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  • SQL in Boston -- Red Gate Style

    - by Adam Machanic
    You might have heard of Red Gate's famous SQL in the City events: free, full-day educational events where you can learn from Red Gate's own evangelists in addition to various MVPs and other guests. With just a tiny bit of marketing thrown in for good measure (don't worry, it's not a daylong sales pitch). Red Gate is doing a US tour this fall, and I'm happy to note that my fair city of Boston is one of the stops ... and I am one of the speakers. The event takes place on October 8 . I'll be delivering...(read more)

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  • Spend a Week With Kalen Delaney in the Boston Area

    - by Adam Machanic
    If you're reading this blog, you're undoubtedly already familiar with Kalen Delaney . She's been writing the premier internals book series for Microsoft since SQL Server 2000, teaching SQL Server for many years before that, and is known as one of the most knowledgeable people in the world when it comes to how SQL Server works and the art of applying that knowledge to your day-to-day work. Given Kalen's extreme depth and reputation as a fantastic teacher, it should come as no surprise that last time...(read more)

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  • The Boston Globe Delivers Higher Satisfaction and Efficiency with Omni-Channel Support

    - by Tony Berk
    Unify customer interactions. Improve customer satisfaction. Increase agent efficiency. Better informed business decisions. These sound like a good set of goals for any business. Actually implementing processes to affect all of these is not necessarily easy for every business. On top of the normal challenges, throw in a rapidly changing industry and the challenge sounds daunting. But that's exactly what The Boston Globe took on, and customers are benefiting from a much improved experience. “We feel like we hit the bull’s eye with finding the right solution to support the growing digital environment,” said Robert Saurer, The Boston Globe's director of customer care and marketing.Oracle's RightNow CX solutions helped The Boston Globe to manage approximately 60,000 calls each month and respond to 5,000 monthly e-mails. More importantly, Web self-service rates are exploding and the online subscriber's most preferred support channel is chat. And what about social? The Boston Globe customer support team offers the same great level of support on their Facebook page and is monitoring Twitter and YouTube too! Read the full Customer Experience success story on The Boston Globe here.

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  • Win a place at a SQL Server Masterclass with Kimberly Tripp and Paul Randal

