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  • On Page SEO - Is it Worth It?

    When it involves on-page promotion it extremely does not matter what the page looks like till there's someone there to work out what you have to offer. At that time it will matter what the page appearance is like regarding navigation, links and content.

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  • Impact of migrating home page from HTTP to HTTPS on search results

    - by 2Stroke SEO
    I've had to change one of my site's home page to HTTPS from HTTP. I had plenty of links coming into the HTTP page and was performing well in Google against many of my targeted search phrases. I did a 301 redirect from the HTTP page to transfer the link juice to the HTTPS page (and to prevent duplicate content issues) but my search rankings have tanked which indicates no link juice has been transferred. My PageRank has vanished - which I'd expect - but I'm really surprised that the SERP rankings fell off the face of the earth. Anyone have any ideas how I can recover from this? I've waited a couple of months since the changes took effect just in case Google was taking time to check it out.

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  • SEO - Off-Page Optimization in Detail

    You would think that after you lock in your on-page optimization efforts, that you were half done, right? Wrong, although on-page optimization is one of only two categories, off-page optimization takes times, patience, and not to mention, it's never ending.

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  • Send some form info to a PHP page to be processed without going to that page? [closed]

    - by zuko
    Okay, so I'm not very familiar with php. I have a very simple form, just 2 text fields. All I want to do is, after validating with JavaScript, send these two string fields in an email to a pre-defined email address. I understand how JavaScript works on the client side; you can respond to user events, etc. And PHP is server-side. What I'm having trouble grasping and figuring out is how do I run PHP functions, etc when I want? I figured out how to use the 'action' attribute of the form to send the data via POST to another PHP page. But this simply opens that page. I don't want to open the page I just want to do some processing and send a message back to the page the user is still on. How do I go about something like that? Thanks.

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  • Ten Easy Off-Page SEO Tips For Website Owners

    Websites and SEO (search engine optimisation) go hand in hand and there is rarely a case of marketing where you do not see the two words in the same sentence; the same goes for off-page SEO techniques. These techniques will quickly help build links and bring more traffic to your website. Here is some advice about the best off-page tricks the "page rank one" websites use.

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  • Using Google Tag Manager to define the page type

    - by Daffy
    So, I am looking to add a tag that I want to use for A/B testing, however we don't have a page-type URL structure. Fortunately the tool can recognise page type if I pass it by Javascript. <script type="text/javascript"> window.isProductPage = true; </script> I have been told to use the above, I have created the script in Google Tag Manager (GTM), however I now need to know how to make this run on those pages in GTM. I have looked through the code and there are div class that are unique to each page, can I use this as an indication of page type?

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  • SEO - On-Page Optimization in Detail

    As I've mentioned in a previous article, SEO can be broken down into two categories, on-page optimization and off-page optimization. In this article however, I'm only going to focus on on-page optimization.

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  • Benefits of on Page Optimization

    Search engines are regarded as the one of the major hubs for the traffic in the current era. It accounts for 70% to 80% of the total web traffic; due to which site owners try their best to get their site listed on the first page or number one position. As the research shows that large chunks of web traffic opt for first page rather than second or third page.

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  • What is the Search Engine?

    The search engine is a piece of sophisticated software or programs that uses application to collect data and information about websites. And this collected information is usually the keywords and word phrases which indicate of what contained on the web page as a whole, and the source of those keywords may be the URL of the page, the source code, and the links into and out of the page.

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  • 3 Simple Steps to Get to the First Page on Google

    When you get to the first page on Google you will get a lot of exposure for yourself and/or your business. Some SEO companies charge their clients thousands of dollars just to get to the first page on Google. Well you can save your money because this article will teach you 3 simple steps to the first page on Google.

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  • UISearchDisplayController - how to display search result with only by scope button selected but empt

    - by billibala
    The UISearchDisplayController is very handy and implementing search is pretty straightforward. However, I bump into problem when, in my app, I want to display search result with empty search string but selected scope button. It seems like it's a must to enter some search string in order to get the search result table being initialized and displayed. Is there any ways to display search result immediately after user has picked a scope but not entered search word yet? Thanks Bill

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  • One click to trigger several search forms?

