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  • Canonicalization (On Page Optimization of Duplicate Contents)

    In this article we have discussed about the process of canonicalization that was officially announced by search engines last year to optimize website to avoid indexing of duplicate contents. Further we have discussed a scenario with a real life example in which canonicalization can be helpful and then we have seen its syntax and usage.

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  • Homestead, WordPress, Or Tumblr? Which One is Better For Creating Your Website?

    Five years ago it was okay if you and your business didn't have a website, but today if you don't have a website you don't have a business. If you're not on Google then your business or personal brand doesn't even exist. This is the shift that has happened in business and life, it doesn't matter what you do or what you sell having a presence on internet has never been more important.

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  • Ever Wished You Could Create Your Own Website?

    Just how to start up on the internet is puzzling for many people. Learning how to create your own website is just the start. To start off you need to get a list of people by offering a free gift. Get to know the wants and needs of your customer. Build a new career and life style for yourself from the comfort of your home.

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  • Relevance of Performance Based SEO Services

    It was an interesting conversation between a Search Engine Optimization (SEO) business development person and a prospective customer. The prospective customer had scoffed at the SEO person's sales pitch about them offering "Performance Based SEO Services", saying Performance Based Services of any kind in life is not a luxury but a fundamental requirement.

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  • Trying to Build a Worldclass Website on a Budget? No Problem, Here's How

    New businesses often find themselves needing to develop a website on a tight budget. Now you could argue this is a false economy but in the present economic climate it's a simple fact of life that money is tight and other things take priority. Thankfully creating a low budget site that looks anything but cheap is perfectly feasible using powerful free web development tools and this article will show you how.

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  • How to Buy a Site on Flippa

    People buy websites for all sorts of reasons, not least to give them a shortcut (whether it be to fame, finances or whatever). As with most things in life, buying websites is a skill, and is a skill that you can be developed and nourished.

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  • Seeing Popular Tweets on Twitter Part 1

    Social networking sites have given a new life to the offspring of search engine optimization, that is to say, social media optimization and social media marketing. One of the recent entrants in the field of social media marketing is twitter. The search results shown on Twitter help SEO professionals in properly executing the search engine optimization process on the website.

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  • Travelling MVP #1: Visit to SharePoint User Group Finland

    - by DigiMortal
    My first self organized trip this autumn was visit to SharePoint User Group Finland community evening. As active community leaders who make things like these possible they are worth mentioning and on spug.fi side there was Jussi Roine the one who invited me. Here is my short review about my trip to Helsinki. User group meeting As Helsinki is near Tallinn I went there using ship. It was easy to get from sea port to venue and I had also some minutes of time to visit academic book store. Community evening was held on the ground floor of one city center hotel and room was conveniently located near hotel bar and restaurant. Here is the meeting schedule: Welcome (Jussi Roine) OpenText application archiving and governance for SharePoint (Bernd Hennicke, OpenText) Using advanced C# features in SharePoint development (Alexey Sadomov, NED Consulting) Optimizing public-facing internet sites for SharePoint (Gunnar Peipman) After meeting, of course, local dudes doesn’t walk away but continue with some beers and discussion. Sessions After welcome words by Jussi there was session by Bernd Hennicke who spoke about OpenText. His session covered OpenText history and current moment. After this introduction he spoke about OpenText products for SharePoint and gave the audience good overview about where their SharePoint extensions fit in big picture. I usually don’t like those vendors sessions but this one was good. I mean vendor dudes were not aggressively selling something. They were way different – kind people who introduced their stuff and later answered questions. They acted like good guests. Second speaker was Alexey Sadomov who is working on SharePoint development projects. He introduced some ways how to get over some limitations of SharePoint. I don’t go here deeply with his session but it’s worth to mention that this session was strong one. It is not rear case when developers have to make nasty hacks to SharePoint. I mean really nasty hacks. Often these hacks are long blocks of code that uses terrible techniques to achieve the result. Alexey introduced some very much civilized ways about how to apply hacks. Alex Sadomov, SharePoint MVP, speaking about SharePoint coding tips and tricks on C# I spoke about how I optimized caching of Estonian Microsoft community portal that runs on SharePoint Server and that uses publishing infrastructure. I made no actual demos on SharePoint because I wanted to focus on optimizing process and share some experiences about how to get caches optimized and how to measure caches. Networking After official part there was time to talk and discuss with people. Finns are cool – they have beers and they are glad. It was not big community event but people were like one good family. Developers there work often for big companies and it was very interesting to me to hear about their experiences with SharePoint. One thing was a little bit surprising for me – SharePoint guys in Finland are talking actively also about Office 365 and online SharePoint. It doesn’t happen often here in Estonia. I had to leave a little bit 21:00 to get to my ship back to Tallinn. I am sure spug.fi dudes continued nice evening and they had at least same good time as I did. Do I want to go back to Finland and meet these guys again? Yes, sure, let’s do it again! :)

