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  • 5 Expectations Customers Have When Visiting Your Web Site

    In a previous article, I talk about how having a web site is very important to your business. But just having a web site isn't good enough. You need to satisfy the customer visiting your page. In this article I want to talk about what customers would expect from your website and how you can help fulfil those requirements.

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  • SEO 101 - Building Backlinks

    Internet gave birth to many businesses and some of this included affiliate marketing. Today we see many individuals who have created websites selling products and services online. Earning money doesn't necessarily mean you've got to have a customer visit your shop and buy something. It's as simple as shopping online. It can be done by the click of a mouse.

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  • A TDD Journey: 1-Trials and Tribulations

    Test-Driven Development (TDD) has a misleading name, because the objective is to design and specify that the system you are developing behaves in the ways that the customer expects, and to prove that it does so for the lifetime of the system. It isn't an intuitive way of coding but by automating the specifications of a system, we end up with tests and documentation as a by-product. Michael Sorens starts an introduction to TDD that is more of a journey in six parts:

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  • Nike Achieves Scalability and Performance with Oracle Coherence & Exadata

    - by Michelle Kimihira
    Today, we are featuring a customer interview with with Nicole Otto, Senior Director, Consumer Digital Tech at Nike who talks about how they achieved scalability and performance with Oracle Coherence and Oracle Exadata.    Additional Information Product Information on Oracle.com: Oracle Fusion Middleware Follow us on Twitter and Facebook Subscribe to our regular Fusion Middleware Newsletter

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  • Ubuntu UK Podcast: Their Purple Moment

    <b>Ubuntu UK Podcast:</b> "We interview the awesome Stuart Langridge and discuss the Ubuntu One Music Store, beta testing, record tokens, Rhythmbox, MP3s, Britney Spears, file syncing, customer service, getting music into the store and Severed Fifth, Frequently Asked Questions, vinyl, reaching &#8216;real&#8217; people and Shot of Jaq."

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  • E-Business Suite at OpenWorld

    - by [email protected]
    Did you know...Oracle E-Business Suite Release 12.1 offers nine new solutions and more than 400 enhancements across human resources, supply chain management, procurement, projects, master data management, customer relationship management, and financials? With over 150 session dedicated to E-Business Suite, at OpenWorld, you can learn all about Release 12.1. Follow this link to the OpenWorld content catalog to get a list of session for E-Business Suite. Or this one to get more information on Oracle E-Business Suite Release 12.1

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  • Looking at EMEA and Telecommunications

    - by Brian Dayton
    With Summer holidays starting up we've been spending a lot of time speaking with our counterparts in EMEA. Often we talk about recent customer successes. One of my recent discoveries is this great video covering BT's move towards SOA and how this initiative not only accelerated order delivery time from 6 days to 6 minutes but created new revenue streams and reduced time to implementation.

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  • The Benefits of BPO Powered by Oracle

    Sonny Singh, Oracle's Industry Business Unit Senior Vice President, speaks with Fred about the unique attributes of Oracle's BPO strategy, shares examples of customer and provider successes and explains how listeners -- both customers and providers -- can benefit from this offering.

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  • SOA Summit - Oracle Session Replay

