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  • SEO Tactics For Google Caffeine - Time to Think Again

    Google Caffeine is the latest change in algorithm of the leading search engine. The changes made will be highly beneficial for those who are looking for long term SEO and online marketing success. If some decisive factors are kept in mind, webmasters can find a great success with the websites they are running.

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  • Professional immigration

    - by etranger
    Hello all, Does anyone here have a practical advice on professional relocation from Russia to Europe? The reasons behind making such a decision are far beyond the subject, perhaps, so I'll stick to the practical part. Having done some of the "common stuff" for finding a job, I am now facing two serious problems: I am a "dual-class" person, with university degree in marketing, and multiple years of self-studied computer competence (hence my writing here). Have professional experience in both areas. I don't currently hold a European work permit. From what I can see, this results in normal HR person throwing out my CV as either being "overqualified" or "too much trouble with making the permit". I do have the skills and character to start my own business, but it requires start-up capital that I don't have, over the last years I had to pay high bills for medical treatment of my family member, who had deceased. Now, I'm almost out of debts. As you can probably guess, English is not a problem, and I'm open to new languages, but first steps of entering the market, or the society, is the problematic part. I live close to Norway, and am trying to get some professional contacts there, but it hasn't got me any practical perspective so far. Any advice is greatly appreciated. EDIT: I am currently making my living off web site development, and occasional consulting services both in IT and marketing. For purely geographic reasons I'm dealing with clients that reside in the same city where I live, pop. 350 000. Being quite local, market requirements for web sites are simple and stable — clients need to control navigation, write articles in a word-like editor, upload illustrations and place ad banners, all with no additional programming. As many web developers do, I'm using my own content management system that fits these expectations. I have also started developing a newer version of this system that has better support for international environments, but I'm too distant from the real market demand in Europe to speak of the right track here. Technically it's based on php/mysql and uses xslt for templating. It allows for quick website deployment, and has architectural neatness, lack of which made me abandon similar opensource solutions (Joomla and the like). Deploying time from rasterized design proofs is normally under 6-8 working hours, don't know how that compares to the world practice. EDIT 2: Can anyone share what Norwegian (Scandinavian) web solutions market currently demands?

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  • Oracle's Shared Services Model can Bring you Tremendous Savings

    Mike Gagas, Senior Director, Oracle On Demand Marketing explains how companies consolidate and streamline back office business processes with a shared services model. Numerous companies are achieving operational excellence using Oracle products and services to successfully deploy shared services. Oracle itself has saved over 2 billion dollars with shared services.

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  • Google adsense - providing access (via an additional account?) to a third party

    - by Homunculus Reticulli
    I am working with a partner who will be handling the marketing side of things for one of my websites. He has informed me that he will require access to my adsense account. I need to create an additional account for him, so that he can access and manage Google Adwords/units etc, using his own login credentials. However, despite searching Google for a while now, I can't seem to locate any information that pertains to creating additional user accounts. Does anyone know how I may do this?

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  • A conversation with world experts in Customer Experience Management in Rome, Italy - Wed, June 20, 2012

    - by nicolasbonnet
    It is my pleasure to share the registration link below for your chance to meet active members of the Oracle Real-Time Decisions Customer Advisory Board. Join us to hear how leading brands across the world have achieved tremendous return on investment through their Oracle Real-Time Decisions deployments and do not miss this unique opportunity to ask them specific questions directly during our customer roundtable. Please share this information with anyone interested in real-time decision management and cross-channel predictive process optimization http://www.oracle.com/goto/RealTimeDecisions Nicolas Bonnet / Senior Director Product Management / Oracle Business Intelligence

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  • Le grand public ne sait pas ce qu'est le Flash, de quoi conforter la stratégie de Steve Jobs ?

    Mise à jour du 29/04/10 NB : Les commentaires sur cette mise à jour commencent ici dans le topic Le grand public ne sait pas ce qu'est le Flash Selon une étude de NPD qui pourrait conforter la stratégie de Steve Jobs de ne pas supporter la technologie Les résultats de l'étude de NPD (un cabinet d'analyse marketing) ne sont pas surprenants. Ils ont cependant le mérite de la clarté. Le grand public n'a aucune idée de ce que signifie le support (ou le non support) du Flash sur l'iPhone ou l'iPad.