    - by Testas
    The top things YOU need to know about managing SQL Server - in one place, on one day - presented by two of the best SQL Server industry trainers!And you could be there courtesy of UK SQL Server User Group and SQL Server Magazine! This week the UK SQL Server User Group will provide you with details of how to win a place at this must see seminar   You can also register for the seminar yourself at:www.regonline.co.uk/kimtrippsql More information about the seminar   Where: Radisson Edwardian Heathrow Hotel, London When: Thursday 17th June 2010 This one-day MasterClass will focus on many of the top issues companies face when implementing and maintaining a SQL Server-based solution. In the case where a company has no dedicated DBA, IT managers sometimes struggle to keep the data tier performing well and the data available. This can be especially troublesome when the development team is unfamiliar with the affect application design choices have on database performance. The Microsoft SQL Server MasterClass 2010 is presented by Paul S. Randal and Kimberly L. Tripp, two of the most experienced and respected people in the SQL Server world. Together they have over 30 years combined experience working with SQL Server in the field, and on the SQL Server product team itself. This is a unique opportunity to hear them present at a UK event which will:·         Debunk many of the ingrained misconceptions around SQL Server's behaviour   ·         Show you disaster recovery techniques critical to preserving your company's life-blood - the data   ·         Explain how a common application design pattern can wreak havoc in the database ·         Walk through the top-10 points to follow around operations and maintenance for a well-performing and available data tier! Please Note: Agenda may be subject to changeSessions AbstractsKEYNOTE: Bridging the Gap Between Development and Production  Applications are commonly developed with little regard for how design choices will affect performance in production. This is often because developers don't realize the implications of their design on how SQL Server will be able to handle a high workload (e.g. blocking, fragmentation) and/or because there's no full-time trained DBA that can recognize production problems and help educate developers. The keynote sets the stage for the rest of the day. Discussing some of the issues that can arise, explaining how some can be avoided and highlighting some of the features in SQL 2008 that can help developers and DBAs make better use of SQL Server, and troubleshoot when things go wrong.  SESSION ONE: SQL Server MythbustersIt's amazing how many myths and misconceptions have sprung up and persisted over the years about SQL Server - after many years helping people out on forums, newsgroups, and customer engagements, Paul and Kimberly have heard it all. Are there really non-logged operations? Can interrupting shrinks or rebuilds cause corruption? Can you override the server's MAXDOP setting? Will the server always do a table-scan to get a row count? Many myths lead to poor design choices and inappropriate maintenance practices so these are just a few of many, many myths that Paul and Kimberly will debunk in this fast-paced session on how SQL Server operates and should be managed and maintained. SESSION TWO: Database Recovery Techniques Demo-Fest Even if a company has a disaster recovery strategy in place, they need to practice to make sure that the plan will work when a disaster does strike. In this fast-paced demo session Paul and Kimberly will repeatedly do nasty things to databases and then show how they are recovered - demonstrating many techniques that can be used in production for disaster recovery. Not for the faint-hearted! SESSION THREE: GUIDs: Use, Abuse, and How To Move Forward Since the addition of the GUID (Microsoft’s implementation of the UUID), my life as a consultant and "tuner" has been busy. I’ve seen databases designed with GUID keys run fairly well with small workloads but completely fall over and fail because they just cannot scale. And, I know why GUIDs are chosen - it simplifies the handling of parent/child rows in your batches so you can reduce round-trips or avoid dealing with identity values. And, yes, sometimes it's even for distributed databases and/or security that GUIDs are chosen. I'm not entirely against ever using a GUID but overusing and abusing GUIDs just has to be stopped! Please, please, please let me give you better solutions and explanations on how to deal with your parent/child rows, round-trips and clustering keys! SESSION 4: Essential Database MaintenanceIn this session, Paul and Kimberly will run you through their top-ten database maintenance recommendations, with a lot of tips and tricks along the way. These are distilled from almost 30 years combined experience working with SQL Server customers and are geared towards making your databases more performant, more available, and more easily managed (to save you time!). Everything in this session will be practical and applicable to a wide variety of databases. Topics covered include: backups, shrinks, fragmentation, statistics, and much more! Focus will be on 2005 but we'll explain some of the key differences for 2000 and 2008 as well.    Speaker Biographies     Paul S.Randal  Kimberley L. Tripp Paul and Kimberly are a husband-and-wife team who own and run SQLskills.com, a world-renowned SQL Server consulting and training company. They are both SQL Server MVPs and Microsoft Regional Directors, with over 30 years of combined experience on SQL Server. Paul worked on the SQL Server team for nine years in development and management roles, writing many of the DBCC commands, and ultimately with responsibility for core Storage Engine for SQL Server 2008. Paul writes extensively on his blog (SQLskills.com/blogs/Paul) and for TechNet Magazine, for which he is also a Contributing Editor. Kimberly worked on the SQL Server team in the early 1990s as a tester and writer before leaving to found SQLskills and embrace her passion for teaching and consulting. Kimberly has been a staple at worldwide conferences since she first presented at TechEd in 1996, and she blogs at SQLskills.com/blogs/Kimberly. They have written Microsoft whitepapers and books for SQL Server 2000, 2005 and 2008, and are regular, top-rated presenters worldwide on database maintenance, high availability, disaster recovery, performance tuning, and SQL Server internals. Together they teach the SQL MCM certification and throughout Microsoft.In their spare time, they like to find frogfish in remote corners of the world.  

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  • Did You Know: I'm going back to Boston!

