Most accomplished webmasters and SEO experts will mirror my words here. Winning in the long tail is essential to becoming an authority in your niche. Too often do webmasters go for the "frontal assault" when trying to win a niche, which more often than not results in their competition finding out about them, then pushing them out of the game with their strong list of long tail rankings. So, what can you do in order to dominate your niche and become an authority?