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  • A marketing view of SQLBits

    - by simonsabin
    One of the most enjoyable things about SQLBits is reading all the blog posts/reviews after the event. We are normally fortunate enough not to have pissed anyone off and so the posts are generally positive. Most pieces are from attendees however this piece is from a wife of a sponsor http://iknowmarketing.wordpress.com/2012/04/02/events-community-vs-commercial/ . Its a nice piece for us as it highlights how we work and that how we focus on making the event personal for all those involved. We deal...(read more)

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  • I've released a software product - how do I maximize exposure given no budget and limited time?

    - by CubicleSoft
    I'd like to reach out to the community on this one. As a software developer, I'm not an expert salesperson or marketing guru - I think in code and not much else. Most developers I come across are like this and also tend to be serious penny-pinchers. Let's say, as a developer, I recently released a new software product that I'm pretty sure will be a hit IF people only knew about it. Assume a budget of $0.00 and limited time each day (i.e. 30 to 60 minutes). What can I do, within those limitations, to maximize exposure? If possible, please back up your reply with at least two working examples.

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  • SEO is Still the Key to Your Internet Marketing Success

    After many years, Search Engine Optimization (SEO) is still the key to creating long term brand awareness, online visibility and attracting increased traffic to your website, enabling you to appear higher in the organic search rankings for a set of targeted, high value keyword phrases. SEO is a set of activities that will provide your website with higher Relevance and Authority, which the search engines use to determine how high your website should rank when a specific keyword phrase is searched for.

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  • Choosing the Right Keywords For Your Online Marketing Campaign

    If we check out the competition - the number of other websites that are ranking in Google for this particular keyword, then we will find it to be 1.5 million, at the time of writing. Now you may be wondering how in the heck are you going to outrank and outperform even half of these sites, right? This is where most people get it all wrong!

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  • Help me to find a good name for my website

    - by framomo86
    Hi guys, I have a web marketing question for you. I'm looking for a good domain name for my web app. This site is about writing. Any kind of user generated writings including poetry, aphorisms, short stories, song lyrics etc. I have some candidates, but I think it can be better. . I want the name to promote very good quality words, not just random facebook-like status updates. This is my list, but I think you can do better, any help would be very very appreciated. I promise to add your name in my credit if i pick your answer. Thanks Yourwritings Youwrite Beautifulwords thewriter writingshare

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  • Lesetipp: Der TDAzlan Exadata Value Guide

    - by Alliances & Channels Redaktion
    Fast 20 Jahre sind Oracle und TDAzlan schon erfolgreiche Partner. Als VAD unterstützt TDAzlan Oracle Partner bei deren Business, zum Beispiel durch Sales- und Marketing-Support, Webcasts, Zertifizierungstrainings oder Enablement Workshops bis hin zur Spezialisierung. Jetzt wurde der Exadata Value Guide von Azlan für Partner und Kunden aktualisiert auf aktuelle 12c und X4 Technologien. Die Broschüre bündelt Fakten und Tipps rund um die Themen Exadata und Engineered Systems. Sie schlüsselt technische Details zu Oracle Software- und Hardware-Komponenten auf und bietet Verkaufsargumente sowie hilfreiche Erläuterungen zum Salesprozess. Außerdem wird das Oracle Authorized Solution Center (OASC) von TDAzlan in München vorgestellt. Dort haben Partner die Möglichkeit, Oracle Gesamtlösungen zu testen und Ihren Kunden zu präsentieren. Den Exadata Value Guide können sie auch auf der Oracle Informations-Webseite von TDAzlan herunterladen.

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  • Website Marketing - Essential Skills For Driving Search Engine Traffic (SEO)

    When the internet was populated by only a few thousand websites, it was easy to have a presence on the internet, and there was not much need for a search engine. Things have changed in the last few decades, and with more than 162 million websites currently populating the internet you need to be aware of a few search engine optimization (SEO) basics. These skills will help you make smart choices as you build, edit, and market your website.

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  • How Does SEO Marketing Work?

    SEO is a process to increase traffic towards a specific website or web page. The basic concept behind this is that number of clicks is directly proportional to your search result list. It means that the more clicks you get, the probability of your website coming at the earliest increases.

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  • The 7 Pillars of Search Engine Optimization and Marketing

    Search engine optimization (SEO) is all about bringing your website to the 1st page of every major search engine. However, the ultimate goals of SEO services are to increase targeted traffic to your website, improve convergence and increase sales. A successful search engine optimization strategy must involve all possible elements which fit a specific website. It must include the 7 pillars of search engine optimization.

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  • Search Engine Marketing - 5 Myths About SEO That Just Never Seem to Go Away

    The Google PageRank that you see within the Google Toolbar's PageRank indicator means everything to how a site is ranked in the search engines. This one simply can't be true. Some sites that show a zero PageRank score have a way of outranking even some of the higher ranked sites. Although there's no way to know for sure, it's very likely that Google uses a separate internal ranking score for search placement purposes.

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  • Generating Debt Leads by Using Mobile Marketing

    If you are a debt leads generation company and you're using these methods of generating leads, you should know that the least amount of fields for the consumer to fill out, the higher the lead conversion. Every field will reduce the change of the user clicking on the submit button.

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