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  • Clouds Everywhere But not a Drop of Rain – Part 3

    - by sxkumar
    I was sharing with you how a broad-based transformation such as cloud will increase agility and efficiency of an organization if process re-engineering is part of the plan.  I have also stressed on the key enterprise requirements such as “broad and deep solutions, “running your mission critical applications” and “automated and integrated set of capabilities”. Let me walk you through some key cloud attributes such as “elasticity” and “self-service” and what they mean for an enterprise class cloud. I will also talk about how we at Oracle have taken a very enterprise centric view to developing cloud solutions and how our products have been specifically engineered to address enterprise cloud needs. Cloud Elasticity and Enterprise Applications Requirements Easy and quick scalability for a short-period of time is the signature of cloud based solutions. It is this elasticity that allows you to dynamically redistribute your resources according to business priorities, helps increase your overall resource utilization, and reduces operational costs by allowing you to get the most out of your existing investment. Most public clouds are offering a instant provisioning mechanism of compute power (CPU, RAM, Disk), customer pay for the instance-hours(and bandwidth) they use, adding computing resources at peak times and removing them when they are no longer needed. This type of “just-in-time” serving of compute resources is well known for mid-tiers “state less” servers such as web application servers and web servers that just need another machine to start and run on it but what does it really mean for an enterprise application and its underlying data? Most enterprise applications are not as quite as “state less” and justifiably so. As such, how do you take advantage of cloud elasticity and make it relevant for your enterprise apps? This is where Cloud meets Grid Computing. At Oracle, we have invested enormous amount of time, energy and resources in creating enterprise grid solutions. All our technology products offer built-in elasticity via clustering and dynamic scaling. With products like Real Application Clusters (RAC), Automatic Storage Management, WebLogic Clustering, and Coherence In-Memory Grid, we allow all your enterprise applications to benefit from Cloud elasticity –both vertically and horizontally - without requiring any application changes. A number of technology vendors take a rather simplistic route of starting up additional or removing unneeded VM as the "Cloud Scale-Out" solution. While this may work for stateless mid-tier servers where load balancers can handle the addition and remove of instances transparently but following a similar approach for the database tier - often called as "database sharding" - requires significant application modification and typically does not work with off the shelf packaged applications. Technologies like Oracle Database Real Application Clusters, Automatic Storage Management, etc. on the other hand bring the benefits of incremental scalability and on-demand elasticity to ANY application by providing a simplified abstraction layers where the application does not need deal with data spread over multiple database instances. Rather they just talk to a single database and the database software takes care of aggregating resources across multiple hardware components. It is the technologies like these that truly make a cloud solution relevant for enterprises.  For customers who are looking for a next generation hardware consolidation platform, our engineered systems (e.g. Exadata, Exalogic) not only provide incredible amount of performance and capacity, they also reduce the data center complexity and simplify operations. Assemble, Deploy and Manage Enterprise Applications for Cloud Products like Oracle Virtual assembly builder (OVAB) resolve the complex problem of bringing the cloud speed to complex multi-tier applications. With assemblies, you can not only provision all components of a multi-tier application and wire them together by push of a button, other aspects of application lifecycle, such as real-time application testing, scale-up/scale-down, performance and availability monitoring, etc., are also automated using Oracle Enterprise Manager.  An essential criteria for an enterprise cloud to succeed is the ability to ensure business service levels especially when business users have either full visibility on the usage cost with a “show back” or a “charge back”. With Oracle Enterprise Manager 12c, we have created the most comprehensive cloud management solution in the industry that is capable of managing business service levels “applications-to-disk” in a enterprise private cloud – all from a single console. It is the only cloud management platform in the industry that allows you to deliver infrastructure, platform and application cloud services out of the box. Moreover, it offers integrated and complete lifecycle management of the cloud - including planning and set up, service delivery, operations management, metering and chargeback, etc .  Sounds unbelievable? Well, just watch this space for more details on how Oracle Enterprise Manager 12c is the nerve center of Oracle Cloud! Our cloud solution portfolio is also the broadest and most deep in the industry  - covering public, private, hybrid, Infrastructure, platform and applications clouds. It is no coincidence therefore that the Oracle Cloud today offers the most comprehensive set of public cloud services in the industry.  And to a large part, this has been made possible thanks to our years on investment in creating cloud enabling technologies.  Summary  But the intent of this blog post isn't to dwell on how great our solutions are (these are just some examples to illustrate how we at Oracle have approached this problem space). Rather it is to help you ask the right questions before you embark on your cloud journey.  So to summarize, here are the key takeaways.       It is critical that you are clear on why you are building the cloud. Successful organizations keep business benefits as the first and foremost cloud objective. On the other hand, those who approach this purely as a technology project are more likely to fail. Think about where you want to be in 3-5 years before you get started. Your long terms objectives should determine what your first step ought to be. As obvious as it may seem, more people than not make the first move without knowing where they are headed.  Don’t make the mistake of equating cloud to virtualization and Infrastructure-as-a-Service (IaaS). Spinning a VM on-demand will give some short term relief to your IT staff but is unlikely to solve your larger business problems. As such, even if IaaS is your first step towards a more comprehensive cloud, plan the roadmap around those higher level services before you begin. And ask your vendors on how they are going to be your partners in this journey. Capabilities like self-service access and chargeback/showback are absolutely critical if you really expect your cloud to be transformational. Your business won't see the full benefits of the cloud until it empowers them with same kind of control and transparency that they are used to while using a public cloud service.  Evaluate the benefits of integration, as opposed to blindly following the best-of-breed strategy. Integration is a huge challenge and more so in a cloud environment. There are enormous costs associated with stitching a solution out of disparate components and even more in maintaining it. Hope you found these ideas helpful. Looking forward to hearing your thoughts and experiences.

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  • How to study for 70-573 Microsoft SharePoint 2010, Application Development

    - by ybbest
    I just passed my 70-573 exam today and would like to Share my experience on learning SharePoint 2010 as a beginner. 1. Book Microsoft SharePoint 2010: Building Solutions for SharePoint 2010 by Sahil Malik http://apress.com/book/view/1430228652 Sahil is an expert and MVP in SharePoint 2010.He certainly know his field and the book is well written. More importantly Sahil has got very good sense of humor in delivering the knowledge. 2.A development machine It is of great importance to have a dev machine , you cannot learn a new technology by just reading a book nor by watching some training videos. You need get your hands dirty with SharePoint a lot. 3.Training videos Since I have one year subscription with learndev , I use them as my learning resources. It is quite cheap , only cost US $99 for a year subscription and you will get not only the SharePoint training but the whole training library .The videos are from Appdev . Appdev training is of high quality. http://www.appdev.com/ http://www.learndevnow.com/ You can also get the videos from Microsoft SharePoint site. They are pretty good too. But bear in mind , by just watching these videos you will not learn much , you need to build a SharePoint 2010 machine and play with it .Try to write the sample code yourself and not just copy and paste. 4. Write blogs about your learning. This will motive you in your long journey with SharePoint learning. 5. Do check out the patterns & practices SharePoint Guidance on codeplex. http://spg.codeplex.com/ 6.Thanks for Becky Bertram,who kindly put up all the exam requirements with links to MSDN http://blog.beckybertram.com/Lists/Exam%2070573%20Study%20Guide/AllItems.aspx

