BIWA Wednesday TechCast Series - 19th Event!
Opposition to Data Warehouse Initiatives

Please join us for this webcast on Wednesday, March 24, 12 noon Eastern or check your local area's time

Webcast is open to clients, prospects and partners.

No matter how good your technology and technical skills, organizational issues can derail a data warehousing or BI project. Therefore BIWA presents a vital topic that crosses product boundaries: organizational resistance to data warehouse initiatives - how to recognize it and what to do about it.

Many a DW/BI professional has been surprised by organizational resistance to DW/BI initiatives. Yet real organizational imperatives may be behind this apparently irrational behavior. Based on in-depth interviews with IT professionals, industry consultants, and power users, our speaker Bruce Jenks will present his research findings about what drives organizational resistance to data warehouse initiatives. The talk will cover specific behaviors that can signal organizational resistance to a data warehouse program and what organizations have done to address such resistance.

Presenter:
Bruce Jenks of Dun and Bradstreet
Bruce Jenks has over 20 years experience in data warehousing and business intelligence, much of it as a consultant to large organizations spanning the US. Bruce's data warehousing clients have included firms such as Sprint, Gallo Wines, Southern California Edison, The Gap, and Safeway. He started his data warehousing career at Metaphor Computers, a pioneering DW/BI firm from which a number of industry luminaries sprang including Ralph Kimball (author of The Data Warehouse Toolkit ). Bruce continued his data warehousing career at HP, Stanford University and other firms. Bruce is currently completing his doctorate in business administration at Golden Gate University, and today's material arises from his doctoral research. He is also a principal consultant for Dun and Bradstreet.

Audio Dial-In: 866 682 4770 Audio Meeting ID: 1683901 Audio Meeting Passcode: 334451
Web Conference: Please register at https://www1.gotomeeting.com/register/807185273
After you register you will be provided with a link to the TechCast.

Invitation to Speakers:

All BIWA members and Oracle professionals (experts, end users, managers, DBAs, developers, data analysts, ISVs, partners, etc.) may submit abstracts for 45 minute technical webcasts to our Oracle BIWA (IOUG SIG) Community. Submit your BIWA TechCast abstract today!

BIWA is a worldwide forum with over 2000 members who are business intelligence, warehousing and analytics professionals. BIWA presents information, experiences and best practices in successfully deploying Oracle Database-centric BI, Data Warehousing, and Analytics products, features and Options--the Oracle Database "BIWA" platform.

Attendance Information & Replays at the BIWA website: oraclebiwa.org