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  • The “Customer” Experience Revolution is Here

    - by Natalia Rachelson
    Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} A guest post by Anthony Lye, SVP, Oracle Development The Experience Revolution is here, and we are going to explore and celebrate our new customer experience ventures and strategy in an extraordinary way. In true Oracle fashion, we are hosting an exceptional event, bringing together customer experience advocates, visionaries and practitioners to discover and define Oracle’s Customer Experience vision. The Experience Revolution is best described as today’s era of the empowered consumer. For those of us who work with customers on a daily basis, we know that the modern consumer demands fast, accurate, consistent information across all communication channels. And if they don’t like the services received can easily take to social channels to voice disapproval. For this reason, organizations today operate in an environment where traditional methods of differentiation are less effective and customer experience has become the primary driver of business value. Here’s some food for thought, according to the 2011 Customer Experience Impact (CEI) Report, a full 89 percent of consumers will switch brands for a better customer experience. In short, in today’s era of the empowered consumer, delivering excellent customer experiences is what will, and is, defining the next great brands. At The Experience Revolution, Oracle President Mark Hurd will detail the vision of where customer experience is going and how Oracle will help you get there. He will introduce for the first time Oracle Customer Experience, a cross stack suite of customer experience products that enable organizations to: Engage customers with a consistent, connected and personalized brand experience across all channels and devices Deliver exceptional cross-channel order fulfillment and customer service through web, call centers and social networks Connect and analyze data from all interactions to better personalize experiences and identify hidden opportunities The Experience Revolution will also include an interactive gallery of customer experience interactions, featuring videos, touch screens and near field communication technology that will guide each attendee through an individualized event experience. We hope you will join us for an incredible evening on June 25, from 6:00 – 9:00 p.m. at Gotham Hall in New York City. You can register for The Experience Revolution here. And if you haven’t already joined the conversation on Twitter, please do: #OracleCX, #ExperienceRevolution

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  • How can we improve overall Programmer Education & Training?

