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  • Is Cloud Security Holding Back Social SaaS?

    - by Mike Stiles
    The true promise of social data co-mingling with enterprise data to influence and inform social marketing (all marketing really) lives in cloud computing. The cloud brings processing power, services, speed and cost savings the likes of which few organizations could ever put into action on their own. So why wouldn’t anyone jump into SaaS (Software as a Service) with both feet? Cloud security. Being concerned about security is proper and healthy. That just means you’re a responsible operator. Whether it’s protecting your customers’ data or trying to stay off the radar of regulatory agencies, you have plenty of reasons to make sure you’re as protected from hacking, theft and loss as you can possibly be. But you also have plenty of reasons to not let security concerns freeze you in your tracks, preventing you from innovating, moving the socially-enabled enterprise forward, and keeping up with competitors who may not be as skittish regarding SaaS technology adoption. Over half of organizations are transferring sensitive or confidential data to the cloud, an increase of 10% over last year. With the roles and responsibilities of CMO’s, CIO’s and other C’s changing, the first thing you should probably determine is who should take point on analyzing cloud software options, providers, and policies. An oft-quoted Ponemon Institute study found 36% of businesses don’t have a cloud security policy at all. So that’s as good a place to start as any. What applications and data are you comfortable housing in the cloud? Do you have a classification system for data that clearly spells out where data types can go and how they can be used? Who, both internally and at the cloud provider, will function as admins? What are the different levels of admin clearance? Will your security policies and procedures sync up with those of your cloud provider? The key is verifiable trust. Trust in cloud security is actually going up. 1/3 of organizations polled say it’s the cloud provider who should be responsible for data protection. And when you look specifically at SaaS providers, that expectation goes up to 60%. 57% “strongly agree” or “agree” there’s more confidence in cloud providers’ ability to protect data. In fact, some businesses bypass the “verifiable” part of verifiable trust. Just over half have no idea what their cloud provider does to protect data. And yet, according to the “Private Cloud Vision vs. Reality” InformationWeek Report, 82% of organizations say security/data privacy are one of the main reasons they’re still holding the public cloud at arm’s length. That’s going to be a tough position to maintain, because just as social is rapidly changing the face of marketing, big data is rapidly changing the face of enterprise IT. Netflix, who’s particularly big on the benefits of the cloud, says, "We're systematically disassembling the corporate IT components." An enterprise can never realize the full power of big data, nor get the full potential value out of it, if it’s unwilling to enable the integrations and dataset connections necessary in the cloud. Because integration is called for to reduce fragmentation, a standardized platform makes a lot of sense. With multiple components crafted to work together, you’re maximizing scalability, optimization, cost effectiveness, and yes security and identity management benefits. You can see how the incentive is there for cloud companies to develop and add ever-improving security features, making cloud computing an eventual far safer bet than traditional IT. @mikestilesPhoto: stock.xchng

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  • Fast Society Creates Mini and Mobile Temporary Social Networks

    - by ETC
    You’re out on the town or at a convention with a bunch of friends. How do you keep in touch with the entire group simultaneously? Fast Society offers a smartphone-based solution: a temporary social network for group talking, texting, and more. Fast Society was originally an iPhone only application and has recently updated to include and Android app too. The premise is simple: You set up a Fast Society group, link your friends into it, and for that night (or convention weekend) you’re all part of the same mini group. You can text the entire group, share pictures, set up sub-groups (let’s say that half your group is going to stay up late and party while half need to hit the rack to get up early for presentations, you can create a new group for the night owls to communicate), share your location, and send in-app and SMS messages to the entire group. Check out the video above to see it in action or hit up the link below to read more and grab a copy. Face Society [via Mashable] Latest Features How-To Geek ETC How to Get Amazing Color from Photos in Photoshop, GIMP, and Paint.NET Learn To Adjust Contrast Like a Pro in Photoshop, GIMP, and Paint.NET Have You Ever Wondered How Your Operating System Got Its Name? Should You Delete Windows 7 Service Pack Backup Files to Save Space? What Can Super Mario Teach Us About Graphics Technology? Windows 7 Service Pack 1 is Released: But Should You Install It? Peaceful Alpine River on a Sunny Day [Wallpaper] Fast Society Creates Mini and Mobile Temporary Social Networks Page Zipper Unpacks Multi-Page Articles for Single-Page Display Minty Bug: Build an FM Bug Inside a Mint Container Get the MakeUseOf eBook Guide to Hacker Proofing Your PC Sync Your Windows Computer with Your Ubuntu One Account [Desktop Client]

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  • Social-network, online community, company and job reviews, salaries statistics and much more.. Do we have it? Do we need it?