    - by Bruce Tierney
    If you think you missed the most recent Integration Developer News (IDN) "SOA Summit" 2013...good news, you didn't.  At least not the replay of the Oracle session titled: Three Solutionsfor Simplifying Cloud/On-Premises Integration As you will see in the reply below, this session introduces Three common reasons for integration complexity: Disparate Toolkits Lack of API Management Rigid, Brittle Infrastructure and then the Three solutions to these challenges: Unify Cloud On-premises Integration Enable Multi-channel Development with API Management Plan for the Unexpected - Future Readiness The last solution on future readiness describes how you can transition from being reactive to new trends, such as the Internet of Things (IoT), by modifying your integration strategy to enable business agility and how to recognize trends through Fast Data event processing ahead of your competition. Oracle SOA Suite customer SFpark's (San Francisco Metropolitan Transit Authority) implementation with API Management is covered as shown in the screenshot to the right This case study covers the core areas of API Management for partners to build their own applications by leveraging parking availability and real-time pricing as well as mobile enablement of data integrated by SOA Suite underneath.  Download the free SFpark app from the Apple and Android app stores to check it out. When looking into the future, the discussion starts with a historical look to better prepare for what comes next.   As shown in the image below, one of the next frontiers after mobile and cloud integration is a deeper level of direct "enterprise to customer" interaction.  Much of this relates to the Internet of Things.  Examples of IoT from the perspective of SOA and integration is also covered in the session. For example, early adopter Turkcell and their tracking of mobile phone users as they move from point A to B to C is shown in the image the right.   As you look into more "smart services" such as Location-Based Services, how "future ready" is your application infrastructure?  . . . Check out the replay by clicking the video image below to learn about these three challenges and solution including how to "future ready" your application infrastructure:

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  • Oracle Magazine, January/February 2010

    Oracle Magazine January/February features articles on the evolution of enterprise architecture, customer acquisition and retention with Oracle CRM On Demand, Oracle awards for 2009, task flow routers, privacy and security, Oracle Essbase, compressing with Oracle Exadata Hybrid Columnar Compression, Tom Kyte on Oracle Database 11g Release 2 and much more.

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  • Create a Loyalty Program That Sticks - Thursday 30 Minute Webcast

    - by Charles Knapp
    Loyalty programs don't necessarily translate into loyal or profitable customers. What are market leaders doing to retain customers? Webcast Alert: Live complimentary webcast, Creating a Holistic Loyalty Program That Sticks, on Thursday, 11/15 at 1:00-1:30 pm EST. Southwest Airlines joins 1to1 Media to share insights on developing loyalty programs that are focused on customer needs and preferences. Hope to see you there! 

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  • How granular should a command be in a CQ[R]S model?

    - by Aaronaught
    I'm considering a project to migrate part of our WCF-based SOA over to a service bus model (probably nServiceBus) and using some basic pub-sub to achieve Command-Query Separation. I'm not new to SOA, or even to service bus models, but I confess that until recently my concept of "separation" was limited to run-of-the-mill database mirroring and replication. Still, I'm attracted to the idea because it seems to provide all the benefits of an eventually-consistent system while sidestepping many of the obvious drawbacks (most notably the lack of proper transactional support). I've read a lot on the subject from Udi Dahan who is basically the guru on ESB architectures (at least in the Microsoft world), but one thing he says really puzzles me: As we get larger entities with more fields on them, we also get more actors working with those same entities, and the higher the likelihood that something will touch some attribute of them at any given time, increasing the number of concurrency conflicts. [...] A core element of CQRS is rethinking the design of the user interface to enable us to capture our users’ intent such that making a customer preferred is a different unit of work for the user than indicating that the customer has moved or that they’ve gotten married. Using an Excel-like UI for data changes doesn’t capture intent, as we saw above. -- Udi Dahan, Clarified CQRS From the perspective described in the quotation, it's hard to argue with that logic. But it seems to go against the grain with respect to SOAs. An SOA (and really services in general) are supposed to deal with coarse-grained messages so as to minimize network chatter - among many other benefits. I realize that network chatter is less of an issue when you've got highly-distributed systems with good message queuing and none of the baggage of RPC, but it doesn't seem wise to dismiss the issue entirely. Udi almost seems to be saying that every attribute change (i.e. field update) ought to be its own command, which is hard to imagine in the context of one user potentially updating hundreds or thousands of combined entities and attributes as it often is with a traditional web service. One batch update in SQL Server may take a fraction of a second given a good highly-parameterized query, table-valued parameter or bulk insert to a staging table; processing all of these updates one at a time is slow, slow, slow, and OLTP database hardware is the most expensive of all to scale up/out. Is there some way to reconcile these competing concerns? Am I thinking about it the wrong way? Does this problem have a well-known solution in the CQS/ESB world? If not, then how does one decide what the "right level" of granularity in a Command should be? Is there some "standard" one can use as a starting point - sort of like 3NF in databases - and only deviate when careful profiling suggests a potentially significant performance benefit? Or is this possibly one of those things that, despite several strong opinions being expressed by various experts, is really just a matter of opinion?