    - by crosenblum
    Last week, I was just viewing this amazing interview by Kevin Rose of Phillip Rosedale, of Second Life. And they had an amazing discussion about how to find, hire and identify good programmer's, and how hard it is to find good ones. Which has lead me to really think about the way we programmer's learn, are taught. For a majority of us, myself included, we are self-taught. Which is great about being a programmer, anyone can learn and develop skills. But this also means, that there is no real standards of what a good programmer is/are, and what kind of environment's encourage the growth of programming skills. This isn't so much a question, but just a desire in me, to see how we can change the culture of programming, and the manager's of programming, so that education and self-improvement is encouraged. There are a lot of avenue's for continued education, youtube videos, books, conferences, but because of the experiental nature of what we do, it isn't always clear what's important to learn and to master. Let's look at the The Joel 12 Steps. The Joel Test Do you use source control? Can you make a build in one step? Do you make daily builds? Do you have a bug database? Do you fix bugs before writing new code? Do you have an up-to-date schedule? Do you have a spec? Do programmers have quiet working conditions? Do you use the best tools money can buy? Do you have testers? Do new candidates write code during their interview? Do you do hallway usability testing? I think all of these have important value, but because of something I call the Experiential Gap, if a programmer or manager has never experienced any of the negative consequences for not having done items on the list, they will never see the need to do any of them. The Experiental Gap, is my basic theory, that each of us has different jobs and different experiences. So for some of us, that have always worked with dozens of programmer's, source control is a must have. But for people who have always been the only programmer, they can not imagine the need for source control. And it's because of this major flaw in how we learn, that we evaluate people by what best practices they do or not do, and the reason for either can start a flame war. We always evaluate people in our field by what they do, and think "Oh if this guy/gal isn't doing xyz best practice, he/she can't be a good programmer, so let's not waste time or energy talking to them." This is exactly why we have so many programming flame wars, that it becomes, because of the Experiental Gap, we can't imagine people not having made the decisions that we have had to made. So this has lead me to think, that we totally need to rethink how we train, educate and manage programmer's. For example, what percentage of you have had encouragement by your manager's to go to conferences, and even have them pay for it? For me, and a lot of people, this is extremely rare, a lot of us would love to go to conferences, to learn more, but the money ain't there to do that. So the point of this question is really to spark a lot of how can we train, learn and manage better? How can we create a new culture of learning that doesn't insult people for not having the same job experiences. Yes we all have jobs and work to do, but our ability to do our jobs well, depends on our desire, interest and support in improving our mastery of our skills. Right now, I see our culture being rather disorganized, we support the elite, but those tons of us that want to get better, just don't have enough support to learn and improve ourselves. I mean, do we as an industry, want to be perceived as just replaceable cogs? Thank you...

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  • Welcome to the Oracle Retail International Blog

    - by sarah.taylor(at)oracle.com
    Welcome to the first post of the new Oracle Retail International Blog. Retail is an international business and today's successful retailers view themselves in the context of a global market. A niche fashion business in Tokyo will learn marketing strategies from the luxury brands of Milan, an independent grocer in Oslo will source the same global brands as a supermarket in Oklahoma, and every retailer in the world will measure their multi-channel operation against the international e-commerce giant Amazon.  Why? Because today's customer is a global customer with unparalleled expectations on choice, price and service. Today's consumers have access to more information on retail than ever before. Technology allows people to shop from their home, their office or from the phone in their pocket, wherever they are and at whatever time suits them. Customers are using the web to search for products and promotions. They are also using the web to develop their voice in commenting on products and services that have delighted or disappointed. In an information rich industry, this customer element creates a new world of data. The best retailers are developing eagle eyes for reading customer activity and turning it into profitable decisions. Ultimately, whether you choose to compete or shop on price, service, product innovation, excellent operations or all of the above - the international world of retail has become an inspiration for all - retailer and consumer alike.  Retail as an industry is growing and diversifying at a faster rate than ever before. Yet it is still the customer who picks the winners and the losers on the retail field. Economic circumstances transform the rules, but it is still the customer who dictates the game, the pace, the price, and the perception of the brand. Wise retailers never rest on their laurels. They are always shopping for ideas on how to improve and differentiate the offer at every touch point to meet the customer's needs better than anyone else and to gain each customer's loyalty at a time when loyalty can be cheap. With this blog, I hope that we might provide a hub for discussion around what unifies retail and how technology supports both the retailer and customer experience. Despite the competitive nature of this market, we hope that this will provide an opportunity to share experiences and lessons learnt with a view that knowledge can only help this industry to grow and develop. At Oracle we've been supporting retailers for many years. Many of us have worked within retail organisations all over the world, myself included. With this in mind, I don't feel it is too bold a statement to say that Oracle understands retail. We wouldn't be so heavily integrated in some of the biggest and most well-known names in retail if we didn't. With this blog, we intend to create a community of international retailers that can exchange ideas and experiences, debate collective challenges and drive a better understanding of this continually evolving industry. Events such as the World Retail Congress and NRF's Big Show bring enormous value to the retail industry providing platforms for discussion and learning but they happen once a year. We wanted to create a platform for discussion on a different level and that like retail, is always on. We hope not only to bring commitment to being not only the infrastructure that brings all of their systems together within a retail business, but an infrastructure that supports the industry internationally to grow and flourish through creating a platform for networking, discussion, creativity, vision and strategy. Please feel free to ask questions or comment using the comments functionality.  You might also want to visit our other Oracle Retail social media sites: Facebook - http://www.facebook.com/oracleretail YouTube - http://www.youtube.com/user/oracleretail Twitter - http://twitter.com/#!/oracleretailInsight-Driven Retailing Blog - http://blogs.oracle.com/retail/