    - by Christian
    Hello, I have 1 main search form with a submit button and several secondary search forms with submit buttons. What I would like to do is when I enter text and click on the submit button of the main search form, the same text gets copied in all of the secondary search forms and all the submit buttons of the secondary search forms get automatically hit. The HTML code for the mains earch form is shown below: <form action="query.php" method="get"> Search: <input type="text" name="item" size="30"> <input type="submit" value="send"> </form> One of the several secondary search forms is shown below: <FORM action="http://www.dpbolvw.net/interactive" method="GET" target="_blank"> <div style="float: left; padding: 0 3px 0 0;"> <INPUT type="text" name="src" size="9" value="<?php $input = $_GET['item']; echo $input;?>" style="width: 110px; height: 22px;margin:0; padding: 0; font-size:140%;"> </div> <div style="float: left; padding: 0 3px 0 0;"> <input type="image" name="submit" value="GO" src="http://images.guitarcenter.com/Content/GC/banner/go.gif" alt="Search" style="font-size:140%"> /div> <input type="hidden" name="aid" value="1234"/> <input type="hidden" name="pid" value="1234"/> <input type="hidden" name="url" value="http://www.guitarcenter.com/Search/Default.aspx"/> </form> Notice the php code that I put in the "value" field of the secondary search form: <?php $input = $_GET['item']; echo $input;?> This automatically copies the text that I entered in the main search form into the secondary search form. I thus figured out how to do that. The problem is to "simulate" an "Enter" keystroke or a click on the "GO" button with the mouse on the secondary search form when the user hits the Enter key or hits the "SEND" button with the mouse on the main search form. Thank you for your insight!

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  • Company Review: Google Products