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  • New Exadata public references

    - by Javier Puerta
    The following customers are now public references for Exadata. Show your customers how other companies in their industries are leveraging Exadata to achieve their business objectives. BRITISH TELECOM - Communications - United Kingdom 2x Full Rack + 1x Quarter Rack Exadata Database Machine Oracle University Training Courses Success Story DEUTSCHE BANK - Financial Services - Germany 18x Full Rack Exadata Database Machine Warehouse for Credit Risk Reporting running on Exa Success Story OPENBAAR MINISTERIE - Public Sector - Netherlands 1x Full Rack Exadata Database Machine Datawarehouse usage Success Story ADRIATIC SLOVENICA - Insurance - Slovenia 1x Quarter Rack Exadata Database Machine running on Linux Replacing Oracle DB and Oracle Application Server Success Story More customer success stories at Oracle.com References

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  • How to charge in agile iterative approach?

    - by user1620696
    I have a doubt about budgeting when working with agile iterative approach. If I understood well, in agile at the end of each iteration we have usable product, so we have some of the requirements met and then some part of the software will be already working. How do we charge for our work in this methodology? Do we charge per iteration, i.e. charge per major requirements being met, or just charge the customer when the software is indeed finished and then receive for everything at once?

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  • The Real Reason for CRM implementation Failure

    You can search the Internet and look at technology trade magazines and find list after list of why CRM (Customer Retention Management) implementations fail. To me, most of these "articles" are laundr... [Author: Chuck Lewis - Computers and Internet - September 03, 2009]

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  • Are my actual worker threads exceeding the sp_configure 'max worker threads' value?

    Tom Stringer (@SQLife) was working on some HADR testing for a customer to simulate many availability groups and introduce significant load into the system to measure overhead and such. In his quest to do that he was seeing behavior that he couldn’t really explain and so worked with him to uncover what was happening under the covers. Understand Locking, Blocking & Row VersioningRead Kalen Delaney's eBook to understand SQL Server concurrency, and use SQL Monitor to pinpoint excessive blocking and deadlocking. Download free resources.

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  • Supercharge your CRM solution with Oracle Policy Automation

    Tune into this conversation with Davin Fifield, VP, Product Development for Oracle Policy Automation to learn how to rapidly deliver customer self-service for product selection, significantly lower training costs for rolling out new call center processes, and in general dramatically improve business agility, consistency and transparency of decision making within and beyond your CRM solution of choice.

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  • How a Portal Factory Simplifies Development

    Does your organization have a variety of ways to develop and maintain customer, partner, and employee websites? Perhaps you should consider how a portal development factory can simplify development through an efficient and consistent set of people, processes, and platforms.

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  • How a Portal Factory Simplifies Development

    Does your organization have a variety of ways to develop and maintain customer, partner, and employee websites? Perhaps you should consider how a portal development factory can simplify development through an efficient and consistent set of people, processes, and platforms.

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  • Streamlining granular recovery for SharePoint, with Red Gate and Metalogix

    We have recently found an elegant way to reduce the time, and disk space required for SharePoint administrators who need to perform granular recovery operations out of their SQL Server backup files. I used to get customer calls that would go something like this: Join SQL Backup’s 35,000+ customers to compress and strengthen your backups "SQL Backup will be a REAL boost to any DBA lucky enough to use it." Jonathan Allen. Download a free trial now.

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