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  • SEO Keyword Research - What Your SEO Campaign Needs

    If you're operating an online company, whether it is an internet shop or a blog with paid advertisements, sooner or later you'll want to double or triple your profits, and thus you will come face-to-face with internet advertising and search engine optimization (SEO). This is then that you'll realize the value of having relevant keywords. Keyword research is crucial to the entire process of SEO.

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  • Reading/Writing Promoted Properties from BRE

    - by Sean Feldman
    ESB Toolkit Extensions is an open-source library giving you an extended BRE/BRI provider to read and write promoted properties of a message within business rules engine. I’ve used it to achieve automated process for mapping to canonical schema and then back to destination schema based on receiver ID as a promoted property (will blog on this later). A very useful library!

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  • Mobile BI Comes of Age

    - by rich.clayton(at)oracle.com
    Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} One of the hot topics in the Business Intelligence industry is mobility.  More specifically the question is how business can be transformed by the iPhone and the iPad.  In June 2003, Gartner predicted that Mobile BI would be obsolete and that the technology was headed for the 'trough of disillusionment'.  I agreed with them at that time.  Many vendors like MicroStrategy and Business Objects jumped into the fray attempting to show how PDA's like Palm Pilots could be integrated with BI.  Their investments resulted in interesting demos with no commercial traction.  Why, because wireless networks and mobile operating systems were primitive, immature and slow. In my opinion, Apple's iOS has changed everything in Mobile BI.  Yes Blackberry, Android and Symbian and all the rest have their place in the market but I believe that increasingly consumers (not IT departments) influence BI decision making processes.  Consumers are choosing the iPhone and the iPad. The number of iPads I see in business meetings now is staggering.  Some use it for email and note taking and others are starting to use corporate applications.  The possibilities for Mobile BI are countless and I would expect to see iPads enterprise-wide over the next few years.   These new devices will provide just-in-time access to critical business information.  Front-line managers interacting with customers, suppliers, patients or citizens will have information literally at their fingertips. I've experimented with several mobile BI tools.  They look cool but like their Executive Information System (EIS) predecessors of the 1990's these tools lack a backbone and a plausible integration strategy.  EIS was a viral technology in the early 1990's.  Executives from every industry and job function were showcasing their dashboards to fellow co-workers and colleagues at the country club.  Just like the iPad, every senior manager wanted one.  EIS wasn't a device however, it was a software application.   EIS quickly faded into the software sunset as it lacked integration with corporate information systems.  BI servers  replaced EIS because the technology focused on the heavy data lifting of integrating, normalizing, aggregating and managing large, complex data volumes.  The devices are here to stay. The cute stand-alone mobile BI tools, not so much. If all you're looking to do is put Excel files on your iPad, there are plenty of free tools on the market.  You'll look cool at your next management meeting but after a few weeks, the cool factor will fade away and you'll be wondering how you will ever maintain it.  If however you want secure, consistent, reliable information on your iPad, you need an integration strategy and a way to model the data.  BI Server technologies like the Oracle BI Foundation is a market leading approach to tackle that issue. I liken the BI mobility frenzy to buying classic cars.  Classic Cars have two buying groups - teenagers and middle-age folks looking to tinker.  Teenagers look at the pin-stripes and the paint job while middle-agers (like me)  kick the tires a bit and look under the hood to check out the quality and reliability of the engine.  Mobile BI tools sure look sexy but don't go very far without an engine and a transmission or an integration strategy. The strategic question in Mobile BI is can these startups build a motor and transmission faster than Oracle can re-paint the car?  Oracle has a great engine and a transmission that connects to all enterprise information assets.  We're working on the new paint job and are excited about the possibilities.  Just as vertical integration worked in the automotive business, it too works in the technology industry.

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  • Oracle to SQL Server: Crossing the Great Divide, Part 1

    When a SQL expert moves from Oracle to SQL Server, he can spot obvious strengths and weaknesses in the product that aren't obvious to the SQL Server DBA. Jonathan Lewis is that man, as he records his train of thought whilst he investigates the mechanics of the database engine. The result makes interesting reading.

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  • Fool Proof Guide to SEO

    Search Engine Optimization is now more important than ever. There is a huge competition for almost every imaginable market niche. The goal of optimization is to get pages on top positions in search results.

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  • SEO - Your Ideal Search Options

    As a regular researcher, you will see that you tend to click on the first result that your search engine offers. If you own a website, you know how frustrating all this can get if your name fails to make even the first ten pages.

