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• Learn About Oracle’s Strategy for a Simple, Modern User Experience at OpenWorld 2012

  - by Applications User Experience

  By Kathy Miedema, Oracle Applications User Experience If you’re interested in what the best possible user experience looks like, you’ll want to hear what Oracle’s Applications User Experience team is planning for OpenWorld 2012, Sept. 30-Oct. 4 in San Francisco. This year, we will talk Fusion, Fusion, Fusion. We were among the first to show Oracle Fusion Applications in the last couple of years, and we’ll be showing it again this year so you can see what Oracle is planning for the next generation of enterprise applications. Attend our sessions to learn more about the user experience strategy in which Oracle is investing. Simplicity is the driving force behind the demos that we are unveiling now, which you can see at OpenWorld. We want to create opportunities for productivity and efficiency, and deliver enterprise data across devices to help you do your work in the way best suited to your job and needs, said Jeremy Ashley, Vice President, Oracle Applications User Experience. You can see the new look for Fusion Applications at a general session led by Ashley at 3:30 p.m. on Wednesday, Oct. 3. You’ll also have the chance to learn more about tailoring in Oracle Fusion Applications, and gain a new understanding of the investment in the user experience behind Fusion Applications at our sessions (see session information below). Inside the Oracle Applications User Experience team’s on-site lab at Oracle OpenWorld 2011. Head to the demogrounds to see new demos from the Applications User Experience team, including the new look for Fusion Applications and what we’re building for mobile platforms. Take a spin on our eye tracker, a very cool tool that we use to research the usability of a particular design. Visit the Usable Apps OpenWorld page to find out where our demopods will be located. We are also recruiting participants for our on-site lab, in which we gather feedback on new user experience designs, and taking reservations for a charter bus that will bring you to Oracle headquarters for a lab tour Thursday, Oct. 4, or Friday, Oct. 5. Tours leave at 10 a.m. and 1:45 p.m. from the Moscone Center in San Francisco. You’ll see more of our newest designs at the lab tour, and some of our research tools in action. Can’t participate in a customer feedback session or take a lab tour this time around? Visit Usable Apps to participate or book a tour another time. For more information on any OpenWorld sessions, check the content catalog – also available at www.oracle.com/openworld. For information on Applications User Experience (Apps UX) sessions and activities, go to the Usable Apps OpenWorld page. APPS UX OPENWORLD SESSIONS Oracle’s Roadmap to a Simple, Modern User Experience Presenter: Jeremy Ashley, Vice President Applications User Experience, Oracle; with Debra Lilley, Fujitsu Consulting; Basheer Khan, Innowave; and Edward Roske, InterRelSession ID: CON9467Date: Wednesday, Oct. 3 Time: 3:30 - 4:30 p.m.Location: Moscone West - 3002/3004 Jeremy Ashley Oracle Fusion Applications: Transforming Insight into Action Presenters: Killian Evers and Kristin Desmond, OracleSession ID: CON8718Date: Thursday, Oct. 4Time: 11:15 a.m. - 12:15 p.m.Location: Moscone West - 2008 “FRIENDS OF UX” OPENWORLD SESSIONS Sessions by the Oracle Usability Advisory Board (OUAB) members: Advances in Oracle Enterprise Governance, Risk, and Compliance Manager  Presenters: Koen Delaure, KPMG Advisory NV, and Oracle Usability Advisory Board member; Russell Stohr, Oracle Session ID: CON9389Date: Tuesday, Oct. 2Time: 1:15 - 2:15 p.m.Location: Palace Hotel - Concert Optimize Oracle E-Busines Suite Procure-to-Pay: Cut Inefficiences/Fraud with Oracle GRC Apps Presenters: Koen Delaure, KPMG Advisory NV, and Solveig Wagner, Seadrill Management AS, both Oracle Usability Advisory Board members; and Swarnali Bag, OracleSession ID: CON9401Date: Monday, Oct. 1Time: 12:15 - 1:15 p.m.Location: Intercontinental - Sutter Showcase of JD Edwards EnterpriseOne Mobility Presenters: Jon Wells, Westmoreland Coal Co., Oracle Usability Advisory Board member; Rob Mills and Liz Davson, Town of Oakville; Keith Sholes and Louise Farner, Oracle Session ID: CON9123Date: Tuesday, Oct. 2Time: 1:15 - 2:15 p.m.Location: InterContinental - Grand Ballroom B Sessions by the Fusion User Experience Adovcates (FXA) Usability and Features of Oracle Fusion Applications, Built upon Oracle Fusion Middleware Presenters: Debra Lilley, Fujitsu Consulting and Oracle Usability Advisory Board member; John King, King Training ResourcesSession ID: UGF10371Date: Sunday, Sept. 30Time: 11 a.m. - 11:45 a.m. Location: Moscone West – 2010 Ten Things to Love About Oracle Fusion Project Portfolio Management  Presenter: Floyd Teter, EiS TechnologiesSession ID: CON6021Date: Tuesday, Oct. 2Time: 10:15 - 11:15 a.m.Location: Moscone West – 2003

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• User Experience Guidance for Developers: Anti-Patterns

  - by ultan o'broin

  Picked this up from a recent Dublin Google Technology User Group meeting: Android App Mistakes: Avoiding the Anti-Patterns by Mark Murphy, CommonsWare Interesting approach of "anti-patterns" aimed at mobile developers (in this case Android), looking at the best way to use code and what's in the SDK while combining it with UX guidance (the premise being the developer does the lot). Interestingly, the idea came through that developers need to stop trying to make one O/S behave like another--on UX grounds. Also, pretty clear that a web-based paradigm is being promoting for Android (translators tell me that translating an Android app reminded them of translating web pages too). Haven't see the "anti"-approach before, developer cookbooks and design patterns sure. Check out the slideshare presentation.