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  • Cutting-Edge Demos Coming to Collaborate12

    - by mvaughan
    Normal 0 false false false EN-US JA X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:Calibri; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} By Kathy Miedema, Oracle Applications User Experience Are you building your Collaborate 2012 agenda? Leave room for a stop at the demogrounds while you’re in Las Vegas from April 22-26. In addition to several presentations on the Oracle user experience, the Applications User Experience (UX) team will be on the demo grounds with a new eye-tracking tool, as well as demos that showcase new user experience designs. Check out our cutting-edge technology, which we use to obtain feedback that helps improve the user experience of Oracle applications, and see what our next-generation designs are in the HCM and FIN user experiences.  Normal 0 false false false EN-US JA X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:Calibri; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} Photo by Martin Taylor – Oracle Applications User Experience An Apps UX team member demonstrates what happens during an eye-tracking test. The dots on the screen show were test participants were looking and how long they spent at each point in the page. The UX team will also be staffing an on-site lab at Collaborate. At on-site labs, conference participants can sign up to join customer feedback sessions on several different kinds of work flow designs, from HCM to FIN to CRM to mobile. The feedback UX team members collect helps inform and fine-tune the user experiences being designed for next-generation applications. At Collaborate12, for example, user experience designs around Help and organizational charts will be tested for usability. The Apps UX team brings on-site labs to many major user group conferences, including OpenWorld 2012 in October in San Francisco. Stay tuned to find out when our recruiters are ready to sign up participants, or leave a comment below to find out whether an on-site lab will be at your next conference. For information on the following presentations, which will be delivered by Apps UX team members, check the Usable Apps Events page. • The Fusion Applications User Experience: Transforming Work into Insight • Customizations Under the Covers – Making Fusion Applications Your Own • OAUG Fusion Middleware SIG (FMWSIG) • 18 Months with Fusion Applications – Stories From The Trenhes • PeopleTools Tips and Techniques

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  • The Evolution of Television and Home Entertainment

    - by Bill Evjen
    This is a group that is focused on entertainment in the aviation industry. I am attending their conference for the first time as it relates to my job at Swank Motion Pictures and what we do for our various markets. I will post my notes here. The Evolution of Television and Home Entertainment by Patrick Cosson, Veebeam TV has been the center of living rooms for sometime. Conversations and culture evolve around the TV. The way we consume this content has dramatically been changing. After TV, we had the MTV revolution of TV. It has created shorter attention spans, it made us more materialistic, narcissistic, and not easily impressed. Then we came to the Internet. The amount of content has expanded. It contains a ton of user-generated content, provides filtering, organization, distribution. We now have a problem. We are in the age of digital excess. We can access whatever we want. In conjunction with this – we are moving. The challenge we have now is curation. The trends  we see: rapid shift from scheduled to on demand consumption. A move to Internet protocols from cable Rapid fragmentation of media a transition from the TV set to a variety of screens Social connections bring mediators and amplifiers. TiVo – the shift to on demand It is because of a time-crunch Provides personal experiences Once old consumption habits are changed, there is no way back! Experiences are that people are loading up content and then bringing it with them on planes, to hotels, etc. Rapid fragmentation of media sources Many new professional content sources and channels, the rise of digital distribution, and the rise of user-generated content contribute to the wealth of content sources and abundant choice. Netflix, BBC iPlayer, hulu, Pandora, iTunes, Amazon Video, Vudu, Voddler, Spotify (these companies didn’t exist 5 years ago). People now expect this kind of consumption. People are now thinking how to deliver all these tools. Transition from the TV set to multi-screens The TV screen has traditionally been the dominant consumption screen for TV and video. Now the PC, game consoles, and various mobile devices are rapidly becoming common video devices. Multi-screens are now the norm. Social connections becoming key mediators What increasingly funnels traffic on the web, social networking enablers, will become an integral part of the discovery, consumption and sharing model for Television. The revolution will be broadcasted on Facebook and Twitter. There is business disruption There are a lot of new entrants Rapid internationalization Increasing competition from existing media players A fragmenting audience base Web browser Freedom to access any site The fight over the walled garden Most devices are not powerful enough to support a full browser PC will always be present in the living room Wireless link between PC and TV Output 1080p, plays anything, secure Key players and their challenges Services Internet media is increasingly interconnected to social media and publicly shared UGC Content delivery moving to IPTV Rights management issues are creating silos and hindering a great user experience and growth Devices Devices are becoming people’s windows into all kinds of media from all kinds of sources There won’t be a consolidation of the device landscape, rather the opposite Finding the right niche makes the most sense. We are moving to an on demand world of streaming world. People want full access to anything.