    - by Kalen Delaney
    After spending 5 months in Boston last summer and fall, I'm going back again, to teach my 5-day SQL Server Internals and Query Tuning class for Boston SQL Training. Last time I taught my course there, we had a completely full class with a waiting list. So I'm going to offer the course again! The class will be delivered April 11- 15 but early bird registration ends next Tuesday, February 1st. I'm very excited to go back, and thankful to Adam Machanic of Boston SQL Training for this opportunity. You...(read more)

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  • Java Spotlight Episode 138: Paul Perrone on Life Saving Embedded Java

    - by Roger Brinkley
    Interview with Paul Perrone, founder and CEO of Perrone Robotics, on using Java Embedded to test autonomous vehicle operations for the Insurance Institute for Highway Safety that will save lives. Right-click or Control-click to download this MP3 file. You can also subscribe to the Java Spotlight Podcast Feed to get the latest podcast automatically. If you use iTunes you can open iTunes and subscribe with this link: Java Spotlight Podcast in iTunes. Show Notes News JDK 8 is Feature Complete Java SE 7 Update 25 Released What should the JCP be doing? 2013 Duke's Choice Award Nominations Another Quick update to Code Signing Article on OTN Events June 24, Austin JUG, Austin, TX June 25, Virtual Developer Day - Java, EMEA, 10AM CEST Jul 16-19, Uberconf, Denver, USA Jul 22-24, JavaOne Shanghai, China Jul 29-31, JVM Summit Language, Santa Clara Sep 11-12, JavaZone, Oslo, Norway Sep 19-20, Strange Loop, St. Louis Sep 22-26 JavaOne San Francisco 2013, USA Feature Interview Paul J. Perrone is founder/CEO of Perrone Robotics. Paul architected the Java-based general-purpose robotics and automation software platform known as “MAX”. Paul has overseen MAX’s application to rapidly field self-driving robotic cars, unmanned air vehicles, factory and road-side automation applications, and a wide range of advanced robots and automaton applications. He fielded a self-driving autonomous robotic dune buggy in the historic 2005 Grand Challenge race across the Mojave desert and a self-driving autonomous car in the 2007 Urban Challenge through a city landscape. His work has been featured in numerous televised and print media including the Discovery Channel, a theatrical documentary, scientific journals, trade magazines, and international press. Since 2008, Paul has also been working as the chief software engineer, CTO, and roboticist automating rock star Neil Young’s LincVolt, a 1959 Lincoln Continental retro-fitted as a fully autonomous extended range electric vehicle. Paul has been an engineer, author of books and articles on Java, frequent speaker on Java, and entrepreneur in the robotics and software space for over 20 years. He is a member of the Java Champions program, recipient of three Duke Awards including a Gold Duke and Lifetime Achievement Award, has showcased Java-based robots at five JavaOne keynotes, and is a frequent JavaOne speaker and show floor participant. He holds a B.S.E.E. from Rutgers University and an M.S.E.E. from the University of Virginia. What’s Cool Shenandoah: A pauseless GC for OpenJDK

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  • A conversation with Paul Rademacher and Mano Marks, Google Maps API Office Hours

    A conversation with Paul Rademacher and Mano Marks, Google Maps API Office Hours This is a conversation between Paul Rademacher and Mano Marks on April 24th, 2012. Paul created the first Google Maps Mashup, housingmaps.com, and discusses his latest project, Stratocam, which allows users to find and display beautiful satellite and aerial imagery with the Google Maps API. From: GoogleDevelopers Views: 1199 11 ratings Time: 40:08 More in Science & Technology

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  • [New England] SQL Saturday 71 - April 2 - Boston Area

    - by Adam Machanic
    April in the Boston area means many things. The Boston Marathon, the beginning of baseball season, and -- hopefully -- a bit of a respite from the ridiculously cold and snowy winter we've been having. This April will mean one more thing: A full-day, free SQL Server event featuring 30 top-notch sessions . SQL Saturday 71 will be the third full-day event in the area in as many years, and is shaping up to be the best yet. For the past several months I've been working and planning in conjunction with...(read more)