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• Learn How to Deliver a Superior Customer Experience

  - by steve.diamond

  That's right. Irene Ng, internationally acclaimed Oracle Web TV superstar, is hitting the Web airwaves again with a highly informative webcast! Tune in to hear Irene interview Steve Fearon, Oracle Vice President of CRM, Europe, Middle East and Africa, and explore how traditional CRM is converging with social networking and mobile technologies to deliver superior customer experiences that drive increased revenue and customer advocacy. And for you folks on the U.S. West Coast who REALLY like to get a jump on your day, we've got even better news. This Web TV event is taking place on June 17th at 2:00 a.m. Pacific time. But remember that for our friends in Central Europe, that is 11:00 a.m. CET. But we'll all be able to view a replay of this Webcast for those of us not awake for the original airing. So sign up now.

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• Experience vs. versatility

  - by Florin Bombeanu

  Let's say a .NET programmer works at a company which provides software on demand, not as a product. The programmer works in WPF for a period of time and he/she invests lots of time in it. He/she get very good at WPF and Windows Forms and desktop development in general. But the company has to provide a web application now, so the developer has to learn MVC or Web Forms. He/she is not experienced in web development so he/she starts investing time in this new technology and in time they get good at it. But this time the company has to provide a Sharepoint solution, and so on. What is more important: Being very very good at a certain technology, Or be as versatile as possible knowing less in each technology but covering a greater area of expertise? Should the programmer keep studying and working in WPF until he/she reaches a guru level or is it a good thing that they had to learn other technologies as well? I agree with those of you who will say that when learning different technologies you will also learn things which are useful no matter the technology you're programming in. But eventually, when the programmer will want to change jobs, will it matter more that he/she knows some WPF, MVC or Sharepoint than the fact that he/she is insanely good at one of them? I would think the second one is more important since most companies are looking for a developer for a certain technology. I don't think there are many companies looking for technical know-it-all people. What do you think?

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• Successful technical communities except for open-source?

  - by Joshua Fox

  Have you ever seen a successful technical community -- e.g. user group, industry organization? Am I asking about a group of software engineers who get together F2F (or maybe online) and discuss technical and industry issues with deep zeal and interest -- a place where meaningful connections are made. Here are the only examples I have ever seen: Open source Maybe the Silicon Valley Java Users' Group Homebrew Computing Club in the '70's This sort of thing does exist in academia. Of course, there are lots of conferences and attempts at user's groups. However, almost all committed, serious software engineers, when asked about this, say "I don't have the time", which means that the organizations are not worthwhile to the best in our profession. Has anyone seen any organizations with an ongoing spirit of enthusiasm from top software engineers?

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• The “Customer” Experience Revolution is Here

  - by Jeri Kelley

  A guest post by Anthony Lye, SVP, CRM, Oracle The Experience Revolution is here, and we are going to explore and celebrate our new customer experience (CX) ventures and strategy in an extraordinary way. In true Oracle fashion, we are hosting an exceptional event, bringing together customer experience advocates, visionaries and practitioners to discover and define Oracle’s Customer Experience vision. At The Experience Revolution, Oracle President Mark Hurd will detail the vision of where customer experience is going and how Oracle will help you get there. He will introduce for the first time Oracle Customer Experience, a cross stack suite of customer experience products that enable organizations to: Engage customers with a consistent, connected and personalized brand experience across all channels and devices Deliver exceptional cross-channel order fulfillment and customer service through web, call centers and social networks Connect and analyze data from all interactions to better personalize experiences and identify hidden opportunities The Experience Revolution will also include an interactive gallery of customer experience interactions, featuring videos, touch screens and near field communication technology that will guide each attendee through an individualized event experience. We hope you will join us for an incredible evening on June 25, from 6:00 – 9:00 p.m. at Gotham Hall in New York City.  You can register for The Experience Revolution here. And if you haven’t already joined the conversation on Twitter, please do:  #OracleCX, #ExperienceRevolution

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• The “Customer” Experience Revolution is Here

  - by Jeri Kelley

  A guest post by Anthony Lye, SVP, CRM, Oracle The Experience Revolution is here, and we are going to explore and celebrate our new customer experience (CX) ventures and strategy in an extraordinary way. In true Oracle fashion, we are hosting an exceptional event, bringing together customer experience advocates, visionaries and practitioners to discover and define Oracle’s Customer Experience vision. At The Experience Revolution, Oracle President Mark Hurd will detail the vision of where customer experience is going and how Oracle will help you get there. He will introduce for the first time Oracle Customer Experience, a cross stack suite of customer experience products that enable organizations to: Engage customers with a consistent, connected and personalized brand experience across all channels and devices Deliver exceptional cross-channel order fulfillment and customer service through web, call centers and social networks Connect and analyze data from all interactions to better personalize experiences and identify hidden opportunities The Experience Revolution will also include an interactive gallery of customer experience interactions, featuring videos, touch screens and near field communication technology that will guide each attendee through an individualized event experience. We hope you will join us for an incredible evening on June 25, from 6:00 – 9:00 p.m. at Gotham Hall in New York City.  You can register for The Experience Revolution here. And if you haven’t already joined the conversation on Twitter, please do:  #OracleCX, #ExperienceRevolution

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• The Customer Experience Revolution is Now

