How to set up Google DFP (DoubleClick for Publishers) for a site?

Posted by Manoj Kumar on Pro Webmasters See other posts from Pro Webmasters or by Manoj Kumar
Published on 2013-02-18T10:59:12Z Indexed on 2013/11/11 16:17 UTC
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Filed under:

google-analytics

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google-webmaster-tools

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google-adsense

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doubleclick

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google-dfp

I have a website and I have an AdSense account as well.

I have integrated AdSense and ads are also getting displayed (480 x 60). Somewhere I read that I can manage the ads that are being shown in my website (480 x 60) and filter out the ads on a CPM/CPC basis.

NOTE: I don't have any ads to be displayed on other's websites. I just want to show other's ads on my website.

Now, can I use Google DFP to manage the ads? I mean is Google DFP useful for me to filter the ads and get me more revenue?

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