    Google, Inc offers an array of products and services to all of its end-users. However their search capabilities are the foundation for Google’s current success and their primary business focus. Currently, Google offers over twenty different search applications that allow users to search the internet for books, maps, videos, images, products and much more. Their product decisions have allowed users demands to be met while focusing on the free based model. This allows users to access Google data free of charge and indirectly gives Google a strong competitive advantage of other competitors along with the accuracy of the search results. According to Google, Inc, they offer the following types of searching capabilities: Alerts Get email updates on the topics of your choice Blog Search Find blogs on your favorite topics  Books Search the full text of books  Custom Search Create a customized search experience for your community  Desktop Search and personalize your computer  Dictionary Search for definitions of words and phrases Directory Search the web, organized by topic or category Earth Explore the world from your computer Finance Business info, news and interactive charts GOOG-411 Find and connect for free with businesses from your phone  Images Search for images on the web Maps View maps and directions News Search thousands of news stories Patent Search Search the full text of US Patents Product Search Search for stuff to buy Scholar Search scholarly papers Toolbar Add a search box to your browser Trends Explore past and present search trends Videos Search for videos on the web Web Search Search billions of web pages Web Search Features Find movies, music, stocks, books and more mapping Google’s free based business model is only one way it differentiates itself from its competition. There is also a strong focus on the accuracy of search results and the speed in which they are returned to the end-user. Quality function deployment (QFD) is a structured method used to help connect user needs to the design features of a project proposed to address those needs. This method is particularly useful in accounting for needs that are not easily articulated or precisely defined according to the U. S. Department of Transportation Federal Highway Administration. Due to the fact that QFD is so customer driven Google is always in a constant state of change in attempt to reengineer its search algorithms, and other dependant systems so that end-users requirements are constantly being met. Value engineering is a key example of this, Google is constantly trying to improve all aspects of its products, improve system maintainability, and system interoperability. Bridgefield Group defines value engineering as an organized methodology that identifies and selects the lowest lifecycle cost options in design, materials and processes that achieves the desired level of performance, reliability and customer satisfaction. In addition, it seeks to remove unnecessary costs in the above areas and is often a joint effort with cross-functional internal teams and relevant suppliers. Common issues that appear when developing large scale systems like Google’s search applications include modular design of a product and/or service and providing accurate value analysis. A design approach that adheres to four fundamental tenets of cohesiveness, encapsulation, self-containment, and high binding to design a system component as an independently operable unit subject to change is how the Open System Joint Task Force defines modular design. More specifically M. S. Schmaltz defines modular software design as having a large collection of statements strung together in one partition of in-line code; we segment or divide the statements into logical groups called modules. Each module performs one or two tasks, and then passes control to another module. By breaking up the code into "bite-sized chunks", so to speak, we are able to better control the flow of data and control. This is especially true in large software systems. Value analysis is a process to evaluate products and services based on effectiveness, safety, and cost. Value analysis involves assessing the quality as well as the cost of a product or service as defined by the Healthcare Financial Management Association.  “Operations Management deals with the design and management of products, processes, services and supply chains. It considers the acquisition, development, and utilization of resources that firms need to deliver the goods and services their clients want.” (MIT,2010) Google, Inc encourages an open environment between all employees, also known as Googlers. This is reinforced by a cross-section team or cross-functional teams comprised from multiple departments assigned to every project so that every department like marketing, finance, and quality assurance has input on every project. In addition, Google is known for their openness to new ideas regardless of the status or seniority of an employee. In fact, Google allows for 20% of an employee’s time can be devoted to developing new ideas and/or pet projects. HumTech.com defines a cross-functional team as a collection of people with varied levels of skills and experience brought together to accomplish a task. As the name implies, Cross-Functional Team members come from different organizational units. Cross-Functional Teams may be permanent or ad hoc. Google’s search application product strategy primarily focuses on mass customization. This is allows Google to create a base search application and allows results to be returned to the end-users quickly based on specific parameters and search settings. In addition, they also store the data that is returned in case other desire the same results based on other end-users supplying the same customized settings. This allows Google to appear to render search results in virtually real-time to the user while allowing for complete customization of the searching criteria. Greg Vogl, a professor at Uganda Martyrs University, defines mass customization as when a business gives its customers the opportunity to tailor its products or services to the customer's specifications. The IT staff at Google play a key role in ensuring that the search application’s product strategy is maintained simply because the IT staff designs, develops, and maintains all of their proprietary applications. In fact, they also maintain all network infrastructure to ensure that it is available to all end-users. References: http://www.google.com/intl/en/options/ http://ops.fhwa.dot.gov/freight/publications/ftat_user_guide/sec5.htm http://www.bridgefieldgroup.com/bridgefieldgroup/glos9.htm#V http://www.acq.osd.mil/osjtf/termsdef.html http://www.cise.ufl.edu/~mssz/Pascal-CGS2462/prog-dsn.html http://www.hfma.org/publications/business_caring_newsletter/exclusives/Supply+and+Inventory+Terms+Defined.htm http://mitsloan.mit.edu/omg/om-definition.php http://www.humtech.com/opm/grtl/ols/ols3.cfm http://www.gregvogl.net/courses/mis1/glossary.htm

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  • WordPress SEO Plugins to make your Blog Search Engine Friendly

