Using Inch or cm/mm from metric system for americans and canadians?

Posted by gamma on Stack Overflow See other posts from Stack Overflow or by gamma
Published on 2010-03-18T10:14:09Z Indexed on 2010/03/18 10:21 UTC
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We're developing an international product that displays a ruler to the user. Now in Germany and many other countries its of course common to use the metric system: cm or mm.

I'm aware that americans and canadians (and maybe others too) do still use inches, feet and yards.

So the question is: will todays americans (and other inch-country-citizens) understand the metric system and take it for granted - or do they still love their inches so much that they'd rather die than use a product with incorrect measurements? ( sorry for being blunt ;) )

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