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  • When to use Aspect Oriented Architecture (AOA/AOD)

    When is it appropriate to use aspect oriented architecture? I think the only honest answer to this question is that it depends on the context for which the question is being asked. There really are no hard and fast rules regarding the selection of an architectural model(s) for a project because each model provides good and bad benefits. Every system is built with a unique requirements and constraints. This context will dictate when to use one type of architecture over another or in conjunction with others. To me aspect oriented architecture models should be a sub-phase in the architectural modeling and design process especially when creating enterprise level models. Personally, I like to use this approach to create a base architectural model that is defined by non-functional requirements and system quality attributes.   This general model can then be used as a starting point for additional models because it is targets all of the business key quality attributes required by the system.Aspect oriented architecture is a method for modeling non-functional requirements and quality attributes of a system known as aspects. These models do not deal directly with specific functionality. They do categorize functionality of the system. This approach allows a system to be created with a strong emphasis on separating system concerns into individual components. These cross cutting components enables a systems to create with compartmentalization in regards to non-functional requirements or quality attributes.  This allows for the reduction in code because an each component maintains an aspect of a system that can be called by other aspects. This approach also allows for a much cleaner and smaller code base during the implementation and support of a system. Additionally, enabling developers to develop systems based on aspect-oriented design projects will be completed faster and will be more reliable because existing components can be shared across a system; thus, the time needed to create and test the functionality is reduced.   Example of an effective use of Aspect Oriented ArchitectureIn my experiences, aspect oriented architecture can be very effective with large or more complex systems. Typically, these types of systems have a large number of concerns so the act of defining them is very beneficial for reducing the system’s complexity because components can be developed to address each concern while exposing functionality to the other system components. The benefits to using the aspect oriented approach as the starting point for a system is that it promotes communication between IT and the business due to the fact that the aspect oriented models are quality attributes focused so not much technical understanding is needed to understand the model.An example of this can be in developing a new intranet website. Common Intranet Concerns: Error Handling Security Logging Notifications Database connectivity Example of a not as effective use of Aspect Oriented ArchitectureAgain in my experiences, aspect oriented architecture is not as effective with small or less complex systems in comparison.  There is no need to model concerns for a system that has a limited amount of them because the added overhead would not be justified for the actual benefits of creating the aspect oriented architecture model.  Furthermore, these types of projects typically have a reduced time schedule and a limited budget.  The creation of the Aspect oriented models would increase the overhead of a project and thus increase the time needed to implement the system. An example of this is seen by creating a small application to poll a network share for new files and then FTP them to a new location.  The two primary concerns for this project is to monitor a network drive and FTP files to a new location.  There is no need to create an aspect model for this system because there will never be a need to share functionality amongst either of these concerns.  To add to my point, this system is so small that it could be created with just a few classes so the added layer of componentizing the concerns would be complete overkill for this situation. References:Brichau, Johan; D'Hondt, Theo. (2006) Aspect-Oriented Software Development (AOSD) - An Introduction. Retreived from: http://www.info.ucl.ac.be/~jbrichau/courses/introductionToAOSD.pdf

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