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  • Why do non-working websites look like search indexes?

    - by Asaf
    An example of this could be shown on every .tk domain that doesn't exist, just write www.givemeacookie.tk or something, you get into a fake search engine/index Now these things are all over, I use to always ignore it because it was obvious just a fake template, but it's everywhere. I was wondering, where is it originated (here it's searchmagnified, but in their website it's also something generic) ? Is there a proper name for these type of websites?

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  • SEO?s Perception Gap

    Search engine optimization is a newly emerging industry that is still growing every day. Its close ties to the Internet and Google allows the service to ride the coat-tails of search into an ever-cha... [Author: Ethan Luke - Computers and Internet - April 09, 2010]

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  • SEO, SEM Tools

    Search engine optimization allows you to optimize your website and get the traffic. The search engines have complicated algorithms. The search engines use these algorithms to rank the websites.

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  • Small Business SEO - Reach Out to the Local Communities

    Smaller businesses require an entirely different approach to flourish than bigger enterprises. Small business Search engine optimization is the most affordable means to reach the targeted community and potential customers. It is managed in such a way that the business reaches out to local communities where it is expected to get the most number of potential clients.

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  • Temp Table Recompiles

    - by Derek D.
    If you landed on this article, then you most likely know that temp tables can cause recompilation. This happens because temp tables are treated just like regular tables by the SQL Server Engine. When the tables (in which underlying queries rely on) change significantly, SQL Server detects this change (using auto update statistics) [...]

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  • SEO for single-page content-less Web App

    - by brillout.com
    as written in the title the website on which I try to do Search Engine Optimization has following two properties: doesn't have any content in the SEO sense: it doesn't hold any information and only offers functionality consists of only one page/URL since most of the SEO tips/tricks I read are based on content how do I perform SEO optimization on such a website? for more info: the website is basically just a timer/alarm/stopwatch

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  • A proposal for #DAX Code Formatting #ssas #powerpivot #tabular

    - by Marco Russo (SQLBI)
    I recently published a set of rules for DAX code formatting. The following is an example of what I obtain: CALCULATE (     SUMX (         Orders,         Orders[Amount]     ),     FILTER (         ALL ( Customers ),         CALCULATE (             COUNTROWS ( Sales ),             ALL ( Calendar[Date] )         ) > 42 + 8 – 25 * ( 3 - 1 )             + 2 – 1 + 2 – 1             + CALCULATE (                   2 + 2 – 2                   + 2 - 2               )             – CALCULATE ( 4 )     ) ) The goal is to improve code readability and I look forward to implement a code formatting feature in DAX Studio. The DAX Editor already supports the rules described in the article. I am also considering whether to add a rule specific for ADDCOLUMNS / SUMMARIZE because I would like to see the “pairs” of arguments to define a column in the same row or with a special indentation rule (DAX expression for a column is indented in the line following the column name). EVALUATE CALCULATETABLE (        CALCULATETABLE (         SUMMARIZE (             Audience,             'Date'[Year],             Individuals[Gender],             Individuals[AgeRange],             "Num of Rows", FORMAT (COUNTROWS (Audience), "#,#"),             "Weighted Mean Age",                 SUMX (Audience, Audience[Weight] * Audience[Age]) / SUM (Audience[Weight])         ),         SUMMARIZE (             BridgeIndividualsTargets,             Individuals[ID_Individual]         ),         Audience[Weight] > 0        ),        Targets[Target] = "Maschi",     'Date'[Year] = 2010,     'Date'[MonthName] = "January" ) I would like to get feedback for that – you can use comments here or comments in original article. Thanks!

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  • Shadow mapping: what is the light looking at?

    - by PgrAm
    I'm all set to set up shadow mapping in my 3d engine but there is one thing I am struggling to understand. The scene needs to be rendered from the light's point of view so I simply first move my camera to the light's position but then I need to find out which direction the light is looking. Since its a point light its not shining in any particular direction. How do I figure out what the orientation for the light point of view is?

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  • SEO Copywriting - Tips on Making Sense to Humans and Google

    This article covers a range of handy tips that you can implement to boost your search engine ratings. It deals with striking the balance between optimising for search engines like Google and making sense to your human visitors. You'll learn a whole range of writing techniques to boost your ranking, along with some behind the scenes tips.