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  • NINE Questions with Michelle Juett

    - by NINEQuestions
    Michelle Juett is one of the more interesting people I know, even though we’ve never met face to face. She’s part artist, part techie and all cool. We “met” via my good buddy George Clingerman and have plotting to take over the world, errr… I mean “collaborating” ever since. If you happen to live in the Seattle area, you can catch her and her work at Sakura Con on April 2-4, 2010 and various other gamer and art cons throughout the year. You can also find her on Twitter as @Shelldragon. Now that you know a little bit, I’ll let her tell you the rest of the story in these NINE Questions: 1. Where are you from? I was born in Clearwater, Florida. I like to tell people I'm from the Bermuda Triangle, it just makes explaining myself so much easier. My family moved to Washington when I was 5 and I've been in the Pacific Northwest ever since. We like to QQ about the rain but we really love the green trees and clean water. 2. What do you do? I fight evil by moonlight and win love by daylight.. or something like that.  I’ve been in quality assurance for games during the day since January 2008 and an artist for life. I currently work in QA for a really awesome game company in Bellevue.  At home, I work on personal digital art, making game assets as well as other random freelance projects as they pop up. 3. How did you get to where you are now? I'm still not where I want to be but I'm getting closer. The biggest piece of advice I can give is to work hard and never settle for the minimum required. I tend to overwork myself but I've never regretted it. You can want something really bad but if you aren't willing to work for it, then you can't expect it to just happen. I've always drawn and had an unhealthy love for video games that I was told I’d grow out of.  I knew I would not ‘grow out’ of games and that real adults make them and I could too. After I graduated, in searching for jobs, I discovered game testing. I figured this would be a good way to get my foot in the door and start networking. I’ve worked with consoles, websites and now, PC games.  I stuck with my journey, although it has been a rocky one, daylighting as a tester and moonlighting as an artist. I'm still on that journey but I wouldn't have it any other way. Test has given me a perspective that is difficult, if not impossible, to obtain any other way. It gives an unconditional respect for other hard working testers and an insight into creative problem solving. 4. So video game testing probably sounds WAY cooler than the reality. What's it like? What's a given day for you? Game testers don't get a lot of respect because of their stigmas and the fact most people don't actually know what we do.  People hear about the opening and closing disc trays all day. Many places do treat their testers like numbers. It all depends on where you work and how awesome your company is. I've had to deal with a lot of bad work situations to get to a really good one. QA exists to ensure the game is as flawless and enjoyable as it can be by the time it has to leave the nest and go out into the world. This includes everything obvious: “can I beat the level and save the princess?” to the more obscure: ‘What happens when I lose internet connection while trying to save right before falling into a pit to my death while holding the jump key then my cat pulls out my memory card and hides it in her litter box?” On the dev side, for developers, testers can be very scary people. Especially when the test team is not in house and you can’t see each other’s faces.  I've seen both sides. We don't mean to hurt your feelings. We really DO love you and want your game to be the best it can be! It can be some serious tough love. 5. You are also an accomplished artist. Got any major projects right now you'd like to talk about? LOL, I don't know if I’d say I'm an accomplished artist just yet. I’m still a long way from where I want to be. I figure that’s what makes you grow though: the desire to never stop improving. I like QA but I want to be a full time artist. I was lucky enough to register for a table at Sakura Con in the 11 second window that the tables sold out. As such, I’ll be selling my wares in the Artist Alley April 2-4th. Part of preparing for this is actually making the art to be sold there. Anime is a fun pass time but I don’t draw a whole lot of it so I’m making up for lost time. As I seem to enjoy burying myself in work, I’m an art lead for a secret project that’s so secret I might be killed tonight for even mentioning it. I also take on various freelance projects and do what I can to help out indie games. I discovered the XNA community a year and a half ago and developed a love for Indies when I was writing a weekly newsletter on XBLA news. I’m a little late to the party but I find myself in a unique position where I am an artist and also have technical skills in games. While not programmer myself, I have a lot of game sense and experience. I hope to make some awesome happen. Lastly, I have an ongoing web comic Shell’s Angels) that tends to get neglected when I get busy. I still love drawing comics and keep a little book with me to sketch down ideas as they pop into my head. I may pick it back up again as a larger project sometime in the future. 6. Can you talk about any of the other freelance projects you're doing or are you sworn to secrecy on those too? We wouldn't want a team of game developer ninjas to take you out or anything. All my projects are currently 2d. I have personal projects such as the ongoing comic as well as a graphic novel I've been picking at here and there. My main focus until April is Sakura Con, Sakura Con, Sakura Con.  I see it as a great way to get exposure and convention experience. I found out I love conventions a couple years ago and I want to get more involved in them. 7. As an artist, what is your weapon of choice? What do you use to get most of your stuff done? I am a Photoshop Hero and I have the hoodie to prove it. (http://www.pennyarcademerch.com/pah090011.html) I've dabbled in other paint programs but I always gravitate back to Photoshop. She is my one true love. I'd like to learn programs like Flash or Anime Studio when I get a bit more time because of their animation abilities. I've worked on frame by frame animation forever but I would love to learn 2d rigging. Still, nothing can compare to a simple sketchpad and a pencil. I always have one on me in case I come across or think of something interesting and can't get to a computer. If the Courier ever comes to exist it will be an ideal weapon for me. 8. You did some videos too, depicting the art creation process. What was the motivation behind those? The creative process is just as important as the final product, if not more so.  I've always loved watching speed paint videos and wanted to try it out myself. Turns out it's a lot of work and time but it's definitely fun to go back and rewatch them. Art isn't always the end result and is more often the process itself. 9. Got any interesting tattoos? Designed any for yourself or other people? Not yet, but not for lack of desire. I've toiled over what and where for years. Last year, I finally decided the back of my shoulders would be the place. Like anything permanent, I want it to have meaning. I thought of somehow incorporating games but I couldn't find something I felt would stand the test of time even with all the classic sprite games. I'm very picky so we'll see if I can get something solid decided. Come see me at Sakura Con April 2 -4!!!

