The Case for Complimentary Software Copies

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Published on Tue, 09 Mar 2010 23:24:14 GMT Indexed on 2010/03/11 4:40 UTC
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As the Geriatric Geek you can understand that I’ve been writing and studying for over 60 years. That means that I’ve seen insane changes in the computer software industry. I’ve made the joke that I get a new college education every 6 months or so. Of course that’s an exaggeration but it doesn’t make the feeling go away. I have a long standing and strong relationship with Microsoft so I’m armed with virtually every tool they make. It also means that I have access to tons of training material. But here’s the rub…

Last year I started a definitive read of Professional Visual Basic 2008. The purpose was to fill in holes in my understanding of various things. I’m currently on page 1119 of some 1400 pages. During this sojourn I’ve decided that the future is web related which is to say that the future of “thick client” applications running as Windows applications is likely to slowly disappear. To that end I’ve taken a side trip or two into the world of ASP (including XML), Silverlight and cloud development.

After carefully avoiding (that’s tongue in cheek) XML for years I finally had to bite the bullet, so to speak, and start learning XML in earnest. The most recent result of that was trail downloads of Altova’s MissionKit 2010 for Software Architects and Liquid Technologies Liquid XML Studio Developer Edition. These are both beautiful products and I want to learn them and write about them.

Now comes the rub…

While 30 day evaluations are generous in allowing casual users to assess these technologies for purchase they are NOT long enough to allow an author to evaluate, learn and ultimately write about them. Even if I devoted the full 30 days to learning, using and writing about say Altova’s suite I wouldn’t have enough time. Liquid XML may be a little easier to learn (one product as opposed to 8).  Add to that the fact that I frequently get sidetracked to add to my kit and it really blows out. It can be extremely frustrating when I’ve devoted hours to a project and suddenly discover that to complete it I will either need to purchase a license or abandon the project.

Since my life blood does not depend on the product I end up abandoning the project and moving on. So to the folks from whom I request complimentary copies… I guarantee that if I convert your product to doing paid development work I will purchase a license to do that but as long as I am using your product to study for the purpose of writing samples, teaching use or otherwise promoting your product to other paying customers I will ask that you give me a license so that I can do that without facing the dread expiration of a 30 day trial.

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