    - by Vaibhav
    WordPress is the most common blogging system in use today and its use as a CMS is also wide spread. With hundreds of millions of sites using wordpress, getting correct SEO for your WordPress based Blog or Site is very important. We get regular queries from people who want Search Engine Optimisation for their site or blog which is made using wordpress. Here is a list of 16 of the best WordPress Plug-ins That can help you achieve better rankings: All in one SEO Pack This is most popular plugin among all SEO plugins for WordPress. It is easy to use and is compatible with most of the WordPress plugins. It works as a complete package of SEO plugin – automatically generating META tags and optimizing search engines for your titles and avoiding duplicate content. You can also include META tags manually (Met title, Meta description and Met keywords) for all pages and post in your website. HeadSpace2 HeasSpace2 is available in different languages , you can manage a wide range of SEO Tasks related with meta data, you can tag your posts, Custom descriptions and titles. So your page can rank the created relevancy on Search engines and you can load different settings for different pages. Platinum SEO plugin Automatic 301 redirects permalink changes, META tags generation, avoids duplicate content, and does SEO optimization of post and page titles and a lots of other features. TGFI.net SEO WordPress Plugin It’s a modified version of all-in-one SEO Pack. It has some unique feature over All-in-one SEO plugin, It generate titles, meta descriptions and meta keywords automatically when overrides are not present. Google XML Sitemaps Sitemaps Generated by this tool are supported by  Google,  Yahoo,  Bing, and Ask. We all know Sitemaps make indexing of web pages easier for web crawlers. Crawlers can retrieve complete structure of site and more information by sitemaps. They notify all major search engines about new posts every time you create a new post. Sitemap Generator You can generate highly customizable sitemap for your WordPress page. You can choose what to show and what not to show, you can list the items in your choice of orde. It supports pages and permalinks and multi-level categories. SEO Slugs They can generate more search engine friendly URLs for your site. Slugs are filename assigned to your post , this plugin removes all  common words like ‘a’, ‘the’, ‘in’, ‘what’, ‘you’ from slug which are assigned automatically to your post. SEO Post Links This is a similar plugin to SEO Slug, it removes unnecessary keywords from slug to make it short and SEO friendly and you can fix the number of characters in your post. Automatic SEO links With this tool you can create auto linking in your post. You can use this tool for inter linking or external linking too. Just select your words, anchor text target URL nature of links ( Do fallow / No follow ). This plugin will replace the matches found in post, WP Backlinks A helpful plugin for link exchange , whenever any webmaster submits a link for link exchange, the plugin will spider webmasters site for reciprocal link, and if everything is found good , your link will be exchanged. SEO Title Tag You can optimize your Title  tags of  Word press blog through this plugin . You can also override the title tag with custom titles , mass editing and title tags for 404 pages which are the main feature of this plugin. 404 SEO plugin With this Plugin you can customize 404 page of your site; you can give customized error message and links to relevant pages of your site. Redirection A powerful plugins to manage 301 redirection and logs related with redirection, with this plugin you can track 404 errors and track the log of all redirected URLs , this plugin can redirect  post automatically when URL changes for that post. AddToAny This plugin helps your readers to share, save, email and bookmark your posts and pages. It supports more than a hundred social bookmarking , networking and sharing sites. SEO Friendly Images You can make SEO friendly images available on your site with the help of this tool. It updates images with proper titles and ALT tags. Robots Meta A plugin which prevents Search engines to index comments on your post, login and admin pages. It also allows to add tags for individual pages.

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  • Advanced Search Stored procedure

    - by Ray Eatmon
    So I am working on an MVC ASP.NET web application which centers around lots of data and data manipulation. PROBLEM OVERVIEW: We have an advanced search with 25 different filter criteria. I am using a stored procedure for this search. The stored procedure takes in parameters, filter for specific objects, and calculates return data from those objects. It queries large tables 14 millions records on some table, filtering and temp tables helped alleviate some of the bottle necks for those queries. ISSUE: The stored procedure used to take 1 min to run, which creates a timeout returning 0 results to the browser. I rewrote the procedure and got it down to 21 secs so the timeout does not occur. This ONLY occurs this slow the FIRST time the search is run, after that it takes like 5 secs. I am wondering should I take a different approach to this problem, should I worry about this type of performance issue if it does not timeout?

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  • Which kind of public sitemap should I build for a search based navigation site

    - by Noam
    I have a search based navigation web-site. Each query has filters as well as sort-by. The search results point to end-pages inside the site. Each of those pages has many outlinks to other end-pages. Currently I have a XML sitemap which directs crawlers to all the end pages. I'm trying to add a silo sitemap directory to improve SEO. Assuming this is the right direction I have a couple of options: end pages sorted alphabetically. Pages by major search filters, and then divide alphabetically. Pages for every filter and cross option between them and the sort-by. Which would you recommend and why? NOTE: I'm not referring to a XML sitemap.

