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  • The Antidote to SEO Anxiety Disorder

    When online marketers are building their presence online, Search Engine Optimisation can be like that irritating little medical condition that you keep ignoring and refusing to go to the doctor's to get help with because you have "more pressing priorities". You think: "It's too complicated - What if I can't fix it"?

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  • SEO is Not a Strong Point For Retailers

    It is to be expected that top retailers know what good search engine optimisation is all about - especially because they are all about conversions and sales. But new research has shown that the opposite appears to be true. According to search engine marketing industry analyst Conductor, the top 500 internet retailers spent $1.

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  • Apple ne payera aucun impôt au Royaume-Uni sur 2012, en France les géants de l'IT ne payeraient que 1 % de l'impôt dont ils devraient s'acquitter

    Apple ne payera pas d'impôt au Royaume-Uni sur 2012 En France les géants de l'IT payent 1 % de ce qu'ils devraient d'après le Conseil National du NumériqueDans la continuité des débats sur l'optimisation fiscale (ou « évasion » selon les points de vue), une information risque de faire grincer quelques dents supplémentaires un peu partout en Europe. Apple n'a payé aucun impôt sur les sociétés cette année (exercice 2012) au Royaume-Uni.Comme d'habitude, les mécanismes de transfert de bénéfices via des jeux de filiales basées dans des paradis fiscaux et de facturation de droits d'exploitation de propriétés intellectuelles sont montrés du doigt...

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  • Important Questions to Ask the Best SEO Company

    You just started your own business and so far, so good. It's been doing well, but in this day and age where information is king, you have to put you business out there and it means having an awesome search engine optimised website. Although you might have a working knowledge of how search engine optimisation (or SEO) works, it is still advisable to hire a good, reputable and the best SEO company.

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  • How to Increase Revenue With SEO

    By now you should know that SEO is the ultimate way to increase revenue and boost website exposure and traffic. To make this happen however, understanding the Search Engine Optimisation process is essential if you are serious about gaining success online.

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  • Enterprise SEO, A Wasted Opportunity

    Corporates have embraced the net for quite a while now, but search engine marketing is still considered the lowest form of advertisement. Fair enough, its cheaper than your average TV campaign, but much more targeted and measurable. Spending money on ads isn't everything though, SEO (search engine optimisation) should play a dominant role in the search marketing budget as nothing will drive more visitors to your page than a good ranking on Google. However large enterprises seem to skimp when it comes to SEO and misses out on key opportunities at the same time.

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  • Another Link in the SEO Chain

    External links, reciprocal linking, search engine optimisation... It's enough to spin the heads of those not up to date with web development language. However, if you have a business website and you want to achieve listings on the first few pages (and hopefully the top 10) of Google, you'd better start to pay attention!

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  • What is the Benefit of Onsite SEO?

    Search Engine Optimisation or SEO for short can be extremely expensive if you are to use the local SEO company. It is one of those areas, which can involve lots of expense for potentially little or no visible benefit. Therefore if you are considering using an SEO service you need to have a good understanding of what SEO is, what you are looking to achieve by having someone conducting SEO work, and how this achievement is measured.

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  • Free SEO - Market Your Website For Free!

    There are a number of things that you can do yourself without the assistance of a search engine optimisation (SEO) professional to improve your websites search rankings and improve its visibility on the Internet. The points mentioned below will help to promote your website by making search engines more aware of your website and it does not cost you anything to implement!

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  • Importance of SEO in Website Development

    The importance of SEO (Search Engine Optimisation) cannot for once be ignored in today's digital world, where it's all about being on the 'cloud' and getting recognised and known, which in turn generates business and profit. So, if you want your website to be a success, read through the article to know about the factors that need to be kept in mind.

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  • 10 SEO Mistakes to Avoid Like the Plague

    Search engine optimisation can be a hit-or-miss affair with Google trying to change their search engine algorithms periodically. Don't make the same SEO mistakes or you'll see your search engine ranking drop dramatically.

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  • SEO - Tips For a Successful Website

    Search engine optimisation (SEO) is the process of improving the number of visitors to your website from search results. The school of thought behind SEO suggest that the higher up a website is on search results the more visitors it will receive. Naturally, businesses with a website will want as many visitors as possible, especially those who make a living selling goods online.

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  • Ten Easy Off-Page SEO Tips For Website Owners

    Websites and SEO (search engine optimisation) go hand in hand and there is rarely a case of marketing where you do not see the two words in the same sentence; the same goes for off-page SEO techniques. These techniques will quickly help build links and bring more traffic to your website. Here is some advice about the best off-page tricks the "page rank one" websites use.

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  • Why There is More to a Keyphrase Than Traffic Volumes

    Analysing and selecting keyphrases is an often overlooked aspect of search engine optimisation that can make a dramatic difference to how profitable a business will prove to be online. A well selected set of keyphrases will ensure not only that a reasonable quantity of traffic makes it to your website, but more importantly that you are able to convert that traffic into sales.

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  • Implementing an SEO Strategy - SEO Training For Small Businesses

    Investing in internet marketing is no longer an option it's a necessity. Search engine optimisation SEO is the first step taken by many businesses to make sure their website is visible on Google. Once you've decided to undertake an SEO campaign you have to consider how you will implement this within your organisation. Your first decision then will be whether to outsource your SEO to an external agency or to invest in SEO training.

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  • Optimising For Google and Bing - How Distinct Are They?

    With Bing and Yahoo set to combine soon enough, the Bing search engine will probably count for near to 30% of the search engine business, this means it could be somewhat beneficial to optimise for both Bing and Google in the not too remote future. Now that does not really entail that you ought to implement tremendous modifications to the optimisation approaches you presently use, as an evaluation by SEOmoz reveals that the two engines appear to be growing to be increasingly more similar.

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