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  • Trace Your Browser’s Roots on the Browser Family Tree [Infographic]

    - by ETC
    The world of browsers is far more diverse than a glance at the big four browsers might lead you to believe. Check out the roots of your browser in the Browser Family Tree. You’re likely aware of mainstream browsers like Internet Explorer, Firefox, Chrome, and Opera, but do you know where they came from? That many of them share a common forefather? Not only that but what about lesser known browsers like Tamaya and OmniWeb? The browser family tree is a diverse thing. Hit up the link below to check out the full Browser Family Tree. Browser Family Tree [Wikipedia via Hotlinks] Latest Features How-To Geek ETC Macs Don’t Make You Creative! So Why Do Artists Really Love Apple? MacX DVD Ripper Pro is Free for How-To Geek Readers (Time Limited!) HTG Explains: What’s a Solid State Drive and What Do I Need to Know? How to Get Amazing Color from Photos in Photoshop, GIMP, and Paint.NET Learn To Adjust Contrast Like a Pro in Photoshop, GIMP, and Paint.NET Have You Ever Wondered How Your Operating System Got Its Name? Sync Blocker Stops iTunes from Automatically Syncing The Journey to the Mystical Forest [Wallpaper] Trace Your Browser’s Roots on the Browser Family Tree [Infographic] Save Files Directly from Your Browser to the Cloud in Chrome and Iron The Steve Jobs Chronicles – Charlie and the Apple Factory [Video] Google Chrome Updates; Faster, Cleaner Menus, Encrypted Password Syncing, and More

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  • Oracle Cloud Solutions at Cloud Expo West

    - by Gene Eun
    Oracle is proud to be the Platinum Sponsor at next week's Cloud Expo West in Santa Clara (Nov 4-7).  This is the third consecutive year that Oracle has been sponsoring Cloud Expo and each year our involvement and presence at the conference has grown. This year, we have a great lineup of sessions which I've listed below. If you’re attending Cloud Expo West, we'd love to have you attend our sessions that will show our thought leadership and leading solutions in the cloud. You should also swing by Booth #130 to see some of our latest cloud offerings firsthand. Date  Time  Session Title  Track  Room  Monday, Nov 4  3:00 pm - 3:45 pm Ten Myths of Cloud Computing - General Session All Tracks Ballroom A-H  Monday, Nov 4  5:10 pm - 5:55 pm Driving Recurring Revenue Streams Through Cloud Billing Cloud Computing and Big Data M1  Monday, Nov 4  5:10 pm - 5:55 pm An Introduction to Oracle's Cloud Application Marketplace Cloud Bootcamp Great America Room J  Tuesday, Nov 5  6:25 pm - 7:05 pm Delivering Database as a Service with Oracle Database 12c Deploying the Cloud Great America Room 2  Wednesday, Nov 6  5:35 pm - 6:20 pm Accelerating Your Journey to Self-Service IT Enterprise Cloud Computing B2  Thursday, Nov 7  1:35 pm - 2:20 pm Oracle's Strategy for Public Cloud Platform and Infrastructure Services Infrastructure Management | Virtualization M2 At Cloud Expo West, you'll get to learn about and experience the latest in Cloud and Big Data. If you're in Silicon Valley or the Bay Area and don't have a pass to Cloud Expo, no problem. Oracle is giving away FREE VIP Gold Passes! We would love to have you be our VIP guest. Just go to Oracle's Cloud Expo 2013 event registration page and follow the instructions to get your complimentary pass. Stay tuned to this blog and follow us on Twitter (@OracleCloudZone) during and after Cloud Expo for more of our insight and observations about this year's conference.

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  • Etch a Circuit Board using a Simple Homemade Mixture

    - by ETC
    If you’ve been dabbling in DIY electronics projects but you’re not so excited about keeping strong acids around to etch your circuit boards, this simple DIY recipe uses common household chemicals in lieu of strong acid. Electronics hobbyist Stephen Hobley wanted to see if he could create an etching solution that wasn’t as dangerous and noxious smelling at traditional muriatic acid solutions. By combining regular white vinegar, hydrogen peroxide, and table salt, he created a homemade etching solution from ingredients safe enough to store in your pantry. The only downside to his recipe is that, compared to traditional etching solutions, the process takes a little bit longer so you’ll have to leave your board in the solution longer. Not a bad trade off for the ability to skip using any oops-I-burned-my-skin-off acids. Check out the process in the video below: Hit up the link below for more information and and interesting explanation of the chemical process (he talks about not quite understanding it in the video but two chemists write in and give him the full run down). DIY Etching Solution [Stephen Hobley via Make] Latest Features How-To Geek ETC Macs Don’t Make You Creative! So Why Do Artists Really Love Apple? MacX DVD Ripper Pro is Free for How-To Geek Readers (Time Limited!) HTG Explains: What’s a Solid State Drive and What Do I Need to Know? How to Get Amazing Color from Photos in Photoshop, GIMP, and Paint.NET Learn To Adjust Contrast Like a Pro in Photoshop, GIMP, and Paint.NET Have You Ever Wondered How Your Operating System Got Its Name? Etch a Circuit Board using a Simple Homemade Mixture Sync Blocker Stops iTunes from Automatically Syncing The Journey to the Mystical Forest [Wallpaper] Trace Your Browser’s Roots on the Browser Family Tree [Infographic] Save Files Directly from Your Browser to the Cloud in Chrome and Iron The Steve Jobs Chronicles – Charlie and the Apple Factory [Video]

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  • Macs Don’t Make You Creative! So Why Do Artists Really Love Apple?

    - by Eric Z Goodnight
    Chances are you have at least one “creative” friend who’s a Mac advocate. Ever wondered how Apple got a reputation as the “creative company,” or why artists are so drawn to them? Surely, computers can’t make you creative, can they? Maybe you’re an avid Mac Hater, or maybe you’re an Apple advocate—chances are you’ve heard of this myth and wonder why people all seem to think this way. Take a look through the history of Apple, and see why Macintosh has become so synonymous with desktop publishing, photography, creativity, and design industries. Latest Features How-To Geek ETC Macs Don’t Make You Creative! So Why Do Artists Really Love Apple? MacX DVD Ripper Pro is Free for How-To Geek Readers (Time Limited!) HTG Explains: What’s a Solid State Drive and What Do I Need to Know? How to Get Amazing Color from Photos in Photoshop, GIMP, and Paint.NET Learn To Adjust Contrast Like a Pro in Photoshop, GIMP, and Paint.NET Have You Ever Wondered How Your Operating System Got Its Name? Sync Blocker Stops iTunes from Automatically Syncing The Journey to the Mystical Forest [Wallpaper] Trace Your Browser’s Roots on the Browser Family Tree [Infographic] Save Files Directly from Your Browser to the Cloud in Chrome and Iron The Steve Jobs Chronicles – Charlie and the Apple Factory [Video] Google Chrome Updates; Faster, Cleaner Menus, Encrypted Password Syncing, and More

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  • Enjoy Playing Dozens of Classic Atari, Adventure, and Other Types of Games Directly in Your Browser

    - by Akemi Iwaya
    Would you love to play classic Atari games, journey once again with Bilbo Baggins in The Hobbit v1.0, or even try out WordStar 2.26? Then we have the perfect way to indulge in hours of browser-based fun to share with you. The Internet Archive has worked hard to put together a JavaScript port of the MESS computer software emulator and create an awesome online Historical Software Collection of classic games and software from yesteryear! When you visit the homepage, you will be able to scroll down through it for a ‘guided tour’ of the games and software currently available in the initial collection. This is what the individual homepages for each game or bit of software looks like. Keep in mind that none of the ‘Download item’ links we checked were working for us even though they are ‘shown’… Browse on over to the Internet Archive’s Historical Software Collection homepage to start having fun with all the classic games and programs. Historical Software Collection Homepage If you would like to visit the homepage for The Hobbit v1.0 directly, then use the link below. Play The Hobbit v1.0 [via The Verge]     