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  • RightNow stunning references: Spotlight on "The Boston Globe"

    - by Richard Lefebvre
    The Boston Globe’s World Class Contact Center Improves Customer Service and Retention with Oracle Web, Mobile, and Social Media Solutions. “Oracle RightNow solutions help us deliver exceptional customer support to both print customers and our technology-savvy digital customers. Whether customers are chatting online with an agent or finding answers from their mobile devices, Oracle RightNow solutions help our clients get the information they need anytime, anywhere.” ? Robert Saurer, Director of Customer Care and Marketing, The Boston Globe Read the full Press Release here

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  • Please explain some of Paul Graham's points on LISP

    - by kunjaan
    I need some help understanding some of the points from Paul Graham's article http://www.paulgraham.com/diff.html A new concept of variables. In Lisp, all variables are effectively pointers. Values are what have types, not variables, and assigning or binding variables means copying pointers, not what they point to. A symbol type. Symbols differ from strings in that you can test equality by comparing a pointer. A notation for code using trees of symbols. The whole language always available. There is no real distinction between read-time, compile-time, and runtime. You can compile or run code while reading, read or run code while compiling, and read or compile code at runtime. What do these points mean How are they different in languages like C or Java? Do any other languages other than LISP family languages have any of these constructs now?

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  • Oracle at TDWI World Conference in Boston, MA

    - by Mandy Ho
    Join Oracle, September 16-21 in Boston, MA at the TDWI World Conference Series. The TDWI is the premier provider of in-depth, high quality education and research in the Business Intelligence and Data Warehousing industry. This conference series focus on Agile BI. Learn how BI/DW teams are building on the four pillars of agile development- analytics, organizations, environments and architectures- to make their business more nimble, intelligent and ultimately, more profitable.  Oracle will be hosting  a workshop, Wednesday, Sept 19, 2012 - "Data Discovery: Beyond Dashboards and Scorecards" from 7:00pm to 9:00pm, in Back Bay-B.  For more information, visit the TDWI website: http://events.tdwi.org/events/boston-world-conference-2012/home.aspx

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  • Boston: Free Java Developer Event March 3rd!

    - by Jacob Lehrbaum
    Attention Boston area developers!  Oracle has been running a series of free one-day Java Developer events in the US, Europe, and Asia since last November, and on March 3rd, this highly popular series is coming to the Westin Copley Place in Boston.  The Java Developer Day will include four tracks of sessions and hands-on-labs designed for developers interested in Server, Desktop, Embedded, and core Java SE platform topics.  Technologies covered include Java EE, Java ME and Java SE (including the JDK).  From the event page: Come to this free event if you are interested in:Evaluating the Java platformUsing other languages on the JVMBuilding server side JavaConstructing Rich Web or Desktop ApplicationsUnderstanding the JVM and its built in diagnosticsMaking Smart Devices even smarterCheck out the event page to read more and/or register.  The event is free, but space is limited so register today!

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  • Speaking at SPTechCon Boston 2012

    - by Brian Jackett
    I will be speaking at SPTechCon Boston 2012.  This will be my 3rd time speaking at SPTechCon and 4th time attending.  The conference has steadily been growing over the past few years and is one of the biggest non-Microsoft run conferences for SharePoint in the US.  I’ll be presenting two topics which I have given before but this time around with some updated content.  Registration is currently open and you can save $200 (on top of the current early bird discount of $400) by using the code "JACKETT” during registration.  I highly recommend joining for valuable learning and networking.   Where: SPTechCon Boston 2012 Title: PowerShell for the SharePoint 2010 Developer Audience and Level: Developer, Intermediate Abstract: PowerShell is not just for SharePoint 2010 administrators. Developers also get access to a wide range of functionality with PowerShell. In this session we will dive into using PowerShell with the .Net framework, web services, and native SharePoint commandlets. We will also cover some of the more intermediate to advanced techniques available within PowerShell that will improve your work efficiency. Not only will you learn how to automate your work but also learn ways to prototype solutions faster. This session is targeted to developers and assumes a basic familiarity with PowerShell. Slides and Code download: coming soon   Title: Integrating Line-of-Business Applications with SharePoint 2010 Audience and Level: Developer, Intermediate Abstract: One of the biggest value-adding enhancements in SharePoint 2010 is the Business Connectivity Services (BCS). In this session, we will overview the BCS, demonstrate connecting line-of-business applications and external systems to SharePoint through external content types, and walk through surfacing that data with external lists. This session is targeted at developers. No prior experience with the BCS is required, but a basic understanding of SharePoint Designer 2010 and SharePoint solutions is suggested. Slides and Code download: coming soon         -Frog Out

