionally live. If you want your content to have impact, you have to make your audience’s heart race, or make them tear up, or make them laugh. Label them “data points” all you want, but humans are emotional creatures. No message connects that’s not carried in on an emotion. Takeaway: You’re on the inside. If your content doesn’t make you say “wow,” it’s unlikely it will register with fans. 3. They put aside old school marketing and don’t let their content be degraded into a commercial. Their execs seem to understand the value in keeping a lid on the hard sell. So many brands just can’t bring themselves to disconnect advertising and social content. The result is, otherwise decent content gets contaminated with a desperation the viewer can smell a mile away. Think the Baumgartner skydive didn’t do Red Bull any good since he wasn’t drinking one on the way down while singing a jingle? Analysis company Taykey discovered that at the peak of the skydive buzz, about 1% of all online conversation was about the jump. Mentions of Red Bull constituted 1/3 of 1% of all Internet activity. Views of other Red Bull videos also shot up. Takeaway: Chill out with the ads. Your brand will get full credit for entertaining/informing fans in a relevant way, provided you do it. 4. They don’t hesitate to ask, “What can we do next”? Most corporate cultures are a virtual training facility for “we can’t do that.” Few are encouraged to innovate or think big, if think at all. Thinking big involves faith, and work. It means freedom and letting employees run a little wild with their ideas. There will always be the opportunity to let fear of everything that moves creep in and kill grand visions dead in their tracks. Experimenting must be allowed. Failure must be allowed. Red Bull didn’t think big. They thought mega. They tried to outdo themselves. Felix could have gone ahead and jumped halfway up, thinking, “This is still relatively high up. Good enough.” But that wouldn’t have left us breathless. Takeaway: Go for it. Jump. In putting up social properties and gathering fans of your brand, you’ve basically invited people to a party. A good host doesn’t just set out warm beer and stale chips because that’s inexpensive and easy. Be on the lookout for ways to make your guests walk away saying, “That was epic.”

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  • Social Search: Looking for Love

    - by Mike Stiles
    For marketers and enterprise executives who have placed a higher priority on and allocated bigger budgets to search over social, it might be time to notice yet another shift that’s well underway. Social is search. Search marketing was always more of an internal slam-dunk than other digital initiatives. Even a C-suite that understood little about the new technology world knew it’s a good thing when people are able to find you. Google was the new Yellow Pages. Only with Google, you could get your listing first without naming yourself “AAAA Plumbing.” There were wizards out there who could give your business prominence in front of people who were specifically looking for what you offered. Other search giants like Bing also came along to offer such ideal matchmaking possibilities. But what if the consumer isn’t using a search engine to find what they’re looking for? And what if the search engines started altering their algorithms so that search placement manipulation was more difficult? Both of those things have started to happen. Experian Hitwise’s numbers show that visits to the major search engines in the UK dropped 100 million through August. Search engines are far from dead, or even challenged. But more and more, the public is discovering the sites and brands they need through advice they get via social, not search. You’ll find the worlds of social and search increasingly co-mingling as well. Search behemoths Google and Bing are including Facebook and Google+ into their engines. Meanwhile, Facebook and Twitter have done some integration of global web search into their platforms. So what makes social such a worthwhile search entity for brands? First and foremost, the consumer has demonstrated a behavior of acting on recommendations from social connections. A cry in the wilderness like, “Anybody know any good catering companies?” will usually yield a link (and an endorsement) from a friend such as “Yeah, check out Just-Cheese-Balls Catering.” There’s no such human-driven force/influence behind the big search engines. Facebook’s Mark Zuckerberg and others call it “Friend Mining.” It is, in essence, searching for answers from friends’ experiences as opposed to faceless code. And Facebook has all of those friends’ experiences already stored as data. eMarketer says search in an $18 billion business, and investors are really into it. So no shock Facebook’s ready to leverage their social graph into relevant search. What do you do about all this as a brand? For one thing, it’s going to lead to some interesting paid marketing opportunities around the corner, including Sponsored Stories bought against certain queries, inserting deals into search results, capitalizing on social search results on mobile, etc. Apart from that, it might be time to stop mentally separating social and search in your strategic planning and budgeting. Courting your fans on social will cumulatively add up to more valuable, personally endorsed recommendations for your company when a consumer conducts a search on social. Fail to foster those relationships, fail to engage, fail to provide knock-em-dead customer service, fail to wow them with your actual products and services…and you’ll wind up with the visibility you deserve in social search results.

