How should I handle search engines auto-correcting the spelling of a site's name?
- by Nathan G.
A client's site and company is called 'Tranin Communications' (Tranin is her last name).
It ranks well in searches for her name but rather poorly in searches for the name of her site/company.
I realized that this is largely due to* search engines (Google especially) assuming that the query was misspelled and automatically including results for both 'train communications' and 'communications training'. Both of those queries yield many high-ranking sites that completely drown out hers. Sometimes Google even shows results for 'communications training' instead of 'tranin communications', hiding her site altogether.
Is there a way to report an incorrect auto-correction to Google or something I can do to discourage this behavior (e.g. a meta tag)?
My searches have come up cold, any suggestions would be appreciated.
*I've come to this conclusion because her site ranks very highly when the same queries are put in quotes.