  - by Christie Flanagan

  To conclude this week’s focus on customer experience, I’ll end by recapping how my week began in New York City at The Experience Revolution. We all know that customers increasingly call the shots, and that winning or losing depends on how well we manage to meet their expectations. Today’s customers have a multitude of choices and are quick to jump ship following a poor experience. As a result, delivering an experience that is relevant, interactive, engaging, and consistent across channels and fostering rewarding relationships are increasingly important to business success.  It is only through exceptional customer experiences that companies can expect to acquire new customers and maintain their loyalty.  Over 400 of us gathered at Gotham Hall on Monday night to hear Oracle President Mark Hurd introduce Oracle Customer Experience, a cross-stack suite of customer experience products that include Oracle RightNow CX Cloud Service, Oracle Endeca, Oracle ATG Web Commerce, Oracle WebCenter,Oracle Siebel CRM, Oracle Fusion CRM, Oracle Social Network, and Oracle Knowledge Management. I'd encourage you check out this video to hear Mark explain why having a good product isn't good enough in the wake of the customer experience revolution. The Experience Revolution event itself was designed to deliver the kind of rich experience that sticks with you, using an interactive gallery of customer experience to deliver an individualized experience to each attendee through a combination of touch screens and near field communication technology.  Over the coming weeks we’ll share some of these customer experience vignettes with you. In the interim, you can learn more about Oracle Customer Experience solutions here.

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• Catch Oracle Today and Tomorrow at Forrester’s Customer Experience Forum 2012 East

  - by Christie Flanagan

  Continuing our coverage of the customer experience revolution this week, don’t miss a chance to catch up with Oracle at Forrester’s Customer Experience Forum 2012 East today and tomorrow in New York City. The theme for this year’s Forum is “Outside In: The Power Of Putting Customers At The Center Of Your Business” and will take a look at important questions surrounding how to transform your company in order to take best advantage of the customer experience revolution: Why is customer experience the greatest untapped source of cost savings and increased revenue today? What is the key to understanding and taking control of your customer experience ecosystem? What are the six essential customer experience disciplines? Which companies have adopted best-in-class customer experience practices? How do customer experience strategies drive differentiating activities and processes at top companies? Which organizations appoint a chief customer officer to lead their customer experience efforts? What is the future of customer experience? How can you design an enterprise wide customer experience? How can you measure the results of your customer experience efforts? As a gold sponsor of the event, there will be a numbers of ways to interact with Oracle while you’re attending the Forum.  Here are some of the highlights:Oracle Speaking SessionTuesday, June 26, 2:10pm – 2:40pmThe Customer And YOU — Today’s Winners Are Defined By Customer ExperienceAnthony Lye, Senior Vice President of Customer Relationship Management, OracleCome hear Anthony Lye, Senior Vice President of Customer Relationship Management at Oracle, explain how leading companies are investing in customer experience solutions to enrich all interactions between a customer and their company. He will discuss Oracle's vision for transforming your customer engagement, insight, and execution into a connected, personalized, and rewarding experience across all touchpoints and interactions. He will demonstrate how great customer experiences generate real business results by attracting more customers, retaining more customers, and generating more sales while improving operational efficiency.Solution ShowcaseTuesday, June 26th9:45am - 10:30am - Morning Networking Break in the Solutions Showcase11:45am – 1:15pm - Networking Lunch an Dessert in the Solutions Showcase2:40pm – 3:25pm - Afternoon Break in the Solutions Showcase5:30pm – 7:00pm - Networking Reception in the Solutions ShowcaseWednesday, June 27th9:45am - 10:30am - Morning Networking Break in the Solutions Showcase12:20pm -1:20pm - Networking Lunch and Dessert in the Solutions ShowcaseWe hope to see you there! Webcast: Learn How Ancestry.com Delivers Exceptional Online Customer Experience with Oracle WebCenterDate: Thursday, June 28, 2012Time: 10:00 AM PDT/ 1:00 PM EDT Ancestry.com is the world’s largest online family history resource, providing an engaging customer experience to more than 1.7 million members. With a wealth of learning resources and a worldwide community of family history enthusiasts, Ancestry.com helps people discover their roots and tell their family stories. Key to Ancestry.com’s success has been the delivery of an online customer experience that converts site visitors into paying subscribers and keeps them coming back. Register now to learn how Ancestry.com delivers an exception customer experience using Oracle WebCenter Sites. Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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• The “Customer” Experience Revolution is Here

  - by Natalia Rachelson

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} A guest post by Anthony Lye, SVP, Oracle Development The Experience Revolution is here, and we are going to explore and celebrate our new customer experience ventures and strategy in an extraordinary way. In true Oracle fashion, we are hosting an exceptional event, bringing together customer experience advocates, visionaries and practitioners to discover and define Oracle’s Customer Experience vision. The Experience Revolution is best described as today’s era of the empowered consumer. For those of us who work with customers on a daily basis, we know that the modern consumer demands fast, accurate, consistent information across all communication channels. And if they don’t like the services received can easily take to social channels to voice disapproval. For this reason, organizations today operate in an environment where traditional methods of differentiation are less effective and customer experience has become the primary driver of business value. Here’s some food for thought, according to the 2011 Customer Experience Impact (CEI) Report, a full 89 percent of consumers will switch brands for a better customer experience. In short, in today’s era of the empowered consumer, delivering excellent customer experiences is what will, and is, defining the next great brands. At The Experience Revolution, Oracle President Mark Hurd will detail the vision of where customer experience is going and how Oracle will help you get there. He will introduce for the first time Oracle Customer Experience, a cross stack suite of customer experience products that enable organizations to: Engage customers with a consistent, connected and personalized brand experience across all channels and devices Deliver exceptional cross-channel order fulfillment and customer service through web, call centers and social networks Connect and analyze data from all interactions to better personalize experiences and identify hidden opportunities The Experience Revolution will also include an interactive gallery of customer experience interactions, featuring videos, touch screens and near field communication technology that will guide each attendee through an individualized event experience. We hope you will join us for an incredible evening on June 25, from 6:00 – 9:00 p.m. at Gotham Hall in New York City. You can register for The Experience Revolution here. And if you haven’t already joined the conversation on Twitter, please do: #OracleCX, #ExperienceRevolution

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• Visual Studio 2008 Professional with MSDN Professional to Visual Studio 2010

  - by Daniel A. White

  With Visual Studio 2010 right around the corner, what does Visual Studio 2008 Professional with MSDN Professional upgrade to in Visual Studio 2010? Do I get 2010 for free, if I buy this flavor of 2008 now?