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  • The Kinney And I Boston Thursday May 13

    Im very pleased to announce that Adam Kinney and I will be at a Special Boston Spark event, Mix 2010 Recap.  The evening will feature an hour of Silverlight and Windows Phone, an hour of Blend and IE9 and an hour of informal Q&A. Date: May 13 [...]...Did you know that DotNetSlackers also publishes .net articles written by top known .net Authors? We already have over 80 articles in several categories including Silverlight. Take a look: here.

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  • SQL in the City - Boston 2012

    A free day of training in Boston on Oct 8, 2012. Come join Grant Fritchey, Steve Jones and more to talk about SQL Server and how you can work more efficiently. Keep your database and application development in syncSQL Connect is a Visual Studio add-in that brings your databases into your solution. It then makes it easy to keep your database in sync, and commit to your existing source control system. Find out more.

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  • The Breakpoint with Paul Irish and Addy Osmani—Episode 2

    The Breakpoint with Paul Irish and Addy Osmani—Episode 2 Ask and vote for questions at: goo.gl Addy Osmani and the (real) Paul Irish return for the second live episode of the Breakpoint - a new show focusing on developer tooling and workflow. This week they'll be showing us brand new SASS, feature inspection and console features in the Chrome Developer Tools. If you want your to stay on the bleeding edge of tooling, you won't want to miss it. From: GoogleDevelopers Views: 0 0 ratings Time: 00:00 More in Science & Technology

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  • Bert Ertman and Paul Bakker on Spring to Java EE 6 Migration Podcast

    - by arungupta
    NLJUG leader and Java Champion Bert Ertman and Paul Bakker talk about migrating Spring applications to Java EE 6 in the latest issue of Java Spotlight Podcast, episode #85. Bert and Paul talk about how to migrate your legacy Spring applications to use modern and lightweight Java EE 6 in five steps. The complete podcast is always fun but feel free to jump to 3:49 minutes into the show if you're in a hurry. They authored a series of article on the exact same topic starting here. There is an extensive set of articles available that help you migrate from Spring to Java EE 6. Subscribe to the podcast for future content.

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  • Paul and Kimberly are coming the UK

    - by simonsabin
    Are you working with SQL, if so then attending a Paul Randal and Kimberly Tripp seminar is a must. The amount these guys know about SQL is just scary. Their life is so SQL that the last time I was having dinner at theirs they were arguing the severity levels of certain IO error codes. Talk about extreme. Paul and Kimberly are running a Master class on the 17th June at the Radisson Edwardian Heathrow. The normal price is a bargain at £249 + VAT. I’ve managed to negotiate a discount of £100 for my...(read more)

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  • The Breakpoint Ep 3: The Sourcemap Spectacular with Paul Irish and Addy Osmani

    The Breakpoint Ep 3: The Sourcemap Spectacular with Paul Irish and Addy Osmani Ask and vote for questions at goo.gl Take Coffeescript to Javascript to Minified and all the way back with source maps. In addition to a new Coffeescript sourcemap workflow, we'll cover the latest sourcemap updates so you can understand how to dramatically improve your debugging experience. Finally, Paul and Addy will be joined by special guest—Yeoman core contributor Sindre Sorhus—to discuss what big new changes are coming to the project. From: GoogleDevelopers Views: 0 0 ratings Time: 01:00:00 More in Science & Technology

