Se non ti sei unito alla Customer Experience Revolution? Il materiale è tutto qui!

Posted by Silvia Valgoi on Oracle Blogs See other posts from Oracle Blogs or by Silvia Valgoi
Published on Mon, 1 Oct 2012 14:41:33 +0000 Indexed on 2012/10/01 15:46 UTC
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Se ti sei perso questo interesante Executive workshop, non preoccuparti, qui puoi trovare gli interventi dei relatori.Durante l'evento Oracle, Accenture ed il professor Enrico Finzi hanno condiviso l'approccio alla Customer Experience vista come strategia per dare vita a processi più completi ed innovativi, per generare e gestire l’interazione con i consumatori, su tutti i canali.

E' stato un momento importante per:

comprendere perché la Customer Experience è diventata la componente più importante e strategica del tuo business
scoprire come la Customer Experience accelleri l’acquisizione di nuovi clienti, incrementi la fidelizzazione ad un brand/prodotto/servizio, migliori l’efficienza operativa e sostenga le vendite
conoscere come le soluzioni di Customer Experience possono aiutare le aziende a far vivere questa esperienza in modo coerente, personalizzata, attraverso tutti i canali e su tutti i dispositivi, ottenendo risultati misurabile

Ecco le presentazioni e i video presentati durante i lavori:

Oracle Customer Experience - Empowering People. Powering Brands - Armando Janigro, Sales Development Manager, Oracle

How to win with Customer Experience - Nadia Dallafiore, Senior Manager CRM Retail Accenture

Customer Experience e selezione Darwiniana della marca - Enrico Finzi, Sociologo, Presidente AstraRicerche

Engage.Win.Develop.Keep
LinkedIn: Customer Concepts Exchange
Facebook: Oracle Customer Experience

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