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• Translatability Guidelines for Usability Professionals

  - by ultan o'broin

  There is a clearly a demand for translatability guidelines aimed at usability professionals working in the enterprise applications space, judging by Google Analytics and the interest generated in the Twitterverse by my previous post on the subject. So let's continue the conversation. I'll flesh out each of the original points a bit more in posts over the coming weeks. Bear in mind that large-scale enterprise translation is a process. It needs to be scalable, repeatable, maintainable, and above meet the requirements of automation. That doesn't mean the user experience needs to suffer, however. So, stay tuned for some translatability best practices for usability professionals....

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• How does a programmer without a degree gain experience? [on hold]

  - by user96872

  Having a few years of experience is a must for many programming jobs nowadays. If one does not have a college degree but would like to get some experience with programming (with some prior knowledge, say, in JavaScript, PHP and Python), what are some ways to gain the experience that employers seek? I know about personal projects, but how about team experience and everything that goes along with it? Would I need to volunteer somewhere?

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• Getting into a technology which requires experience when you have no experience

  - by dotnetdev

  It seems that Sharepoint is a technology which is very hard to get into. All the jobs in this tech require experience in working with it (Eg 2 years development experience in MOSS). If I wanted to get into this - but had no job that used the tech, how can I get experience in it to get an experienced job? Jobs state you need "2 years professional experience in MOSS 2007" but then if you have never done it, you won't get the job. The only possible way is you will be doing this at home and not in a team, but if you work in the mean time, that will negate this (it's not like teamworking is tech specific). Many people think if you decide to make a project at home you're just going to play about aimlessly rather than work to specs (where as in my current situation it's vice versa) but if you're dedicated, like me, you would write them - just not with the same presentation. Would employers treat experience at home as professional experience? Biztalk is another prime example of this. Thanks

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• Games Localization: Cultural Points

  - by ultan o'broin

  Great article about localization considerations, this times in the games space. Well worth checking out. It's rare to see such all-encompassing articles about localization considerations aimed at designers. That's a shame. The industry assumes all these things are known. The evidence from practice is that they're not and also need constant reinforcement. We're not in the games space in enterprise applications yet. However, there may be a role for them in the training space but also in CRM, building relationships and contacts. Beyond the obvious considerations, check out the cultural aspects of games localization too. For example, Zygna's offerings, which you might have played on Facebook: Zynga, which can lay claim to the two most popular social games on Facebook - FarmVille and CityVille - has recently localized both games for international audiences, and while CityVille has seen only localization for European languages, FarmVille has been localized for China, which involved rebuilding the game from the ground up. This localization process involved taking into account cultural considerations including changing the color palette to be brighter and increasing the size of the farm plots, to appeal to Chinese aesthetics and cultural experience. All the more reason to conduct research in your target markets, worldwide.

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• Oracle Customer Experience Summit @ OpenWorld

  - by Christie Flanagan

  This first-ever Oracle Customer Experience Summit @ OpenWorld kicked off yesterday, bringing together established thought leaders and practitioners in customer experience. The first day saw noted marketing and customer experience thought leader, Seth Godin, take the stage to discuss how rapidly accelerating change and adoption are driving new behaviors and higher expectations in a massively disruptive transformation in which the customer now holds the power. His presentation gave us in-depth insight into this always-connected, always-sharing experience revolution we are witnessing.If you haven’t yet made it over to the Oracle Customer Experience Summit at The Westin St. Francis and the recently made over Oracle Square (aka Union Square), there’s still time today and tomorrow to network with industry peers and hear best practices from those who have steered their ventures through the disruptive trends of customer experience and have proven, successful strategies to share for driving strategic customer-centric initiatives. If you’re interested in learning how Oracle WebCenter helps businesses meet the demands of the customer experience revolution, be sure to check out these sessions at the Oracle Customer Experience Summit later today:Using the Online Customer Experience to Drive Engagement and Marketing Success Thursday, Oct 4, 4:15 PM - 5:15 PM - St. Francis - GeorgianMariam Tariq - Senior Director Product Management, Oracle Stephen Schleifer - Senior Principal Product Manager, Oracle Richard Backx - Business IT Architect/Consultant, KPN NL Netco CE Channels Online The online channel is a critical means of reaching and engaging customers. Online marketing efforts today must be targeted, interactive, and consistent to provide customers with a seamless experience. These efforts must include integrated management of Web, mobile, and social channels—supported by cross-channel customer data and campaigns—and integration with commerce to drive an engaging and differentiated online customer experience. Attend this session to learn how you can use the online channel to increase customer loyalty and drive the success of your marketing initiatives.Empowering Your Frontline Employees: Sales and Service Enterprise Collaboration Thursday, Oct 4, 5:30 PM - 6:30 PM - St. Francis - Elizabethan ABStephen Fioretti - VP, Product Management, Oracle Peter Doolan - Group Vice President, Sales Engineering, Oracle Andrew Kershaw - Sr Director Business Development, Oracle Marty Marcinczyk - VP Customer Experience Engineering, Comcast A focus on the employee experience is critical, because it can make or break your customers’ experiences, directly or indirectly. Engaged and empowered frontline employees become your best advocates and inspire your brand champions. This session explores proven approaches and tools, including social collaboration tools, that can help you empower and enable your frontline teams to improve customer and employee experiences.And before you go, you'll also want to explore the Innovation Tents in Oracle Square which feature leading-edge customer experience demonstrations; attend our customer journey mapping workshop; and learn at sessions focused on innovating differentiated experiences that drive cross-functional alignment.