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  • Book Review: Oracle ADF 11gR2 Development Beginner's Guide

    - by Grant Ronald
    Packt Publishing asked me to review Oracle ADF 11gR2 Development Beginner's Guide by Vinod Krishnan, so on a couple of long flights I managed to get through the book in a couple of sittings. One point to make clear before I go into the review.  Having authored "The Quick Start Guide to Fusion Development: JDeveloper and Oracle ADF", I've written a book which covers the same topic/beginner level.  I also think that its worth stating up front that I applaud anyone who has gone  through the effort of writing a technical book. So well done Vinod.  But on to the review: The book itself is a good break down of topic areas.  Vinod starts with a quick tour around the IDE, which is an important step given all the work you do will be through the IDE.  The book then goes through the general path that I tend to always teach: a quick overview demo, ADF BC, validation, binding, UI, task flows and then the various "add on" topics like security, MDS and advanced topics.  So it covers the right topics in, IMO, the right order.  I also think the writing style flows nicely as well - Its a relatively easy book to read, it doesn't get too formal and the "Have a go hero" hands on sections will be useful for many. That said, I did pick out a number of styles/themes to the writing that I found went against the idea of a beginners guide.  For example, in writing my book, I tried to carefully avoid talking about topics not yet covered or not yet relevant at that point in someone's learning.  So, if I was a new ADF developer reading this book, did I really need to know about ADFBindingFilter and DataBindings.cpx file on page 58 - I've only just learned how to do a drag and drop simple application so showing me XML configuration files relevant to JSF/ADF lifecycle is probably going to scare me off! I found this in a couple of places, for example, the security chapter starts on page 219 but by page 222 (and most of the preceding pages are hands-on steps) we're diving into the web.xml, weblogic.xml, adf-config.xml, jsp-config.xml and jazn-data.xml.  Don't get me wrong, I'm not saying you shouldn't know this, but I feel you have to get people on a strong grounding of the concepts before showing them implementation files.  If having just learned what ADF Security is will "The initialization parameter remove.anonymous.role is set to false for the JpsFilter filter as this filter is the first filter defined in the file" really going to help me? The other theme I found which I felt didn't work was that a couple of the chapters descended into a reference guide.  For example page 159 onwards basically lists UI components and their properties.  And page 87 onwards list the attributes of ADF BC in pretty much the same way as the on line help or developer guide, and I've a personal aversion to any sort of help that says pretty much what the attribute name is e.g. "Precision Rule: this option is used to set a strict precision rule", or "Property Set: this is the property set that has to be applied to the attribute". Hmmm, I think I could have worked that out myself, what I would want to know in a beginners guide are what are these for, what might I use them for...and if I don't need to use them to create an emp/dept example them maybe it’s better to leave them out. All that said, would the book help me - yes it would.  It’s obvious that Vinod knows ADF and his style is relatively easy going and the book covers all that it has to, but I think the book could have done a better job in the educational side of guiding beginners.

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  • Using XNA for a 2D isometric game, but wanna move on

    - by Daniel Ribeiro
    I've been building a 2D isometric game (with learning purposes) in C# using XNA. I found it's really easy to manage sprite sheets loading, collision, basic physics and such with the XNA api. The thing is, I want to move on. My real goal is to learn C++ and develop a game using that language. What engine/library would you guys recommend for me to keep going on that same 2D isometric game direction using pretty much sprite sheets for the graphical part of the game?

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  • SEO - The Common Mistakes

    When undertaking SEO on a website it is important to look for and identify the simple and common SEO mistakes that are made. Common mistakes in SEO affect Search Engine Rankings and should be avoided to minimise the threat of the website losing its ranking position altogether.

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  • Why do none-working websites look like search indexes?

    - by Asaf
    An example of this could be shown on every .tk domain that doesn't exist, just write www.givemeacookie.tk or something, you get into a fake search engine/index Now these things are all over, I use to always ignore it because it was obvious just a fake template, but it's everywhere. I was wondering, where is it originated (here it's searchmagnified, but in their website it's also something generic) ? Is there a proper name for these type of websites?

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  • YouTube Developers Live: Playlist Party Picker

    YouTube Developers Live: Playlist Party Picker Submit your questions here: goo.gl Danny Hermes, Jeff Posnick and JJ Behrens discuss how they built Party Playlist Picker, a Python App Engine application that lets Google+ users collaboratively edit YouTube Playlists. More details are at apiblog.youtube.com Helpful Links: OAuth2 for GData APIs - googleappsdeveloper.blogspot.com Channel API - developers.google.com Memcache - developers.google.com From: GoogleDevelopers Views: 141 18 ratings Time: 40:14 More in Science & Technology

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