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  • Sync Blocker Stops iTunes from Automatically Syncing

    - by ETC
    If you’re looking to put a end to iTunes overly aggressive syncing, Sync Blocker is a free application that puts an end to automatic iTunes synchronization and keeps your iPad, iPhone, iPod, and iPod Touch data from being accidentally deleted. There are settings within iTunes you can toggle and even keyboard shortcuts you can use to temporarily suspend the syncing while mounting your iOS device. If you want to skip that hassle, however, and rest easy knowing that your iOS device will only be synced and updated when you give an explicit go ahead, Sync Blocker is a free application for both Windows and Mac OS X machines that completely blocks iTunes from syncing without your permission. Previously $22, Sync Blocker is now free. Hit up the link below for additional information and to grab a copy of the software. Sync Blocker [Zelek Software via Addictive Tips] Latest Features How-To Geek ETC Macs Don’t Make You Creative! So Why Do Artists Really Love Apple? MacX DVD Ripper Pro is Free for How-To Geek Readers (Time Limited!) HTG Explains: What’s a Solid State Drive and What Do I Need to Know? How to Get Amazing Color from Photos in Photoshop, GIMP, and Paint.NET Learn To Adjust Contrast Like a Pro in Photoshop, GIMP, and Paint.NET Have You Ever Wondered How Your Operating System Got Its Name? Sync Blocker Stops iTunes from Automatically Syncing The Journey to the Mystical Forest [Wallpaper] Trace Your Browser’s Roots on the Browser Family Tree [Infographic] Save Files Directly from Your Browser to the Cloud in Chrome and Iron The Steve Jobs Chronicles – Charlie and the Apple Factory [Video] Google Chrome Updates; Faster, Cleaner Menus, Encrypted Password Syncing, and More

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  • SQL – NuoDB and Third Party Explorer – SQuirreL SQL Client, SQL Workbench/J and DbVisualizer

    - by Pinal Dave
    I recently wrote a four-part series on how I started to learn about and begin my journey with NuoDB. Big Data is indeed a big world and the learning of the Big Data is like spaghetti – no one knows in reality where to start, so I decided to learn it with the help of NuoDB. You can download NuoDB and continue your journey with me as well. Part 1 – Install NuoDB in 90 Seconds Part 2 – Manage NuoDB Installation Part 3 – Explore NuoDB Database Part 4 – Migrate from SQL Server to NuoDB …and in this blog post we will try to answer the most asked question about NuoDB. “I like the NuoDB Explorer but can I connect to NuoDB from my preferred Graphical User Interface?” Honestly, I did not expect this question to be asked of me so many times but from the question it is clear that we developers absolutely want to learn new things and along with that we do want to continue to use our most efficient developer tools. Now here is the answer to the question: “Absolutely, you can continue to use any of the following most popular SQL clients.” NuoDB supports the three most popular 3rd-party SQL clients. In all the leading development environments there are always more than one database installed and managing each of them with a different tool is often a very difficult task. Developers like to use one tool, which can control most of the databases. Once developers are familiar with one database tool it is very difficult for them to switch to another tool. This is particularly difficult when we developers find that tool to be the key reason for our efficiency. Let us see how to install each of the NuoDB supported 3rd party tools along with a quick tutorial on how to go about using them. SQuirreL SQL Client First download SQuirreL Universal SQL client. On the Windows platform you can double-click on the file and it will install the SQuirrel client. Once it is installed, open the application and it will bring up the following screen. Now go to the Drivers tab on the left side and scroll it down. You will find NuoDB mentioned there. Now right click over it and click on Modify Driver. Now here is where you need to make sure that you make proper entries or your client will not work with the database. Enter following values: Name: NuoDB Example URL: jdbc:com:nuodb://localhost:48004/test Website URL: http://www.nuodb.com Now click on the Extra Class Path tab and Add the location of the nuodbjdbc.jar file. If you are following my blog posts and have installed NuoDB in the default location, you will find the default path as C:\Program Files\NuoDB\jar\nuodbjdbc.jar. The class name of the driver is automatically populated. Once you click OK you will see that there is a small icon displayed to the left of NuoDB, which shows that you have successfully configured and installed the NuoDB driver. Now click on the tab of Alias tab and you can notice that it is empty. Now click on the big Plus icon and it will open screen of adding an alias. “Alias” means nothing more than adding a database to your system. The database name of the original installation can be anything and, if you wish, you can register the database with any other alternative name. Here are the details you should fill into the Alias screen below. Name: Test (or your preferred alias) Driver: NuoDB URL: jdbc:com:nuodb://localhost:48004/test (This is for test database) User Name: dba (This is the username which I entered for test Database) Password: goalie (This is the password which I entered for test Database) Check Auto Logon and Connect at Startup and click on OK. That’s it! You are done. On the right side you will see a table name and on the left side you will see various tabs with all the relevant details from respective table. You can see various metadata, schemas, data types and other information in the table. In addition, you can also generate script and do various important tasks related to database. You can see how easy it is to configure NuoDB with the SQuirreL Client and get going with it immediately. SQL Workbench/J This is another wonderful client tool, which works very well with NuoDB. The best part is that in the Driver dropdown you will see NuoDB being mentioned there. Click here to download  SQL Workbench/J Universal SQL client. The download process is straight forward and the installation is a very easy process for SQL Workbench/J. As soon as you open the client, you will notice on following screen the NuoDB driver when selecting a New Connection Profile. Select NuoDB from the drop down and click on OK. In the driver information, enter following details: Driver: NuoDB (com.nuodb.jdbc.Driver) URL: jdbc:com.nuodb://localhost/test Username: dba Password: goalie While clicking on OK, it will bring up the following pop-up. Click Yes to edit the driver information. Click on OK and it will bring you to following screen. This is the screen where you can perform various tasks. You can write any SQL query you want and it will instantly show you the results. Now click on the database icon, which you see right on the left side of the word User=dba.  Once you click on Database Explorer, you can perform various database related tasks. As a developer, one of my favorite tasks is to look at the source of the table as it gives me a proper view of the structure of the database. I find SQL Workbench/J very efficient in doing the same. DbVisualizer DBVisualizer is another great tool, which helps you to connect to NuoDB and retrieve database information in your desired format. A developer who is familiar with DBVisualizer will find this client to be very easy to work with. The installation of the DBVisualizer is very pretty straight forward. When we open the client, it will bring us to the following screen. As a first step we need to set up the driver. Go to Tools >> Driver Manager. It will bring up following screen where we set up the diver. Click on Create Driver and it will open up the driver settings on the right side. On the right side of the area where it displays Driver Settings please enter the following values- Name: NuoDB URL Format: jdbc:com.nuodb://localhost:48004/test Now under the driver path, click on the folder icon and it will ask for the location of the jar file. Provide the path as a C:\Program Files\NuoDB\jar\nuodbjdbc.jar and click OK. You will notice there is a green button displayed at the bottom right corner. This means the driver is configured properly. Once driver is configured properly, we can go to Create Database Connection and create a database. If the pop up show up for the Wizard. Click on No Wizard and continue to enter the settings manually. Here is the Database Connection screen. This screen can be bit tricky. Here are the settings you need to remember to enter. Name: NuoDB Database Type: Generic Driver: NuoDB Database URL: jdbc:com.nuodb://localhost:48004/test Database Userid: dba Database Password: goalie Once you enter the values, click on Connect. Once Connect is pressed, it will change the button value to Reconnect if the connection is successfully established and it will show the connection details on lthe eft side. When we further explore the NuoDB, we can see various tables created in our test application. We can further click on the right side screen and see various details on the table. If you click on the Data Tab, it will display the entire data of the table. The Tools menu also has some very interesting and cool features like Driver Manager, Data Monitor and SQL History. Summary Well, this was a relatively long post but I find it is extremely essential to cover all the three important clients, which we developers use in our daily database development. Here is my question to you? Which one of the following is your favorite NuoDB 3rd-Party Database Client? (Pick One) SQuirreL SQL Client SQL Workbench/J DbVisualizer I will be very much eager to read your experience about NuoDB. You can download NuoDB from here. Reference: Pinal Dave (http://blog.SQLAuthority.com) Filed under: Big Data, PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL, Technology Tagged: NuoDB