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  • OWB – OWBLand on SourceForge

    - by David Allan
    There are a bunch of interesting utilities that are either experts or OMB scripts that are hosted on SourceForge by some keen OWB users (see the home here). One of the main initiatives has been an Excel to OWB ‘one click ETL’ utility, which looks to have had a fair amount of code added, there is an example but its kinda light on documentation, but does look like it covers quite a lot. One of the nice things about SourceForge is that you can peek into the statistics and see what kind of activity has gone on, from last August there have been a bunch of downloads with a big peak last November… Another utility that is there is one to generate OMB from a mapping definition, a bunch of useful stuff there - http://sourceforge.net/projects/owbland/files/

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  • Interactive Reporting Translation Workbench utility is available

    - by THE
    As you may have seen in our  Newsletter, Oracle has released the "Oracle Hyperion Interactive Reporting Translation Workbench" for Hyperion Interactive Reporting (IR) customers who are moving to Oracle Business Intelligence Enterprise Edition (OBIEE). A summary for this utility can be found  here. To get the Utility along with documentation and training material we suggest that you visit the Oracle Technology Network ( OTN ) "Oracle Hyperion Interactive Reporting Downloads" page. Friendly enough, instead of hundreds of pages of "getting started Docs", Oracle has packed some training videos into the downloads, so that getting started is made as easy as possible. But of course the documentation comes with it as well.

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  • Hack Fest at Devoxx

    - by Yolande Poirier
    On November 11th and 12th, Devoxx attendees will get the chance to build a Java embedded application onsite. During the Raspberry Pi & Leap Motion hands-on labs on Monday and Tuesday mornings, you will learn about Raspberry Pi development with Java embedded using Leap Motion and other sensors. The afternoons are hacking time on a project of your choice. You can get your inspiration from existing projects. You can also use their project source code and improve on already developed applications.  The goal is for you to create something fun and innovative in only a couple of days, no matter your experience in embedded systems.  We provide you with equipment like the Raspberry Pi, sensors, and Leap Motion. Thanks to Stephan Janssen for lending us 10 Leap Motions for the Hack Fest. Raspberry Pi and sensors are pre-configured. You will access the sensors via a web address. You can build a project alone if you want. We also give the opportunity to brainstorm ideas with other attendees and maybe build something more complex. You will get one-on-one help from top-notch coaches. Vinicius Senger has tons of experience with Java and the Raspberry. He runs Java embedded challenges and give training year round. Geert Bevin contributed to many open source projects and his latest venture is with the Leap Motion. Bruno Borges's expertise is in connecting backend logic with great interfaces. Yara Senger is a Java Champion and a great Java embedded mentor.    Don't miss this opportunity! This is your chance to transform your idea into a Raspberry Pi or a Leap Motion application.

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  • Where Twitter Stands Heading Into 2013