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  • DotNetNuke Boston User Group

    - by Rob Chartier
    Eric, over at the Boston DNN User Group has graciously invited me to give a presentation to his User Group on May 17th.  Come join me for an open discussion on “DotNetNuke – A look inside”.  I will cover topics like how we are adopting the Agile methodologies at a corporate level, how we are best utilizing Scrum, a sneak peek at the roadmap for 2010, and how YOU can participate with the future direction of the product. If you are currently a partner or a customer of DotNetNuke please feel free to attend and reach out, I’m sure Eric would love the extra attendance!  I would love to start putting faces to the names of so many of you.

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  • Architect Day: Boston - Agenda Update

    - by Bob Rhubart
    Here's the latest information on the session schedule and content for Oracle Technology Network Architect Day in Boston, MA on September 12, 2012. Registration is open, but seating is limited. When: September 12, 2012 8:30am – 5:00pm Where: Boston Marriott Burlington One Burlington Mall Road Burlington, MA 01803 Register now Agenda Time Session Title Room 8:30 am - 9:00 am Registration and Continental Breakfast Salon E Foyer 9:00 am - 9:15 am Welcome and Opening Comments | Bob Rhubart Salon E 9:15 am - 10:00 am Engineered Systems: Oracle's Vision for the Future | Ralf Dossmann Oracle's Exadata and Exalogic are impressive products in their own right. But working in combination they deliver unparalleled transaction processing performance with up to a 30x increase over existing legacy systems, with the lowest cost of ownership over a 3 or 5 year basis than any other hardware. In this session you'll learn how to leverage Oracle's Engineered Systems within your enterprise to deliver record-breaking performance at the lowest TCO. Salon E 10:00 am - 10:30 am Securing Public and Private Clouds | Anton Nielsen Long before the term "Cloud Computing" existed, Oracle technologies supported and promoted the concept. Centralized data with remote users has been at the core of these technologies for decades. The public cloud, and extending private clouds to the internet, though, has added security challenges never imagined decades ago. This presentation will examine a real life security breach and introduce architecture, technologies and policies to secure public and private clouds.  Salon E 10:30 am - 10:45 am Break 10:45 am - 11:30 am Breakout Sessions (pick one) Cloud Computing - Making IT Simple | Scott Mattoon The road to Cloud Computing is not without a few bumps. This session will help to smooth out your journey by tackling some of the potential complications. We'll examine whether standardization is a prerequisite for the Cloud. We'll look at why refactoring isn't just for application code. We'll check out deployable entities and their simplification via higher levels of abstraction. And we'll close out the session with a look at engineered systems and modular clouds. Salon E Innovations in Grid Computing with Oracle Coherence | Rob Misek Learn how Coherence can increase the availability, scalability and performance of your existing applications with its advanced low-latency data-grid technologies. Also hear some interesting industry-specific use cases that customers had implemented and how Oracle is integrating Coherence into its Enterprise Java stack. Salon C 11:30 am - 12:15 pm Breakout Sessions (pick one) Enterprise Strategy for Cloud Security | Dave Chappelle Security is high on the list of concerns for many organizations as they evaluate their cloud computing options. This session will examine security in the context of the various forms of cloud computing. We'll consider technical and non-technical aspects of security, and discuss several strategies for cloud computing, from both the consumer and producer perspectives. Salon E Oracle Enterprise Manager | Avi Huber Much more than a DB management tool, Oracle Enterprise Manager provides management and monitoring coverage for the entire Oracle stack, and beyond. This session will concentrate on the middleware management functionality in OEM, starting with Real User Experience monitoring, through AppServer management, and into deep-dive Java diagnostics. We’ll discuss Business Driven Application Management (BDAM) and the benefits of top-down monitoring. Lastly, we’ll demonstrate how to trace a specific user experience problem, through a multitier SOA application, to its root cause, deep in the JVM. Salon C 12:15 pm - 1:15 pm Lunch Salon E Foyer 1:15 pm - 2:00 pm Panel Discussion - Q&A with session speakers Salon E 2:00 pm - 2:45 pm Breakout Sessions (pick one) Oracle Cloud Reference Architecture | Anbu Krishnaswamy Cloud initiatives are beginning to dominate enterprise IT roadmaps. Successful adoption of Cloud and the subsequent governance challenges warrant a Cloud reference architecture that is applied consistently across the enterprise. This presentation will answer the important questions: What exactly is a Cloud, why you need it, what changes it will bring to the enterprise, and what are the key capabilities of a Cloud infrastructure are - using Oracle's Cloud Reference Architecture, which is part of the IT Strategies from Oracle (ITSO) Cloud Enterprise Technology Strategy (ETS). Salon E 21st Century SOA | Peter Belknap Service Oriented Architecture has evolved from concept to reality in the last decade. The right methodology coupled with mature SOA technologies has helped customers demonstrate success in both innovation and ROI. In this session you will learn how Oracle SOA Suite's orchestration, virtualization, and governance capabilities provide the infrastructure to run mission critical business and system applications. And we'll take a special look at the convergence of SOA & BPM using Oracle's Unified technology stack. Salon C 2:45 pm - 3:00 pm Break 3:00 pm - 4:00 pm Roundtable Discussion Salon E 4:00 pm - 4:15 pm Closing Comments & Readouts from Roundtables Salon E 4:15 pm - 5:00 pm Networking / Reception Salon E Foyer Note: Session schedule and content subject to change.