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  • Black Techniques Of SEO

    Search Engine Optimization, or more popularity known as SEO, is one of the most popular types of Internet marketing techniques used by many webmasters today. It is used not only to market their brand... [Author: Margarette Mcbride - Web Design and Development - June 10, 2010]

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  • Florida Hospital Takes Charge of Their Destiny with Drupal

    <b>CMS Wire:</b> "In August 2007, Florida hospital hired a "rock star" physician. With this hire, a series of events was triggered that would end up with Drupal (news, site) hosting over 125 department and team intranet sites, over 40 externally-facing marketing sites and a growing number of other applications."

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  • Oracle B2B - Synchronous Request Reply

    - by cdwright
    Introduction So first off, let me say I didn't create this demo (although I did modify it some). I got it from a member of the B2B development technical staff. Since it came with only a simple readme file, I thought I would take some time and write a more detailed explanation about how it works. Beginning with Oracle SOA Suite PS5 (11.1.1.6), B2B supports synchronous request reply over http using the b2b/syncreceiver servlet. I’m attaching the demo to this blog which includes a SOA composite archive that needs to be deployed using JDeveloper, a B2B repository with two agreements that need to be deployed using the B2B console, and a test xml file that gets sent to the b2b/syncreceiver servlet using your favorite SOAP test tool (I'm using Firefox Poster here). You can download the zip file containing the demo here. The demo works by sending the sample xml request file (req.xml) to http://<b2bhost>:8001/b2b/syncreceiver using the SOAP test tool.  The syncreceiver servlet keeps the socket connection open between itself and the test tool so that it can synchronously send the reply message back. When B2B receives the inbound request message, it is passed to the SOA composite through the default B2B Fabric binding. A simple reply is created in BPEL and returned to B2B which then sends the message back to the test tool using that same socket connection. I’ll show you the B2B configuration first, then we’ll look at the soa composite. Configuring B2B No additional configuration necessary in order to use the syncreceiver servlet. It is already running when you start SOA. After importing the GC_SyncReqRep.zip repository file into B2B, you’ll have the typical GlobalChips host trading partner and the Acme remote trading partner. Document Management The repository contains two very simple custom XML document definitions called Orders and OrdersResponse. In order to determine the trading partner agreement needed to process the inbound Orders document, you need to know two things about it; what is it and where it came from. So let’s look at how B2B identifies the appropriate document definition for the message. The XSD’s for these two document definitions themselves are not particularly interesting. Whenever you're dealing with custom XML documents, B2B identifies the appropriate document definition for each XML message using an XPath Identification Expression. The expression is entered for each of these document definitions under the document administration tab in the B2B console. The full XPATH expression for the Orders document is  //*[local-name()='shiporder']/*[local-name()='shipto']/*[local-name()='name']/text(). You can see this path in the XSD diagram below and how it uniquely identifies this message. The OrdersReponse document is identified in the same way. The XPath expression for it is //*[local-name()='Response']/*[local-name()='Status']/text(). You can see how it’s path differs uniquely identifying the reply from the request. Trading Partner Profile The trading partner profiles are very simple too. For GlobalChips, a generic identifier is being used to identify the sender of the response document using the host trading partner name. For Acme, a generic identifier is also being used to identify the sender of the inbound request using the remote trading partner name. The document types are added for the remote trading partner as usual. So the remote trading partner Acme is the sender of the Orders document, and it is the receiver of the OrdersResponse document. For the remote trading partner only, there needs to be a dummy channel which gets used in the outbound response agreement. The channel is not actually used. It is just a necessary place holder that needs to be there when creating the agreement. Trading Partner Agreement The agreements are equally simple. There is no validation and translation is not an option for a custom XML document type. For the InboundAgreement (request) the document definition is set to OrdersDef. In the Agreement Parameters section the generic identifiers have been added for the host and remote trading partners. That’s all that is needed for the inbound transaction. For the OutboundAgreement (response), the document definition is set to OrdersResponseDef and the generic identifiers for the two trading partners are added. The remote trading partner dummy delivery channel is also added to the agreement. SOA Composite Import the SOA composite archive into JDeveloper as an EJB JAR file. Open the composite and you should have a project that looks like this. In the composite, open the b2bInboundSyncSvc exposed service and advance through the setup wizard. Select your Application Server Connection and advance to the Operations window. Notice here that the B2B binding is set to Receive. It is not set for Synchronous Request Reply. Continue advancing through the wizard as you normally would and select finish at the end. Now open BPELProcess1 in the composite. The BPEL process is set as a Synchronous Request Reply as you can see below. The while loop is there just to give the process something to do. The actual reply message is prepared in the assignResponseValues assignment followed by an Invoke of the B2B binding. Open the replyResponse Invoke and go to the properties tab. You’ll see that the fromTradingPartnerId, toTradingPartner, documentTypeName, and documentProtocolRevision properties have been set. Testing the Configuration To test the configuration, I used Firefox Poster. Enter the URL for the b2b/syncreceiver servlet and browse for the req.xml file that contains the test request message. In the Headers tab, add the property ‘from’ and give it the value ‘Acme’. This is how B2B will know where the message is coming from and it will use that information along with the document type name to find the right trading partner agreement. Now post the message. You should get back a response with a status of ‘200 OK’. That’s all there is to it.

