Why "Estimated Avg. CPC" changes when using multiple phrases in Google's Traffic Estimator?

Posted by Misha Moroshko on Pro Webmasters See other posts from Pro Webmasters or by Misha Moroshko
Published on 2011-11-22T10:52:24Z Indexed on 2011/11/22 18:16 UTC
Read the original article Hit count: 294

Filed under:

traffic

|

google-apps

|

google-adwords

|

web-traffic

I use Google's Traffic Estimator to calculate the Estimated Average Cost Per Click.

I use the following filters:

Locations: Australia
Languages: English
Max CPC = $10000 (just for this example)

When I enter the following phrases:

air conditioner melbourne
air conditioning melbourne

the result is:

air conditioning melbourne: AU$6.53
air conditioner melbourne:  AU$5.97

But, when I use a single phrase:

air conditioner melbourne

the result is:

air conditioner melbourne:  AU$6.22

Why is this difference?

© Pro Webmasters or respective owner

Related posts about traffic

Windows Server traffic monitor that show traffic for each connected IP

as seen on Server Fault - Search for 'Server Fault'
I would like to see traffic in bytes of individual users (IP's) in real time. Logging would be good too. Additionally I would like to see which process (CGI.exe, php script etc) they are connected to or minimally what the GET/POST request was. I have looked at many server monitoring tools but have… >>> More
Can software traffic generator generate 100 Mbps traffic ?

as seen on Server Fault - Search for 'Server Fault'
Hello , Can software traffic generators like iperf etc can generate 100mbps traffic? else is there any software generators which can produce such high rates ? Regards, Mithun >>> More
Web Traffic - How Content Optimization Builds Web Traffic

as seen on Ezine Articles - Search for 'Ezine Articles'
When all is said and done, the one sure way of building on a website's traffic is creating, maintaining and updating your content. In most cases, content refers to features, information and images. So how do you optimize your websites content? Here is how. >>> More
tc: Linux HTTP Outgoing Traffic Shaping (Port 80 Traffic Shaping)

as seen on Internet.com - Search for 'Internet.com'
<b>nixCraft:</b> "How do I limit bandwidth allocation to http service 5Mbps (burst to 8Mbps) at peak times so that DNS and other service will not go down due to heavy activity under Linux operating systems?" >>> More
radius traffic accounting - what attributes do I use for traffic (and how)

as seen on Server Fault - Search for 'Server Fault'
we are building a web front end for a internet access token management system that uses radius (freeradius) queried from a captive portal. Reason for building this part is the integration into the accounting and billing platform that operates behind the scenes (all other parts are currently available… >>> More

Related posts about google-apps

Reach New Customers: Integrate with Google Apps in the Google Apps Marketplace

as seen on Google Code - Search for 'Google Code'
At tonight's Campfire One , we launched the Google Apps Marketplace , to make it easier for you to create applications that integrate deeply with Google Apps, and... >>> More
How to integrate with Google Apps and get listed on Google Apps Marketplace

as seen on Google Code - Search for 'Google Code'
On Tuesday we launched the Google Apps Marketplace at Campfire One and were joined by over 50 developers who built some great applications which are now available to... >>> More
Integrating Google Apps with Salesforce using Google Apps Script

as seen on Google Code - Search for 'Google Code'
Integrating Google Apps with Salesforce using Google Apps Script A very special Google Developers Live episode, in which Arun Nagarajan talks about using Google Apps Script with Salesforce to show how easily developers can integrate Salesforce with Google Sheets, Gmail, Google Docs and other Google… >>> More
Add Free Google Apps to Your Website or Blog

as seen on How to geek - Search for 'How to geek'
Would you like to have an email address from your own domain, but prefer Gmail’s interface and integration with Google Docs? Here’s how you can add the free Google Apps Standard to your site and get the best of both worlds. Note: To signup for Google Apps and get it setup on your domain, you… >>> More
DNS: forward part of a managed domain to one host, but sub domain services to another (Google Apps)

as seen on Pro Webmasters - Search for 'Pro Webmasters'
I was going to post this as a comment against DNS: Forward domain to another host, but I don't seem able to do that. I'm in a similar situation. I have a DNS registered/managed by enom, except with the slight twist that the domain was originally registered with enom through a Google Apps account… >>> More