    - by Mike Stiles
    As Twitter continued throughout 2012 to be a stage on which global politics and culture played itself out, the company itself underwent some adjustments that give us a good indication of what users and brands can expect from the platform in 2013. The power of the network did anything but fade. Celebrities continued to use it to connect one-on-one. Even the Pope signed on this year. It continued to fuel revolutions. It played an exponentially large factor in this US Presidential election. And around the world, the freedom to speak was challenged as users were fired, sued, sometimes even jailed for their tweets. Expect more of the same in 2013, as Twitter has entrenched itself, for individuals, causes and brands, as the fastest, easiest, most efficient way to message the masses so some measure of impact can come from it. It’s changed everything, and it’s not finished. These fun facts reveal the position of strength with which Twitter enters 2013: It now generates a billion tweets every 2.5 days It has 500 million+ users The average Twitter user has tweeted 307 times 32% of everyone using the Internet uses Twitter It’s expected to bring in $540 million in ad revenue by 2014 11 new accounts are created every second High-level Executive Summary: people love it, people use it, and they’re going to keep loving and using it. Whether or not outside developers love it is a different matter. 2012 marked a shift from welcoming the third party support that played at least some role in Twitter being so warmly embraced, to discouraging anything that replicates what Twitter can do itself…or plans to do itself. It’s not the open playground it once was. Now Twitter must spend 2013 proving it can innovate in-house and keep us just as entranced. Likewise, Twitter is distancing itself from Facebook. Images from the #1 platform’s Instagram don’t work on Twitter anymore, and Twitter’s rolling out their own photo filter product. Where the two have lived in a “plenty of room for everybody” symbiosis up to now, 2013 could see the giants ramping up a full-on rivalry. Twitter is exhibiting a deliberate strategy. Updates have centered on more visually appealing search results, and making finding and sharing content easier. Deals have been cut with some media entities so their content stands out. CEO Dick Costolo has said tweets aren’t the attraction, they’re what leads you to content. Twitter aims to be a key distributor of media and info. Add the addition of former News Corp. President Peter Chernin to the board, and their hashtag landing page experience for events, and their media behemoth ambitions get pretty clear. There are challenges ahead and Costolo has also laid those out; entry into China, figuring out how to have Twitter deliver both comprehensive and relevant, targeted experiences, and the visualization of big data. What does this mean for corporations? They can expect a more media-rich evolution and growing emphases on imagery. They can expect more opportunities to create great media content and leverage Twitter for its distribution. And they can expect new ways to surface in searches. Are brands diving in? 56% of customer tweets to companies get completely and totally ignored. Ugh. A study Twitter recently conducted with Compete shows people who see tweets from retailers are more likely to buy a product. And, the more retailer tweets they see, the more likely they are to purchase on the retail site. As more of those tweets point to engaging media content from the brand, the results should get even better. Twitter appears ready for 2013. Enterprise brands have some work to do. @mikestilesPhoto Stuart Miles, freedigitalphotos.net

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  • Oracle Database 11g bevet&eacute;s k&ouml;zben: Val&oacute;s felhaszn&aacute;l&oacute;i tapasztalatok

    - by Lajos Sárecz
    Tavaly tartott Magyarországon is Upgrade Workshop-ot Mike Dietrich, aki az alábbi videóban néhány érdekes ügyfél sztorit oszt meg azzal kapcsolatban, miért érdemes Oracle Database 11g-re váltani, milyen elonyei származtak azoknak az ügyfeleknek, akik már túl vannak az upgrade folyamatán. Ha nem elég meggyozoek a külföldi példák, akkor 3 hét múlva a HOUG Konferencia “Korszeru adatközpontok” szekciójában magyar ügyfelek 11g upgrade történetei is megismerhetok lesznek.

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  • Revisiting the Generations

    - by Row Henson
    I was asked earlier this year to contribute an article to the IHRIM publication – Workforce Solutions Review.  My topic focused on the reality of the Gen Y population 10 years after their entry into the workforce.  Below is an excerpt from that article: It seems like yesterday that we were all talking about the entry of the Gen Y'ers into the workforce and what a radical change that would have on how we attract, retain, motivate, reward, and engage this new, younger segment of the workforce.  We all heard and read that these youngsters would be more entrepreneurial than their predecessors – the Gen X'ers – who were said to be more loyal to their profession than their employer. And, we heard that these “youngsters” would certainly be far less loyal to their employers than the Baby Boomers or even earlier Traditionalists. It was also predicted that – at least for the developed parts of the world – they would be more interested in work/life balance than financial reward; they would need constant and immediate reinforcement and recognition and we would be lucky to have them in our employment for two to three years. And, to keep them longer than that we would need to promote them often so they would be continuously learning since their long-term (10-year) goal would be to own their own business or be an independent consultant.  Well, it occurred to me recently that the first of the Gen Y'ers are now in their early 30s and it is time to look back on some of these predictions. Many really believed the Gen Y'ers would enter the workforce with an attitude – expect everything to be easy for them – have their employers meet their demands or move to the next employer, and I believe that we can now say that, generally, has not been the case. Speaking from personal experience, I have mentored a number of Gen Y'ers and initially felt that with a 40-year career in Human Resources and Human Resources Technology – I could share a lot with them. I found out very quickly that I was learning at least as much from them! Some of the amazing attributes I found from these under-30s was their fearlessness, ease of which they were able to multi-task, amazing energy and great technical savvy. They were very comfortable with collaborating with colleagues from both inside the company and peers outside their organization to problem-solve quickly. Most were eager to learn and willing to work hard.  This brings me to the generation that will follow the Gen Y'ers – the Generation Z'ers – those born after 1998. We have come full circle. If we look at the Silent Generation or Traditionalists, we find a workforce that preceded the television and even very early telephones. We Baby Boomers (as I fall right squarely in this category) remembered the invention of the television and telephone – but laptop computers and personal digital assistants (PDAs) were a thing of “StarTrek” and other science fiction movies and publications. Certainly, the Gen X'ers and Gen Y'ers grew up with the comfort of these devices just as we did with calculators. But, what of those under the age of 10 – how will the workplace look in 15 more years and what type of workforce will be required to operate in the mobile, global, virtual world. I spoke to a friend recently who had her four-year-old granddaughter for a visit. She said she found her in the den in front of the TV trying to use her hand to get the screen to move! So, you see – we have come full circle. The under-70 Traditionalist grew up in a world without TV and the Generation Z'er may never remember the TV we knew just a few years ago. As with every generation – we spend much time generalizing on their characteristics. The most important thing to remember is every generation – just like every individual – is different. The important thing for those of us in Human Resources to remember is that one size doesn’t fit all. What motivates one employee to come to work for you and stay there and be productive is very different than what the next employee is looking for and the organization that can provide this fluidity and flexibility will be the survivor for generations to come. And, finally, just when we think we have it figured out, a multitude of external factors such as the economy, world politics, industries, and technologies we haven’t even thought about will come along and change those predictions. As I reach retirement age – I do so believing that our organizations are in good hands with the generations to follow – energetic, collaborative and capable of working hard while still understanding the need for balance at work, at home and in the community! 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  • Hack Fest Going Strong!