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  • Android vend deux fois plus qu'iOS, mais ses développeurs gagneraient quatre fois moins d'après une estimation de Flurry

    Android vend deux fois plus qu'iOS, mais ses développeurs gagneraient quatre fois moins D'après Flurry A quelques jours du Google I/O et en plein WWDC d'Apple, l'étude est polémique et se doit d'être prise avec des pincettes. D'après Flurry, un cabinet d'analyse éditeur de solutions de marketing mobile, iOS bénéficierait d'une communauté de développeurs beaucoup plus fidèle et plus motivée que celle d'Android. En comparant les deux OS, l'étude affirme que sur 10 applications développées, 7 le sont pour les appareils d'Apple contre seulement 3 pour Android. [IMG]http://ftp-developpez.com/gordon-fowler/Etudes...

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  • Visual Studio Tips and Tricks

    - by deadlydog
    Just found a few websites that show some Visual Studio tips that I haven't seen before, so I thought I'd share: 1 - Tips and Tricks for the Visual Studio .NET IDE 2 - Essential Visual Studio Tips & Tricks that Every Developer Should Know 3 - Channel 9's Visual Studio Toolbox - weekly series dedicated to showing all the cool stuff that Visual Studio can do and how to be more productive with it.

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  • Improving Strategic Financial Planning at Wyndham Worldwide

    Timothy Koropsak, Manager of Corporate Financial Planning at $3B hospitality company Wyndham Worldwide, talks with Nigel Youell, Product Marketing Director for Enterprise Performance Management at Oracle about their implementation of Hyperion solutions and how this has helped them improve their strategic financial planning processes. Tim highlights how they now have Operating and Treasury forecasts on one common platform and can produce fully integrated financial statements with GAAP accounting integrity and ensures that the strategic plans consolidating from their three business units are reliable and accurate.

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  • Improving Finance Department Productivity at BorgWarner

    Nigel Youell, Product Marketing Director, Enterprise Performance Management Applications at Oracle discusses with Mark Smith, Manager, Financial Reporting Systems at BorgWarner how using Oracle's Enterprise Performance Management System on top of SAP transactional systems at BorgWarner has made significant improvements in the productivity of it finance function and halved the time it takes for to close its books.

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  • Website Statistics

    Website statistics are crucial while marketing a website since advertisers and people who use that website need to know how well it is doing or how may hits that site is generating. In short, they need to know whether they are getting their money's worth. What is needed is an efficient program to determine how well a particular website is doing.

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  • The Rise of Universal Search Pt3

    If you are a PPC expert, then you should be aware of the growing trend of universal paid search. Your search engine marketing depends largely on the importance given to universal paid search in your PPC campaign management.

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  • SEO Consulting For Big Brand Companies - 16 Guidelines For SEO Consultants to Beat the Competition

    SEO consulting for a big brand website with tens of thousands of pages needs proven strategies that must be tailored to the specific needs of every web site. An SEO consultant, when selecting between different SEO services, must create an aggressive search engine marketing (SEM) campaign with a meticulous SEO strategy that takes all search engine optimization problems into consideration.

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  • SEO Tactics For Google Caffeine - Time to Think Again

    Google Caffeine is the latest change in algorithm of the leading search engine. The changes made will be highly beneficial for those who are looking for long term SEO and online marketing success. If some decisive factors are kept in mind, webmasters can find a great success with the websites they are running.

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  • Just what SQL Azure needed? A compelling business feature–Reporting

    - by GavinPayneUK
    Those of us who let ourselves be the target of Microsoft’s marketing will be very aware that SQL Azure has been around for a year now and that a (very) small number of people are using it for their cloud based apps and a few more as a development test bed. In summary, the reason for this is because what we’ve yet to see for SQL Azure is: mass adoption by developers therefore taking the service into production it become a default deployment option for commercial shrink wrapped applications a list...(read more)

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