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• Text Expansion Awareness for UX Designers: Points to Consider

  - by ultan o'broin

  Awareness of translated text expansion dynamics is important for enterprise applications UX designers (I am assuming all source text for translation is in English, though apps development can takes place in other natural languages too). This consideration goes beyond the standard 'character multiplication' rule and must take into account the avoidance of other layout tricks that a designer might be tempted to try. Follow these guidelines. For general text expansion, remember the simple rule that the shorter the word is in the English, the longer it will need to be in English. See the examples provided by Richard Ishida of the W3C and you'll get the idea. So, forget the 30 percent or one inch minimum expansion rule of the old Forms days. Unfortunately remembering convoluted text expansion rules, based as a percentage of the US English character count can be tough going. Try these: Up to 10 characters: 100 to 200% 11 to 20 characters: 80 to 100% 21 to 30 characters: 60 to 80% 31 to 50 characters: 40 to 60% 51 to 70 characters: 31 to 40% Over 70 characters: 30% (Source: IBM) So it might be easier to remember a rule that if your English text is less than 20 characters then allow it to double in length (200 percent), and then after that assume an increase by half the length of the text (50%). (Bear in mind that ADF can apply truncation rules on some components in English too). (If your text is stored in a database, developers must make sure the table column widths can accommodate the expansion of your text when translated based on byte size for the translated character and not numbers of characters. Use Unicode. One character does not equal one byte in the multilingual enterprise apps world.) Rely on a graceful transformation of translated text. Let all pages to resize dynamically so the text wraps and flow naturally. ADF pages supports this already. Think websites. Don't hard-code alignments. Use Start and End properties on components and not Left or Right. Don't force alignments of components on the page by using texts of a certain length as spacers. Use proper label positioning and anchoring in ADF components or other technologies. Remember that an increase in text length means an increase in vertical space too when pages are resized. So don't hard-code vertical heights for any text areas. Don't be tempted to manually create text or printed reports this way either. They cannot be translated successfully, and are very difficult to maintain in English. Use XML, HTML, RTF and so on. Check out what Oracle BI Publisher offers. Don't force wrapping by using tricks such as /n or /t characters or HTML BR tags or forced page breaks. Once the text is translated the alignment will be destroyed. The position of the breaking character or tag would need to be moved anyway, or even removed. When creating tables, then use table components. Don't use manually created tables that reply on word length to maintain column and row alignment. For example, don't use codeblock elements in HTML; use the proper table elements instead. Once translated, the alignment of manually formatted tabular data is destroyed. Finally, if there is a space restriction, then don't use made-up acronyms, abbreviations or some form of daft text speak to save space. Besides being incomprehensible in English, they may need full translations of the shortened words, even if they can be figured out. Use approved or industry standard acronyms according to the UX style rules, not as a space-saving device. Restricted Real Estate on Mobile Devices On mobile devices real estate is limited. Using shortened text is fine once it is comprehensible. Users in the mobile space prefer brevity too, as they are on the go, performing three-minute tasks, with no time to read lengthy texts. Using fragments and lightning up on unnecessary articles and getting straight to the point with imperative forms of verbs makes sense both on real estate and user experience grounds.

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• What are the most important Professional Development opportunities for you

  - by Dmitriy Nagirnyak

  Hi, Have been thinking about what professional development opportunities are important for me to work in a company. Some of them are: Professional surrounding by people with different skills. Ability and support for professional growth. Paid and free courses. Best tools for the job (partially related). Ability and support for trying out new technologies. What are yours? Cheers, Dmitriy.

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• User Experience Fundamentals

  - by ultan o'broin

  Understanding what user experience means in the modern work environment is central to building great-looking usable applications on the desktop or mobile devices. What better place to start a series of blog posts on such Applications User Experience team enablement for customers and partners than by sharing what the term really means, writes team member Karen Scipi. Applications UX have gained valuable insights into developing a user experience that reflects the experience of today’s worker. We have observed real workers performing real tasks in real work environments, and we have developed a set of new standards of application design that have been scientifically proven to be beneficial to enable today’s workers. We share such expertise to enable our customers and partners to benefit from our insights and to further their return on investment when building Oracle applications. So, What is User Experience? ?The user interface (UI) is about the on-screen user context provided by the layout of widgets (such as icons, fields, and buttons and more) and the visual impact of colors, typographic choices, and so on. The UI comprises the “look and feel” of the application that users interact with, and reflects, in essence, the most immediate aspects of usability we can now all relate to.  User experience, on the other hand, is about understanding the whole context of the world of work, how workers go about completing tasks, crossing all sorts of boundaries along the way. It is a study of how business processes and workers goals coincide, how users work with technology or other tools to get their jobs done, their interactions with other users, and their response to the technical, physical, and cultural environment around them. User experience is all about how users work—their work environments, office layouts, desk tools, types of devices, their working day, and more. Even their job aids, such as sticky notes, offer insight for UX innovation. User experience matters because businesses needs to be efficient, work must be productive, and users now demand to be satisfied by the applications they work with. In simple terms, tasks finished quickly and accurately for a business evokes organization and worker satisfaction, which in turn makes workers feel good and more than willing to use the application again tomorrow. Design Principles for the Enterprise Worker The consumerization of information technology has raised the bar for enterprise applications. Applications must be consistent, simple, intuitive, but above all contextual, reflecting how and when workers work, in the office or on the go. For example, the Google search experience with its type-ahead keyword-prompting feature is how workers expect to be able to discover enterprise information, too. Type-ahead in PeopleSoft 9.1 To build software that enables workers to be productive, our design principles meet modern work requirements about consistency, with well-organized, context-driven information, geared for a working world of discovery and collaboration. Our applications must also behave in a simple, web-like way just like Amazon, Google, and Apple products that workers use at home or on the go. Our user experience must also reflect workers’ needs for flexibility and well-loved enterprise practices such as using popular desktop tools like Microsoft Excel or Outlook as required. Building User Experience Productively The building blocks of Oracle Fusion Applications are the user experience design patterns. Based on the Oracle Fusion Middleware technology used to build Oracle Fusion Applications, the patterns are reusable solutions to common usability challenges that ADF developers typically face as they build applications, extensions, and integrations. Developers use the patterns as part of their Oracle toolkits to realize great usability consistently and in a productive way. Our design pattern creation process is informed by user experience research and science, an understanding of our technology’s capabilities, the demands for simplification and intuitiveness from users, and the best of Oracle’s acquisitions strategy (an injection of smart people and smart innovation). The patterns are supported by usage guidelines and are tested in our labs and assembled into a library of proven resources we used to build own Oracle Fusion Applications and other Oracle applications user experiences. The design patterns library is now available to the ADF community and to our partners and customers, for free. Developers with ADF skills and other technology skills can now offer more than just coding and functionality and still use the best in enterprise methodologies to ensure that a great user experience is easily applied, scaled, and maintained, whether it be for SaaS or on-premise deployments for Oracle Fusion Applications, for applications coexistence, or for partner integrations scenarios.  Oracle partners and customers already using our design patterns to build solutions and win business in smart and productive ways are now sharing their experiences and insights on pattern use to benefit your entire business. Applications UX is going global with the message and the means. Our hands-on user experience enablement through ADF  is expanding. So, stay tuned to Misha Vaughan's Voice of User Experience (VOX) blog and follow along on Twitter at @usableapps for news of outreach events and other learning opportunities. Interested in Learning More? Oracle Fusion Applications User Experience Patterns and Guidelines Library Shout-outs for Oracle UX Design Patterns Oracle Fusion Applications User Experience Design Patterns: Productivity Realized