    - by Yolande Poirier
    Today was the first day of  the Hack Fest at Devoxx, the Java developer conference in Belgium.  The Hack Fest started with the Raspberry Pi & Leap Motion hands-on lab. Vinicius Senger introduced the Java Embedded, Arduino and Raspberry Pi. Java Champion Geert Bevin presented the Leap Motion, a controller sensing your hands and fingers to play games by controlling the mouse as an example. "Programmers are cooler than musicians because they can create entire universe using all senses" explained Geert In teams, participants started building applications using Raspberry Pi, sensors and relays. One team tested the performance of Tomcat, Java EE and Java Embedded Suite on the Raspberry Pi. Another used built an text animation using a LCD screen. Teams are using the Leap Motion to close and open programs on the desktop and other teams are using it as a game control. 

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  • COLLABORATE 13 Call for Papers

    - by Marc Weintraub
    Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 Attention PeopleSoft customers!  Speak at the largest user-led PeopleSoft conference of the year and attend for free! Interested in submitting a presentation for COLLABORATE 13? October 12 is the deadline to submit your abstract. The COLLABORATE 13- Quest forum is your home for high-level education sessions around PeopleSoft. Presenting doesn’t just mean giving a solo lecture: you can present with a vendor, give a demonstration (internet will be provided), facilitate a hot topic discussion or even offer best practices from an experience your company has been through. Remember, to submit an abstract now, all you need is a short description of your presentation. Think you don't have a story to tell? Think again! Check out the COLLABORATE 13- Quest forum now to better understand what we are looking for. A selection committee of other PeopleSoft users will review all sessions and select the most relevant, customer-focused sessions possible to make COLLABORATE a great learning experience for everyone. Don't forget, one speaker from each session selected will be eligible to receive a complimentary registration to the entire event *some rules apply. Also, don’t forget to include your functional counterpart. The selection committee is looking to increase the amount of functional users attending and want to help them glean the most out of the event. Thank you for your time and please let the selection committee know if you have any questions about submitting a presentation. We look forward to seeing you at COLLABORATE 13 in Denver! Quest's COLLABORATE '13 website - http://www.questdirect.org/collaborate /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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  • Reminder: For a Complete View Of Your Concurrent Processing Take A Look At The CP Analyzer!

    - by LuciaC
    For a complete view of your Concurrent Processing take a look at the CP Analyzer!  Doc ID 1411723.1 has the script to download and a 9 min video. The Concurrent Processing Analyzer is a Self-Service Health-Check script which reviews the overall Concurrent Processing Footprint, analyzes the current configurations and settings for the environment providing feedback and recommendations on Best Practices.This is a non-invasive script which provides recommended actions to be performed on the instance it was run on.  For production instances, always apply any changes to a recent clone to ensure an expected outcome. E-Business Applications Concurrent Processing Analyzer Overview E-Business Applications Concurrent Request Analysis E-Business Applications Concurrent Manager Analysis Identifies Concurrent System Setup and configurations Identifies and recommends Concurrent Best Practices Easy to add Tool for regular Concurrent Maintenance Execute Analysis anytime to compare trending from past outputs Feedback welcome!