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  • Mission 26 Captures Endeavour’s Last Trip in Stop Motion

    - by Jason Fitzpatrick
    On September 21, 2012 the Space Shuttle Endeavour was delivered to the Los Angeles International Airport and spent the next three days being slowly transported 12 miles to the California Science Center. One dedicated team of photographers captured the whole thing. Lead by Matthew Givot, the group followed the shuttle for three straight days, photographing it around the clock. The Endeavor started on Thursday night and went on until Sunday night, with very little sleep to no sleep. The only thing that kept us going was pure love of the art and adrenaline. One thing that stood out the most for me, while I was shooting, was the people of Los Angeles. It was so powerful to see the excitement on peoples faces and the pride of their home town. No matter how many times I would see the Shuttle it would never get old. This has been an amazing experience that I will never forget. My hope is that this film will show you the amount of dedicated people and teamwork that it took to get the Endeavour to its new home. Enjoy. The end result of their labor is the above video, a beautiful time-lapse video of Endeavour’s journey from the airport to its hanger at the California Science Center. Can Dust Actually Damage My Computer? What To Do If You Get a Virus on Your Computer Why Enabling “Do Not Track” Doesn’t Stop You From Being Tracked

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  • Don’t miss the Oracle Webcast: Enabling Effective Decision Making with “One Source of the Truth” at BB&T

    - by Rob Reynolds
    Webcast Date:  September 17th, 2012  -  9 a.m. PT / 12 p.m. ET  BB&T Corporation (NYSE: BBT) is one of the largest financial services holding companies in the United States. One of their IT goals is to provide “one source of truth” to enable more effective decision making at the corporate and local level. By using Oracle’s Hyperion Enterprise Planning Suite and Oracle Essbase, BB&T streamlined their planning and financial reporting processes. Large volumes of data were consolidated into a single reporting solution giving stakeholders more timely and accurate information. By providing a central and automated collaboration tool, BB&T is able to prepare more accurate financial forecasts, rapidly consolidate large amounts of data, and make more informed decisions. Join us on September 17th for a live webcast to hear BB&T’s journey to achieve “One Source of Truth” and learn how Oracle’s Hyperion Planning Suite and Oracle’s Essbase allows you to: Adopt best practices like rolling forecasts and driver-based planning Reduce the time and effort dedicated to the annual budget process Reduce the time and effort dedicated to the annual budget process Remove forecasting uncertainty with predictive modeling capabilities Rapidly analyze shifting market conditions with a powerful calculation engine Prioritize resources effectively with complete visibility into all potential risks Link strategy and execution with integrated strategic, financial and operational planning Register here.

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  • Business guy building a software company [closed]

    - by Dreamer
    I am a business guy who is about to embark on a very risky journey to start this own software company. I have done sales for several software companies and in the last 8 years, I have managed to generate over $15 million in pure SAAS revenues for my employers. I think now its time to do it for myself and see where I can take the business. I have an idea in mind which I would like to develop and have been speaking with several companies who I may hire to convert that idea into a SAAS based offering. I am scared of the following: Being ripped off as I have no technical knowledge Over-charged Building something and realizing the foundation was weak, not scalable etc. Can anyone help me identify what I need to do before I sign a software development company to start my project. What do I need to know? What is the typical cost? What is a realistic time frame? Which coding language is better? What steps can I take to prevent myself from being ripped-off?

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  • Felix Baumgartner Skydives from the Edge of Space [Video]

    - by Jason Fitzpatrick
    Yesterday Felix Baumgartner broke the record for highest skydive by leaping out of a capsule 128,100 feet above the Earth. Check out his jump in the following videos. After flying to an altitude of 39,045 meters (128,100 feet) in a helium-filled balloon, Felix Baumgartner completed a record breaking jump for the ages from the edge of space, exactly 65 years after Chuck Yeager first broke the sound barrier flying in an experimental rocket-powered airplane. Felix reached a maximum of speed of 1,342.8 km/h (833mph) through the near vacuum of the stratosphere before being slowed by the atmosphere later during his 4:20 minute long freefall. The 43-year-old Austrian skydiving expert also broke two other world records (highest freefall, highest manned balloon flight), leaving the one for the longest freefall to project mentor Col. Joe Kittinger. The above video is a 2 minute highlight reel of the ascent and jump; check out the full 15 minute descent video here. For an in-depth look at the technology used to keep Baumgartner safe during his record setting journey, hit up the link below. The Tech Behind Felix Baumgartner’s Stratospheric Skydive [ExtremeTech] HTG Explains: What is the Windows Page File and Should You Disable It? How To Get a Better Wireless Signal and Reduce Wireless Network Interference How To Troubleshoot Internet Connection Problems

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  • Week 11: Spring Break Destination: Specialization

    - by sandra.haan
    Oh how we miss Spring Break - a whole week off from school to play in the sun and get re-charged. You are probably sitting at your computer right now wishing your feet were in the sand on a warm beach somewhere instead of at your desk. Sadly, we can't transport you to a tropical paradise, but we can offer a quick Spring Break with OPN Specialized (shoes optional). Ingredients: 1 dose of Sun FAQ 1 pinch of OPN Specialized awareness 6 OPN Specialized Webcasts 1.5 months of promotional pricing Slather yourself in Sun knowledge by reviewing the FAQ. Once armed with the direction for Sun partners, relax and dive into a good read on OPN Specialized - ahh yes, that's right - the new OPN program offering you the ability to differentiate yourself. You must be exhausted from all of that work - you are on break after all. Once rested, map out an excursion and plan to attend 1 of 6 upcoming OPN Specialized sessions. These will walk you through the steps you need to take to become Specialized. Once completed, reflect on your journey and join OPN Specialized while the promotional pricing is still available. Just like any other trip, you want to know what others are saying about the destination - listen in as Judson talks about the OPN Specialized Webcast series: Feel free to add your own ingredients to this recipe and don't forget to reach out to the Oracle Partner Business Center with any of your questions on OPN Specialized. Happy Spring Break, The OPN Communications Team