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• Professional WordPress Business Themes

  - by Matt

  Every now and then JustSkins.com receives quote requests for WordPress design for business websites. Most companies now keep up to date with a blog on their corporate website, that showcases their day to day activities & progresses.  Getting such professional wordpress driven website designed from the scratch costs you a lot. If you have decided to make WordPress the CMS for your business website, there are some Professional WordPress themes you can take a look at. We have created this list to help you save some time to do all the trying and the testing. Optimize by WooThemes Last year one of the most popular Business theme by WooThemes was the Coffee Break theme, Optimize is further adaptation of the same. It is simple, sleek design with great functionality. The customizable front page lets you showcase your work or product etc. Demo | Price: $70, Developer Price: $150 | DOWNLOAD WooThemes is also offering their whole Business theme pack for a very very reasonable fee, If you like multiple designs from them you can get this big deal for only $125 Onyx , Impacto by Simple Themes Simple Themes has been making very crisp & beautiful WordPress Themes & are also very reasonably priced. If their themes solve your purpose $39 membership for 3 months is a good deal.  If you are looking to create quick website, landing page or micro site their templates are best. Demo | Price: $39 for 3 Months Membership Rejuvenate by Templatic One of the most beautiful Premium WordPress Theme, Available in 4 elegant color schemes. This theme can be used for your Beauty, Spa and Studio Business. Demo | Price: $65  | DOWNLOAD Templatic has created great professional business templates, such as Gourmet, Real Estate, Job Board, Automobile & lots More. You can also get a Best Value Offer in $299 for all of Templatic Themes. TheProfessional by ElegantThemes Elegant Themes is known to provide very beautiful & straightforward designs. The professional wordpress theme is a simple, crisp & concise Theme you can use to create a business website. The 3 short blurbs on the homepage are simple, which can be used to point them to your major offerings and the prominent slider indicates a clear call to action. There are 52 themes to choose from & Elegant Themes is giving a great offer at such a small yearly fee. Demo | Price: $39 Yearly Membership  | DOWNLOAD Elegant Themes has a cluster of 52 magnificent themes, and all you have to do is pay $39 to win access to all of them. Join today! Some of the Professional designs that I like for a business website are SimplePress and Corporation. Extatic by Chimera Themes The theme includes plenty of great features including custom feature tour pages, portfolio sections, static feature areas, pricing table page, 20+ shortcodes, multiple page/post options, unlimited custom sidebars which can be assigned to posts/pages, advanced theme style editor and options page and much more. Its a must buy Demo | Price: $37 | DOWNLOAD Corporate by Clover Themes Simple Theme for a small business. Corporate is an clean, powerful and feature-rich corporate theme with dynamic and energy design. Demo | Price: $69.95 | DOWNLOAD Bizco by Themify Bizco is a very professional template for wordpress targeted at corporate and product based businesses. This theme is simple yet highly functional and is suitable for showcasing features of your service or product. With the custom page template you can change the display of your pages and posts easily with our visual custom panel. Demo | Price: $70  |DOWNLOAD Devision by Themetrust Devision is a small business wordpress theme that can be used to make a business website within a few minutes. It makes it very easy to showcase and highlight your services or product on the homepage. Demo | Price: Euro 39 | DOWNLOAD BizPress by WPZoom A professional business WordPress theme from WPZoom suitable for companies, organizations, product showcases or other business websites. The theme comes with 4 colour options, featured products / services slider on the homepage, drop down menus, theme options page etc. Demo | Price: $ 69 | DOWNLOAD Clean Classy Corporate by ThemeFuse A very impressive WordPress business theme, that can be used in multiple ways. It is suitable for many kinds, like web products, services, hosting etc etc. Clean Classy Corporate WordPress Theme has a clean crisp look and is professional in appeal. Demo | Price: $49  | DOWNLOAD Insdustry by ThemeJam A powerful Business WordPress Template along with lots of options, colors, and customizable features. This is one for almost any kind of blogger, corporate, or organization. Lots of features, gives it the kind of scalability you might need to create any kind of website. Demo | Price: $ 59 | DOWNLOAD AppPress by ChimeraThemes This professional business WordPress theme includes 5 different colour schemes, advanced theme options page, multiple homepage sliders, custom widgets and page templates. The theme also includes a range of other unique features such as custom title, live style editor to modify colours, font styles, sizes etc, and 20+ shortcodes for creating pricing tables, content columns, boxes, buttons and others. Demo | Price: $ 37 | DOWNLOAD Why WordPress Professional Template? You can modify them, these usually come with a lot of fancy features that enable you to create the website as per your usability & choice. In some cases the  Premium WordPress business themes can be accessed through a subscription service. Premium Vs Free WordPress Themes There are very good Free WordPress themes out there that you can use to modify and code further or create what you want, but this possible when you are technically able. On the contrary Premium WordPress business themes offers great features & can save you a lot of time and money. It varies from business to business, some like to keep their website simple while most want to keep cool nifty features and abilities to scale it differently for various sections, products or categories. All this & more is possible with a Professional Business theme that is suitable/close to your needs.