    - by Vlad Lazarenko
    I have many friends from Ukraine who are programmers. So I found out that they have a web site that collects, organizes and analyzing information about IT companies, which includes location, feedbacks, company reviews from current and former employees etc. They also collect programming salaries and organize them by language, region etc. That web site is ran by programmers and for programmers, all information is absolutely public and free. Plus, web site has forums, and people can discuss (more or less social than specific programming stuff) things, publish articles, news etc. I personally think that is useful, especially for those who are new in this industry. For example, you may do a small research and find out that, for example, Java programmers getting paid more than PHP programmers but demand is lower. Or you get an offer from the company, is about to accept it, but read reviews and find out that they don't even provide internet access at work and if you need to download something, you have to ask your manager to do it for you, and managers share a single computer that has internet connection to get that stuff for you (there is only one such company in Kiev, Ukraine, called SMK, for Software Mac Kiev, a big shame). So the question is - do we have something like it in US? Or at least, say, for New York region? Or state? All information I managed to find online is inaccurate or not full. Forums are very specific. If we don't have it, would you be interested in creating such a portal? Thanks!

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  • Social Network ( Help) [on hold]

    - by brunocascio
    I am in a great "problem" so to speak , and I need opinions to decide. The problem is to create a social network without knowing the number of users who use it (but if thinking if they were sufficient ) . The question is which language and framework to use .... I do not mind having to learn new technologies and / or languages ??. I am among PHP ( Laravel - Symfony - other? ) Ruby ( Ruby on Rails 4? ) Javascript ( Ember , express, locomotive , other? ) Python ( Django ) Java ( Grails , Play, other?) I have experience in both PHP and frameworks. In Symfony developed part of it, but I got tired having to do a thousand configurations for all . I know very little about Ruby , but I saw very easy . I do not know are saying the performance. Javascript costs me to get used to their paradigm , and do not know if at all sure to cover everything with Javascript. Django and python ( very poor knowledge ) Java , experience in data structure and android , but not web . Regarding the / s databases: In my head I have to MongoDB and costs change of opinion by another database with respect to documentation and EASE performance . But .......... frameworks have no support at all clear . I also thought of mixing technologies for using a tecnlogía backend and the frontend other. As I read in the new social network Origo . They use Symfony for REST and javascript for the frontend . ( Backbone , Underscore and RequireJS ) What do you recommend me ?

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  • Observing social web behavior: to log or populate databases?

    - by jlafay
    When considering social web app architecture, is it a better approach to document user social patterns in a database or in logs? I thought for sure that behavior, actions, events would be strictly database stored but I noticed that some of the larger social sites out there also track a lot by logging what happens. Is it good practice to store prominent data about users in a database and since thousands of user actions can be spawned easily, should they be simply logged?

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  • How do you put price on your source code?

    - by deviDave
    I was asked to sell the source code of small utility app I did years ago with existing users of this app. I tried investigating how to put price on the source code and haven't come up with a good solution so far. I first tried searching the net, but information I found there are somehow far from reality. Then I found a few people how also sold their source code with users as well. But their price seems unrealistic (too high). For example, one person had an app which price was around $200 for 1 user and he had 80 users. He sold the source with users for $30k. How did he come up with this price? Is it a good price if I charge the code by formula: num_of_users x app_price + app_price x num_of_new_users_in_one_year ? This means that I count the price by selling each user for the price of the app then adding the amount of money I earn in 1 year from this app. If this is a good formula, what shall I do with sources who do not have users yet?