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  • Solaris 11 JDK installation

    - by user20121221
    JAVA -JDK install on Solaris 11 pkg list -s jdk-7 pkg install jdk-7 ls /usr/jdk/instances jdk1.5.0 jdk1.6.0 mv jdk1.7.0_07 /usr/jdk/instances/jdk1.7.0 ls -l total 9 drwxr-xr-x 5 root bin 5 Sep 4 16:08 instances lrwxrwxrwx 1 root root 18 Jul 14 11:11 jdk1.6.0_26 -> instances/jdk1.6.0 lrwxrwxrwx 1 root root 8 Sep 4 16:09 latest -> jdk1.6.0 drwxr-xr-x 4 root bin 4 Jul 14 11:04 packages rm latest ln -s instances/jdk1.7.0 jdk1.7.0_07 ln -s jdk1.7.0_07 latest cd /usr/ ls -ld java lrwxrwxrwx 1 root root 12 Sep 4 16:12 java -> jdk/jdk1.6.0 rm java ln -s jdk/latest java java -version java version "1.7.0_07"Java(TM) SE Runtime Environment (build 1.7.0_07-b10)Java HotSpot(TM) Server VM (build 23.3-b01, mixed mode) stop firefox cd /usr/lib/firefox/plugins rm libnpjp2.so ln -s /usr/jdk/jdk1.7.0_07/jre/lib/i386/libnpjp2.so libnpjp2.so start firefox

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  • A short but intense GCC Gathering in London

    - by user817571
    About one week ago I joined in London many long time GCC friends and acquaintances for a gathering organized by Google (in particular I guess should be thanked Diego and Ian). Only a weekend, and I wasn't able to attend on Sunday morning, but a very good occasion to raise some issues in a very relaxed way, in particular those at the border between areas of competence, which are the most difficult to discuss during the normal work days. If you are interested in a general overview and some notes this is a good link: http://gcc.gnu.org/wiki/GCCGathering2011 As you may easily guess, the third topic is mine, which I managed to have up quite early on Friday morning thanks to the votes of some good friends like Dodji (the ordering of the topics resulted from democratic voting on Friday evening!). I learned a lot from the discussion: for example that certainly the new C++11 'final' should be exploited largely in the c++ front-end; the various reasons why devirtualization can be quite trick (but I'm really confident that Martin and Honza are going to make a good progress also basing on a set of short testcases which I promised to collect); that, as explained by Ian, the gold linker already implements the nice --icf (Identical Code Folding) facility, which some friends of mine are definitely going to like (however, see: http://sourceware.org/bugzilla/show_bug.cgi?id=12919). I also enjoyed the observations made by Lawrence, where he remarked that in C+11 we are going to see more pointer iterations implicitly produced by the new range-based for-loop and we really want to make sure the loop optimizers are able to deal with those as well as loops explicitly using a counter. All in all, I really hope we are going to do it again!

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  • Social Engagement: One Size Doesn't Fit Anyone