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• What are the leading professional journals in software development?

  - by Austin Hyde

  In one of my classes, we were asked to research the top professional journals in our field. According to what I can dig up, the ACM and IEEE journals are the "best", as they come up at the top of my searches and this question. However, there are a dozen or so individually topic-ed journals for each, with no very clear measure of which one is most useful, popular, etc. For example, "IEEE Software" vs. "IEEE Transactions on Software Engineering". So, what do you consider to be the "leading" professional journals (specifically), and why? It doesn't have to be only ACM or IEEE, either. If you know of another, please add it.

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• Purple Cows, Copernicus, and Shampoo – Lessons in Customer Experience

  - by Christina McKeon

  What makes a great customer experience? And, why should you or your organization care? These are the questions that set the stage for the Oracle Customer Experience Summit, which kicked off yesterday in San Francisco. Day 1: The first day was filled with demos and insights from customer experience experts and Oracle customers sharing what it takes to deliver great customer experiences. Author Seth Godin delivered an entertaining presentation that included an in-depth exploration of the always-connected, always-sharing experience revolution that we are witnessing and yes, talked about the purple cow. It turns out that customer experience is your way to be the purple cow. Before everyone headed out to see Pearl Jam and Kings of Leon at the Oracle customer appreciation event, the day wrapped up with a discussion around building a customer-centric culture. Where do you start? Whom does it involve? What are some pitfalls to avoid? Day 2: The second day addressed the details behind all the questions brought up at the end of Day 1. Before you start on a customer experience initiative, Paul Hagen noted that you must understand you will forge a path similar to Copernicus. You will be proposing ideas and approaches that challenge current thinking in your organization. Just as Copernicus' heliocentric theory started a scientific revolution, your customer-centric efforts will start an experience revolution. If you think customer experience is like a traditional marketing approach, think again. It’s not about controlling your customers and leading them where you want them to go. It might sound like heresy to some, but your customers are already in control, whether or not your company realizes and acknowledges it. And, to survive and thrive, you'll have to focus on customers by thinking outside-in and working towards a brand that is better and more authentic. We learned how Vail Resorts takes this customer-centric approach. Employees must experience the mountain themselves and understand the experience from the guest’s standpoint. This has created a culture where employees do things for guests that are not expected. We also learned a valuable lesson in designing and innovating customer-centered experiences from Kerry Bodine. First you make the thing, and then you make the thing right. In this case, the thing is customer experience. Getting customer experience right means iterative prototyping and testing of your ideas. This is where shampoo comes in—think lather, rinse, repeat. Be prepared to keep repeating until the customer experience is right. Many of these sessions will be posted to YouTube in the coming weeks so be sure to subscribe to our CX channel.

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• Is there such a thing as too much experience?

  - by sunpech

  For modern software developers in today's world, is there such a thing as having too much experience with a certain technology or programming language? To a recruiter, interviewer, or company hiring-- could there often be cases where a particular candidate has so much experience in a certain area or technology where it works against the candidate to being hired? I'm not talking about cases where a senior developer is applying for an entry-level developer position, and has a lot of experience in that sense. Nor am I talking about cases where a candidate is outright lying (e.g. 20+ years experience with Ruby on Rails). I've overheard this in conversations between hiring managers/developers during happy hours, yet I'm not quite sure I fully understand what they mean.

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• RightNow CX @ OpenWorld: What to Experience