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  • Oracle ACEs in the House

    - by Justin Kestelyn
    As is customary, the Oracle ACEs have invaded the Oracle Develop Conference agenda.Why? Because Oracle ACE-dom inherently is a stamp of not only expertise, but a unique ability to make that expertise useful to others. Plus, they're a group of "fine blokes" (UK. subjects, educate me: is that really a word?)Perhaps if you're not able to catch one of these sessions, you will be able to see the applicable ACE in action elsewhere, at a conference or user group meeting near you. Session ID Session Title Speaker, Company S313355 Developing Large Oracle Application Development Framework 11g Applications Andrejus Baranovskis, Red Samurai Consulting S316641 Xenogenetics for PL/SQL: Infusing with Java Best Practices and Design Patterns Lucas Jellema, AMIS; Alex Nuijten, AMIS S317171 Building Secure Multimedia Web Applications: Tips and Techniques Marcel Kratochvil, Piction; Melliyal Annamalai, Oracle S315660 Database Applications Lifecycle Management Marcelo Ochoa, Facultad de Ciencias Exactas S315689 Building a High-Performance, Low-Bandwidth Web Architecture Paul Dorsey, Dulcian, Inc. S316003 Managing the Earthquake: Surviving Major Database Architecture Changes Paul Dorsey, Dulcian, Inc.; Michael Rosenblum, Dulcian, Inc. S314869 Introduction to Java: PL/SQL Developers Take Heart Peter Koletzke, Quovera S316184 Deploying Applications to Oracle WebLogic Server Using Oracle JDeveloper Peter Koletzke, Quovera; Duncan Mills, Oracle S316597 Using Collections in Oracle Application Express: The Definitive Intro Raj Mattamal, Niantic Systems, LLC S313382 Using Oracle Database 11g Release 2 in an Oracle Application Express Environment Roel Hartman, Logica S313757 Debugging with Oracle Application Express and Oracle SQL Developer Dimitri Gielis, Sumneva S313759 Using Oracle Application Express in Big Projects with Many Developers Dimitri Gielis, Sumneva S313982 Forms2Future: The Ongoing Journey into the Future for Oracle-Based Organizations Lucas Jellema, AMIS; Peter Ebell, AMIS

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  • Making of Amar Chitra Katha Comics – Behind The Scenes

    - by Gopinath
    Couple of days ago there was a book fair at our work place and found very interesting comic books for children in a crowded stall. The comic are mostly based on Indian mythologies, historians and the legends who inspired the generations. By flicking couple of book pages I fell in love with them and decided that my next gifts I’m going to buy for kids is going to be one of these comic books. After speaking to the sales men, I came to know that these comic books are very popular in among the kids and elders by the name, Amar Chitra Katha. I found myself ashamed of being ignorant about these popular books and started doing a bit of research. The Amar Chitra Katha comics is started in 1967 by Anant Pai, who was recently honoured by Google India with a doodle. The comic books are published in 20 Indian languages, 440+ titles are released so far and over a million copies are sold since the inception. Here is an interesting video i found on labnol blog that takes us through the journey of behind the scenes making Amar Chitra Katha comics You can browse through the collection of comics on their website amarchitrakatha.com and place orders for free shipping around the globe. For those who care to teach children about the history and great leaders of India, I strongly recommend them to gift of Amar Chitra Katha. This article titled,Making of Amar Chitra Katha Comics – Behind The Scenes, was originally published at Tech Dreams. Grab our rss feed or fan us on Facebook to get updates from us.

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  • 50 Years of LEDs: An Interview with Inventor Nick Holonyak [Video]

    - by Jason Fitzpatrick
    The man who powered on the first LED half a century ago is still around to talk about it; read on to watch an interview with LED inventor Nick Holonyak. The most fascinating thing about Holonyak’s journey to the invention of the LED was that he started off trying to build a laser and ended up inventing a super efficient light source: Holonyak got his PhD in 1954. In 1957, after a year at Bell Labs and a two year stint in the Army, he joined GE’s research lab in Syracuse, New York. GE was already exploring semiconductor applications and building the forerunners of modern diodes called thyristors and rectifiers. At a GE lab in Schenectady, the scientist Robert Hall was trying to build the first diode laser. Hall, Holonyak and others noticed that semiconductors emit radiation, including visible light, when electricity flows through them. Holonyak and Hall were trying to “turn them on,” and channel, focus and multiply the light. Hall was the first to succeed. He built the world’s first semiconductor laser. Without it, there would be no CD and DVD players today. “Nobody knew how to turn the semiconductor into the laser,” Holonyak says. “We arrived at the answer before anyone else.” But Hall’s laser emitted only invisible, infrared light. Holonyak spent more time in his lab, testing, cutting and polishing his hand-made semiconducting alloys. In the fall of 1962, he got first light. “People thought that alloys were rough and turgid and lumpy,” he says. “We knew damn well what happened and that we had a very powerful way of converting electrical current directly into light. We had the ultimate lamp.” How To Get a Better Wireless Signal and Reduce Wireless Network Interference How To Troubleshoot Internet Connection Problems 7 Ways To Free Up Hard Disk Space On Windows

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  • SQLAuthority News – Presented Technical Session at DevReach 2013, Sofia, Bulgaria – Oct 1, 2013

    - by Pinal Dave
    Earlier this month, I had a fantastic time presenting at DevReach 2013, in Sofia, Bulgaria on Oct 1, 2013. DevReach strives to be the premier developer conference in Central and Eastern Europe. It is organized annually in Sofia, Bulgaria. The 8th edition of the conference is moving to a new and bigger venue: Sofia Event Center. In my career, I have presented over 9 different countries (India, USA, Canada, Singapore, Hong Kong, Malaysia, Sri Lanka, Nepal, Thailand), this was the first time for me to present in Europe. DevReach was perfect places to start my journey in Europe as an evangelist. The event was one of the most organized event I have ever come across in my life. The DevRech organization team had perfected every minute detail of the event to perfection. After the event was over I had the opportunity to see Sofia for one day. I presented with one of my most favorite Database Worst Practices Session. Pinal presenting at DevReach 2013, Sofia, Bulgaria DevReach 2013 DevReach 2013 DevReach 2013 Pinal presenting at DevReach 2013, Sofia, Bulgaria Pinal presenting at DevReach 2013, Sofia, Bulgaria Pinal Dave and Stephen Forte at Pluralsight Booth at DevReach 2013, Sofia, Bulgaria Pinal on City Tour of Sofia, Bulgaria Pinal on City Tour of Sofia, Bulgaria Pinal on City Tour of Sofia, Bulgaria Pinal on City Tour of Sofia, Bulgaria Pinal on City Tour of Sofia, Bulgaria Session Title: Secrets of SQL Server: Database Worst Practices Abstract: “Oh my God! What did I do?” Chances are you have heard, or even uttered, this expression. This demo-oriented session will show many examples where database professionals were dumbfounded by their own mistakes, and could even bring back memories of your own early DBA days. The goal of this session is to expose the small details that can be dangerous to the production environment and SQL Server as a whole, as well as talk about worst practices and how to avoid them. Shedding light on some of these perils and the tricks to avoid them may even save your current job. Thanks to Team Telerik for making this one of the best event in my life. Reference: Pinal Dave (http://blog.sqlauthority.com) Filed under: About Me, PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, SQLAuthority Author Visit, T SQL

