The first line of text on all of our client's product pages is "Download hi-res images", which of course isn't what we'd want in the description when people search for their products.

Is there any way to hide this text/link so that Google and the others just ignore it and go on into the text description below?

I suppose we could use a meta-description, but the client isn't very good at computers and it's such a small site it seems silly.