    - by Mike Stiles
    The key to achieving meaningful social engagement is to know who you’re talking to, know what they like, and consistently deliver that kind of material to them. Every magazine for women knows this. When you read the article titles promoted on their covers, there’s no mistaking for whom that magazine is intended. And yet, confusion still reigns at many brands as to exactly whom they want to talk to, what those people want to hear, and what kind of content they should be creating for them. In most instances, the root problem is brands want to be all things to all people. Their target audience…the world! Good luck with that. It’s 2012, the age of aggregation and custom content delivery. To cope with the modern day barrage of information, people have constructed technological filters so that content they regard as being “for them” is mostly what gets through. Even if your brand is for men and women, young and old, you may want to consider social properties that divide men from women, and young from old. Yes, a man might find something in a women’s magazine that interests him. But that doesn’t mean he’s going to subscribe to it, or buy even one issue. In fact he’ll probably never see the article he’d otherwise be interested in, because in his mind, “This isn’t for me.” It wasn’t packaged for him. News Flash: men and women are different. So it’s a tall order to craft your Facebook Page or Twitter handle to simultaneously exude the motivators for both. The Harris Interactive study “2012 Connecting and Communicating Online: State of Social Media” sheds light on the differing social behaviors and drivers. -65% of women (vs. 59% of men) stay glued to social because they don’t want to miss anything. -25% of women check social when they wake up, before they check email. Only 18% of men check social before e-mail. -95% of women surveyed belong to Facebook vs. 86% of men. -67% of women log in to Facebook once a day or more vs. 54% of men. -Conventional wisdom is Pinterest is mostly a woman-thing, right? That may be true for viewing, but not true for sharing. Men are actually more likely to share on Pinterest than women, 23% to 10%. -The sharing divide extends to YouTube. 68% of women use it mainly for consumption, as opposed to 52% of men. -Women are as likely to have a Twitter account as men, but they’re much less likely to check it often. 54% of women check it once a week compared to 2/3 of men. Obviously, there are some takeaways from this depending on your target. Women don’t want to miss out on anything, so serialized content might be a good idea, right? Promotional posts that lead to a big payoff could keep them hooked. Posts for women might be better served first thing in the morning. If sharing is your goal, maybe male-targeted content is more likely to get those desired shares. And maybe Twitter is a better place to aim your male-targeted content than Facebook. Some grocery stores started experimenting with male-only aisles. The results have been impressive. Why? Because while it’s true men were finding those same items in the store just fine before, now something has been created just for them. They have a place in the store where they belong. Each brand’s strategy and targets are going to differ. The point is…know who you’re talking to, know how they behave, know what they like, and deliver content using any number of social relationship management targeting tools that meets their expectations. If, however, you’re committed to a one-size-fits-all, “our content is for everybody” strategy (or even worse, a “this is what we want to put out and we expect everybody to love it” strategy), your content will miss the mark for more often than it hits. @mikestilesPhoto via stock.schng

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  • Data Source Connection Pool Sizing

    - by Steve Felts
    Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman","serif";} One of the most time-consuming procedures of a database application is establishing a connection. The connection pooling of the data source can be used to minimize this overhead.  That argues for using the data source instead of accessing the database driver directly. Configuring the size of the pool in the data source is somewhere between an art and science – this article will try to move it closer to science.  From the beginning, WLS data source has had an initial capacity and a maximum capacity configuration values.  When the system starts up and when it shrinks, initial capacity is used.  The pool can grow to maximum capacity.  Customers found that they might want to set the initial capacity to 0 (more on that later) but didn’t want the pool to shrink to 0.  In WLS 10.3.6, we added minimum capacity to specify the lower limit to which a pool will shrink.  If minimum capacity is not set, it defaults to the initial capacity for upward compatibility.   We also did some work on the shrinking in release 10.3.4 to reduce thrashing; the algorithm that used to shrink to the maximum of the currently used connections or the initial capacity (basically the unused connections were all released) was changed to shrink by half of the unused connections. The simple approach to sizing the pool is to set the initial/minimum capacity to the maximum capacity.  Doing this creates all connections at startup, avoiding creating connections on demand and the pool is stable.  However, there are a number of reasons not to take this simple approach. When WLS is booted, the deployment of the data source includes synchronously creating the connections.  The more connections that are configured in initial capacity, the longer the boot time for WLS (there have been several projects for parallel boot in WLS but none that are available).  Related to creating a lot of connections at boot time is the problem of logon storms (the database gets too much work at one time).   WLS has a solution for that by setting the login delay seconds on the pool but that also increases the boot time. There are a number of cases where it is desirable to set the initial capacity to 0.  By doing that, the overhead of creating connections is deferred out of the boot and the database doesn’t need to be available.  An application may not want WLS to automatically connect to the database until it is actually needed, such as for some code/warm failover configurations. There are a number of cases where minimum capacity should be less than maximum capacity.  Connections are generally expensive to keep around.  They cause state to be kept on both the client and the server, and the state on the backend may be heavy (for example, a process).  Depending on the vendor, connection usage may cost money.  If work load is not constant, then database connections can be freed up by shrinking the pool when connections are not in use.  When using Active GridLink, connections can be created as needed according to runtime load balancing (RLB) percentages instead of by connection load balancing (CLB) during data source deployment. Shrinking is an effective technique for clearing the pool when connections are not in use.  In addition to the obvious reason that there times where the workload is lighter,  there are some configurations where the database and/or firewall conspire to make long-unused or too-old connections no longer viable.  There are also some data source features where the connection has state and cannot be used again unless the state matches the request.  Examples of this are identity based pooling where the connection has a particular owner and XA affinity where the connection is associated with a particular RAC node.  At this point, WLS does not re-purpose (discard/replace) connections and shrinking is a way to get rid of the unused existing connection and get a new one with the correct state when needed. So far, the discussion has focused on the relationship of initial, minimum, and maximum capacity.  Computing the maximum size requires some knowledge about the application and the current number of simultaneously active users, web sessions, batch programs, or whatever access patterns are common.  The applications should be written to only reserve and close connections as needed but multiple statements, if needed, should be done in one reservation (don’t get/close more often than necessary).  This means that the size of the pool is likely to be significantly smaller then the number of users.   If possible, you can pick a size and see how it performs under simulated or real load.  There is a high-water mark statistic (ActiveConnectionsHighCount) that tracks the maximum connections concurrently used.  In general, you want the size to be big enough so that you never run out of connections but no bigger.   It will need to deal with spikes in usage, which is where shrinking after the spike is important.  Of course, the database capacity also has a big influence on the decision since it’s important not to overload the database machine.  Planning also needs to happen if you are running in a Multi-Data Source or Active GridLink configuration and expect that the remaining nodes will take over the connections when one of the nodes in the cluster goes down.  For XA affinity, additional headroom is also recommended.  In summary, setting initial and maximum capacity to be the same may be simple but there are many other factors that may be important in making the decision about sizing.