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  • The Nine Cs of Customer Engagement

    - by Michael Snow
    Avoid Social Media Fatigue - Learn the 9 C's of Customer Engagement inside the Click Here The order you must follow to make the colored link appear in browsers. If not the default window link will appear 1. Select the word you want to use for the link 2. Select the desired color, Red, Black, etc 3. Select bold if necessary ___________________________________________________________________________________________________________________ Templates use two sizes of fonts and the sans-serif font tag for the email. All Fonts should be (Arial, Helvetica, sans-serif) tags Normal size reading body fonts should be set to the size of 2. Small font sizes should be set to 1 !!!!!!!DO NOT USE ANY OTHER SIZE FONT FOR THE EMAILS!!!!!!!! ___________________________________________________________________________________________________________________ -- Have We Hit a Social-Media Plateau? In recent years, social media has evolved from a cool but unproven medium to become the foundation of pragmatic social business and a driver of business value. Yet, time is running out for businesses to make the most out of this channel. This isn’t a warning. It’s a fact. Join leading industry analyst R “Ray” Wang as he explains how to apply the nine Cs of engagement to strengthen customer relationships. Learn: How to overcome social-media fatigue and make the most of the medium Why engagement is the most critical factor in the age of overexposure The nine pillars of successful customer engagement Register for the eighth Webcast in the Social Business Thought Leaders series today. Register Now Thurs., Sept. 20, 2012 10 a.m. PT / 1 p.m. ET Presented by: R “Ray” Wang Principal Analyst and CEO, Constellation Research Christian Finn Senior Director, Product Management Oracle Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Contact Us | Legal Notices and Terms of Use | Privacy Statement SEV100103386 Oracle Corporation - Worldwide Headquarters, 500 Oracle Parkway, OPL - E-mail Services, Redwood Shores, CA 94065, United States Your privacy is important to us. You can login to your account to update your e-mail subscriptions or you can opt-out of all Oracle Marketing e-mails at any time.Please note that opting-out of Marketing communications does not affect your receipt of important business communications related to your current relationship with Oracle such as Security Updates, Event Registration notices, Account Management and Support/Service communications.

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  • Accessibility and usability issues when designing websites for older computer users

    - by Vafello
    As a part of my final year university project I am designing a social networking website targeted mainly to older users. I was wondering what accessibility and usability issues should be taken into account when creating a website for such users, apart from obvious ones - such as bigger font, compatibility with current standards, straight-forward interface. Or maybe an older user is just the same as an average user and no special design is needed? Let me know what you think. Thanks.

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  • The Social Web at Google I/O 2010

    Google I/O attendees and speakers this year had the opportunity to participate in some fascinating and important conversations around the social web. The Developer Sandbox featured 16 companies...

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  • StreamInsight SQL Social Followup

    - by simonsabin
    Thank you for those that attended the SQL Social last night I hope you enjoyed it. When I get presentation details from the team I will pass them on, meanwhile have a look at their blog http://blogs.msdn.com/b/streaminsight/ which has details of most of the things that were discussed last night.   The speakers where Azam Husain Balan Sethu Raman Torsten Grabs Roman Schindlauer   Some interesting videos from these guys are here http://channel9.msdn.com/learn/courses/SQL2008R2TrainingKit...(read more)

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  • Commerce Anywhere...Where the Web, Store, Mobile, Social and Call Center Come Together

    - by divya.malik
    I am pleased to introduce guest blogger, Bill Zujewski today. Bill has just joined the Oracle CRM Product Marketing team as part of our recent ATG acquisition. Based in Cambridge, MA Bill was the VP of Product Marketing for ATG and collaborated on eCommerce strategy with some of the best brands in the world. Welcome Bill!! BY BILL ZUJEWSKI "Times are a changing"...or so the song goes. Not long ago, eCommerce just meant having a cool brand and a slick website. Today, customers expect much more... what I think they really want...Commerce Anywhere...a seamless, consistent and personal way to interact or transact business with you and your products, whether they start on the web, go into a store, talk over the phone, access products via their mobile device or on their favorite social media site. They want one more thing... for you to remember them and their history with you... so they can be treated more intelligently and not have to repeat previous interactions. It makes sense to me, I want it too... it saves me time and money. I work with many companies that are trying to understand how to evolve their business structure and technology solutions to meet the challenges of Commerce Anywhere. My advice ... think differently and take a more holistic approach to the customer experience and the cross-channel selling solution. Stop integrating siloed legacy systems and start thinking about a single platform as your new foundation... the e-Commerce platform. I recently wrote a new white paper, Commerce Anywhere - A Business and Technology ! Strategy to Maximize Cross- channel Commerce Growth to help our customers better understand how to create that "Commerce Anywhere" customer experience that customers really want. The paper offers practical insights into an IT transformation that can help you leverage a commerce platform to go beyond the web store front and instead use it to enable rapid expansion into mobile apps, new in-store apps, and interact with your customers through social commerce. Let me know what you think by posting a comment on this blog.

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