  - by Tony Berk

  We want to welcome our RightNow CX customers to Oracle OpenWorld next week. Get ready for a great week and a whole new experience! For a high level overview of what is going on during the week, please review these previous posts: Is There a Cloud Over OpenWorld? and What to "CRM" in San Francisco? CRM Highlights for OpenWorld '12. Also, don't forget you can add on the Customer Experience Summit @ OpenWorld to make your week even more complete and get involved with the Experience Revolution! Below is a highlight of only some of the RightNow related sessions at OpenWorld. Please use OpenWorld Schedule Builder or check the OpenWorld Content Catalog for all of the session details and any time or location changes. Tip: Pre-enrolled session registrants via Schedule Builder are allowed into the session rooms before anyone else, so Schedule Builder will guarantee you a seat. Many of the sessions below will likely be at capacity. No better way to start off than hearing where Oracle RightNow is going! Oracle RightNow CX Cloud Service Vision and Roadmap (CON9764) - Oct 1, 10:45 AM. Oracle RightNow CX Cloud Service combines Web, social, and contact center experiences for a unified, cross-channel service solution in the cloud, enabling organizations to increase sales and adoption, build trust, strengthen relationships, and reduce costs and effort. Come to this session to hear from David Vap and his team of Oracle experts about where the product is going and how Oracle is committed to accelerating the pace of innovation and value to its customers. Interested in the Cloud and want to know why some leading CIOs are moving to the cloud? You can hear first hand from CIOs from Emerson, Intuit and Overstock.com: CIOs and Governance in the Cloud (CON9767) - Oct 3, 11:45 AM.   And of course there are a number of sessions that drill down into more specific areas. Here are just a few: Deliver Outstanding Customer Experiences: Oracle RightNow Dynamic Agent Desktop Cloud Service (CON9771) - Oct 1, 4:45 PM. This session covers how companies have delivered exceptional customer experiences and how the Oracle RightNow Dynamic Agent Desktop Cloud Service roadmap will evolve in the future. The Oracle RightNow Contact Center Experience suite includes incident management, knowledge, guided processes, and other service capabilities to unify the customer experience across channels. Come learn about the powerful tools that enable even your junior agents to consistently provide outstanding service across all customer interaction channels. Self-Service in the Age of Data Intimacy (CON11516) - Oct 1, 3:15. Even though businesses are generating more and more data around their relationships and interactions with customers, very little of the information a business generates ends up available to the contact center and even less is made available to the online service experience. The generic one-size-fits-all approach that typifies most online service experiences ultimately fails to address all user needs, and that failure ultimately leads to the continued use of high-cost agent-assisted channels for low-value interactions. This session introduces Oracle RightNow Web Experience’s Virtual Assistant and discusses how you can deliver rich, engaging, highly personalized experiences with the quality of agent-assisted service at a much lower cost. Improve Chat Experiences: Best Practices for Chat Pilots and Deployments (CON11517) - Oct 1, 4:45 PM. Today’s organizations are challenged to grow revenue and retain customers with fewer resources, and many have turned to chat as an approach to improving the customer experience, increasing sales conversions, and reducing costs at the same time. From setting goals and metrics and training staff to customizing and tuning the solution, this session provides best practices and lessons learned from a broad set of implementations to help you get the most out of your chat solution. Differentiated Experience with Web Service (CON9770) - Oct 2, 1:15 PM. A reputation for excellent customer service can differentiate your brand and drive revenue. In this session, learn how to develop that reputation by transforming your online self-service into a highly interactive, branded customer experience. See live examples of how Oracle RightNow Web Experience has helped customers deliver on their Web service strategies. Unifying the Agent’s Engagement Console (CON11518) - Oct 2, 1:15 PM. Does your customer experience suffer because your agents are toggling between multiple tools? Do your agent productivity and morale suffer as well? Come to this session to learn how Oracle RightNow CX Cloud Service seamlessly unifies these disparate systems into a single engagement console. Regardless of channel, powerful adaptive tools consistently guide agents across contextually aware personalized workflows. Great agent experiences drive great customer experiences. Oracle RightNow CX Cloud Service and the Oracle Customer Experience Portfolio (CON9775) - Oct 3, 10:15 AM. This session covers how Oracle’s integrated suite of customer experience (CX) products fits with the Oracle CX portfolio of products (Oracle Fusion Customer Relationship Management; the Oracle ATG, Oracle Endeca, and Oracle Knowledge product families; and Oracle Business Intelligence) to increase revenues, strengthen customer relationships, and reduce costs across the entire end-to-end customer lifecycle for companies that sell to consumers and those that sell to businesses. Greater Insights from Customer Engagements (CON9773) Oct 4, 12:45 PM. In this session, hear how to leverage service interaction insights, customer feedback, and segmented service engagements to improve the customer experience. Discover how customers, such as J&P Cycles, learn and take action based on business insights gained through their customer engagements. Again, these are just some of the sessions, so check out the Content Catalog for details on Knowledge Management, Customization, Integration and more in the Oracle Develop stream for Customer Experience. Be sure to visit the Oracle DEMOgrounds in the Moscone West Exhibit Hall. If this is your first OpenWorld, welcome! If you are returning, hi again and enjoy!

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• The Numbers of Customer Experience

  - by Christie Flanagan

  This week, we’ll be continuing our conversations about Customer Experience (CX) on the Oracle WebCenter blog.  While we all know that customer experience is critically important for acquiring new customers and engendering long term brand loyalty, I thought we could kick this week off by taking a look at the numbers of customer experience.   I’m sure you’ll agree that nothing quite puts things into perspective like numbers and figures. A whopping 86% of consumers say that they are willing to pay more for a better customer experience.  But many companies are failing to step up to the challenge.  And when companies fail deliver on customer experience expectations, they leave money on the table. A huge percentage of customers, 89%, begin doing business with a competitor following a poor customer experience. Breaking up isn’t hard to do and today’s empowered customers have no qualms about taking their business elsewhere when their expectations for customer experience are not met. Over a quarter of consumers, 26%, posted a negative comment on a social networking site like Facebook or Twitter following a poor customer experience. Today, individual customer service failures have the ability to easily snowball.  An unsatisfied customer has the ability to easily share their rancor with their entire social network and chip away at your brand’s reputation. A large number of consumers, 79%,  who shared complaints about poor customer experience online had their complaints ignored.  Companies ignore customer complaints at their own peril.  And unsatisfied customers, when handled effectively, have the potential to become advocates for your brand.  Of the 21% of consumers who did get responses to complaints, more than half had positive reactions to the same company about which they were previously complaining. Half of consumers will give a brand only a week to respond to a question before they stop doing business with them.  The clock is ticking when customers have questions about your brand and a week is an eternity in the realm of customer experience.  The source for these stats is the 2011 Customer Experience Impact (CEI) Report, which explores the relationship between consumers and brands.  The report is based on a survey commissioned by RightNow (acquired by Oracle in 2012) and conducted by Harris Interactive. If you’re interested in seeing more facts and figures about customer experience, download the full report.

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