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  • Partner Webcast – Oracle CRM: The Age of the Customer - 18 July 2013

    - by Thanos
    High-touch solutions for the complete customer experience How does Customer Relationship Management change in "the age of the customer", or does it at all? Customer relationship management has changed over the past years from a pure "inside out" point of view, where the customer is the center of attention to an "outside in" discipline where the customer has become the driving force. Away from the 360° view, through data to a holistic view of the customer’s journey and experience, through behavioral analysis and interaction across all touch points along a lifecycle of a customer relationship. Learn how this approach, integrating sales, service and marketing channels into one cohesive customer experience can drive customer experience and support acquisition, retention and efficiency in your customer relationship. With Oracle's Sales, Service and Marketing cloud offerings, you can be ahead of the game and provide a consistent and personalized voice to your customers, regardless of which channels you favor and your customers prefer. Integrated, cross-channel campaign automation and service delivery, as well as feedback-loops to sales automation, will provide you with tools to achieve top-of-the-line customer experience. Agenda · Oracle Customer Experience - Introduction into a new take on CRM · Oracle Sales Cloud - Integrated Salesforce Automation · Oracle Marketing Cloud - Cross-Channel Campaign Management · Oracle Service Cloud - Channel-blending in service delivery Delivery Format This FREE online LIVE eSeminar will be delivered over the Web. Registrations received less than 24 hours prior to start time may not receive confirmation to attend. Duration: 1 hour REGISTER NOW For any questions please contact us at partner.imc-AT-beehiveonline.oracle-DOT-com.

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  • Right-Time Retail Part 3

    - by David Dorf
    This is part three of the three-part series.  Read Part 1 and Part 2 first. Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Right-Time Marketing Real-time isn’t just about executing faster; it extends to interactions with customers as well. As an industry, we’ve spent many years analyzing all the data that’s been collected. Yes, that data has been invaluable in helping us make better decisions like where to open new stores, how to assort those stores, and how to price our products. But the recent advances in technology are now making it possible to analyze and deliver that data very quickly… fast enough to impact a potential sale in near real-time. Let me give you two examples. Salesmen in car dealerships get pretty good at sizing people up. When a potential customer walks in the door, it doesn’t take long for the salesman to figure out the revenue at stake. Is this person a real buyer, or just looking for a fun test drive? Will this person buy today or three months from now? Will this person opt for the expensive packages, or go bare bones? While the salesman certainly asks some leading questions, much of information is discerned through body language. But body language doesn’t translate very well over the web. Eloqua, which was acquired by Oracle earlier this year, reads internet body language. By tracking the behavior of the people visiting your web site, Eloqua categorizes visitors based on their propensity to buy. While Eloqua’s roots have been in B2B, we’ve been looking at leveraging the technology with ATG to target B2C. Knowing what sites were previously visited, how often the customer has been to your site recently, and how long they’ve spent searching can help understand where the customer is in their purchase journey. And knowing that bit of information may be enough to help close the deal with a real-time offer, follow-up email, or online customer service pop-up. This isn’t so different from the days gone by when the clerk behind the counter of the corner store noticed you were lingering in a particular aisle, so he walked over to help you compare two products and close the sale. You appreciated the personalized service, and he knew the value of the long-term relationship. Move that same concept into the digital world and you have Oracle’s CX Suite, a cloud-based offering of end-to-end customer experience tools, assembled primarily from acquisitions. Those tools are Oracle Marketing (Eloqua), Oracle Commerce (ATG, Endeca), Oracle Sales (Oracle CRM On Demand), Oracle Service (RightNow), Oracle Social (Collective Intellect, Vitrue, Involver), and Oracle Content (Fatwire). We are providing the glue that binds the CIO and CMO together to unleash synergies that drive the top-line higher, and by virtue of the cloud-approach, keep costs at bay. My second example of real-time marketing takes place in the store but leverages the concepts of Web marketing. In 1962 the decline of personalized service in retail began. Anyone know the significance of that year? That’s when Target, K-Mart, and Walmart each opened their first stores, and over the succeeding years the industry chose scale over personal service. No longer were you known as “Jane with the snotty kid so make sure we check her out fast,” but you suddenly became “time-starved female age 20-30 with kids.” I’m not saying that was a bad thing – it was the right thing for our industry at the time, and it enabled a huge amount of growth, cheaper prices, and more variety of products. But scale alone is no longer good enough. Today’s sophisticated consumer demands scale, experience, and personal attention. To some extent we’ve delivered that on websites via the magic of cookies, your willingness to log in, and sophisticated data analytics. What store manager wouldn’t love a report detailing all the visitors to his store, where they came from, and which products that examined? People trackers are getting more sophisticated, incorporating infrared, video analytics, and even face recognition. (Next time you walk in front on a mannequin, don’t be surprised if it’s looking back.) But the ultimate marketing conduit is the mobile phone. Since each mobile phone emits a unique number on WiFi networks, it becomes the cookie of the physical world. Assuming congress keeps privacy safeguards reasonable, we’ll have a win-win situation for both retailers and consumers. Retailers get to know more about the consumer’s purchase journey, and consumers get higher levels of service with the retailer. When I call my bank, a couple things happen before the call is connected. A reverse look-up on my phone number identifies me so my accounts can be retrieved from Siebel CRM. Then the system anticipates why I’m calling based on recent transactions. In this example, it sees that I was just charged a foreign currency fee, so it assumes that’s the reason I’m calling. It puts all the relevant information on the customer service rep’s screen as it connects the call. When I complain about the fee, the rep immediately sees I’m a great customer and I travel lots, so she suggests switching me to their traveler’s card that doesn’t have foreign transaction fees. That technology is powered by a product called Oracle Real-Time Decisions, a rules engine built to execute very quickly, basically in the time it takes the phone to ring once. So let’s combine the power of that product with our new-found mobile cookie and provide contextual customer interactions in real-time. Our first opportunity comes when a customer crosses a pre-defined geo-fence, typically a boundary around the store. Context is the key to our interaction: that’s the customer (known or anonymous), the time of day and day of week, and location. Thomas near the downtown store on a Wednesday at noon means he’s heading to lunch. If he were near the mall location on a Saturday morning, that’s a completely different context. But on his way to lunch, we’ll let Thomas know that we’ve got a new shipment of ASICS running shoes on display with a simple text message. We used the context to look-up Thomas’ past purchases and understood he was an avid runner. We used the fact that this was lunchtime to select the type of message, in this case an informational message instead of an offer. Thomas enters the store, phone in hand, and walks to the shoe department. He scans one of the new ASICS shoes using the convenient QR Codes we provided on the shelf-tags, but then he starts scanning low-end Nikes. Each scan is another opportunity to both learn from Thomas and potentially interact via another message. Since he historically buys low-end Nikes and keeps scanning them, he’s likely falling back into his old ways. Our marketing rules are currently set to move loyal customer to higher margin products. We could have set the dials to increase visit frequency, move overstocked items, increase basket size, or many other settings, but today we are trying to move Thomas to higher-margin products. We send Thomas another text message, this time it’s a personalized offer for 10% off ASICS good for 24 hours. Offering him a discount on Nikes would be throwing margin away since he buys those anyway. We are using our marketing dollars to change behavior that increases the long-term value of Thomas. He decides to buy the ASICS and scans the discount code on his phone at checkout. Checkout is yet another opportunity to interact with Thomas, so the transaction is sent back to Oracle RTD for evaluation. Since Thomas didn’t buy anything with the shoes, we’ll print a bounce-back coupon on the receipt offering 30% off ASICS socks if he returns within seven days. We have successfully started moving Thomas from low-margin to high-margin products. In both of these marketing scenarios, we are able to leverage data in near real-time to decide how best to interact with the customer and lead to an increase in the lifetime value of the customer. The key here is acting at the moment the customer shows interest using the context of the situation. We aren’t pushing random products at haphazard times. We are tailoring the marketing to be very specific to this customer, and it’s the technology that allows this to happen in near real-time. Conclusion As we enable more right-time integrations and interactions, retailers will begin to offer increased service to their customers. Localized and personalized service at scale will drive loyalty and lead to meaningful revenue growth for the retailers that execute well. Our industry needs to support Commerce Anywhere…and commerce anytime as well.