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  • The Enterprise Side of JavaFX: Part Two

    - by Janice J. Heiss
    A new article, part of a three-part series, now up on the front page of otn/java, by Java Champion Adam Bien, titled “The Enterprise Side of JavaFX,” shows developers how to implement the LightView UI dashboard with JavaFX 2. Bien explains that “the RESTful back end of the LightView application comes with a rudimentary HTML page that is used to start/stop the monitoring service, set the snapshot interval, and activate/deactivate the GlassFish monitoring capabilities.”He explains that “the configuration view implemented in the org.lightview.view.Browser component is needed only to start or stop the monitoring process or set the monitoring interval.”Bien concludes his article with a general summary of the principles applied:“JavaFX encourages encapsulation without forcing you to build models for each visual component. With the availability of bindable properties, the boundary between the view and the model can be reduced to an expressive set of bindable properties. Wrapping JavaFX components with ordinary Java classes further reduces the complexity. Instead of dealing with low-level JavaFX mechanics all the time, you can build simple components and break down the complexity of the presentation logic into understandable pieces. CSS skinning further helps with the separation of the code that is needed for the implementation of the presentation logic and the visual appearance of the application on the screen. You can adjust significant portions of an application's look and feel directly in CSS files without touching the actual source code.”Check out the article here.

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  • Java Champion Dick Wall Explores the Virtues of Scala (otn interview)

    - by Janice J. Heiss
    In a new interview up on otn/java, titled “Java Champion Dick Wall on the Virtues of Scala (Part 2),” Dick Wall explains why, after a long career in programming exploring Lisp, C, C++, Python, and Java, he has finally settled on Scala as his language of choice. From the interview: “I was always on the lookout for a language that would give me both Python-like productivity and simplicity for just writing something and quickly having it work and that also offers strong performance, toolability, and type safety (all of which I like in Java). Scala is simply the first language that offers all those features in a package that suits me. Programming in Scala feels like programming in Python (if you can think it, you can do it), but with the benefit of having a compiler looking over your shoulder and telling you that you have the wrong type here or the wrong method name there.The final ‘aha!’ moment came about a year and a half ago. I had a quick task to complete, and I started writing it in Python (as I have for many years) but then realized that I could probably write it just as fast in Scala. I tried, and indeed I managed to write it just about as fast.”Wall makes the remarkable claim that once Java developers have learned to work in Scala, when they work on large projects, they typically find themselves more productive than they are in Java. “Of course,” he points out, “people are always going to argue about these claims, but I can put my hand over my heart and say that I am much more productive in Scala than I was in Java, and I see no reason why the many people I know using Scala wouldn’t say the same without some reason.”Read the interview here.