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  • The understanding of flight search engine

    - by Jens Jensen
    Today I just discovered a search engine website who offered a service to enter your departure destination, and then search for which possible destinations you can have for the cheapest price. This is very nice to use, if one wants to flight somewhere but doesn't know which "good deals" are available. This is the site: http://www.kayak.com/explore/ Can someone explain to me, which programs are (mostly) used, and summarize how to make this sort of search engine. I think this is very interesting but unfortunately there are not shown all the possible flight tickets and therefore I think this project could be improved.

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  • when will google revert back page rank after i cleared network unrechable error

    - by Jayapal Chandran
    For the past one month i was getting network unreachable error. I contacted my web hosting and they said that google bots were blocked if it were causing more traffic. And then they witelisted google bots. Now the errors did not appear but my ranking and search results went down to more than 6 pages or they did not appear at all. Now google is able to read my robots and sitemap. Just yesterday. when will search results and page rank gets to its previous positions? like it were before a month? Most links did not appear in google search result.

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  • Which kind of sitemap directory should I build for a search based navigation site

    - by Noam
    I have a search based navigation web-site. Each query has filters as well as sort-by. The search results point to end-pages inside the site. Each of those pages has many outlinks to other end-pages. Currently I have a XML sitemap which directs crawlers to all the end pages. I'm trying to add a silo sitemap directory to improve SEO. Assuming this is the right direction I have a couple of options: end pages sorted alphabetically. Pages by major search filters, and then divide alphabetically. Pages for every filter and cross option between them and the sort-by. Which would you recommend and why?

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  • Avoid Ajax loaded content for search engine bots

    - by Majiy
    A website I run has a lot of content that is being loaded using Ajax. The reason for using Ajax is that the content generation takes some time (a few seconds), because it loads data from other websites using their respective APIs. My concern is, that search engine bots will not see any useful content. The solution I've been thinking about would be to serve search engine bots differently, so that the content will be displayed directly for them. Technically, this would not be a big problem. My question is: Will search engines (read: Google) consider this behaviour as website cloaking? Are there other concerns I might not have considered?

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  • Google search does not show sub-pages from my website

    - by Chang
    My website appears in Google search, but only the first page. Of course I have sub-pages linked from the first page, but the sub-pages do not show in Google search. Not in Yahoo, not in Bing. What should I do? It has been three years that sub-pages do not show. (I tried searching site:mydomain.com and pressed 'repeat the search with the omitted results included' link) What would you suspect the reason? My website addresses were like xxx.php?yy=zzz etc, etc, so I changed it to /yy/zzz using mod_rewrite. I thought it might be (X)HTML standard violations, so now I changed it. I hope Google will soon have my entire website, but I am a little bit pessimistic. Do you have any thought?

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  • Keep search engine from indexing specific content on your site

    - by Jimmy Chopps
    I've got a pretty weird scenario that I was wondering someone could help me out with. I recently created a blog site and noticed that search engines have been including the content of my footer in with the description. This presents a problem because my footer is basic a brief legal statement saying that the views are my own and don't represent the company I work for (and yada yada yada). So, basically, I need a way to prevent search engines from indexint that content in my footer or even my footer altogether. I've been looking back through some of my SEO books and searching through forums but this doesn't seem possible. Is it possible to keep search engines from indexing only certain content on a page? If it isn't possible, what alternatives are there to ensure this legal mumbo jumbo doesn't show up in the results?

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  • AdSense Custom Search Ads - custom quesry

    - by Alex
    i'm trying to set up a custom search ad, but I am nost sure about the query. On the site it says (https://developers.google.com/custom-search-ads/docs/implementation-guide) 'query' should be dynamic based on your page. This variable targets the ads and therefore should always match what the user on your site has just performed a search for. Now, what I understand is: I have to program my page so that the query variable contains some custom words. Am I right? If a user gets to my site through clicking on an adsense, there is no way to "know" what the user looked for and display my query accordingly, right? Thanks for any help!

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