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  • xVelocity engines compared: VertiPaq vs ColumnStore #ssas #vertipaq #xvelocity #sql #tabular

    - by Marco Russo (SQLBI)
    During the last months I and Alberto worked in several projects using Analysis Services Tabular and we had to face real world issues, such as complex queries, large data volume, frequent data updates and so on. Sometime we faced the challenge of comparing Tabular performance with SQL Server. It seemed a non-sense, because even if the same core xVelocity technology is implemented in both products (SQL Server 2012 uses ColumnStore indexes, whereas Analysis Services 2012 uses VertiPaq), we initially assumed that the better optimization for the in-memory engine used by Analysis Services would have been always better than SQL Server. However, we discovered several important things: Processing time might be different and having data on SQL Server could make ColumnStore way faster for processing. Partitioning in SQL Server might be much more effective for query performance than Analysis Services. A single query can scale easily on more processor on SQL Server, whereas in Analysis Services the formula engine is single-threaded and could be a bottleneck for certain queries. In case of a large workload with many concurrent users, storage engine cache in Analysis Services could be a big advantage over SQL Server, especially for scalability As you can see, these considerations are not always obvious and you might be tempted to make other assumptions based on these information. Well, don’t do that. Before anything else, read the whitepaper VertiPaq vs ColumnStore Comparison written by Alberto Ferrari. Then, measure your workload. Finally, make some conclusion. But don’t make too many assumptions. You might be wrong, as we did at the beginning of this journey.

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  • Future Air Plane – A new world

    - by Rekha
    For the first time in my life, I wished I had more number of years to live. The world has evolved from the cave man life to the man who is almost The Creator. When I was about 12 years old, I was taken to Chennai Planetarium for my school excursion. That day we were made to lie down in a dark room and the ceiling was full of stars and planets. All those were just videos but the day still stands in my mind. Same kind of experience in real is waiting for our future generations.Even though the English movies have gone beyond imaginations, we still have chances to bring those imaginations to real. You must be wondering why all these hype. Recently Airbus unveiled a news on transparent Airplane in 2050. This Airplane will have a body transparent to view the sky from all sides of the airplane when we are flying high above the grounds. And it will have all possible technologies under one roof that would give immense pleasure for the passengers. The journey would be an unforgettable one for each one of us. Image and News Credit: Daily Telegraph This article titled,Future Air Plane – A new world, was originally published at Tech Dreams. Grab our rss feed or fan us on Facebook to get updates from us.

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  • Big Data – Final Wrap and What Next – Day 21 of 21

    - by Pinal Dave
    In yesterday’s blog post we explored various resources related to learning Big Data and in this blog post we will wrap up this 21 day series on Big Data. I have been exploring various terms and technology related to Big Data this entire month. It was indeed fun to write about Big Data in 21 days but the subject of Big Data is much bigger and larger than someone can cover it in 21 days. My first goal was to write about the basics and I think we have got that one covered pretty well. During this 21 days I have received many questions and answers related to Big Data. I have covered a few of the questions in this series and a few more I will be covering in the next coming months. Now after understanding Big Data basics. I am personally going to do a list of the things next. I thought I will share the same with you as this will give you a good idea how to continue the journey of the Big Data. Build a schedule to read various Apache documentations Watch all Pluralsight Courses Explore HortonWorks Sandbox Start building presentation about Big Data – this is a great way to learn something new Present in User Groups Meetings on Big Data Topics Write more blog posts about Big Data I am going to continue learning about Big Data – I want you to continue learning Big Data. Please leave a comment how you are going to continue learning about Big Data. I will publish all the informative comments on this blog with due credit. I want to end this series with the infographic by UMUC. Reference: Pinal Dave (http://blog.sqlauthority.com) Filed under: Big Data, PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL

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  • FoxTales: Behind the Scenes at Fox Software by Kerry Nietz

    Flash backs from the past! It's truly amazing to discover that software development from freshman to senior level as well as project management hasn't changed that much. Kerry Nietz describes his memoir from his final year at college to his first job at Fox Software to 'an early retirement' at Microsoft. This title also brought his other fictional novels to my attention. Once again here is the review I published on Amazon: Built to last! I have been around in software development for more than a decade now but honestly I have to admit it is only now that I took the opportunity to read about the history of my used to be primary programming language. In fact, I started with Visual FoxPro 6 back in 1999 and went only down to FoxPro for Windows 2.6 during migration projects - long after the stories described in this title. It is really interesting to see how they actually managed to create a great product with such a small team of developers. "Create the best Report Writer in the world, out of only sawdust, bubblegum, and dreams." - That's the best sentence I'm going to quote from this title in the future. An inspiration to achieve the impossible, only by taking small steps. Just begin the journey - one step after the next one. If you fall, stand up and continue to walk. Kerry takes the reader on an amazing trip through almost 4 years working at a small software company in Perrysburg, Ohio. That went from a another 'look-alike' of the mighty Ashton-Tate dBase to the leading force in database development, long before Microsoft Access (project name: Cirrus) was even finished. It survived Borland Paradox and even nowadays Visual FoxPro is still in daily use in thousands of companies world-wide. Actually, I'm glad that I had the chance to foster my programming knowledge with Visual FoxPro. After his excellent work in software development, Kerry went for a second career as a writer. I'm looking forward to read his other titles soon:

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