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  • C2B2 is now an Application Grid Specialized Partner

    - by JuergenKress
    Thanks to C2B2 to become an Application Grid Specialized Oracle Gold Partner. With the Specialization C2B2 has proven successful implementations of WebLogic and certification of their WebLogic experts. You as a customer can choose our Specialized partners to make your project successful! If you want to become Specialized please make sure that you join our Oracle WebLogic Partner Community: For regular information become a member in the WebLogic Partner Community please visit: http://www.oracle.com/partners/goto/wls-emea ( OPN account required). If you need support with your account please contact the Oracle Partner Business Center. Blog Twitter LinkedIn Mix Forum Wiki Technorati Tags: c2b2,Apps Grid Certification,Implementation Specialist,Apps Grid Specialist,Oracle education,Glassfish,Jürgen Kress,WebLogic Community,Oracle,OPN

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  • Who keeps removing that file?

    - by mgerdts
    Over the years, I've had many times when some file gets removed and there's no obvious culprit.  With dtrace, it is somewhat easy to figure out:  #! /usr/sbin/dtrace -wqs syscall::unlinkat:entry /cleanpath(copyinstr(arg1)) == "/dev/null"/ {         stop();         printf("%s[%d] stopped before removing /dev/null\n", execname, pid);         system("ptree %d; pstack %d", pid, pid); } That script will stop the process trying to remove /dev/null before it does it.  You can allow it to continue by restarting (unstopping?) the command with prun(1) or killing it with kill -9.  If you want the command to continue automatically after getting the ptree and pstack output, you can add "; prun %d" and another pid argument to the system() call.

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  • Chargeback and billing across public and private clouds

    - by llaszews
    Had a great conversation today regarding the need for metering, chargeback, and billing of cloud computing resources. The person I spoken with at a Fortune 1000 company increased the scope and magnitude of the issue of billing for cloud computing resources beyond what I had previously considered. I believed that doing any type of chargeback and billing for one public, private or hybrid installation was difficult. This person pointed out that the problem is even bigger in scope. The reality is many companies are using multiple public cloud vendors and have many different private cloud data centers. A customer may use AWS for some smaller public cloud applications, Salesforce.com (SaaS), Rackspace for IaaS, Savvis for colocation and a variety of Iaas and PaaS implementations for the private cloud. How does a company get a consolidated bill for all these different cloud environments? I am not sure their is an answer right now.

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  • ADF Faces Skin Editor - How to Work with It

    - by Shay Shmeltzer
    The ODTUG Kscop11 conference was a great success with lots of sessions about FMW running in a special track. I did several sessions and labs in the conference, and I thought it might be a good idea to at least give you a taste of what you might have missed. So here is most of what I demoed in my ADF Faces Skinning session (not all though - that session was 60 minutes long, and while everyone did end up going out of the building in the middle because of a fire drill for about 5 minutes, there was other things covered in the session as well). In the demo here you'll see how to generate new images and default color scheme, how to identify a component class with Firebug, how to skin a component, how to identify the global selector of a property, how to change fonts and how to change strings. By the way, for more on ADF Skinning you should also listen to the ADF Insider seminar that Frank Nimphius recorded on skinning, it will give you better understanding of the overall skinning process. P.S. in the demo I add an entry to the web.xml file which prevent ADF Faces from compressing the HTML that is generated. The entry is for org.apache.myfaces.trinidad.DISABLE_CONTENT_COMPRESSION  and I set it to true. This is very useful when you work on creating the skin, but don't forget to un-set it before you go production.

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  • Basic is Best

    - by Eric A. Stephens
    Fellow foodies will recognize the recent movement towards "farm-to-table" restaurants. These venues attempt to simplify their menus and source ingredients as close to the source as possible. I had the opportunity to dine at such a restaurant the other evening. I was gushing about the appetizer to my server when she described the preparation for the item and then punctuated her comments with "basic is best". I reminded my fellow enterprise architect diners there was an architecture lesson in that statement. They rolled their eyes and chuckled. But they also knew I was right. I'm reminded of Frederick Brooks' book The Mythical Man Month and his latest The Design of Design. The former must read book talks about complexity. But he refrains from damning all complexity. The world we live in and enterprises we strive to transform with enterprise architecture are complicated organisms, much like the human body. But sometimes a simple solution is the best approach. Fewer applications (think: portfolio rationalization). Fewer components. Fewer lines of code. Whatever level of abstraction you are working at, less is more. I'm reminded of the enterprise architecture principle "Control Technical Diversity". At one firm I created pithy catch phrases for each principles. I named this one "Less is More". But perhaps another variation is what my server said the other night, "Basic is Best".

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