Video for an ads-driven web-site

Posted by AntonAL on Pro Webmasters See other posts from Pro Webmasters or by AntonAL
Published on 2011-04-02T18:18:13Z Indexed on 2012/04/01 5:39 UTC
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Filed under:

web-development

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html5

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video

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youtube

I have a website, wich i will fill with a bunch of useful videos. I've implemented an ads rotation engine for articles and will do so for videos.

The next milestone is to decide, how video will be integrated.

They are two ways:

To host videos myself. Pros: complete freedom. Cons: need tens of gigabytes of storage; support for multiple formats to be crossbrowser and crossdevice.
Use Youtube. Pros: Very simple to use; nothing to do.

What are pros and cons for each way ?

Some questions for YouTube:

Will i be able to control playback of YouTube-embedded video to make post-rolls ?
What is ranking impact on my web-site, when most of pages will refer to YouTube ?
Will, say, iPad play video, embedded via YouTube's iframe ?
Does relying entirely on YouTube have a long-term perspective for a web-site, that should bring money ?

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