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  • Solaris Day in NY and Boston

    - by unixman
    Hey all, -- We're hosting yet another Solaris event in New York -- this one will be on November 29th and focused on some key in-depth technologies in Solaris 11, which had just been released earlier this month.  Speakers include Dave Miner, Glenn Brunette and Jeff Victor.  It starts in the morning and goes through lunch; check out the agenda from the below link. Topics include: new and improved installation and package management experience, virtualization, ZFS and security.Please check it out and come join us! The RSVP link is belowhttp://www.oracle.com/go/?&Src=7239490&Act=34&pcode=NAFM10128512MPP016 Additionally, if you are in the Boston area, an identical event will be held in Burlington the following day, on November 30th. The RSVP link for that is http://www.oracle.com/us/dm/h2fy11/21285-nafm10128512mpp013-oem-525338.html Hope to see you there!

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  • Looking ahead at 2011-with Paul Greenberg

    - by divya.malik
    It is almost the end of 2010, rather unbelievable how fast this year has gone by. It is always interesting to read what our CRM gurus have to say about the coming year. So here is CRM luminary, Paul Greenberg’s  forecast for 2011. Mobile CRM growth accelerates. CRM and “Social” companies continue to integrate their capabilities as a few suites begin to emerge. Social “rankings”, as a measure of customer engagement, will become a standard public measure. Analytics exhibits the most significant growth of any area with Customer Insight apps leading the way. Marketing apps mature with social marketing becoming an integral part of the application offering. Customer service begins to redefine itself with greater emphasis on service communities, web self-service and customer knowledge capture. Knowledge management replaces enterprise content management as a core requirement for large businesses. Customer experience reasserts itself loudly as the core of CRM and SCRM - This one is kind of a no-brainer in a way. Co-creation and customer driven product innovation becomes more than just an advanced idea. Microsoft Azure emerges as a true cloud provider at the level of Amazon as cloud computing considers its rise to becoming a primary technology infrastructure. Application marketplaces will become commonplace as companies look to platform providers to fill ecosystem needs, not just CRM. I do encourage you to read the details of his forecasts, that are split into two blog posts. For Part I click here and for Part II, click here. Technorati Tags: oracle,siebel CRM,scrm,paul greenberg

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